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市場調查報告書
商品編碼
1479837

廣播設備市場 - 2024 年至 2029 年預測

Broadcasting Equipment Market - Forecasts from 2024 to 2029
出版日期: | 出版商: Knowledge Sourcing Intelligence | 英文 145 Pages | 商品交期: 最快1-2個工作天內

價格
簡介目錄

廣播設備市場預計將以5.56%的複合年成長率成長，市場規模從2022年的265.32億美元達到2029年的389.11億美元。

隨著消費者偏好從傳統電視轉向數位媒體，保持廣播媒體的相關性變得越來越困難，但也至關重要。廣播電視格局正在發生巨大變化，我們需要適應最新的發展。近年來，消費者對更高品質影像和音訊的需求迅速發展，推動了廣播設備產品和技術的進步。 4K和UHD格式的內容製作導致了IP直播製作技術的採用，使得以相同格式進行廣播以提高觀看品質成為可能。這項技術在現場製作中尤其重要，靈活高效的系統控制非常重要。

在印度，82% 的行動電話應用程式使用量專用於媒體和娛樂。印度媒體和娛樂 (M&E) 產業將成長 20%，到 2022 年達到 2.1 兆印度盧比（286 億美元）。印度在「ICT服務出口」中佔據第四位。預計到 2030 年，該國的媒體和娛樂產業將以 10-12% 的複合年成長率擴大到 1000 億美元，主要受到 OTT 平台、遊戲、動畫和視覺效果 (VFX) 成長的推動據預測。

此外，由於收入水平提高、消費者在耐用消費品上的支出增加以及快速且負擔得起的網際網路服務的可用性不斷擴大等因素，預計該市場將出現積極成長。據印度品牌資產基金會(IBEF) 稱，到2024 年，電視將佔印度媒體市場的40%，其次是數位廣告(12%)、印刷媒體(13%)、電影(9%)、OTT 和遊戲業。此外，到 2025 年，連網型智慧型電視的數量預計將達到約 400-5000 萬台。

視訊串流媒體的成長預計將提振市場

由於影片串流服務領域的成長，預計該市場將在未來幾年迅速擴張。智慧型手機的普及預計將在影片廣播和串流服務中發揮重要作用。根據聯合國和其他地方政府的資料，全球約有52.7億智慧型手機用戶。

此外，全球約有 47.2 億網路用戶。智慧型手機線上直播視訊串流的興起預計將在整體市場成長中發揮重要作用。近年來，各大公司在市場上取得了重大開拓。例如，2021 年 4 月。流行的社交網站之一 LinkedIn 宣布推出專門針對求職者和雇主的即時影片廣播儀表板。

公司和製作人一直致力於開發用於視訊串流和其他廣播服務的先進設備。例如，2021 年 6 月，Hi-Vision 宣布對其超低延遲編碼器進行更新，稱為「Makito X4」。這為遠端廣播提供了改進的視訊品質和低延遲。該公司表示，其轉播網路依賴從雲端保護服務到現場和製作中心的即時影像傳輸。Over-The-Top內容平台 Netflix 表示，其影片和節目總播放時間的 90% 是使用該公司核准的攝影機拍攝的。該公司已核准使用SONY威尼斯相機進行變形拍攝。預計這一市場開拓將對未來幾年的廣播設備市場產生正面影響。

主要參與企業

  • 羅德與施瓦茨提供的產品經過完美設計和製造，充分考慮了客戶性能。羅德與施瓦茲的產品系列可滿足客戶的需求，無論是在播出中心、製作工作室、後製設施或配送網路。
  • 羅斯提供各種解決方案，使各個領域的公司能夠創造令人驚嘆的影像體驗。羅斯提供的工具可以輕鬆提供引人入勝的新聞、天氣預報、體育廣播、競技場和娛樂場所的娛樂內容以及禮拜堂的勵志內容。
  • Autoscript 是全球領先的專業股票行情設備供應商，擁有廣泛的經銷商、經銷商和技術合作夥伴網路。 30 多年來，該公司一直致力於為網路和獨立營運製造可靠、高品質的硬體和軟體解決方案。

目錄

第1章簡介

  • 市場概況
  • 市場定義
  • 調查範圍
  • 市場區隔
  • 貨幣
  • 先決條件
  • 基準年和預測年時間表
  • 相關人員的主要利益

第2章調查方法

  • 研究設計
  • 調查過程

第3章執行摘要

  • 主要發現
  • 分析師觀點

第4章市場動態

  • 市場促進因素
  • 市場限制因素
  • 波特五力分析
  • 產業價值鏈分析
  • 分析師觀點

第5章廣播設備市場：依產品類型

  • 介紹
  • 編碼器
  • 伺服器
  • 相機
  • 放大器
  • 其他

第6章廣播設備市場：依應用分類

  • 介紹
  • 無線的
  • 電視機

第7章廣播設備市場：依技術分類

  • 介紹
  • 模擬
  • 數位的

第8章廣播設備市場：按地區

  • 介紹
  • 北美洲
    • 依產品類型
    • 按用途
    • 依技術
    • 按國家/地區
  • 南美洲
    • 依產品類型
    • 按用途
    • 依技術
    • 按國家/地區
  • 歐洲
    • 依產品類型
    • 按用途
    • 依技術
    • 按國家/地區
  • 中東/非洲
    • 依產品類型
    • 按用途
    • 依技術
    • 按國家/地區
  • 亞太地區
    • 依產品類型
    • 按用途
    • 依技術
    • 按國家/地區

第9章競爭環境及分析

  • 主要企業及策略分析
  • 市場佔有率分析
  • 合併、收購、協議和合作
  • 競爭對手儀表板

第10章 公司簡介

  • Eletec Radio Broadcasting Equipment & Transmitters
  • Rohde & Schwarz
  • ROSS VIDEO LTD
  • Autoscript Limited
  • Heartland Video Systems Inc.
  • ALC NetworX GmbH
  • PESA
  • TELEMETRICS INC
  • ENENSYS Technologies
簡介目錄
Product Code: KSI061613567

The broadcasting equipment market is projected to rise at a compound annual growth rate (CAGR) of 5.56% to reach a market valuation of US$38.911 billion by 2029, from US$26.532 billion in 2022.

As consumer preferences shift from traditional television to digital media, it has become increasingly challenging yet crucial for broadcast media to remain relevant. The landscape of broadcast television is experiencing substantial transformations, necessitating adaptation to stay current. In recent years, there has been a rapid evolution in consumer demand for higher-quality video and audio, driving advancements in broadcast equipment products and technology. The production of content in 4k and UHD formats has led to the adoption of IP live-production technology, enabling broadcasting in the same format to enhance viewing quality. This technology is particularly important for live production, where there is a strong emphasis on flexible and efficient system control.

In India, 82% of mobile phone app usage is dedicated to media and entertainment. The Indian media and entertainment (M&E) sector surged by 20% to achieve a value of INR 2.1 trillion (US$ 28.6 billion) in 2022. India holds the fourth position in "ICT Services exports." The country's Media & Entertainment industry is projected to expand to US$100 billion by 2030 at a Compound Annual Growth Rate (CAGR) of 10-12%, primarily driven by the growth of Over-the-Top (OTT) platforms, gaming, animation, and Visual Effects (VFX).

Furthermore, the market is expected to experience positive growth due to factors such as increasing income levels, higher consumer spending on durable goods, and the expanding availability of fast and affordable internet services. According to the India Brand Equity Foundation (IBEF), television accounted for 40% of the Indian media market by 2024, followed by digital advertising (12%), print media (13%), cinema (9%), and the OTT and gaming industries (8%). Additionally, it is predicted that the number of connected smart TVs will reach approximately 40-50 million by 2025

Growth in video streaming is anticipated to boost the market

The market is expected to surge in the coming years due to the growth in video streaming services globally. The rise in the usage of smartphones is expected to play a major role in video broadcasting and streaming services. According to the data given by the United Nations and other local government bodies, there are around 5.27 billion smartphone users, worldwide.

Moreover, there are around 4.72 billion internet users, globally. The increase in online live video streaming on smartphones is expected to play a crucial role in the overall market growth. Major companies have been making significant developments in the market, in the past few years. For instance, in April 2021. LinkedIn, one of the popular social networking sites, announced the rollout of its live video broadcasting dashboard, especially for people searching for jobs and also for employers.

Companies and producers have been working to develop advanced equipment for video streaming and other broadcasting services. For instance, in June 2021, Haivision announced the launch of an update for its ultra-low latency encoder, known as Makito X4. That provides improved video quality and lower latency for remote broadcasting. The company had stated that the broadcast networks have been depending upon the transmission of real-time video from cloud protection services to the field to production centers. Netflix, an over-the-top content platform, has stated that 90% of the total runtime of a video or a program is captured on the company's approved cameras. The company had approved the usage of the Sony Venice camera for anamorphic capture. This development is expected to have a positive impact on the Broadcasting equipment market, in the coming years.

Key Players:

  • Products offered by Rohde & Schwarz are engineered to perfection and are created with the performance of customers. The company's portfolio fits demands whether customers operate in a playout center, production studio, post-production facility, or farther down your distribution network.
  • Ross provides a variety of solutions that let businesses in several sectors create amazing video experiences. The tools provided by Ross make it simple to provide engaging news, weather, and sports broadcasts, entertaining content for arenas and entertainment venues, and motivational content for places of worship.
  • Leading global supplier of teleprompting equipment for professionals, Autoscript has a wide network of distributors, dealers, and technology partners. For more than 30 years, the company has produced dependable, high-quality hardware and software solutions for use in both networks and standalone operations.

Segmentation:

By Product Type:

  • Encoders
  • Servers
  • Camera
  • Amplifiers
  • Others

By Application

  • Radio
  • Television

By Technology

  • Analog
  • Digital

By Geography

  • North America
  • USA
  • Canada
  • Mexico
  • South America
  • Brazil
  • Argentina
  • Others
  • Europe
  • UK
  • Germany
  • France
  • Italy
  • Others
  • Middle East and Africa
  • Saudi Arabia
  • UAE
  • Others
  • Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Taiwan
  • Thailand
  • Indonesia
  • Others

TABLE OF CONTENTS

1. INTRODUCTION

  • 1.1. Market Overview
  • 1.2. Market Definition
  • 1.3. Scope of the Study
  • 1.4. Market Segmentation
  • 1.5. Currency
  • 1.6. Assumptions
  • 1.7. Base, and Forecast Years Timeline
  • 1.8. Key benefits for the stakeholders

2. RESEARCH METHODOLOGY

  • 2.1. Research Design
  • 2.2. Research Process

3. EXECUTIVE SUMMARY

  • 3.1. Key Findings
  • 3.2. Analyst View

4. MARKET DYNAMICS

  • 4.1. Market Drivers
  • 4.2. Market Restraints
  • 4.3. Porter's Five Forces Analysis
    • 4.3.1. Bargaining Power of Suppliers
    • 4.3.2. Bargaining Power of Buyers
    • 4.3.3. Threat of New Entrants
    • 4.3.4. Threat of Substitutes
    • 4.3.5. Competitive Rivalry in the Industry
  • 4.4. Industry Value Chain Analysis
  • 4.5. Analyst View

5. BROADCASTING EQUIPMENT MARKET BY PRODUCT TYPE

  • 5.1. Introduction
  • 5.2. Encoders
    • 5.2.1. Market Trends and Opportunities
    • 5.2.2. Growth Prospects
    • 5.2.3. Geographic Lucrativeness
  • 5.3. Servers
    • 5.3.1. Market Trends and Opportunities
    • 5.3.2. Growth Prospects
    • 5.3.3. Geographic Lucrativeness
  • 5.4. Camera
    • 5.4.1. Market Trends and Opportunities
    • 5.4.2. Growth Prospects
    • 5.4.3. Geographic Lucrativeness
  • 5.5. Amplifiers
    • 5.5.1. Market Trends and Opportunities
    • 5.5.2. Growth Prospects
    • 5.5.3. Geographic Lucrativeness
  • 5.6. Others
    • 5.6.1. Market Trends and Opportunities
    • 5.6.2. Growth Prospects
    • 5.6.3. Geographic Lucrativeness

6. BROADCASTING EQUIPMENT MARKET BY APPLICATION

  • 6.1. Introduction
  • 6.2. Radio
    • 6.2.1. Market Trends and Opportunities
    • 6.2.2. Growth Prospects
    • 6.2.3. Geographic Lucrativeness
  • 6.3. Television
    • 6.3.1. Market Trends and Opportunities
    • 6.3.2. Growth Prospects
    • 6.3.3. Geographic Lucrativeness

7. BROADCASTING EQUIPMENT MARKET BY TECHNOLOGY

  • 7.1. Introduction
  • 7.2. Analog
    • 7.2.1. Market Trends and Opportunities
    • 7.2.2. Growth Prospects
    • 7.2.3. Geographic Lucrativeness
  • 7.3. Digital
    • 7.3.1. Market Trends and Opportunities
    • 7.3.2. Growth Prospects
    • 7.3.3. Geographic Lucrativeness

8. BROADCASTING EQUIPMENT MARKET BY GEOGRAPHY

  • 8.1. Introduction
  • 8.2. North America
    • 8.2.1. By Product Type
    • 8.2.2. By Application
    • 8.2.3. By Technology
    • 8.2.4. By Country
      • 8.2.4.1. United States
        • 8.2.4.1.1. Market Trends and Opportunities
        • 8.2.4.1.2. Growth Prospects
      • 8.2.4.2. Canada
        • 8.2.4.2.1. Market Trends and Opportunities
        • 8.2.4.2.2. Growth Prospects
      • 8.2.4.3. Mexico
        • 8.2.4.3.1. Market Trends and Opportunities
        • 8.2.4.3.2. Growth Prospects
  • 8.3. South America
    • 8.3.1. By Product Type
    • 8.3.2. By Application
    • 8.3.3. By Technology
    • 8.3.4. By Country
      • 8.3.4.1. Brazil
        • 8.3.4.1.1. Market Trends and Opportunities
        • 8.3.4.1.2. Growth Prospects
      • 8.3.4.2. Argentina
        • 8.3.4.2.1. Market Trends and Opportunities
        • 8.3.4.2.2. Growth Prospects
      • 8.3.4.3. Others
        • 8.3.4.3.1. Market Trends and Opportunities
        • 8.3.4.3.2. Growth Prospects
  • 8.4. Europe
    • 8.4.1. By Product Type
    • 8.4.2. By Application
    • 8.4.3. By Technology
    • 8.4.4. By Country
      • 8.4.4.1. Germany
        • 8.4.4.1.1. Market Trends and Opportunities
        • 8.4.4.1.2. Growth Prospects
      • 8.4.4.2. France
        • 8.4.4.2.1. Market Trends and Opportunities
        • 8.4.4.2.2. Growth Prospects
      • 8.4.4.3. United Kingdom
        • 8.4.4.3.1. Market Trends and Opportunities
        • 8.4.4.3.2. Growth Prospects
      • 8.4.4.4. Spain
        • 8.4.4.4.1. Market Trends and Opportunities
        • 8.4.4.4.2. Growth Prospects
      • 8.4.4.5. Others
        • 8.4.4.5.1. Market Trends and Opportunities
        • 8.4.4.5.2. Growth Prospects
  • 8.5. Middle East and Africa
    • 8.5.1. By Product Type
    • 8.5.2. By Application
    • 8.5.3. By Technology
    • 8.5.4. By Country
      • 8.5.4.1. Saudi Arabia
        • 8.5.4.1.1. Market Trends and Opportunities
        • 8.5.4.1.2. Growth Prospects
      • 8.5.4.2. UAE
        • 8.5.4.2.1. Market Trends and Opportunities
        • 8.5.4.2.2. Growth Prospects
      • 8.5.4.3. Israel
        • 8.5.4.3.1. Market Trends and Opportunities
        • 8.5.4.3.2. Growth Prospects
      • 8.5.4.4. Others
        • 8.5.4.4.1. Market Trends and Opportunities
        • 8.5.4.4.2. Growth Prospects
  • 8.6. Asia Pacific
    • 8.6.1. By Product Type
    • 8.6.2. By Application
    • 8.6.3. By Technology
    • 8.6.4. By Country
      • 8.6.4.1. China
        • 8.6.4.1.1. Market Trends and Opportunities
        • 8.6.4.1.2. Growth Prospects
      • 8.6.4.2. Japan
        • 8.6.4.2.1. Market Trends and Opportunities
        • 8.6.4.2.2. Growth Prospects
      • 8.6.4.3. South Korea
        • 8.6.4.3.1. Market Trends and Opportunities
        • 8.6.4.3.2. Growth Prospects
      • 8.6.4.4. India
        • 8.6.4.4.1. Market Trends and Opportunities
        • 8.6.4.4.2. Growth Prospects
      • 8.6.4.5. Taiwan
        • 8.6.4.5.1. Market Trends and Opportunities
        • 8.6.4.5.2. Growth Prospects
      • 8.6.4.6. Thailand
        • 8.6.4.6.1. Market Trends and Opportunities
        • 8.6.4.6.2. Growth Prospects
      • 8.6.4.7. Indonesia
        • 8.6.4.7.1. Market Trends and Opportunities
        • 8.6.4.7.2. Growth Prospects
      • 8.6.4.8. Others
        • 8.6.4.8.1. Market Trends and Opportunities
        • 8.6.4.8.2. Growth Prospects

9. COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 9.1. Major Players and Strategy Analysis
  • 9.2. Market Share Analysis
  • 9.3. Mergers, Acquisition, Agreements, and Collaborations
  • 9.4. Competitive Dashboard

10. COMPANY PROFILES

  • 10.1. Eletec Radio Broadcasting Equipment & Transmitters
  • 10.2. Rohde & Schwarz
  • 10.3. ROSS VIDEO LTD
  • 10.4. Autoscript Limited
  • 10.5. Heartland Video Systems Inc.
  • 10.6. ALC NetworX GmbH
  • 10.7. PESA
  • 10.8. TELEMETRICS INC
  • 10.9. ENENSYS Technologies