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市場調查報告書
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1479940

無麩質飲料市場 – 2024 年至 2029 年預測

Gluten-Free Beverages Market - Forecasts from 2024 to 2029
出版日期: | 出版商: Knowledge Sourcing Intelligence | 英文 141 Pages | 商品交期: 最快1-2個工作天內

價格
簡介目錄

預計到 2022 年，無麩質飲料市值將達到 20.11 億美元。

無麩質飲料是精心製作的飲料，不含麩質，麩質是小麥、大麥、黑麥和燕麥中常見的蛋白質化合物。大多數飲料如果汁、蘇打水和運動飲料不含麩質，但某些酒精飲料如啤酒、威士忌和濃啤酒含有麥芽，因此有可能含有麩質。

由於乳糜瀉和麩質過敏的增加，無麩質飲料變得越來越受歡迎。此外，患有自閉症、過動症、多發性硬化症和腸躁症等疾病的人也可能受到麩質攝取的不利影響。

烈酒和烈性蘋果酒等酒精飲料是無麩質替代品。由於人們對乳糜瀉和麩質敏感性的認知不斷提高，全球無麩質飲料市場正在經歷顯著成長。此外，人們對健康和保健的興趣日益濃厚，促使人們意識到無麩質飲食對健康的益處，促使許多人採用無麩質飲食。

口味和品質的改善使得無麩質飲料在沒有嚴格飲食限制的消費者中更受歡迎。超級市場、線上零售商和專賣店也擴大普及無麩質食品。這種增加的取得方式使得更容易將無麩質食品納入消費者的飲食中。

消費者越來越要求清晰的標籤和對天然成分的關注，而符合這些偏好的無麩質飲料正變得越來越受歡迎。對有機和機能飲料不斷成長的需求進一步補充了無麩質市場。

透過滿足乳糜瀉、麩質過敏或特定飲食偏好族群的需求，全球無麩質飲料市場可望持續成長。

市場促進因素：

  • 麩質相關過敏的增加推動無麩質飲料市場的成長

麩質不耐症是一種以無法消化麩質為特徵的疾病，會導致多種症狀，如疲勞、焦慮、腹瀉、關節痛、腹脹、脹氣和腹痛。根據 CDC 國家健康統計中心的最新資料，2021 年，美國約有三分之一的成年人和四分之一的兒童患有季節性過敏、濕疹或食物過敏。

在美國，大約 6% 的成人和兒童受到食物過敏的影響。麩質過敏和乳糜瀉的盛行率日益增加，推動了對無麩質產品的需求不斷成長，預計這將進一步推動市場成長。

  • 增強健康意識

隨著消費者的健康意識越來越強，他們正在尋求被認為更健康的產品。然而，對某些人來說，食用麩質會導致各種健康問題。對於有遺傳傾向的人來說，食用麩質會引發乳糜瀉，這是一種嚴重的自體免疫疾病。麩質共濟失調也是一種罕見疾病，其特徵是對麩質的免疫反應，導致小腦損傷，導致平衡和協調受損。

幸運的是，有許多穀物不含麩質，包括米、藜麥、小米和蕎麥。這些穀物是各種無麩質食譜的絕佳替代品，包括炒菜和沙拉。最終，過渡到無麩質飲食可以是符合您的健康目標的個人選擇。

市場限制因素：

  • 高價成為市場限制因素

在預測期內，無麩質飲料的普及面臨重大挑戰，因為與其他飲料相比，其價格較高且原料價格波動較大。主要市場參與企業透過不斷的產品創新和採用新的、令人興奮的風味特徵，特別是在酒精飲料領域，獲得了機會。

高粱、小米、小米和糙米等無麩質原料往往比傳統飲料中使用的大麥和小麥更貴。此外，無麩質認證所需的特殊加工技術也已增加到製造成本。因此，這些較高的成本往往會導致無麩質飲料的零售價格較高，這可能會限制消費者的購買量，尤其是對於節儉的消費者而言。

此外，一些患有乳糜瀉或麩質過敏的人可能不知道無麩質飲料的存在。儘管無麩質飲料對有特定飲食需求的人有潛在好處，但這種認知的缺乏進一步阻礙了無麩質飲料的市場滲透。

全球無麩質飲料市場依分銷管道分為保健食品、便利商店、超級市場/大賣場、線上零售商等。

全球無麩質飲料市場可依通路細分為健康店、便利商店、超級市場/大賣場、線上零售商等。健康食品商店專門銷售天然和有機食品，包括無麩質食品和飲料。

便利商店通常提供種類有限的日常必需品，包括精選的無麩質飲料。另一方面，超級市場和大賣場提供多種食品和飲料選擇，包括無麩質產品。

線上零售商出售各種無麩質飲料，並且經常出售在當地實體店很難找到的商品。其他分銷管道包括滿足特定飲食需求的專賣店、自動販賣機以及製造商直接面對消費者的銷售。

預計北美將在無麩質飲料市場佔據主要佔有率

預計北美將在無麩質飲料市場中佔據主要佔有率。由於北美地區麩質相關過敏的盛行率不斷增加，預計該地區將在預測期內迅速擴張。由於千禧世代人口的不斷成長，該地區的市場也在擴大。

由於飲食習慣的改變和對健康飲料的需求增加，該地區的市場正在擴大。美國等國家對無麩質產品不斷成長的需求也推動了該地區的市場需求。此外，可口可樂、百事可樂和帝斯曼等主要市場參與企業的普及也推動了該地區無麩質飲料的成長。

市場開拓：

  • 2024 年 3 月 - Tirlan 向美國市場推出了一種由愛爾蘭燕麥製成的全新真正無麩質優質愛爾蘭燕麥飲料。真正無麩質燕麥飲料採用 100% 無麩質的優質愛爾蘭燕麥製成，體現了該公司對愛爾蘭農業傳統和傳統的承諾，創造出最純淨、最奶油的味道。
  • 2023 年 3 月 - Wormtown Brewery 推出最新的酒精飲料系列 SHOOK。這些飲料由發酵蔗糖和果汁製成，功效強大，不含麩質，酒精濃度8%。最初，它推出了兩種受經典雞尾酒啟發的口味：Mai Tai 和 Cape Codder。 SHOOK 以四個 16 盎司罐裝出售。
  • 2022 年 6 月 - Joyburst 宣布將以與音樂偶像 Vanilla Ice 合作的新口味進入美國市場。這種飲料採用純天然、易於理解的成分製成，零砂糖、零卡路里，並且經過酮類檢驗且不含麩質。

目錄

第1章簡介

  • 市場概況
  • 市場定義
  • 調查範圍
  • 市場區隔
  • 貨幣
  • 先決條件
  • 基準年和預測年時間表
  • 相關利益者的主要利益

第2章調查方法

  • 研究設計
  • 調查過程

第3章執行摘要

  • 主要發現
  • 分析師觀點

第4章市場動態

  • 市場促進因素
  • 市場限制因素
  • 波特五力分析
  • 產業價值鏈分析
  • 分析師觀點

第5章無麩質飲料市場：依產品

  • 介紹
  • 有酒精的飲品
    • 市場機會和趨勢
    • 成長前景
    • 地理收益
    • 發酵
    • 蒸餾
    • 其他
  • 非酒精飲料
    • 市場機會和趨勢
    • 成長前景
    • 地理收益
    • 碳酸化
    • 無碳化

第6章無麩質飲料市場：依通路

  • 介紹
  • 保健食品
  • 便利商店
  • 超級市場/大賣場
  • 網路零售商
  • 其他

第7章無麩質飲料市場：按地區

  • 介紹
  • 北美洲
    • 依產品
    • 按分銷管道
    • 按國家/地區
  • 南美洲
    • 依產品
    • 按分銷管道
    • 按國家/地區
  • 歐洲
    • 依產品
    • 按分銷管道
    • 按國家/地區
  • 中東/非洲
    • 依產品
    • 按分銷管道
    • 按國家/地區
  • 亞太地區
    • 依產品
    • 按分銷管道
    • 按國家/地區

第8章競爭環境及分析

  • 主要企業及策略分析
  • 市場佔有率分析
  • 合併、收購、協議和合作
  • 競爭對手儀表板

第9章 公司簡介

  • The Ferrara Candy Company
  • The Coca-Cola Company
  • PepsiCo, Inc.
  • Dohler GmbH
  • DSM（Koninklijke DSM NV）
  • The Dannon Company Inc
  • Hain Celestial Group, Inc.
  • Bob's Red Mill Natural Foods
  • Diageo PLC
簡介目錄
Product Code: KSI061615371

The gluten-free beverages market was estimated to be US$2.011 billion in 2022.

Gluten-free beverages are drinks meticulously crafted to avoid gluten, a protein compound commonly found in wheat, barley, rye, and oats. While most beverages like juices, sodas, and sports drinks naturally lack gluten, certain alcoholic beverages such as beer, whisky, and ales may contain gluten due to their malt content.

The rising prevalence of celiac disease and gluten allergies has significantly propelled the popularity of gluten-free beverages. Additionally, individuals with conditions like autism, ADHD, multiple sclerosis, and IBS may also experience adverse effects from gluten consumption.

Alcoholic beverages like distilled liquors and hard ciders stand out as gluten-free alternatives. The global market for gluten-free beverages is witnessing remarkable growth, driven by heightened awareness of celiac disease and gluten sensitivity. Moreover, the growing interest in health and wellness is prompting many to adopt gluten-free diets, spurred by perceived health benefits linked with gluten-free living.

Enhanced taste and quality are drawing a broader consumer base to gluten-free beverages, even among those without strict dietary requirements. Accessibility is also improving, with gluten-free options becoming more prevalent in supermarkets, online retailers, and specialty stores. This heightened accessibility facilitates easier incorporation of gluten-free alternatives into consumers' diets.

Clear labeling and a focus on natural ingredients are increasingly sought after by consumers, driving the popularity of gluten-free beverages that align with these preferences. The surge in demand for organic and functional beverages further complements the gluten-free market, as consumers seeking health-benefiting ingredients often gravitate toward gluten-free options.

By catering to the needs of individuals with celiac disease, gluten sensitivity, or specific dietary preferences, the global gluten-free beverage market is poised for sustained growth.

Market Drivers:

  • The growing cases of gluten-related allergies are augmenting the gluten-free beverages market growth

Gluten intolerance, a medical condition characterized by the body's inability to digest gluten, can cause various symptoms such as fatigue, anxiety, diarrhea, joint pain, bloating, gas, and abdominal pain. According to recent data from the CDC's National Center for Health Statistics, approximately 1 in 3 U.S. adults and over 1 in 4 U.S. children reported experiencing seasonal allergies, eczema, or food allergies in 2021.

Around 6% of U.S. adults and children are affected by food allergies. The increasing prevalence of gluten allergies and celiac disease has sparked a rising demand for gluten-free products, which is expected to further drive market growth.

  • Growing health consciousness

With a growing emphasis on health consciousness, consumers are increasingly seeking out products perceived as healthier. However, for certain individuals, the consumption of gluten can lead to various health issues. In those with a hereditary predisposition, gluten intake can trigger celiac disease, a severe autoimmune condition. Gluten ataxia, although rare, is another disorder characterized by an immunological response to gluten, resulting in damage to the cerebellum and consequent impairment of balance and coordination.

Fortunately, numerous gluten-free grains are available, such as rice, quinoa, millet, and buckwheat. These grains can serve as excellent alternatives in a variety of gluten-free recipes, including stir-fries and salads. Ultimately, transitioning to a gluten-free diet may be a personal choice aligned with one's health goals.

Market Restraint:

  • High price as a market restraint

During the projection period, the widespread adoption of gluten-free beverages faced significant challenges due to their higher prices compared to other drinks and the volatile prices of raw materials. Key market players encountered opportunities through continuous product innovation and the introduction of new and exciting flavor profiles, particularly in the alcoholic beverage segment.

Gluten-free ingredients such as sorghum, millet, and brown rice tended to be more expensive than traditional barley or wheat used in conventional beverages. Moreover, the special processing techniques required for gluten-free certification added to production costs. Consequently, these higher costs often resulted in elevated retail prices for gluten-free beverages, potentially limiting consumer adoption, especially among budget-conscious shoppers.

Furthermore, some individuals with celiac disease or gluten sensitivity may have been unaware of the availability of gluten-free beverage options. This lack of awareness further hindered the market penetration of gluten-free beverages despite their potential benefits for those with specific dietary needs.

Global gluten-free beverages market segmentation by distribution channel into health stores, convenience stores, supermarkets/hypermarkets, online retailers, and others.

The global market for gluten-free beverages can be segmented by distribution channel, which includes Health Stores, Convenience Stores, Supermarkets/Hypermarkets, Online Retailers, and Others. Health Stores specializes in natural and organic products, encompassing gluten-free food and beverages within their offerings.

Convenience stores typically offer a limited range of daily essentials, including a modest selection of gluten-free beverages. Supermarkets and hypermarkets, on the other hand, offer a wide array of food and beverage options, including an expanding assortment of gluten-free choices.

Online retailers cater to a diverse range of gluten-free beverages, often featuring products not easily found in local brick-and-mortar stores. Other distribution channels encompass specialty stores catering to specific dietary needs, vending machines, and direct-to-consumer sales facilitated by manufacturers.

North America is anticipated to hold a significant share of the Gluten-free beverages market-

North America is anticipated to hold a significant market share in gluten-free beverages. This region will experience rapid expansion throughout the projection period due to the rising prevalence of gluten-related allergies among North Americans. This region's market is also expanding due to the growing millennial population.

This region's market is expanding due to changing eating habits and rising demand for healthy beverages. Growing demand for gluten-free products in countries like the United States also propels regional market demand. In addition, the prevalence of key market players such as Coco Coca-Cola Company, PepsiCo, DSM, and others also spurs the growth of gluten-free beverages in this region.

Market Developments:

  • March 2024 - Tirlan launched a new Truly Gluten-Free Premium Irish Oat drink made with Irish oats into the US market. Upholding the company's commitment to its Irish farming tradition and heritage, the Truly Gluten-Free Oat Beverage Range was made with 100% gluten-free premium Irish oats, creating the purest, creamiest flavor.
  • March 2023 - Wormtown Brewery introduced its latest line of alcoholic beverages, known as SHOOK. Crafted from fermented cane sugar and fruit juice, these beverages were potent and gluten-free, boasting an ABV of 8 percent. The initial offerings included two flavors, Mai Tai and Cape Codder, which drew inspiration from classic cocktails. SHOOK was distributed in four packs of 16-ounce cans.
  • June 2022 - Joyburst announced its launch into the U.S. market with a new flavor created with music icon Vanilla Ice. With all-natural, easy-to-read, straightforward ingredients, these drinks had no sugar and zero calories and were also keto-verified and gluten-free.

Market Segmentation:

By Product

  • Alcoholic beverage
  • Fermented
  • Distilled
  • Others
  • Non-alcoholic beverage
  • Carbonated
  • Non-carbonated

By Distribution Channel

  • Health Stores
  • Convenience Stores
  • Supermarkets/Hypermarkets
  • Online retailers
  • Others

By Geography

  • North America
  • USA
  • Canada
  • Mexico
  • South America
  • Brazil
  • Argentina
  • Others
  • Europe
  • Germany
  • France
  • UK
  • Spain
  • Others
  • Middle East and Africa
  • Saudi Arabia
  • UAE
  • Israel
  • Others
  • Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Indonesia
  • Thailand
  • Others

TABLE OF CONTENTS

1. INTRODUCTION

  • 1.1. Market Overview
  • 1.2. Market Definition
  • 1.3. Scope of the Study
  • 1.4. Market Segmentation
  • 1.5. Currency
  • 1.6. Assumptions
  • 1.7. Base and Forecast Years Timeline
  • 1.8. Key benefits to the stakeholder

2. RESEARCH METHODOLOGY

  • 2.1. Research Design
  • 2.2. Research Process

3. EXECUTIVE SUMMARY

  • 3.1. Key Findings
  • 3.2. Analyst View

4. MARKET DYNAMICS

  • 4.1. Market Drivers
  • 4.2. Market Restraints
  • 4.3. Porter's Five Forces Analysis
    • 4.3.1. Bargaining Power of Suppliers
    • 4.3.2. Bargaining Power of Buyers
    • 4.3.3. Threat of New Entrants
    • 4.3.4. Threat of Substitutes
    • 4.3.5. Competitive Rivalry in the Industry
  • 4.4. Industry Value Chain Analysis
  • 4.5. Analyst View

5. GLUTEN FREE BEVERAGES MARKET BY PRODUCT

  • 5.1. Introduction
  • 5.2. Alcoholic beverage
    • 5.2.1. Market opportunities and trends
    • 5.2.2. Growth prospects
    • 5.2.3. Geographic lucrativeness
    • 5.2.4. Fermented
    • 5.2.5. Distilled
    • 5.2.6. Others
  • 5.3. Non-alcoholic beverage
    • 5.3.1. Market opportunities and trends
    • 5.3.2. Growth prospects
    • 5.3.3. Geographic lucrativeness
    • 5.3.4. Carbonated
    • 5.3.5. Non-carbonated

6. GLUTEN FREE BEVERAGES MARKET BY DISTRIBUTION CHANNEL

  • 6.1. Introduction
  • 6.2. Health Stores
    • 6.2.1. Market opportunities and trends
    • 6.2.2. Growth prospects
    • 6.2.3. Geographic lucrativeness
  • 6.3. Convenience Stores
    • 6.3.1. Market opportunities and trends
    • 6.3.2. Growth prospects
    • 6.3.3. Geographic lucrativeness
  • 6.4. Supermarket/Hypermarket
    • 6.4.1. Market opportunities and trends
    • 6.4.2. Growth prospects
    • 6.4.3. Geographic lucrativeness
  • 6.5. Online retailers
    • 6.5.1. Market opportunities and trends
    • 6.5.2. Growth prospects
    • 6.5.3. Geographic lucrativeness
  • 6.6. Others
    • 6.6.1. Market opportunities and trends
    • 6.6.2. Growth prospects
    • 6.6.3. Geographic lucrativeness

7. GLUTEN FREE BEVERAGES MARKET BY GEOGRAPHY

  • 7.1. Introduction
  • 7.2. North America
    • 7.2.1. By Product
    • 7.2.2. By Distribution Channel
    • 7.2.3. By Country
      • 7.2.3.1. United States
        • 7.2.3.1.1. Market Trends and Opportunities
        • 7.2.3.1.2. Growth Prospects
      • 7.2.3.2. Canada
        • 7.2.3.2.1. Market Trends and Opportunities
        • 7.2.3.2.2. Growth Prospects
      • 7.2.3.3. Mexico
        • 7.2.3.3.1. Market Trends and Opportunities
        • 7.2.3.3.2. Growth Prospects
  • 7.3. South America
    • 7.3.1. By Product
    • 7.3.2. By Distribution Channel
    • 7.3.3. By Country
      • 7.3.3.1. Brazil
        • 7.3.3.1.1. Market Trends and Opportunities
        • 7.3.3.1.2. Growth Prospects
      • 7.3.3.2. Argentina
        • 7.3.3.2.1. Market Trends and Opportunities
        • 7.3.3.2.2. Growth Prospects
      • 7.3.3.3. Others
        • 7.3.3.3.1. Market Trends and Opportunities
        • 7.3.3.3.2. Growth Prospects
  • 7.4. Europe
    • 7.4.1. By Product
    • 7.4.2. By Distribution Channel
    • 7.4.3. By Country
      • 7.4.3.1. Germany
        • 7.4.3.1.1. Market Trends and Opportunities
        • 7.4.3.1.2. Growth Prospects
      • 7.4.3.2. France
        • 7.4.3.2.1. Market Trends and Opportunities
        • 7.4.3.2.2. Growth Prospects
      • 7.4.3.3. UK
        • 7.4.3.3.1. Market Trends and Opportunities
        • 7.4.3.3.2. Growth Prospects
      • 7.4.3.4. Spain
        • 7.4.3.4.1. Market Trends and Opportunities
        • 7.4.3.4.2. Growth Prospects
      • 7.4.3.5. Others
        • 7.4.3.5.1. Market Trends and Opportunities
        • 7.4.3.5.2. Growth Prospects
  • 7.5. Middle East and Africa
    • 7.5.1. By Product
    • 7.5.2. By Distribution Channel
    • 7.5.3. By Country
      • 7.5.3.1. Saudi Arabia
        • 7.5.3.1.1. Market Trends and Opportunities
        • 7.5.3.1.2. Growth Prospects
      • 7.5.3.2. UAE
        • 7.5.3.2.1. Market Trends and Opportunities
        • 7.5.3.2.2. Growth Prospects
      • 7.5.3.3. Israel
        • 7.5.3.3.1. Market Trends and Opportunities
        • 7.5.3.3.2. Growth Prospects
      • 7.5.3.4. Others
        • 7.5.3.4.1. Market Trends and Opportunities
        • 7.5.3.4.2. Growth Prospects
  • 7.6. Asia Pacific
    • 7.6.1. By Product
    • 7.6.2. By Distribution Channel
    • 7.6.3. By Country
      • 7.6.3.1. China
        • 7.6.3.1.1. Market Trends and Opportunities
        • 7.6.3.1.2. Growth Prospects
      • 7.6.3.2. Japan
        • 7.6.3.2.1. Market Trends and Opportunities
        • 7.6.3.2.2. Growth Prospects
      • 7.6.3.3. India
        • 7.6.3.3.1. Market Trends and Opportunities
        • 7.6.3.3.2. Growth Prospects
      • 7.6.3.4. South Korea
        • 7.6.3.4.1. Market Trends and Opportunities
        • 7.6.3.4.2. Growth Prospects
      • 7.6.3.5. Indonesia
        • 7.6.3.5.1. Market Trends and Opportunities
        • 7.6.3.5.2. Growth Prospects
      • 7.6.3.6. Thailand
        • 7.6.3.6.1. Market Trends and Opportunities
        • 7.6.3.6.2. Growth Prospects
      • 7.6.3.7. Others
        • 7.6.3.7.1. Market Trends and Opportunities
        • 7.6.3.7.2. Growth Prospects

8. COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 8.1. Major Players and Strategy Analysis
  • 8.2. Market Share Analysis
  • 8.3. Mergers, Acquisition, Agreements, and Collaborations
  • 8.4. Competitive Dashboard

9. COMPANY PROFILES

  • 9.1. The Ferrara Candy Company
  • 9.2. The Coca-Cola Company
  • 9.3. PepsiCo, Inc.
  • 9.4. Dohler GmbH
  • 9.5. DSM (Koninklijke DSM NV)
  • 9.6. The Dannon Company Inc
  • 9.7. Hain Celestial Group, Inc.
  • 9.8. Bob's Red Mill Natural Foods
  • 9.9. Diageo PLC