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市場調查報告書
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1523083

數位體驗平台市場報告：2030 年趨勢、預測與競爭分析

Digital Experience Platform Market Report: Trends, Forecast and Competitive Analysis to 2030
出版日期: | 出版商: Lucintel | 英文 150 Pages | 商品交期: 3個工作天內

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簡介目錄

數位體驗平台趨勢與預測

預計到 2030 年，全球數位體驗平台市場將達到 155 億美元，2024 年至 2030 年複合年成長率為 10.4%。該市場的主要促進因素是對個人化用戶體驗的日益關注、行銷技術的不斷發展以及擴大使用數位行銷策略來與更多受眾建立聯繫。全球數位體驗平台市場的未來充滿希望，BFSI、醫療保健、IT/通訊、製造和零售市場充滿機會。

按細分市場分類的數位體驗平台

該研究包括按組件、部署、應用程式、最終用途和區域對全球數位體驗平台的預測。

數位體驗平台市場洞察

Lucintel 預測，由於網路普及率不斷提高、可支配收入不斷增加、網路購物的普及以及智慧型手機的廣泛採用，B2C 領域將在預測期內繼續擴張。

在這個市場中，由於網路普及率不斷提高以及人們越來越偏好使用行動應用程式來做出與購買和其他活動相關的決策，零售業將繼續成為最大的細分市場。

由於對提供靈活性、成本效益和業務效率的雲端解決方案的需求不斷成長，尤其是該地區的中小型企業，北美可能仍然是最大的地區。

常問問題

Q1.市場規模為：

A1. 到2030年，全球數位體驗平台市場預計將達到155億美元。

Q2.市場成長預測是多少：

A2. 2024年至2030年，全球數位體驗平台市場預計將以10.4%的複合年成長率成長。

Q3.影響市場成長的主要促進因素是：

A3. 該市場的主要驅動力是對個性化用戶體驗的日益關注、行銷技術的技術開拓以及擴大使用數位行銷策略來與更多受眾建立聯繫。

Q4.市場的主要細分市場是：

A4. 全球數位體驗平台市場前景廣闊，BFSI、醫療保健、IT/電信、製造和零售市場充滿機會。

Q5.市場的主要企業是：

A5.數位體驗平台主要企業如下：

  • Acquia
  • ADOBE
  • International Business Machines
  • Liferay
  • Microsoft
  • Open Text
  • Oracle

Q6.未來最大的細分市場是什麼？

A6.Lucintel 預測，由於網路普及率不斷提高、可支配收入不斷增加、網路購物的普及以及智慧型手機的廣泛採用，B2C 領域將在預測期內繼續擴張。

Q7.未來五年預計哪個地區的市場成長最大？

A7. 在預測期內，北美將繼續成為最大的地區，因為對提供靈活性、成本效益和業務效率的雲端解決方案的需求不斷成長，尤其是該地區的中小企業。

Q8. 可以客製化報告嗎？

A8. 是的，Lucintel 提供 10% 的客製化服務，無需額外付費。

目錄

第1章執行摘要

第2章全球數位體驗平台市場：市場動態

  • 簡介、背景、分類
  • 供應鏈
  • 產業促進因素與挑戰

第3章 2018-2030年市場趨勢及預測分析

  • 宏觀經濟趨勢（2018-2023）與預測（2024-2030）
  • 全球數位體驗平台市場趨勢（2018-2023）與預測（2024-2030）
  • 按組件分類的全球數位體驗平台市場
    • 平台
    • 服務
  • 全球數位體驗平台市場（按實施情況）
    • 本地
    • 雲
  • 按應用分類的全球數位體驗平台市場
    • B2C（企業對消費者）
    • B2B（企業對企業）
    • 其他
  • 按最終用途分類的全球數位體驗平台市場
    • BFSI
    • 醫療保健
    • 資訊科技/通訊
    • 製造業
    • 零售業
    • 其他

第4章 2018-2030年區域市場趨勢及預測分析

  • 按地區分類的全球數位體驗平台市場
  • 北美數位體驗平台市場
  • 歐洲數位體驗平台市場
  • 亞太地區數位體驗平台市場
  • 其他區域數位體驗平台市場

第5章 競爭分析

  • 產品系列分析
  • 營運整合
  • 波特五力分析

第6章 成長機會與策略分析

  • 成長機會分析
    • 按組件分類的全球數位體驗平台市場成長機會
    • 全球數位體驗平台市場部署成長機會
    • 全球數位體驗平台市場成長機會（按應用）
    • 全球數位體驗平台市場成長機會（依最終用途）
    • 按地區分類的全球數位體驗平台市場成長機會
  • 全球數位體驗平台市場的新興趨勢
  • 戰略分析
    • 新產品開發
    • 全球數位體驗平台市場容量擴張
    • 全球數位體驗平台市場的併購與合資
    • 認證和許可

第7章主要企業概況

  • Acquia
  • ADOBE
  • International Business Machines
  • Liferay
  • Microsoft
  • Open Text
  • Oracle
簡介目錄

Digital Experience Platform Trends and Forecast

The future of the global digital experience platform market looks promising with opportunities in the BFSI, healthcare, IT & telecom, manufacturing, and retail markets. The global digital experience platform market is expected to reach an estimated $15.5 billion by 2030 with a CAGR of 10.4% from 2024 to 2030. The major drivers for this market are growing focus on personalized user experiences, expanding technological developments in marketing instruments, as well as, the growing use of digital marketing tactics to connect with a wider audience.

A more than 150-page report is developed to help in your business decisions. Sample figures with some insights are shown below.

Digital Experience Platform by Segment

The study includes a forecast for the global digital experience platform by component, deployment, application, end use, and region.

Digital Experience Platform Market by Component [Shipment Analysis by Value from 2018 to 2030]:

  • Platform
  • Services

Digital Experience Platform Market by Deployment [Shipment Analysis by Value from 2018 to 2030]:

  • On-Premise
  • Cloud

Digital Experience Platform Market by Application [Shipment Analysis by Value from 2018 to 2030]:

  • Business-To-Consumer
  • Business-To-Business
  • Others

Digital Experience Platform Market by End Use [Shipment Analysis by Value from 2018 to 2030]:

  • BFSI
  • Healthcare
  • IT & Telecom
  • Manufacturing
  • Retail
  • Others

Digital Experience Platform Market by Region [Shipment Analysis by Value from 2018 to 2030]:

  • North America
  • Europe
  • Asia Pacific
  • The Rest of the World

List of Digital Experience Platform Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies digital experience platform companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the digital experience platform companies profiled in this report include-

  • Acquia
  • ADOBE
  • International Business Machines
  • Liferay
  • Microsoft
  • Open Text
  • Oracle

Digital Experience Platform Market Insights

Lucintel forecasts that business-to-consumer will remain larger segment over the forecast period due to increasing rates of internet penetration, rising disposable income, the popularity of online shopping, and the widespread use of smartphones.

Within this market, retail will remain the largest segment due to increased preference for mobile apps for making decisions connected to purchases and other activities, as well as an increasing rate of internet penetration.

North America will remain the largest region over the forecast period due to increasing desire for cloud solutions to provide flexibility, cost-effectiveness, and business efficiency, particularly among SMEs in the area.

Features of the Global Digital Experience Platform Market

Market Size Estimates: Digital experience platform market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2018 to 2023) and forecast (2024 to 2030) by various segments and regions.

Segmentation Analysis: Digital experience platform market size by component, deployment, application, end use, and region in terms of value ($B).

Regional Analysis: Digital experience platform market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different component, deployment, application, end use, and regions for the digital experience platform market.

Strategic Analysis: This includes M&A, new product development, and competitive landscape of the digital experience platform market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

FAQ

Q1. What is the digital experience platform market size?

Answer: The global digital experience platform market is expected to reach an estimated $15.5 billion by 2030.

Q2. What is the growth forecast for digital experience platform market?

Answer: The global digital experience platform market is expected to grow with a CAGR of 10.4% from 2024 to 2030.

Q3. What are the major drivers influencing the growth of the digital experience platform market?

Answer: The major drivers for this market are growing focus on personalized user experiences, expanding technological developments in marketing instruments, as well as, the growing use of digital marketing tactics to connect with a wider audience.

Q4. What are the major segments for digital experience platform market?

Answer: The future of the global digital experience platform market looks promising with opportunities in the BFSI, healthcare, IT & telecom, manufacturing, and retail markets.

Q5. Who are the key digital experience platform market companies?

Answer: Some of the key digital experience platform companies are as follows:

  • Acquia
  • ADOBE
  • International Business Machines
  • Liferay
  • Microsoft
  • Open Text
  • Oracle

Q6. Which digital experience platform market segment will be the largest in future?

Answer: Lucintel forecasts that business-to-consumer will remain larger segment over the forecast period due to increasing rates of internet penetration, rising disposable income, the popularity of online shopping, and the widespread use of smartphones.

Q7. In digital experience platform market, which region is expected to be the largest in next 5 years?

Answer: North America will remain the largest region over the forecast period due to increasing desire for cloud solutions to provide flexibility, cost-effectiveness, and business efficiency, particularly among SMEs in the area.

Q.8 Do we receive customization in this report?

Answer: Yes, Lucintel provides 10% customization without any additional cost.

This report answers following 11 key questions:

  • Q.1. What are some of the most promising, high-growth opportunities for the digital experience platform market by component (platform and services), deployment (on-premise and cloud), application (business-to-consumer, business-to-business, and others), end use (BFSI, healthcare, IT & telecom, manufacturing, retail, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
  • Q.2. Which segments will grow at a faster pace and why?
  • Q.3. Which region will grow at a faster pace and why?
  • Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
  • Q.5. What are the business risks and competitive threats in this market?
  • Q.6. What are the emerging trends in this market and the reasons behind them?
  • Q.7. What are some of the changing demands of customers in the market?
  • Q.8. What are the new developments in the market? Which companies are leading these developments?
  • Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
  • Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
  • Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Digital Experience Platform Market : Market Dynamics

  • 2.1: Introduction, Background, and Classifications
  • 2.2: Supply Chain
  • 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2018 to 2030

  • 3.1. Macroeconomic Trends (2018-2023) and Forecast (2024-2030)
  • 3.2. Global Digital Experience Platform Market Trends (2018-2023) and Forecast (2024-2030)
  • 3.3: Global Digital Experience Platform Market by Component
    • 3.3.1: Platform
    • 3.3.2: Services
  • 3.4: Global Digital Experience Platform Market by Deployment
    • 3.4.1: On-premise
    • 3.4.2: Cloud
  • 3.5: Global Digital Experience Platform Market by Application
    • 3.5.1: Business-to-Consumer
    • 3.5.2: Business-to-Business
    • 3.5.3: Others
  • 3.6: Global Digital Experience Platform Market by End Use
    • 3.6.1: BFSI
    • 3.6.2: Healthcare
    • 3.6.3: IT & Telecom
    • 3.6.4: Manufacturing
    • 3.6.5: Retail
    • 3.6.6: Others

4. Market Trends and Forecast Analysis by Region from 2018 to 2030

  • 4.1: Global Digital Experience Platform Market by Region
  • 4.2: North American Digital Experience Platform Market
    • 4.2.1: North American Digital Experience Platform Market by Application: Business-to-Consumer, Business-to-Business, and Others
    • 4.2.2: North American Digital Experience Platform Market by End Use: BFSI, Healthcare, IT & Telecom, Manufacturing, Retail, and Others
  • 4.3: European Digital Experience Platform Market
    • 4.3.1: European Digital Experience Platform Market by Application: Business-to-Consumer, Business-to-Business, and Others
    • 4.3.2: European Digital Experience Platform Market by End Use: BFSI, Healthcare, IT & Telecom, Manufacturing, Retail, and Others
  • 4.4: APAC Digital Experience Platform Market
    • 4.4.1: APAC Digital Experience Platform Market by Application: Business-to-Consumer, Business-to-Business, and Others
    • 4.4.2: APAC Digital Experience Platform Market by End Use: BFSI, Healthcare, IT & Telecom, Manufacturing, Retail, and Others
  • 4.5: ROW Digital Experience Platform Market
    • 4.5.1: ROW Digital Experience Platform Market by Application: Business-to-Consumer, Business-to-Business, and Others
    • 4.5.2: ROW Digital Experience Platform Market by End Use: BFSI, Healthcare, IT & Telecom, Manufacturing, Retail, and Others

5. Competitor Analysis

  • 5.1: Product Portfolio Analysis
  • 5.2: Operational Integration
  • 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

  • 6.1: Growth Opportunity Analysis
    • 6.1.1: Growth Opportunities for the Global Digital Experience Platform Market by Component
    • 6.1.2: Growth Opportunities for the Global Digital Experience Platform Market by Deployment
    • 6.1.3: Growth Opportunities for the Global Digital Experience Platform Market by Application
    • 6.1.4: Growth Opportunities for the Global Digital Experience Platform Market by End Use
    • 6.1.5: Growth Opportunities for the Global Digital Experience Platform Market by Region
  • 6.2: Emerging Trends in the Global Digital Experience Platform Market
  • 6.3: Strategic Analysis
    • 6.3.1: New Product Development
    • 6.3.2: Capacity Expansion of the Global Digital Experience Platform Market
    • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Digital Experience Platform Market
    • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

  • 7.1: Acquia
  • 7.2: ADOBE
  • 7.3: International Business Machines
  • 7.4: Liferay
  • 7.5: Microsoft
  • 7.6: Open Text
  • 7.7: Oracle