休閒外套市場報告：2031 年趨勢、預測與競爭分析

全球休閒外套市場前景光明，男裝和女裝市場都充滿機會。預計2025年至2031年間，全球休閒外套市場將以5.6%的複合年成長率成長。市場的主要驅動力是對舒適實用服飾的需求不斷成長以及戶外休閒活動的擴大。

• 根據 Lucintel 的預測，根據產品類型，冬季外套預計在預測期內將經歷最高的成長。
• 根據應用情況，男士外套預計將出現高速成長。
• 根據地區來看，預計亞太地區將在預測期內實現最高成長。

休閒球場市場的策略成長機會

由於消費者偏好的不斷變化和技術的進步，休閒球場市場在關鍵應用領域呈現多種策略性成長機會。

• 都市時尚：都市化的加速為針對城市生活設計的休閒時尚創造了機會。其創新設計將風格與功能融為一體，吸引了尋求多功能、時尚外套的都市區消費者。
• 戶外活動：戶外活動休閒外套的需求日益增加。耐候性、耐用性和舒適性等特點是健行、旅行和其他戶外活動所設計的外套的主要成長領域。
• 永續時尚：永續性趨勢為採用環保材料製成的休閒開闢了成長機會。重視道德生產實踐和永續材料的品牌能夠吸引具有環保意識的消費者群體。
• 客製化服務：為休閒球場提供客製化選項是一個成長機會。消費者對個人化產品的需求越來越大，提供自訂設計和功能的品牌可以在市場上脫穎而出。
• 科技整合：將智慧科技融入休閒球場開闢了新的成長途徑。內建加熱、連接和性能追蹤等功能迎合了精通技術的消費者的需求，並增強了休閒的功能。

這些成長機會透過擴大產品供應、滿足消費者需求和推動技術創新來影響休閒外套市場。

休閒球場市場的促進因素與挑戰

休閒球場市場受到各種促進因素​​和挑戰的影響，包括影響其成長和發展的技術、經濟和監管因素。

推動休閒球場市場發展的因素有：

• 都市化加快：都市化加快推動了對時尚、實用的休閒外套的需求。都市區消費者對兼具時尚性和實用性的多功能外套的需求正在推動市場成長。
• 不斷增強的時尚意識：消費者不斷增強的時尚意識正在推動對休閒外套的需求。時尚和個人風格趨勢影響購買決策並推動設計和功能的創新。
• 技術進步：布料和製造技術的進步正在提高休閒外套的功能和品質。智慧功能和先進材料等創新對精通科技的消費者很有吸引力。
• 永續性趨勢：人們對永續性的興趣日益濃厚，推動著人們採用環保材料和生產方法。強調環境責任的品牌受到具有環保意識的消費者的歡迎。
• 可支配所得增加：可支配所得增加導致休閒支出增加。購買力強的消費者正在投資高階、時尚的休閒外套。

休閒球場市場面臨的挑戰是：

• 生產成本高：原料和製造成本的上漲影響了休閒外套的可負擔性。為了保持競爭力，公司必須平衡生產成本和消費者價格。
• 市場飽和：休閒外套市場正趨於飽和，充滿大量品牌和產品。面對激烈的競爭，企業發現很難實現產品差異化並維持市場佔有率。
• 供應鏈中斷：供應鏈問題（例如延誤和中斷）可能會影響休閒球場的供應和交付。企業需要管理供應鏈風險並確保及時供應產品。
• 法規遵循：遵守產品安全和品質的監管標準可能很複雜。品牌必須遵守各種法規以確保合規並避免潛在的法律問題。
• 消費者偏好的變化：消費者偏好和趨勢的變化會影響對休閒場所的需求。品牌需要靈活應對不斷變化的市場動態，以滿足不斷變化的消費者需求。

這些促進因素和挑戰影響休閒球場市場的成長機會、市場動態和策略決策。

目錄

第1章執行摘要

第2章全球休閒外套市場：市場動態

• 簡介、背景和分類
• 供應鏈
• 產業驅動力與挑戰

第3章市場趨勢與預測分析（2019-2031）

• 宏觀經濟趨勢（2019-2024）及預測（2025-2031）
• 全球休閒外套市場趨勢（2019-2024 年）及預測（2025-2031 年）
• 全球休閒球場市場類型
  • 冬季外套
  • 夏季外套
  • 春季外套
• 全球休閒球場市場按應用分類
  • 男性
  • 女士
  • 其他

第4章區域市場趨勢與預測分析（2019-2031）

• 全球休閒球場市場（按區域）
• 北美休閒外套市場
• 歐洲休閒外套市場
• 亞太休閒苑市場
• 其他地區休閒球場市場

第5章 競爭分析

• 產品系列分析
• 營運整合
• 波特五力分析

第6章 成長機會與策略分析

• 成長機會分析
  • 全球休閒球場市場成長機會（按類型）
  • 全球休閒球場市場的成長機會（按應用）
  • 全球休閒球場市場按地區分類的成長機會
• 全球休閒球場市場的新趨勢
• 戰略分析
  • 新產品開發
  • 擴大全球休閒外套市場的產能
  • 全球休閒球場市場的合併、收購和合資企業
  • 認證和許可

第7章主要企業簡介

• Cole Haan
• Orolay
• Canada Goose
• Everlane
• Wantdo
• The North Face
• 32 Degrees

The future of the global leisure coat market looks promising with opportunities in the men and women markets. The global leisure coat market is expected to grow with a CAGR of 5.6% from 2025 to 2031. The major drivers for this market are the rising demand for comfortable and practical clothing, as well as the expansion of outdoor recreation activities.

• Lucintel forecasts that, within the type category, winter coat is expected to witness the highest growth over the forecast period.
• Within this application category, men are expected to witness higher growth.
• In terms of regions, APAC is expected to witness the highest growth over the forecast period.

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Emerging Trends in the Leisure Coat Market

The leisure coat market is shaped by several emerging trends that reflect changes in consumer behavior, technological advancements, and fashion industry dynamics.

• Sustainability: There is a growing emphasis on sustainable materials and ethical production practices in leisure coats. Brands are adopting eco-friendly fabrics and reducing waste, driven by increasing consumer demand for environmentally responsible products.
• Tech-Enhanced Fabrics: Advances in fabric technology are leading to the development of leisure coats with features like moisture-wicking, temperature regulation, and water resistance. These innovations enhance comfort and functionality, meeting the needs of active consumers.
• Customization: The trend toward personalized fashion is impacting the leisure coat market. Consumers are seeking customizable options, allowing them to choose designs, colors, and features that reflect their style and preferences.
• Smart Clothing: The integration of smart technologies into leisure coats is emerging, with features such as built-in heating elements, connectivity, and performance tracking. These innovations cater to tech-savvy consumers looking for enhanced functionality.
• Minimalist Designs: Minimalist fashion is influencing leisure coat designs, with a focus on clean lines, simple silhouettes, and versatile styles. This trend appeals to consumers seeking understated elegance and practicality in their leisure wear.

These trends are reshaping the leisure coat market by driving innovation, enhancing functionality, and aligning products with evolving consumer preferences.

Recent Developments in the Leisure Coat Market

Recent developments in the leisure coat market reflect changes in fashion trends, technology, and consumer preferences, impacting product offerings and market dynamics.

• Eco-Friendly Materials: The adoption of sustainable materials in leisure coat production is on the rise. Brands are using recycled fabrics and eco-friendly dyes to appeal to environmentally conscious consumers, aligning with broader sustainability goals.
• Advanced Fabric Technologies: Innovations in fabric technologies, such as moisture-wicking and thermal regulation, are enhancing the functionality of leisure coats. These advancements improve comfort and performance, catering to active and outdoor lifestyles.
• Customization Options: The increased availability of customizable leisure coats is meeting consumer demand for personalized fashion. Brands are offering options for custom colors, patterns, and features, allowing consumers to create unique garments.
• Smart Features: The integration of smart technologies, such as built-in heating elements and connectivity features, is expanding the functionality of leisure coats. These innovations appeal to tech-savvy consumers seeking enhanced performance and convenience.
• Global Expansion: Brands are expanding their presence in emerging markets, such as India and China, to capitalize on growing demand. Increased retail distribution and local production are helping to meet the needs of diverse consumer bases.

These developments are influencing the leisure coat market by enhancing product offerings, expanding consumer choices, and addressing emerging market needs.

Strategic Growth Opportunities for Leisure Coat Market

The leisure coat market presents several strategic growth opportunities across key applications, driven by evolving consumer preferences and technological advancements.

• Urban Fashion: Growing urbanization creates opportunities for leisure coats designed for city living. Innovative designs that blend style with functionality are appealing to urban consumers seeking versatile and fashionable outerwear.
• Outdoor Activities: The demand for leisure coats tailored for outdoor activities is increasing. Features such as weather resistance, durability, and comfort are key growth areas for coats designed for hiking, travel, and other outdoor pursuits.
• Sustainable Fashion: The trend toward sustainability is opening growth opportunities for leisure coats made from eco-friendly materials. Brands that prioritize ethical production practices and sustainable materials can capture the growing segment of environmentally conscious consumers.
• Customization Services: Offering customization options for leisure coats presents growth opportunities. Consumers are increasingly seeking personalized products, and brands that provide custom designs and features can differentiate themselves in the market.
• Technological Integration: Incorporating smart technologies into leisure coats provides new growth avenues. Features such as built-in heating, connectivity, and performance tracking cater to tech-savvy consumers and enhance the functionality of leisure wear.

These growth opportunities are influencing the leisure coat market by expanding product offerings, addressing consumer demands, and driving innovation.

Leisure Coat Market Driver and Challenges

The leisure coat market is shaped by various drivers and challenges, including technological, economic, and regulatory factors that impact growth and development.

The factors responsible for driving the leisure coat market include:

• Increasing Urbanization: The rise in urbanization is driving demand for stylish and functional leisure coats. Consumers in urban areas seek versatile outerwear that blends fashion with practicality, fueling market growth.
• Growing Fashion Consciousness: Rising fashion consciousness among consumers is boosting demand for leisure coats. Trends in fashion and personal style are influencing purchasing decisions and driving innovation in designs and features.
• Technological Advancements: Advances in fabric and manufacturing technologies are enhancing the functionality and quality of leisure coats. Innovations such as smart features and advanced materials are attracting tech-savvy consumers.
• Sustainability Trends: The increasing focus on sustainability is driving the adoption of eco-friendly materials and production practices. Brands that emphasize environmental responsibility are gaining favor with environmentally conscious consumers.
• Rising Disposable Income: Higher disposable income levels are contributing to increased spending on leisure wear. Consumers with greater purchasing power are investing in premium and fashionable leisure coats.

Challenges in the leisure coat market are:

• High Production Costs: Rising costs of raw materials and manufacturing can impact the affordability of leisure coats. Companies must balance production costs with consumer pricing to remain competitive.
• Market Saturation: The leisure coat market is becoming saturated with numerous brands and products. Differentiating offerings and maintaining market share can be challenging for companies facing intense competition.
• Supply Chain Disruptions: Supply chain issues, such as delays and disruptions, can affect the availability and delivery of leisure coats. Companies need to manage supply chain risks to ensure timely product availability.
• Regulatory Compliance: Adhering to regulatory standards for product safety and quality can be complex. Brands must navigate diverse regulations to ensure compliance and avoid potential legal issues.
• Changing Consumer Preferences: Evolving consumer preferences and trends can impact demand for leisure coats. Brands need to stay agile and responsive to changing market dynamics to meet shifting consumer needs.

These drivers and challenges are shaping the leisure coat market by influencing growth opportunities, market dynamics, and strategic decisions.

List of Leisure Coat Companies

Companies in the market compete based on product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. Through these strategies, leisure coat companies cater to increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the leisure coat companies profiled in this report include-

• Cole Haan
• Orolay
• Canada Goose
• Everlane
• Wantdo
• The North Face
• 32 Degrees

Leisure Coat by Segment

The study includes a forecast for the global leisure coat market by type, application, and region.

Leisure Coat Market by Type [Analysis by Value from 2019 to 2031]:

• Winter Coat
• Summer Coat
• Spring Coat

Leisure Coat Market by Application [Analysis by Value from 2019 to 2031]:

• Men
• Women
• Others

Leisure Coat Market by Region [Analysis by Value from 2019 to 2031]:

• North America
• Europe
• Asia Pacific
• The Rest of the World

Country Wise Outlook for the Leisure Coat Market

Major players in the market are expanding their operations and forming strategic partnerships to strengthen their positions. The below image highlights recent developments by major leisure coat producers in key regions: the USA, China, India, Japan, and Germany.

• United States: In the U.S., recent developments include a surge in sustainable fashion trends, with brands incorporating eco-friendly materials into leisure coats. Innovations such as water-resistant and multifunctional designs are gaining popularity, catering to both urban and outdoor lifestyles.
• China: China's leisure coat market is experiencing rapid growth due to increased disposable income and changing fashion preferences. Key advancements include the adoption of advanced manufacturing techniques and the rise of local brands offering trendy, high-quality leisure coats at competitive prices.
• Germany: In Germany, there is a strong focus on high-quality, durable leisure coats made from sustainable materials. Developments include the integration of advanced fabric technologies and eco-friendly production processes, aligning with the country's environmental and quality standards.
• India: India is seeing growth in the leisure coat market driven by rising urbanization and a growing middle class. Recent developments include the expansion of retail chains and increased availability of affordable leisure coats with contemporary designs and functional features.
• Japan: Japan's market for leisure coats is characterized by a blend of traditional craftsmanship and modern innovation. Recent developments include the introduction of high-tech fabrics and designs that blend functionality with aesthetics, catering to Japan's unique fashion sensibilities.

Features of the Global Leisure Coat Market

Market Size Estimates: Leisure coat market size estimation in terms of value ($B).

Trend and Forecast Analysis: Market trends (2019 to 2024) and forecast (2025 to 2031) by various segments and regions.

Segmentation Analysis: Leisure coat market size by type, application, and region in terms of value ($B).

Regional Analysis: Leisure coat market breakdown by North America, Europe, Asia Pacific, and Rest of the World.

Growth Opportunities: Analysis of growth opportunities in different types, applications, and regions for the leisure coat market.

Strategic Analysis: This includes M&A, new product development, and the competitive landscape of the leisure coat market.

Analysis of competitive intensity of the industry based on Porter's Five Forces model.

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This report answers the following 11 key questions:

• Q.1. What are some of the most promising, high-growth opportunities for the leisure coat market by type (winter coat, summer coat, and spring coat), application (men, women, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
• Q.2. Which segments will grow at a faster pace and why?
• Q.3. Which region will grow at a faster pace and why?
• Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
• Q.5. What are the business risks and competitive threats in this market?
• Q.6. What are the emerging trends in this market and the reasons behind them?
• Q.7. What are some of the changing demands of customers in the market?
• Q.8. What are the new developments in the market? Which companies are leading these developments?
• Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
• Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
• Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

Table of Contents

1. Executive Summary

2. Global Leisure Coat Market : Market Dynamics

• 2.1: Introduction, Background, and Classifications
• 2.2: Supply Chain
• 2.3: Industry Drivers and Challenges

3. Market Trends and Forecast Analysis from 2019 to 2031

• 3.1. Macroeconomic Trends (2019-2024) and Forecast (2025-2031)
• 3.2. Global Leisure Coat Market Trends (2019-2024) and Forecast (2025-2031)
• 3.3: Global Leisure Coat Market by Type
  • 3.3.1: Winter Coat
  • 3.3.2: Summer Coat
  • 3.3.3: Spring Coat
• 3.4: Global Leisure Coat Market by Application
  • 3.4.1: Men
  • 3.4.2: Women
  • 3.4.3: Others

4. Market Trends and Forecast Analysis by Region from 2019 to 2031

• 4.1: Global Leisure Coat Market by Region
• 4.2: North American Leisure Coat Market
  • 4.2.1: North American Leisure Coat Market by Type: Winter Coat, Summer Coat, and Spring Coat
  • 4.2.2: North American Leisure Coat Market by Application: Men, Women, and Others
• 4.3: European Leisure Coat Market
  • 4.3.1: European Leisure Coat Market by Type: Winter Coat, Summer Coat, and Spring Coat
  • 4.3.2: European Leisure Coat Market by Application: Men, Women, and Others
• 4.4: APAC Leisure Coat Market
  • 4.4.1: APAC Leisure Coat Market by Type: Winter Coat, Summer Coat, and Spring Coat
  • 4.4.2: APAC Leisure Coat Market by Application: Men, Women, and Others
• 4.5: ROW Leisure Coat Market
  • 4.5.1: ROW Leisure Coat Market by Type: Winter Coat, Summer Coat, and Spring Coat
  • 4.5.2: ROW Leisure Coat Market by Application: Men, Women, and Others

5. Competitor Analysis

• 5.1: Product Portfolio Analysis
• 5.2: Operational Integration
• 5.3: Porter's Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

• 6.1: Growth Opportunity Analysis
  • 6.1.1: Growth Opportunities for the Global Leisure Coat Market by Type
  • 6.1.2: Growth Opportunities for the Global Leisure Coat Market by Application
  • 6.1.3: Growth Opportunities for the Global Leisure Coat Market by Region
• 6.2: Emerging Trends in the Global Leisure Coat Market
• 6.3: Strategic Analysis
  • 6.3.1: New Product Development
  • 6.3.2: Capacity Expansion of the Global Leisure Coat Market
  • 6.3.3: Mergers, Acquisitions, and Joint Ventures in the Global Leisure Coat Market
  • 6.3.4: Certification and Licensing

7. Company Profiles of Leading Players

• 7.1: Cole Haan
• 7.2: Orolay
• 7.3: Canada Goose
• 7.4: Everlane
• 7.5: Wantdo
• 7.6: The North Face
• 7.7: 32 Degrees