絲網印刷標籤市場 - 增長、趨勢、COVID-19 影響和預測 (2023-2028)

在預測期內，絲網印刷標籤市場預計將以 2.12% 的複合年增長率增長。

絲網標籤工藝的一個擴展應用是在產品安全領域。 微小的示蹤劑混入塗層中並絲網印刷到標籤和其他包裝產品上。 該標籤旨在在掃描時提供獨特的品牌信息並防止假冒。 預計未來產品安全的使用會越來越廣泛。

主要亮點

• 耐磨性、防潮性和光滑的墨膜在市場上領先於其他印刷工藝。 由於非常合適的墨膜厚度，適用於需要耐候性（戶外）、防潮、耐磨、耐化學性等性能的應用。 因此，它適用於飲料標籤。
• 與其他生產印刷相比，絲網印刷的最大優勢在於可應用於承印物的油墨量。 UV凸版印刷厚度為2至3.5微米，UV膠印印刷厚度為1.5至2.5微米，凹印印刷厚度為2至5微米，UV柔性印刷油墨厚度為3至8微米。 然而，UV 屏幕的油墨厚度為 4 至 30 微米或更厚。 這種油墨厚度使絲網印刷油墨比其他標籤印刷工藝更不透明。
• 此外，絲網印刷採用矽油墨正在推動市場。 隨著市場上新面料的出現，油墨供應商正在加緊提供新的和增強的產品，讓裝飾師充分展示他們的技能。 基於最先進的有機矽聚合物，有機矽油墨在現代高性能織物上提供極致的拉伸和觸感。 這種墨水經過創新設計，可將有機矽化學的優勢和優勢帶入您的紡織品絲網印刷工作。 未來，將高濃度有機矽油墨用於3D熱轉印標籤，在服裝以外的應用領域也將受到關注。
• 多色印刷價格昂貴，因此在擴大市場方面存在挑戰。 當進行多色印刷時，數字印刷對於降低成本是有效的。 由於油墨的厚度，精細字符可能難以絲網印刷，但數字印刷和柔版印刷適合精細圖像。
• 這種流行病給印刷標籤公司帶來的兩大問題是提高生產力和遠程客戶服務。 疫情早期的持續需求給標籤公司的製造能力帶來了巨大壓力，並凸顯了在產品生命週期的各個階段實現自動化的必要性。 此外，俄烏戰爭也影響了整體市場。

絲網印刷標籤的市場趨勢

時裝和服飾佔有很大的市場份額

• 隨著全球服裝市場價值的上升，對絲網印刷標籤技術的需求也在增加。 標籤製造商不斷地為服裝標籤想出創新的想法和新穎的材料、飾面和其他設計方法。 服裝標籤對於消費者保護機構鼓勵制定嚴格的服裝護理標籤要求的品牌來說很重要。 此外，國際標準化組織 (ISO) 等獨立組織有自己的標籤要求，如果公司想要獲得認證，就必須遵守□□這些要求。
• 服裝行業的絲網印刷織物標籤可為定制的複雜設計提供出色的細節。 它適合用於嬰兒服裝、T 恤和內衣服裝。 公司使用輪轉印刷和絲網印刷技術製造印刷緞面標籤。 然而，RFID 和基於織物的標籤已成為市場的嚴峻挑戰，因為它們提供了進一步的行業優勢，並可能為未來的機遇創造挑戰。
• 印在棉質床單織物上的標籤在外觀和觸感上與棉麻床單類似。 這些通常用於大尺寸徽標，例如 2.75"x 2.5"。 洗滌後，邊緣會磨損並呈現復古外觀。 顏色較多、標識難度較大的標籤，可通過有機棉絲網印刷來表達。

北美是技術創新的驅動力

• 美國絲網印刷標籤製造商佔食品、飲料和服裝等行業的大部分需求。 在該地區，各種國內外參與者通過技術創新和合作夥伴關係為市場的增長做出貢獻。
• 此外，定製絲網印刷的需求也在增加。 這種絲網印刷是一種允許客戶將他們想要的圖形、公司標誌、圖例、標籤等直接印刷到產品上的過程。
• 絲網印刷可以在任何尺寸、形狀和厚度的承印物上印刷。 此外，由於可以賦予墨水其他印刷技術無法達到的厚度，因此可以期待盲文、拉絲、劃痕和浮雕字母等效果。 這也對絲網印刷標籤的市場增長產生了重大影響。
• 總部位於加利福尼亞州的 Fabricech 提供定製絲網印刷，可以滿足您需要的任何設計，包括多色印刷和各種字體。 我們可以在紙張、塑料如PET、PC、PMMA、PP、PS、ABS、PU、橡膠、金屬等各種材料上印刷絲印標籤。

其他好處

• Excel 格式的市場預測 (ME) 表
• 三個月的分析師支持

內容

第一章介紹

• 研究假設和市場定義
• 調查範圍

第二章研究方法論

第 3 章執行摘要

第四章市場動態

• 市場概覽
• 市場驅動力
  • 耐磨、防潮、油墨塗層光滑
  • 使用矽油進行絲網印刷
• 市場製約因素
  • 多色印刷的昂貴解決方案
• 工業價值鏈分析
• 行業吸引力 - 波特五力
  • 新進入者的威脅
  • 買方/消費者議價能力
  • 供應商的議價能力
  • 替代品的威脅
  • 競爭公司之間的敵對關係

第 5 章市場細分

• 類型
  • 收縮套標
  • 無底紙標籤
  • 濕膠標籤
  • 其他類型
• 最終用戶
  • 時裝和服裝
  • 食物
  • 飲料
  • 化妝品和個人護理
  • 其他最終用戶
• 按地區
  • 北美
  • 歐洲
  • 亞太地區
  • 拉丁美洲
  • 中東

第六章競爭格局

• 公司簡介
  • Fort Dearborn Company
  • Mondi PLC
  • Ahlstrom-Munksjo Oyj
  • Autajon Group
  • CCL Industries Inc.
  • Coveris Inc.
  • Constantia Flexibles Group GmbH
  • 3M Company
  • Gallus Ferd. Ruesch AG

第7章 市場機會今後動向

The screen print label market is expected to reach a CAGR of 2.12% over the forecast period. One of the growing uses of the screen label process is in the area of product security. Microscopic taggants are blended into coatings and applied via screen printing onto labels and other packaging products. Such taggants, when scanned, deliver proprietary brand information and are aimed at foiling counterfeiters. The usage of product security will follow a positive trend in the coming future.

Key Highlights

• Abrasion and moisture-resistant properties and smooth ink coating drive the market over other printing process. The ink film thickness is so appropriate that this process excels in applications where properties such as resistance to weather (outdoors), moisture, abrasion, and chemicals, are needed. This property makes a natural fit for beverage labels.
• Additionally, the single greatest advantage that screen printing has over all other production printing processes is in the volume of ink that can be laid onto a substrate. UV letterpress can deposit ink as thick as 2 to 3.5 microns; UV offset is 1.5 to 2.5 microns; gravure is 2 to 5 microns; and UV flexo can lay down from 3 to 8 microns. However, the UV screen has an ink thickness ranging from 4 to 30 microns and beyond. The thickness of the ink provides screen-printed inks with opaque properties than in other printing process for labeling.
• Moreover, the adoption of screen-printing silicon ink is driving the market. With new fabric availability in the market, ink suppliers are stepping up to the plate to offer new, enhanced products that enable decorators to use their skills fully. Silicone inks are highly based on cutting-edge silicone polymers for delivering the ultimate stretch and feel on the latest performance fabrics. The inks have been innovatively designed, which brings out the strengths and benefits of silicone chemistry to the textile screen printing operation. In the future, the trend will focus on its usage of high-density silicone ink for 3D heating press transfer labels in applications other than apparel.
• Expensive solution for printing with many colors challenges the market growth. The alternative to lower the cost is a digital printing solution, which provides a better option when printing with many colors. Moreover, fine text may be difficult to screen print due to the thickness of the ink, whereas digital or flexographic printing is a good option for fine imagery.
• The two biggest problems the epidemic created for print label companies were productivity growth and remote customer service. The consistent demand throughout the epidemic's early stages put enormous pressure on the manufacturing capacity of the labeling companies, stressing the necessity for automation throughout the different stages of the product life cycle. Furthermore, the Russia-Ukrain war has an impact on the overall market.

Screen Print Label Market Trends

Fashion and Apparels to Hold Significant Market Share

• With the increasing value of the apparel market worldwide, the demand for screen print label technology is increasing. Label manufacturers are continuously thinking of innovative ideas for clothing labels and novel materials, finishes, and other methods of designing. Clothes labeling is considered critical for the brands promoting consumer protection agencies to have stringent apparel care labeling requirements. Additionally, independent organizations such as the International Organization for Standardization (ISO) have their labeling requirements that the companies must follow if they wish to receive certification.
• Screen-printed fabric labels for the apparel industry achieve excellent detail on custom complex designs. It is comfortable for baby clothes, t-shirts, and lingerie apparel. Firms manufacture printed satin labels using rotary printing and screen printing techniques. However, RFID and fabric-based labels have emerged as a serious challenge for the market as they offer additional industry advantages and may create challenges for future opportunities.
• Printed labels on cotton sheet fabric look and feel like a cotton linen sheet. These are typically used for logos with larger sizes, e.g., 2.75" x 2.5". With washing, edges fray to give a vintage appearance. A label with numerous colors and a difficult logo can be achieved with a silkscreen print on organic cotton.

North America is Expected to Drive Technology Innovation

• The screen print label manufacturers in the United States experience most of the demand from the food, beverage, and apparel segments. Various players, locally and globally in the region contribute to the market's growth through innovations, partnerships, etc.
• Furthermore, the demand for custom silkscreen printing is increasing. This silkscreen printing process allows printing any graphics, company logos, legends, or labels the customers would like directly onto their finished products.
• Screen printing enables printing on substrates of any size, shape, and thickness. The greater thickness of the ink that can be applied to the substrate with screen printing, which is generally not possible with other printing techniques, enables the creation of effects like braille, glitter, scratch-offs, and raised text. This is another significant factor influencing the growth of the market for screen-printed labels.
• California-based Fabri-Tech offers custom silkscreen printing where their printing capabilities allow for multiple colors, varying fonts, or anything else that customer requires in design. Fabri-Tech uses its silkscreen label printing methods on various substrates, such as paper, PET, PC, PMMA, PP, PS, ABS and PU plastics, rubber, and different metals.

Screen Print Label Market Competitor Analysis

The screen print label market is fragmented in nature, as the market is highly competitive and consists of several major players. Furthermore, players invest in new machinery to gain market share through their unique addition. Key players are Fort Dearborn Company, Mondi PLC, etc.

In August 2022, in direct response to customer demand, R.R. Donnelley & Sons Company (RRD), a marketing, packaging, print, and supply chain solutions provider, said that it had doubled its capacity for direct thermal linerless label production by almost 40%. At its facility in Monroe, Wisconsin, RRD recently added a second linerless press, positioning it to offer a cutting-edge and easily accessible labeling solution that satisfies increased production and sustainability demands.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

• 1.1 Study Assumptions and Market Definition
• 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

• 4.1 Market Overview
• 4.2 Market Drivers
  • 4.2.1 Abrasion and Moisture Resistant Properties, Along with Smooth Ink Coating
  • 4.2.2 Adoption of Screen Printing Silicon Ink
• 4.3 Market Restraints
  • 4.3.1 Expensive Solution for Printing with Many Colors
• 4.4 Industry Value Chain Analysis
• 4.5 Industry Attractiveness - Porter Five Forces
  • 4.5.1 Threat of New Entrants
  • 4.5.2 Bargaining Power of Buyers/Consumers
  • 4.5.3 Bargaining Power of Suppliers
  • 4.5.4 Threat of Substitute Products
  • 4.5.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

• 5.1 Type
  • 5.1.1 Shrink Sleeves Label
  • 5.1.2 Linerless Label
  • 5.1.3 Wet-Glued Label
  • 5.1.4 Other Types
• 5.2 End User
  • 5.2.1 Fashion and Apparels
  • 5.2.2 Food
  • 5.2.3 Beverages
  • 5.2.4 Cosmetics and Personal Care
  • 5.2.5 Other End Users
• 5.3 Geography
  • 5.3.1 North America
  • 5.3.2 Europe
  • 5.3.3 Asia-Pacific
  • 5.3.4 Latin America
  • 5.3.5 Middle-East

6 COMPETITIVE LANDSCAPE

• 6.1 Company Profiles*
  • 6.1.1 Fort Dearborn Company
  • 6.1.2 Mondi PLC
  • 6.1.3 Ahlstrom-Munksjo Oyj
  • 6.1.4 Autajon Group
  • 6.1.5 CCL Industries Inc.
  • 6.1.6 Coveris Inc.
  • 6.1.7 Constantia Flexibles Group GmbH
  • 6.1.8 3M Company
  • 6.1.9 Gallus Ferd. Ruesch AG

7 MARKET OPPORTUNITIES AND FUTURE TRENDS