市場調查報告書
商品編碼
1453911
到 2030 年網版印刷標籤市場預測:按類型、材料類型、印刷技術、應用、最終用戶和地區進行的全球分析Screen Print Label Market Forecasts to 2030 - Global Analysis By Type, Material Type, Printing Technology, Application, End User and By Geography |
根據 Stratistics MRC 的數據,全球網版印刷標籤市場在預測期內將以 4.12% 的年複合成長率成長。
網版印刷標籤是使用網版印刷製程印刷到各種基材上的圖形設計或資訊。這種方法透過網膜篩將墨水轉移到基材上,從而形成明亮、耐用的標籤。網版印刷標籤具有高不透明度、準確的色彩匹配以及適用於多種材料(包括紙張、塑膠和金屬)等優點。它通常用於包裝、化妝品、藥品和消費品等行業,用於品牌、產品識別和法規遵循。
印度工商聯合會 (FICCI) 表示,由於人均收入增加、都市化和女性工作時間延長,包裝食品支出正在增加(處於曲折點)。
不斷發展的包裝產業
包裝產業的擴張正在創造對標籤(包括網版印刷標籤)的平行需求,因為包裝在產品的展示、保護和品牌推廣中發揮著重要作用。網版印刷標籤提供了一個充滿活力、耐用的標籤解決方案,可以承受各種環境條件,幫助您的產品在整個供應鏈和零售貨架上保持吸引力。整體而言,包裝產業的成長是絲網印刷標籤市場擴張的催化劑。
初始設定成本高
由於設備、材料和勞動力成本的原因,準備絲網的過程相對昂貴,特別是對於小規模或自訂印刷。此外,每種顏色都需要單獨的螢幕,使得設定過程複雜且耗時。這些成本影響可能會阻止潛在客戶選擇網版印刷來滿足其標籤需求並限制市場擴張。
技術進步
現代網版印刷機具有自動套準系統、先進乾燥機制和電腦控制等創新功能,可簡化生產過程並提高印刷品質。這些進步提高了生產力、減少了浪費、提高了準確性,並最終使標籤製造商及其客戶受益。此外,油墨配方和色彩管理系統的技術創新擴大了網版印刷的能力。因此,技術創新不斷推動網版印刷標籤市場的創新和效率。
替代產品的可用性
數位印刷、直接到容器印刷和軟包裝選項等替代標籤解決方案提供了挑戰傳統網版印刷標籤優勢的競爭優勢。直接到容器印刷或收縮套管可與包裝無縫整合,從而實現超越絲網印刷標籤功能的 360 度品牌宣傳和引人注目的設計。因此,這些替代產品的可用性和採用正在擴大,為網版印刷標籤市場帶來了巨大的挑戰。
COVID-19 的影響
COVID-19 大流行對網版印刷標籤市場產生了重大影響。最初,疫情擾亂了全球供應鏈,導致網版印刷業務所需的原料、墨水和設備的採購延誤。此外,廣泛的封鎖措施和社交距離通訊協定導致對非必需品的需求減少,影響了依賴絲網印刷標籤的各種行業的消費模式,包括化妝品、汽車和零售業。
預計在預測期內收縮套筒標籤市場將是最大的
預計收縮套筒標籤產業將佔據最大佔有率。這些標籤由 PVC、PETG 和 OPS 等軟性塑膠材料製成,並使用網版印刷技術印有您所需的圖形、文字和品牌。高度防潮、耐磨和褪色,確保您的標籤在產品的整個生命週期中保持活力和完好無損。此外,熱縮套管具有防竄改功能,可提高產品安全性和消費者信心。總體而言,收縮套管是網版印刷標籤市場中多功能且有效的標籤解決方案。
包裝標籤產業預計在預測期內年複合成長率最高。
預計包裝標籤產業在預測期內將出現良好的成長。包裝標籤涉及設計、印刷標籤並將其貼在瓶子、盒子、罐子和容器等包裝材料上。網版印刷標籤因其多功能性、耐用性和美觀性而廣泛應用於包裝標籤。此外,這些標籤可以客製化為具有鮮豔的色彩、複雜的設計和特殊的飾面,使品牌能夠有效地傳達重要訊息並提高其產品的品牌知名度。
在估計期間,北美佔據了最大的市場佔有率。憑藉其強大的製造業、多樣化的消費者基礎以及對品牌和產品展示的重視,北美成為各行業絲網印刷標籤的重要市場。該地區的包裝行業充滿活力,受到食品和飲料、藥品、化妝品和家居用品等行業的推動,推動了對高品質標籤解決方案的需求。
由於消費市場的擴大和都市化程度的提高,預計亞太地區在預測期內將實現盈利成長。在該地區,食品和飲料和飲料、化妝品、製藥、電子和汽車等各行業都嚴重依賴有效的標籤解決方案來提高產品知名度、品牌認知度和消費者吸引力。此外,印刷機械、油墨和基材的快速技術進步正在推動亞太地區網版印刷標籤市場的成長。
According to Stratistics MRC, the Global Screen Print Label Market is growing at a CAGR of 4.12% during the forecast period. Screen print labels are graphic designs or information printed onto various substrates using the screen printing process. This method involves transferring ink through a mesh screen onto the substrate, creating vibrant, durable labels. Screen print labels offer advantages such as high colour opacity, precise colour matching, and suitability for a wide range of materials, including paper, plastic, and metal. They are commonly used in industries like packaging, cosmetics, pharmaceuticals, and consumer goods for branding, product identification, and regulatory compliance.
According to the Federation of Indian Chambers of Commerce & Industry (FICCI), the expenditure on packaged foods is increasing (at an inflection point) due to increased per capita income, urbanization, and working hours for women.
Growing packaging industry
As packaging plays a crucial role in product presentation, protection, and branding, the expanding packaging sector creates a parallel demand for labels, including screen print labels. They provide vibrant and durable labeling solutions that can withstand various environmental conditions, ensuring that products maintain their appeal throughout the supply chain and on the retail shelf. Overall, the growing packaging industry serves as a catalyst for the expansion of the screen print label market.
High initial setup costs
The process of preparing screens incurs expenses related to equipment, materials, and labor, making it relatively costly, particularly for small-scale or custom print jobs. Additionally, the need for separate screens for each colour adds complexity and time to the setup process, further increasing costs and potentially lengthening lead times. The cost implications may deter potential customers from choosing screen printing for their labeling needs, which limits market expansion.
Technological advancements
Modern screen printing presses feature innovations such as automated registration systems, advanced drying mechanisms, and computerized controls, which streamline production processes and improve print quality. These advancements result in increased productivity, reduced waste, and higher precision, ultimately benefiting both label manufacturers and their customers. Furthermore, technological innovations in ink formulations and colour management systems have expanded the capabilities of screen printing. Therefore, technological advancements continue to drive innovation and efficiency in the screen print label market.
Availability of substitute products
Alternative labeling solutions such as digital printing, direct-to-container printing and flexible packaging options offer competitive advantages that challenge the traditional dominance of screen-printed labels. Direct-to-container printing and shrink sleeves offer seamless integration with packaging, enabling 360-degree branding and eye-catching designs that may surpass the capabilities of screen-printed labels. As a result, the growing availability and adoption of these substitute products present a formidable challenge to the screen print label market.
Covid-19 Impact
The COVID-19 pandemic had a significant impact on the screen print label market. Initially, the pandemic disrupted global supply chains, causing delays in the procurement of raw materials, inks, and equipment necessary for screen printing operations. Furthermore, widespread lockdown measures and social distancing protocols resulted in reduced demand for non-essential goods, affecting the consumption patterns of various industries that rely on screen-printed labels, such as cosmetics, automotive, and retail.
The shrink sleeves label segment is expected to be the largest during the forecast period
The shrink sleeves label segment is estimated to hold the largest share. These labels are made from flexible plastic materials such as PVC, PETG, or OPS, which are printed with the desired graphics, text, and branding using screen printing technology. They provide excellent resistance to moisture, abrasion, and fading, ensuring that the labels remain vibrant and intact throughout the product's lifecycle. Additionally, shrink sleeves offer tamper-evident properties, enhancing product security and consumer confidence. Overall, shrink sleeves represent a versatile and effective labeling solution in the screen print label market.
The packaging labeling segment is expected to have the highest CAGR during the forecast period
The packaging labeling segment is anticipated to have lucrative growth during the forecast period. Packaging labeling encompasses the design, printing, and application of labels onto packaging materials such as bottles, boxes, jars, and containers. Screen print labels are widely utilized in packaging labeling due to their versatility, durability, and aesthetic appeal. Additionally, these labels can be customized to feature vibrant colors, intricate designs, and specialty finishes, enabling brands to effectively communicate key information and enhance brand recognition on their products.
North America commanded the largest market share during the extrapolated period. With a robust manufacturing sector, a diverse consumer base, and a strong emphasis on branding and product presentation, North America represents a significant market for screen-printed labels across various industries. The region's vibrant packaging industry, driven by sectors such as food and beverage, pharmaceuticals, cosmetics, and household goods, fuels the demand for high-quality labeling solutions.
Asia Pacific is expected to witness profitable growth over the projection period, owing to the expanding consumer markets and increasing urbanization. The region's diverse range of industries, including food and beverage, cosmetics, pharmaceuticals, electronics, and automotive, rely heavily on effective labeling solutions to enhance product visibility, brand recognition, and consumer appeal. Furthermore, rapid technological advancements in printing machinery, inks, and substrates have propelled the growth of the screen print label market in Asia Pacific.
Key players in the market
Some of the key players in the Screen Print Label Market include 3M Company, Mondi PLC, Ahlstrom-Munksjo Oyj, Fort Dearborn Company, CCL Industries Inc., Autajon Group, Constantia Flexibles Group GmbH and Coveris Inc.
In June 2023, CCL Industries Inc. a world leader in specialty label, security and packaging solutions announced it has signed a binding agreement to acquire Pouch Partners s.r.l., Italy, from Pouch Partners AG, Switzerland, a company owned by Swiss headquartered Capri-Sun Group.
In March 2023, 3M announced collaboration with Guardhat, an industry-leading connected safety software company. Given the importance of connectivity as a key ingredient in safety programs, 3M is transferring its Safety Inspection Management (SIM) software to Guardhat.
In January 2020, Mondi has partnered with Unilever to develop a new packaging solution and encourage the circular economy. As part of the partnership, Mondi Turkish flexible packaging plant in Kalenobel produced recyclable polypropylene (PP) mono-material solution for Unilever's Knorr dry soup powder range.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.