市場調查報告書
商品編碼
1438409
快速消費品物流:市場佔有率分析、產業趨勢與統計、成長預測(2024-2029)FMCG Logistics - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2024 - 2029) |
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快速消費品物流市場規模預計到 2024 年將達到 1.3 兆美元,預計到 2029 年將達到 1.67 兆美元,預測期內(2024-2029 年)年複合成長率將超過 5.09%。
電子商務正在重塑全球零售市場。到目前為止,電子商務的繁榮不僅使旅遊業受益,也使服裝和電子量販店受益。目前,電子商務在全球快速消費品市場的佔有率不足7%。線上快速消費品普及的主要原因之一是確保新鮮和生鮮食品以最佳狀態到達消費者手中所面臨的物流挑戰。此外,在已開發市場,特別是在德國等人口稠密的市場,許多快速消費品在實體店中很容易買到,而且離消費者很近。
然而,消費者對便利性的需求不斷成長,技術和其他有利條件的改進正在加速全球線上快速消費品的成長。快速消費品的線上成長持續超過線下成長,大多數零售商和製造商需要全通路策略以確保未來的成功。未來幾年,全球快速消費品的線上銷售額將加倍,新興市場和發展中市場的成長速度預計將是已開發市場的兩倍。預計亞洲地區將在未來五年內為線上快速消費品提供最大的成長機會。
當今的線上市場提供多種運輸選項,包括庫存狀態和預計交貨時間的可見性、免費追蹤選項和輕鬆退貨。為了提供免費送貨,零售商需要從物流提供者獲得低成本的解決方案。同樣,為了快速提案消費者當日配送選擇等服務,零售商需要高度優先且完全可靠的物流服務。
人口成長是推動全球快速消費品產業擴張的主要原因之一。事實上,人口的快速成長與消費品消費的增加呈負相關。類似的因素包括定期產品發布、消費者對各種快速消費品的認知度提高、中階可支配收入的增加、消費品的獲取便利性,開發中國家消費者生活方式的重大變化、強力的品牌廣告和有吸引力的價格分佈。其中包括此類公司強大的物流和分銷管道、線上商務的擴張以及市場現有企業和新參與企業增加的研發支出。
此外,社交媒體和網際網路的增加使用在過去創造了豐富的發展可能性,並且在未來肯定會繼續這樣做。作為佔領相當一部分市場的主要方式之一,一些業內頂尖的國際公司致力於為消費者提供個人化的解決方案。其中一些策略包括產品介紹和收購。
現今的消費者越來越需要便利、更健康的替代品以及本地採購的有機產品。這種對便捷的需求創造並繁榮了電子商務。公司正在大力投資數位分析,許多人認為零售業可能是消費產業中轉型最成熟的產業。
快消品物流市場高度分散,既有大型企業,也有中小型本地企業,相當數量的企業佔市場佔有率。 DHL 集團、CH Robinson、Kuehne+Nagel、Ceva Logistics、DB Schenker、DSV 和 XPO Logistics 是全球主要競爭對手。世界上大多數物流公司都設有零售和消費品物流部門,以滿足市場的需求和需求。此外,本地公司正在日益加強其在庫存處理、服務提供、處理產品和技術方面的能力。
The FMCG Logistics Market size is estimated at USD 1.30 trillion in 2024, and is expected to reach USD 1.67 trillion by 2029, growing at a CAGR of greater than 5.09% during the forecast period (2024-2029).
E-commerce is reshaping the global retail market. Till date, the e-commerce boom has favored the travel sector, as well as apparel and electronics retailers. E-commerce currently contributes less than 7% of the global fast-moving consumer goods (FMCG) market. One of the key reasons for the slower uptake of online FMCG has been the logistical challenges associated with ensuring fresh and perishable products arrive at the consumer in top condition. Additionally, in advanced markets, especially those with dense populations such as Germany, many FMCG products are readily available in close proximity to consumers at brick-and-mortar stores.
However, with increasing consumer demand for convenience, and better technology and other enabling conditions, online FMCG growth is accelerating across the globe. FMCG online growth will continue to outpace offline growth, and most retailers and manufacturers need Omnichannel strategies to ensure future success. Online FMCG sales are set to double globally over the next few years and will grow twice as fast in developing markets than in developed markets. The Asia region is expected to provide some of the biggest growth opportunities for online FMCG over the next five years.
The current online marketplace offers visibility of inventory status and expected delivery time and a variety of shipping options including free tracking options and easy returns. To provide free shipping, retailers need to get low-cost solutions from their logistics providers. Equally, to propose fast, including same-day delivery options to their consumers, retailers need high-priority and entirely reliable logistics services.
The growing population is one of the key reasons driving the expansion of the global FMCG industry. In actuality, the quick expansion in population is inversely correlated with the rise in consumer goods consumption. Similar factors include regular product launches, increased consumer awareness of various FMCG products, rising middle-class disposable incomes, easier access to consumer goods, a noticeable shift in consumers' lifestyles in developed and developing nations, strong brand advertising, and attractive price points, strong logistics and distribution channels of such companies, expansion of online commerce, and increased R&D spending by both established players and newcomers in the market.
Also, the increasing use of social media and the internet has created a wealth of development prospects in the past and is certain to do so in the future. As one of their primary methods to capture a sizeable portion of the market, several top international businesses in the industry are dedicated to offering consumers personalized solutions. A few of these tactics involve product introductions and acquisitions.
Consumers nowadays are increasingly looking for convenience, healthier alternatives, and locally produced organic products. This demand for ease was what gave rise to eCommerce, which has flourished. Companies are making significant investments in digital analytics, and many think that among all consumer industries, the retail sector is perhaps the ripest for transformation.
The FMCG logistics market is fairly fragmented with the presence of large players and small and medium-sized local players with quite a few players who occupy the market share. DHL Group, C.H. Robinson, Kuehne + Nagel, Ceva Logistics, DB Schenker, DSV, and XPO Logistics are among Global's top competitors. Most of the global logistics players have a retail and consumer goods logistics division to meet the market needs and demand. Additionally, local players are increasingly enhancing their capabilities in terms of inventory handling, service offerings, products handled, and technology.