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市場調查報告書
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1626309

北美居家醫療包裝：市場佔有率分析、行業趨勢和成長預測（2025-2030）

North America Home Care Packaging - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3個工作天內

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簡介目錄

北美居家醫療包裝市場規模預計到2025年為66.4億美元，預計到2030年將達到80.1億美元，預測期內（2025-2030年）複合年成長率為3.84%。

北美家庭護理包裝-市場-IMG1

主要亮點

  • 北美家庭護理市場正在經歷顯著的成長和演變。商店貨架上擺滿了各種家用清潔產品，從洗衣精到噴霧清潔劑。居家醫療市場涵蓋了一系列以清洗和衛生為重點的產品。這包括餐具清潔劑、殺蟲劑、衣物洗護產品、盥洗化妝用品、拋光劑、空氣清淨產品等。這些產品具有創新功能，例如易開蓋、可重新密封的封口和符合人體工學的手柄。在包裝居家醫療產品時，重點不僅在於吸引人的設計，還在於安全性、功能性和易用性。
  • 價格低廉、易於使用和易於儲存等包裝趨勢仍然是居家醫療包裝市場的主要消費趨勢。較小的包裝尺寸為消費者提供了更大的負擔能力，正在成為尋求市場競爭的品牌所有者的更首選選擇。
  • 此外，越來越多的公司正在採用填充用解決方案。肥皂、清潔劑和清潔劑的填充用袋讓消費者可以重複使用家中現有的瓶子、噴霧劑和分配器。這些輕質袋子易於運輸，並支持在線購買補充裝產品的不斷成長的趨勢。此外，可自訂的立式袋不僅提供了直覺的分配系統，而且還提供了額外的保護，以應對電子商務履約的挑戰。值得注意的是，Amcor 的填充用居家醫療袋系列符合新的電子商務標準 ISTA6A。
  • 在該地區，塑膠和金屬是洗護用品和居家醫療產品（例如清潔劑瓶和拋光劑儲存器）的主要包裝材料。隨著該產品類型的不斷擴大，對這些材料的需求預計也會增加。在北美，寶潔 73% 的織物護理包裝是可回收的，其中包括汰漬、Gain 和 Downy 等品牌。寶潔有著雄心勃勃的目標，旨在到 2023年終將這一數字提高到 99% 以上的可回收率。這些舉措將支持市場成長。
  • 然而，由於能源價格空前上漲，油價飆升正在推高整個供應鏈的塑膠樹脂成本。此外，玻璃產業因能源供應問題而面臨挑戰，因為熔砂、堿灰和石灰石等製程屬於能源密集。因此，原物料價格的波動可能會阻礙市場成長。
  • 製造商正在開發包裝解決方案，最大限度地減少原始材料的使用，並促進消費者回收 (PCR) 和工業回收 (PIR)。除了專注於消費者回收之外，許多供應商還巧妙地關注製造過程中產生的廢棄物的回收和循環。此外，該公司正在探索生質塑膠（生物基塑膠樹脂）作為進一步減少碳排放的策略。
  • 此外，許多北美包裝製造商正在採用永續包裝解決方案，其中包括專門生產植物來源清洗產品的 Puracy。他們從一次性塑膠開始，轉向可再填充的瓶子、袋子，最後選擇了 Clean Can 系統，該系統具有可填充的鋁罐。包裝選擇的這種演變將推動該地區對居家醫療包裝的需求。
  • 除此之外，加拿大的 Craft Naturals 還推出了可回收罐裝的洗手劑和洗髮水，兼具便利性和永續性。客戶可以將罐中的內容物轉移到填充用的瓶子中，或者將泵式分配器直接連接到可回收鋁罐的頂部。此舉突顯了家居產品優先考慮永續性的日益成長的趨勢。

北美居家醫療包裝市場趨勢

餐具清潔劑預計將佔據較大佔有率

  • 都市化和消費支出的增加是該地區洗碗機產品需求不斷成長的關鍵因素。人們健康和衛生意識的提高，加上消費者支出的增加，推動了對居家醫療產品（尤其是洗碗產品）的強勁需求。聯合國人類居住規劃署（UN-HABITAT）的資料凸顯了這個趨勢。 2020年，北美82.6%的人口居住在都市區，預計到2050年這數字將上升至89%。城市人口的快速成長將進一步推動對居家醫療產品的需求。
  • 人們對傳統餐具清潔劑中有害化學物質的認知不斷提高，導致對有機餐具清潔劑和液體清潔劑的需求激增。為此，知名品牌在行銷其產品時貼上「100%天然」、「不含化學物質」和「經過皮膚病學測試」等有吸引力的標籤，以吸引有環保意識的消費者。例如，2023 年 1 月，True Earth 增加了新的家居清洗產品系列。洗碗機清潔劑片聲稱是環保的，旨在最大限度地減少一次性塑膠廢物。這款平板電腦設計用途廣泛，可有效清洗洗碗機、餐具和烹調器具。每片藥片都能對抗油脂和污漬，並具有內置漂洗助劑，讓您的餐具保持光亮潔淨。
  • 此外，該地區的眾多品牌以具有競爭力的價格提供優質產品。這些品牌專注於提供具有視覺吸引力的包裝形式的餐具清潔劑和餐具液體。多家工業公司正在合作推出完全可回收的單一材料軟質塑膠包裝。
  • 例如，2022 年，Mondi 與 Reckitt Benckiser Group 合作，為 Finish 洗碗機平板電腦 Quantum Ultimate 推出完全可回收的單一材料軟質塑膠包裝。 Mondi 為 RB 的高階洗碗機平板電腦「Finish」系列提供 Barrier Pack 回收包裝。相比之下，RB 的 Finish 洗碗機錠劑系列傳統上使用不可回收的多層、多袋、多材料層壓材料。這項採用新的回收包裝的措施符合利潔時在 2025 年實現 100% 可回收塑膠包裝的承諾。
  • 在餐具洗滌產品需求激增的推動下，這些發展支撐了該地區居家醫療包裝產業的成長。

塑膠包裝引領市場

  • 塑膠在瓶子、袋子和罐子等主要包裝形式中的廣泛使用為這種材料建立了強大的市場。由於其固有的柔韌性、強度和耐用性，塑膠成為包裝各種產品的首選，從液體到乳霜再到粉末。與許多其他材料不同，塑膠的延展性使其可以輕鬆模製成各種形式。
  • 推動塑膠產品需求的關鍵因素包括零售業的擴張、雙收入家庭的增加以及居家醫療產品對寶特瓶的需求不斷成長。除了寶特瓶的優勢特性外，防篡改瓶蓋和瓶蓋等創新也越來越受到關注，並為品牌所有者創造了顯著的附加價值。因此，這一趨勢正在推動許多居家醫療產品中採用塑膠。
  • 此外，在北美，公司正在優先考慮回收工作，作為對抗海洋塑膠污染和解決貧窮的關鍵策略。該計劃旨在提高回收意識並倡導負責任地使用塑膠。每個回收的瓶子都代表了參與該計劃的企業的新收入來源和經濟機會。例如，美國莊臣公司推出了世界上第一個Windex品牌的100%回收海洋塑膠瓶，作為其致力於遏制海洋塑膠污染的標誌。
  • 此外，漢高也與塑膠銀行合作，將社會塑膠納入其美容護理和消費品的包裝中。兩家公司都致力於減少海洋中的塑膠廢棄物並重建貧困社區。漢高採取了一項引人注目的舉措，與塑膠銀行（Plastic Bank）合作，這是一家社會企業，致力於在塑膠廢棄物到達海洋和水道之前阻止其進入。透過我們的衣物洗護和美容護理部門，漢高提供完全由再生塑膠製成的產品包裝。此外，多達一半的包裝是由社會來源的塑膠製成的，這些塑膠是主動採購的，以防止它們進入海洋和水道。
  • 根據《Happi》雜誌報道，2023年，全能清潔劑和消毒水位居美國家庭清洗產品榜首，銷售額超過17億美元。其次是馬桶清潔劑，銷售額接近 6.6944 億美元。銷售額的激增預計將推動預測期內的市場成長。
  • 然而，對塑膠對環境影響的擔憂，加上容易獲得紙張、金屬和玻璃等環保替代品，導致過去十年市場成長放緩。隨著生物分解性塑膠的出現和回收工作的改進，塑膠有望繼續在居家醫療包裝中佔有一席之地。

北美居家醫療包裝產業概況

北美居家醫療包裝市場競爭激烈，有多個主要參與者。從市場佔有率來看，目前少數大公司佔據市場主導地位。這些擁有重要市場佔有率的領先公司也在擴大海外基本客群。這些公司利用策略合作計劃來增加市場佔有率和盈利。居家醫療包裝製造商擁有多種解決方案來幫助品牌實現零售包裝。無論品牌需要運輸包裝還是促銷捆綁包，這些製造商都會優先考慮每個品牌的特定需求。

此外，居家醫療產品製造商確保瓶子具有引人注目、有吸引力、永續和功能性的設計。我們的包裝專家專注於永續性，提供自訂的多層選項，幫助您的產品在貨架上大放異彩。例如，總部位於美國的 Graham Packaging 專門從事居家醫療包裝，並採用 AccuStrength 等技術。這使我們能夠生產出輕質容器，不僅能保持性能，還能減少塑膠消耗和貨運成本。此外，這些可回收包裝可以含有消費後樹脂 (PCR)，幫助品牌實現永續性目標。

其他好處

  • Excel 格式的市場預測 (ME) 表
  • 3 個月分析師支持

目錄

第1章簡介

  • 研究假設和市場定義
  • 調查範圍

第2章調查方法

第3章執行摘要

第4章市場動態

  • 市場概況
  • 產業吸引力－波特五力分析
    • 供應商的議價能力
    • 買家/消費者的議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭公司之間的敵對關係
  • 產業價值鏈分析
  • 市場促進因素
    • 對輕量填充用袋的需求迅速增加
    • 對植物來源清洗產品的需求不斷成長
  • 市場限制因素
    • 油價上漲阻礙市場成長

第5章市場區隔

  • 依材料類型
    • 塑膠
    • 紙
    • 金屬
    • 玻璃
  • 依產品類型
    • 瓶子
    • 能
    • 紙盒
    • 小袋
    • 其他
  • 按居家醫療產品
    • 清潔劑
    • 殺蟲劑
    • 衣物洗護
    • 洗護用品
    • 拋光
    • 空氣護理
    • 其他居家醫療產品
  • 按國家/地區
    • 美國
    • 加拿大

第6章 競爭狀況

  • 公司簡介
    • Amcor PLC
    • Berry Global Inc.
    • Ball Corporation
    • AptarGroup Inc
    • Sonoco Products Company
    • Silgan Holdings
    • Constantia Flexibles Group GmbH
    • DS Smith Plc
    • Can-Pack SA
    • Ecopol America Inc.

第7章 投資分析

第8章 市場機會及未來趨勢

簡介目錄
Product Code: 47181

The North America Home Care Packaging Market size is estimated at USD 6.64 billion in 2025, and is expected to reach USD 8.01 billion by 2030, at a CAGR of 3.84% during the forecast period (2025-2030).

North America Home Care Packaging - Market - IMG1

Key Highlights

  • The North American homecare market is experiencing significant growth and evolution. Store shelves are filled with a diverse range of household cleaning products, from laundry detergents to spray cleaners. The homecare market covers a broad spectrum of products focused on cleaning and hygiene. This includes dishwashing agents, insecticides, laundry care items, toiletries, polishes, air care products, and others. These products frequently feature innovations such as easy-to-open caps, resealable closures, and ergonomic handles. When packaging home care products, key considerations extend beyond just appealing design to include safety, functionality, and user-friendliness.
  • Packaging trends, such as low cost, ease of use, and easy storage, have remained the major consumer trends in the home care packaging market. Small pack sizes, offering affordability to the entire consumer base, have emerged as more favorable alternatives among brand owners seeking a competitive edge in the market.
  • Additionally, companies are increasingly adopting refill solutions. Refill pouches for soaps, cleaners, and detergents enable consumers to reuse their existing bottles, sprayers, and dispensers at home. These lightweight pouches, which are easy to ship, cater to the growing trend of purchasing refill products online. Furthermore, customizable stand-up pouches not only provide an intuitive dispensing system but also offer enhanced protection, ensuring they endure the challenges of e-commerce fulfillment. Notably, Amcor's range of refill-ready home care pouches aligns with the new e-commerce standard, ISTA6A.
  • Plastic and metal dominate as the preferred packaging materials for toiletries and home care products, including detergent bottles and polish storage items in the region. As this product category continues to expand, the demand for these materials is projected to rise in tandem. In North America, 73% of P&G's fabric care packaging, encompassing brands like Tide, Gain, and Downy, is recyclable. P&G has set an ambitious target, aiming to elevate this figure to over 99% recyclability by the close of 2023. These initiatives are poised to bolster market growth.
  • However, rising oil prices are inflating the cost of plastic resins throughout the supply chain, driven by unprecedented surges in energy prices. Additionally, the glass industry faces challenges due to energy supply concerns, as processes like melting sand, soda ash, and limestone are energy-intensive. Consequently, fluctuations in raw material prices are poised to impede market growth.
  • Nevertheless, manufacturers are developing packaging solutions that minimize the use of virgin materials and enhance the rates of post-consumer (PCR) and post-industrial (PIR) recycling. Beyond the emphasis on consumer recycling, numerous vendors have adeptly focused on collecting and recycling waste generated during the manufacturing process. Additionally, companies are exploring bioplastics (bio-based plastic resins) as a strategy to further diminish their carbon footprint.
  • Furthermore, many North American packaging manufacturers, including Puracy, a company specializing in plant-based cleaning products, are increasingly adopting sustainable packaging solutions. Puracy has transitioned through several packaging stages: starting from disposable plastic, moving to a refillable bottle, then a pouch, and finally settling on the Clean Can system, which features a refillable aluminum can. This evolution in packaging choices is poised to drive up the demand for home care packaging in the region.
  • In addition to this, Craft Naturals, a Canadian company, is introducing hand soaps and shampoos packaged in recyclable cans, merging convenience with sustainability. Customers can either transfer the contents of the can into a refillable bottle or directly attach a pump dispenser to the top of the recyclable aluminum can. This move underscores the rising trend of prioritizing sustainability in household products.

North America Home Care Packaging Market Trends

Dishwashing is expected to Hold a Significant Share

  • Urbanization and rising consumer spending are key drivers behind the growing demand for dishwashing products in the region. Heightened awareness of health and hygiene, coupled with increased consumer spending, has spurred a robust demand for home care products, particularly dishwashing items. Data from the United Nations Human Settlements Programme (UN-HABITAT) highlights this trend: In 2020, 82.6% of North America's population resided in urban areas, with projections suggesting this figure will climb to 89% by 2050. This urban population surge is poised to boost the demand for home care products further.
  • Growing awareness of the harmful chemicals in conventional dishwashing products is driving a surge in demand for organic dishwashing detergents and liquids. In response, leading brands are promoting their offerings with appealing labels like "100% Natural," "Chemical-Free Formulations," and "Dermatologically Tested," aiming to attract eco-conscious consumers. For example, in January 2023, Tru Earth unveiled a new addition to its household cleaning lineup. Their dishwasher detergent tablets, touted as eco-friendly, aim to minimize single-use plastic waste. Designed for versatility, these tablets effectively clean dishwashers, flatware, and cookware. Each tablet tackles grease and stains and features an integrated rinse aid, ensuring dishes come out sparkling clean-all while being gentle on the environment.
  • Moreover, numerous brands in the region are offering high-quality products at competitive prices. These brands focus on delivering dishwashing soaps and liquids in visually appealing packaging formats. Several industry players collaborate to launch fully recyclable, mono-material flexible plastic packaging.
  • For instance, in 2022, Mondi partnered with Reckitt Benckiser Group to unveil a fully recyclable, mono-flexible plastic packaging for their Finish Dishwasher Tablet Quantum Ultimate. Mondi supplied the BarrierPack recycled packaging for RB's premium Finish dishwasher tablet line. In contrast, RB's Finish dishwasher tablet range previously utilized a non-recyclable, multi-layered, multi-pouch, multi-material laminate. This shift to new recycled packaging aligns with RB's commitment to achieving 100% recyclable plastic packaging by 2025.
  • These developments underscore the growth of the home care packaging industry, driven by the surging demand for dishwashing products in the region.

Plastic Packaging is Driving the Market

  • Plastic's prevalent use in key packaging forms, including bottles, pouches, and jars, has established a robust market for the material. Its inherent flexibility, strength, and durability make plastic the preferred choice for packaging a diverse range of products, from liquids to creams and powders. Unlike many other materials, plastic's malleability allows it to be easily molded into various shapes.
  • Key drivers fueling the demand for plastic products include the expansion of the retail sector, the rise of dual-income households, and a growing appetite for PET bottles in home care products. Beyond its advantageous properties, innovations such as tamper-evident caps and closures are gaining traction, adding significant value for brand owners. Consequently, this trend has bolstered the adoption of plastics in many home care products.
  • Additionally, companies are prioritizing recycling initiatives in North America as a key strategy to combat ocean-borne plastic pollution and tackle poverty. The initiative seeks to enhance recycling awareness and advocate for responsible plastic usage. Each recycled bottle symbolizes a fresh revenue stream or economic chance for those involved in the program. For instance, SC Johnson, a US-based firm, has unveiled the globe's inaugural 100% recycled ocean plastic bottle under its Windex brand, a testament to its commitment to curbing oceanic plastic pollution.
  • Moreover, Henkel has partnered with Plastic Bank to integrate social plastic into the packaging of its beauty care products and those from its consumer business units. Both companies are committed to reducing plastic waste in oceans and uplifting impoverished communities. In a notable move, Henkel has joined forces with Plastic Bank, a social enterprise focused on intercepting plastic waste before it reaches oceans and waterways. Through its laundry and beauty care divisions, Henkel has rolled out product packaging made entirely from recycled plastic. Additionally, up to half of this packaging will feature social plastic, sourced proactively to prevent it from entering oceans or waterways.
  • As reported by Happi Magazine, in 2023, all-purpose cleaners and disinfectants topped the list of household cleaning products in the U.S., achieving sales surpassing USD 1.70 billion. Toilet bowl cleaners followed, with sales nearing USD 669.44 million. This surge in sales is expected to drive market growth during the forecast period.
  • However, concerns regarding the environmental impact of plastics, combined with the easy access to eco-friendly alternatives such as paper, metal, and glass, have slowed market growth over the last decade. Nevertheless, with the emergence of biodegradable plastics and improved recycling initiatives, plastics are poised to retain their presence in home care packaging.

North America Home Care Packaging Industry Overview

The North American home care packaging market is competitive and has several major players. In terms of market share, few of the major players currently dominate the market. These major players with a prominent market share are expanding their customer base across foreign countries. These companies leverage strategic collaborative initiatives to increase market share and profitability. Home care packaging manufacturers are equipped with diverse solutions, assisting brands in achieving retail-ready packaging. Whether brands need transit packaging or promotional bundles, these manufacturers prioritize each brand's specific needs.

Furthermore, home care product makers ensure their bottles grab attention and boast attractive, sustainable, and functional designs. With an emphasis on sustainability, packaging experts offer custom multi-layer options to help products shine on the shelf. For instance, U.S.-based Graham Packaging, a manufacturer specializing in home care packaging, utilizes technologies such as AccuStrength. This enables them to produce lightweight containers that not only maintain performance but also reduce plastic consumption and freight expenses. Furthermore, these recyclable packages have the capability to include post-consumer resin (PCR), supporting brands in meeting their ambitious sustainability goals.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Buyers/Consumers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitute Products
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Industry Value Chain Analysis
  • 4.4 Market Drivers
    • 4.4.1 Surging Demand Of Refillable Light Weight Pouches
    • 4.4.2 Growing Demand for Plant-based Cleaning Products
  • 4.5 Market Restraints
    • 4.5.1 Growing Oil Prices to Hinder Market Growth

5 MARKET SEGMENTATION

  • 5.1 By Material Type
    • 5.1.1 Plastic
    • 5.1.2 Paper
    • 5.1.3 Metal
    • 5.1.4 Glass
  • 5.2 By Product Type
    • 5.2.1 Bottles
    • 5.2.2 Cans
    • 5.2.3 Cartons
    • 5.2.4 Pouches
    • 5.2.5 Other Products Types
  • 5.3 By Home Care Products
    • 5.3.1 Dishwashing
    • 5.3.2 Insecticides
    • 5.3.3 Laundry Care
    • 5.3.4 Toiletories
    • 5.3.5 Polishes
    • 5.3.6 Air Care
    • 5.3.7 Other Home Care Products
  • 5.4 By Country
    • 5.4.1 United States
    • 5.4.2 Canada

6 COMPETITIVE LANDSCAPE

  • 6.1 Company Profiles
    • 6.1.1 Amcor PLC
    • 6.1.2 Berry Global Inc.
    • 6.1.3 Ball Corporation
    • 6.1.4 AptarGroup Inc
    • 6.1.5 Sonoco Products Company
    • 6.1.6 Silgan Holdings
    • 6.1.7 Constantia Flexibles Group GmbH
    • 6.1.8 DS Smith Plc
    • 6.1.9 Can-Pack SA
    • 6.1.10 Ecopol America Inc.

7 INVESTMENT ANALYSIS

8 MARKET OPPORTUNITIES AND FUTURE TRENDS