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1637791

POS 終端：市場佔有率分析、產業趨勢與統計、成長預測（2025-2030 年）

POS Terminal - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 100 Pages | 商品交期: 2-3個工作天內

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簡介目錄

預計 2025 年 POS 終端市場規模為 1,089.4 億美元，到 2030 年將達到 1,651.7 億美元，預測期內（2025-2030 年）的複合年成長率為 8.68%。

POS 終端-市場-IMG1

由於投資收益(ROI) 和存取便利性的提高，POS 終端市場在過去幾年中取得了顯著的成長。 POS 終端系統促進了零售、酒店、運輸和銀行等一系列行業的核心業務交易，多年來，POS 終端系統在小型、中型和大型企業中都變得越來越重要。

主要亮點

  • POS終端系統已從以交易為導向的終端/設備發展成為與企業財務解決方案和CRM整合的系統。這種演變使最終用戶能夠利用商業智慧(BI) 來更好地管理收益流和庫存。準確的交易、降低的維護成本和即時庫存管理是 POS 系統的主要優勢。由於先進的 POS 系統提供的多種功能優勢，企業正在以 POS 系統取代傳統的收費軟體，確保了 POS 系統市場的成長。
  • 現代 POS 終端機減少了安裝、設定、功耗和長期維護成本，從而降低了擁有成本。一些供應商提供模組化 POS 終端，具有低功耗和觸控螢幕顯示器等特點，有助於降低擁有成本。 Aures Technologies、Sharp Electronics 和許多其他公司都提供固定 POS 解決方案，該解決方案配備強大的處理器，可改善操作並有助於減少故障和觸控螢幕顯示。為了最大限度地減少終端內的移動部件，Aures 提供的 POS 解決方案配備了無風扇溫度控制。
  • 此外，COVID-19 疫情大幅改變了消費者的購物方式，影響了多個市場。新冠疫情導致零售業發生了巨大變化。一些全球消費者正在增加使用不同的銷售方式，包括虛擬諮詢、非接觸式支付、路邊取貨和社交商務（包括在多個社交媒體網站上購物）。這些趨勢正在影響全球對 POS 終端的需求。
  • 然而，由於涉及敏感訊息，安全性仍然是 POS 市場成長面臨的挑戰。由於 POS 終端連接到網路和網際網路，因此它們與任何其他不安全的機器一樣容易受到攻擊。終端與其他網路通訊的方式意味著攻擊者可以存取未加密的卡片資料，包括 Track2 和 PIN 訊息，這些訊息可能被用於竊取或克隆支付卡。

銷售點 (POS) 終端市場趨勢

硬體部分佔據最大市場佔有率

  • 硬體組件範圍主要包括具有附加交易功能的整合 POS 系統和獨立 POS 終端（交易支援單元）。雖然許多傳統硬體通常都是模組化的，但一體機的出現使得市場能夠提供具有內建付款終端、掃描器和印表機的固定單元或可攜式POS 平板電腦。
  • 在一些國家，信用卡和簽帳金融卡僅在付款終端上處理。由於這項傳統，典型的商店中的櫃檯正在被終端所取代。這種需求進一步加劇，因為信用卡和簽帳金融卡資料相對不易受到駭客攻擊，而支付卡則透過銷售點系統處理，而銷售點系統的安全措施則取決於最終用戶或開發者。
  • 由於存在多種安全威脅，市場上製造的大多數新硬體都是為了實現更順暢的交易而設計的。然而，疫情造成的強制維持距離刺激了具有專用身分驗證功能的非接觸式付款的發展。攝影機和指紋感應器的增加帶來了對更大尺寸的需求。但它也與透過微電子技術實現小型化的產業發展競爭。例如，VisionLabs 推出了 LUNA POS 終端，該終端獲得了 Visa PayWave 和 Mastercard Contactless 認證。作為臉部認證的替代方案，也支援 NFC、RFID、晶片和磁條卡交易。
  • 全球超級市場零售商的成長正在推動對 mPOS 解決方案的需求。 Visa 的交易資料顯示，與成熟和新興的電子商務市場相比，幾個國家在平均交易規模方面繼續保持領先地位，支持了這一觀察結果：進一步支持了這一點。
  • 由於線上市場在疫情期間主導了購物體驗，電子商務也開始受到更多關注。 Shopify 已在紐西蘭推出了用於面對面交易的零售硬體，將 Shopify 銷售點 (POS) 與 Shopify Payments 結合。這台機器專為幫助零售商使用完整的行動 POS 和自己的硬體來處理交易和接受各種付款方式而設計。

亞太地區正在快速成長

  • 亞太地區處於技術採用的前沿，這也影響著 POS 終端市場的成長。各國無現金付款的興起也為市場創造了新的機會。
  • 此外，使用信用卡和簽帳金融卡進行 POS付款也推動了對 POS 終端的需求。此外，技術創新、戰略夥伴關係關係以及該地區供應商透過併購進行的投資正在推動該地區的市場成長。據印度儲備銀行稱，印度近期安裝了超過 470 萬台 POS 終端。 POS 終端在餐廳、雜貨店、加油站和加油站等商業領域一直穩步成長。
  • 同樣，經 PCI 認證的付款軟體解決方案提供商 MYPINPAD 最近與付款解決方案提供商 SPECTRA Technologies 和香港一家領先的付款終端製造商合作，以改善香港中小型商家的客戶體驗。基於智慧型裝置的非接觸式付款解決方案。萬事達卡也與兩家公司合作推出了全新的SoePay解決方案，進一步擴大了萬事達卡Tap on Phone的受理網路。
  • 此外，該地區電子商務的成長也為 POS 終端市場創造了新的機會。根據 Reprise 和 Google 最近的一項研究，每月網路購物的網路購物購物者數量比線下購物者多 42% 比 31%，而每隔幾個月購物一次的線上購物者數量比線下購物者多31% 比42% .這比用戶數高出66%。研究還發現，該地區的人口增加了五倍，已經實現了 2025 年的預測目標。 （n=13,000）。

銷售點 (POS) 終端產業概況

銷售點 (POS) 終端市場高度分散，參與者眾多，包括： iMetrics Pte Ltd、三星電子、松下公司、卡西歐電腦、NEC 公司、PAX Technology 等。市場發展，使其更具吸引力和競爭力。

  • 2024 年 6 月-Nuland NPT 推出其最新的無人值守付款解決方案。本產品採用U2000模組化付款終端，專門部署在自助服務終端、停車場和電動車充電站。除此之外，X800 作為一款綜合無線 POS 系統脫穎而出。 X800 專為中小型企業設計，提供無縫付款、業務效率和豐富的客戶參與。
  • 2023 年 12 月 - 科技公司 Qashier 與全球知名的線上時尚和生活風格零售商 SHEIN 合作。此次合作在 SHEIN 的假日快閃店中進行了展示，凸顯了科技與時尚的無縫結合。 Qashier 先進的 POS 和付款解決方案顯著增強了所有參與者的零售體驗。

其他福利：

  • Excel 格式的市場預測 (ME) 表
  • 3 個月的分析師支持

目錄

第 1 章 簡介

  • 研究假設和市場定義
  • 研究範圍

第2章調查方法

第3章執行摘要

第4章 市場洞察

  • 市場概況
  • 產業吸引力－波特五力分析
    • 供應商的議價能力
    • 消費者議價能力
    • 新進入者的威脅
    • 替代品的威脅
    • 競爭對手之間的競爭
  • COVID-19 對 POS 終端市場的影響

第5章 市場動態

  • 市場促進因素
    • 零售業中 POS 終端機的採用率不斷提高
    • 雲端基礎平台的採用率不斷提高
  • 市場挑戰
    • 資料安全問題
    • 硬體問題

第6章 市場細分

  • 按組件
    • 硬體
    • 軟體
    • 服務
  • 按類型
    • 固定POS終端
    • 行動/可攜式POS 終端
  • 按最終用戶產業
    • 娛樂
    • 飯店業
    • 衛生保健
    • 零售
    • 其他最終用戶產業
  • 按地區
    • 北美洲
    • 歐洲
    • 亞洲
    • 澳洲和紐西蘭
    • 拉丁美洲
    • 中東和非洲

第7章 競爭格局

  • 公司簡介
    • iMetrics Pte Ltd
    • Samsung Electronics Co. Ltd
    • Ingenico SA
    • VeriFone System Inc.
    • Micros Retail Systems Inc.（Oracle）
    • HP Development Company LP
    • Panasonic Corporation
    • Bindo Labs Inc.
    • NEC Corporation
    • PAX Technology
    • Casio Computer Co. Ltd
    • NCR Corporation
    • Newland Payment Technology
    • NEXGO（Shenzhen Xinguodu Technology Co. Ltd.）
    • Toshiba Global Commerce Solutions
    • Fujitsu Ltd
    • Qashier PTE Ltd
    • Diebold Nixdorf
    • NCR Corporation
    • Cow Hills Retail BV
    • Ctac NV
    • Agilysys Inc.
    • GK Software SE
    • Infor Inc.
    • Aptos Inc.
    • PCMS Group Ltd
    • Cegid Group
    • Toshiba Tec Corporation

第8章投資分析

第9章：市場的未來

簡介目錄
Product Code: 47142

The POS Terminal Market size is estimated at USD 108.94 billion in 2025, and is expected to reach USD 165.17 billion by 2030, at a CAGR of 8.68% during the forecast period (2025-2030).

POS Terminal - Market - IMG1

The POS terminal market has witnessed significant growth over the past few years, owing to its ability to offer an increased return on investment (ROI) and ease of access. POS terminal systems that facilitate transactions from the central component of businesses across industries, like retail, hospitality, transportation, and banking, have gained importance in small and big-sized companies over the years.

Key Highlights

  • POS terminal systems have evolved from transaction-oriented terminals/devices to systems that integrate with the company's financial solutions and CRM. The evolution has empowered end-users with business intelligence (BI) to better manage their revenue streams and inventory. Accurate transactions, lower maintenance costs, and real-time inventory are critical advantages of point-of-sale systems. With the several functional benefits that the advanced point-of-sale systems offer, companies have replaced traditional billing software with POS systems, thus securing the growth of the point-of-sale (POS) systems market.
  • Modern POS terminals reduce the cost of deployment, setup, power consumption, and maintenance over time, leading to the cost of ownership. Several vendors offer modular point-of-sale terminals with attributes such as low power consumption and touchscreen displays, which helps reduce ownership costs. Companies such as Aures Technologies, Sharp Electronics, and many others offer fixed point-of-sale solutions with robust processors that help improve operations and reduce failures and touchscreen displays. To minimize the several number of moving parts in the terminal, the point-of-sale solution offered by Aures comes with fanless temperature control.
  • Further, the COVID-19 pandemic has significantly transformed how consumers shop, affecting several market verticals. The retail industry witnessed a drastic difference due to the COVID-19 pandemic. Several consumers globally have also increased the use of various sales methods, such as virtual consultations, contactless payment, curbside pickup, and social commerce, which includes shopping through several social media sites. Such trends have affected the demand for point-of-sale (POS) terminals globally.
  • However, security remains a challenge for the point-of-sales market's growth due to the usage of critical information. POS terminals are connected to the network and the internet, making them vulnerable to attacks for access manipulation as is the case with any other insecure machine. The way the terminal communicates with the rest of the network means attackers could access unencrypted card data, including Track2 and PIN information that can be used to steal and clone payment cards.

Point of Sale (POS) Terminal Market Trends

Hardware Segment to Account for the Largest Market Share

  • The scope of hardware components primarily constitutes an integrated POS system that features additional transactional capabilities and standalone POS terminals (transaction enablement units). While a lot of legacy hardware has typically been modular, the advent of All-In-One units has allowed for the deployment of fixed units and portable POS tablets in the market that feature built-in payment terminals, scanners, and printers.
  • In some countries, credit and debit cards are only processed via payment terminals, owing to a belief that physical attributes offer reliability. This tradition has allowed counters to be overridden with terminals in stores typically. The demand is further supported by the fact that credit and debit card data is comparatively less vulnerable to hackers, unlike when payment cards are processed through a POS system where the security measures depend on end-users and developers.
  • Due to several security threats, most new hardware manufactured for the market is designed to enable smoother transactions. However, the forced distancing due to the pandemic has spurred the development of contactless payments with dedicated authentication features. The addition of cameras and fingerprint sensors is pushing for larger form sizes. Still, it is also being countered by industry developments that allow manufacturers to go smaller in the hunt for microelectronics. For instance, VisionLabs announced the LUNA POS terminal, a terminal certified by Visa PayWave, and Mastercard Contactless designed to permit transactions from both traditional credit card transactions and contactless face biometrics. NFC, RFID, chip, and magnetic stripe card transactions are also supported as alternatives to facial authentication.
  • The growth of supermarket retailers globally has fueled the demand for mPOS solutions. Visa transaction data further supported the observation, showing that several countries continue to maintain a healthy lead in average transaction size compared to both mature and emerging e-commerce markets.
  • As online marketplaces took over the shopping experience during the pandemic, e-commerce also began to demand more interest. Shopify launched integrated retail hardware for Shopify Point of Sale (POS) and Shopify Payments for in-person transactions in New Zealand. The machine was dedicated to allowing retailers to process transactions and accept various payment methods with a fully mobile POS and respective hardware.

Asia Pacific to Witness Significant Growth

  • Asia Pacific is a region at the forefront of technology adoption, which is also influencing the market growth for POS terminals. The prominence of cashless payments in different countries is also a factor that creates new opportunities for the market.
  • The usage of credit and debit cards in point-of-sale payments is also a factor that is driving the need for POS terminals. Further, investments by vendors in the region through innovation, strategic partnerships, and mergers and acquisitions are driving market growth in the region. According to the Reserve Bank of India, there were more than 4.7 million PoS terminals recently in India. PoS terminals saw steady growth in business sectors like restaurants, grocery shops, and gas and fuel stations.
  • Along similar lines, recently, MYPINPAD, a prominent player in PCI-certified payments software solutions, together with a payment solution provider, SPECTRA Technologies, and Hong Kong's leading payment terminal manufacturer, announced the launch of a software-based contactless payments solution for smart devices that enhances customer experience for small and micro-merchants in Hong Kong. Mastercard also partnered with both companies to launch the new SoePay solution to expand the Mastercard Tap on Phone acceptance network further.
  • Moreover, the growth in e-commerce in the region also presents new opportunities for the POS terminals market. According to a recent study by Reprise and Google, a 'few times a month' online shoppers are now outpacing their offline counterparts by 42% vs. 31% and those who shop online 'once every few months' leapfrog offline shoppers by 66%. Also, according to the study, the region has leapfrogged as much as five times, already meeting projections for 2025. (n=13,000).

Point of Sale (POS) Terminal Industry Overview

The Point of Sale Terminal Market is significantly fragmented with the presence of a large number of players such as iMetrics Pte Ltd, Samsung Electronics Co. Ltd, Panasonic Corporation, Casio Computer Co. Ltd, NEC Corporation, PAX Technology, and many more. Moreover, these players are investing large amounts of money in R&D activities to introduce innovative payment technologies in the market. Strict government regulations and policies in several countries will drive the market, making it more attractive and competitive.

  • June 2024 - Newland NPT unveiled its newest unattended payment solution. This offering features the U2000 modular payment terminal, specifically crafted for deployment in kiosks, car parks, and EV charging stations. Complementing this, the X800 stands out as a comprehensive wireless POS system. It's tailored to empower small and medium enterprises, facilitating seamless payments, operational efficiency, and enriched customer engagement.
  • December 2023 - Qashier, a tech company, teamed up with SHEIN, a prominent global online fashion and lifestyle retailer. This collaboration was highlighted at the SHEIN Holiday Pop-up, underscoring the seamless integration of technology and fashion. Qashier's cutting-edge POS and payment solutions notably elevated the retail experience for all attendees.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

  • 4.1 Market Overview
  • 4.2 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.2.1 Bargaining Power of Suppliers
    • 4.2.2 Bargaining Power of Consumers
    • 4.2.3 Threat of New Entrants
    • 4.2.4 Threat of Substitutes
    • 4.2.5 Intensity of Competitive Rivalry
  • 4.3 Impact of COVID-19 on the Point of Sale (POS) Terminal Market

5 MARKET DYNAMICS

  • 5.1 Market Drivers
    • 5.1.1 Growing Adoption of POS Terminals in the Retail Sector
    • 5.1.2 Rising Adoption of Cloud-based Platforms
  • 5.2 Market Challenges
    • 5.2.1 Data Security Concerns
    • 5.2.2 Problems Due to Hardware

6 MARKET SEGMENTATION

  • 6.1 By Component
    • 6.1.1 Hardware
    • 6.1.2 Software
    • 6.1.3 Services
  • 6.2 By Type
    • 6.2.1 Fixed Point-of-Sale Terminals
    • 6.2.2 Mobile/Portable Point-of-Sale Terminals
  • 6.3 By End-user Industries
    • 6.3.1 Entertainment
    • 6.3.2 Hospitality
    • 6.3.3 Healthcare
    • 6.3.4 Retail
    • 6.3.5 Other End-user Industries
  • 6.4 By Geography
    • 6.4.1 North America
    • 6.4.2 Europe
    • 6.4.3 Asia
    • 6.4.4 Australia and New Zealand
    • 6.4.5 Latin America
    • 6.4.6 Middle East and Africa

7 COMPETITIVE LANDSCAPE

  • 7.1 Company Profiles
    • 7.1.1 iMetrics Pte Ltd
    • 7.1.2 Samsung Electronics Co. Ltd
    • 7.1.3 Ingenico SA
    • 7.1.4 VeriFone System Inc.
    • 7.1.5 Micros Retail Systems Inc. (Oracle)
    • 7.1.6 HP Development Company LP
    • 7.1.7 Panasonic Corporation
    • 7.1.8 Bindo Labs Inc.
    • 7.1.9 NEC Corporation
    • 7.1.10 PAX Technology
    • 7.1.11 Casio Computer Co. Ltd
    • 7.1.12 NCR Corporation
    • 7.1.13 Newland Payment Technology
    • 7.1.14 NEXGO (Shenzhen Xinguodu Technology Co. Ltd.)
    • 7.1.15 Toshiba Global Commerce Solutions
    • 7.1.16 Fujitsu Ltd
    • 7.1.17 Qashier PTE Ltd
    • 7.1.18 Diebold Nixdorf
    • 7.1.19 NCR Corporation
    • 7.1.20 Cow Hills Retail BV
    • 7.1.21 Ctac NV
    • 7.1.22 Agilysys Inc.
    • 7.1.23 GK Software SE
    • 7.1.24 Infor Inc.
    • 7.1.25 Aptos Inc.
    • 7.1.26 PCMS Group Ltd
    • 7.1.27 Cegid Group
    • 7.1.28 Toshiba Tec Corporation

8 INVESTMENT ANALYSIS

9 FUTURE OF THE MARKET