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市場調查報告書
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1644455

公共 Wi-Fi -市場佔有率分析、產業趨勢與統計、成長預測（2025-2030 年）

Public Wi-Fi - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)
出版日期: | 出版商: Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3個工作天內

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簡介目錄

預計2025年公共Wi-Fi市場規模將達到9.5億台，預計2030年將達到31.5億台，預測期內（2025-2030年）的複合年成長率為27.03%。

公共 Wi-Fi-市場-IMG1

新興經濟體擴大採用5G技術，行動用戶數量預計將呈指數級成長。根據愛立信的報告，2020 年北美的 LTE 用戶數將達到 3.5 億，由於 5G 用戶需求預計成長，到 2026 年這一數字將下降到 8,000 萬。 2019年該地區5G用戶數為100萬，預計2026年將達3.4億人。

關鍵亮點

  • 在行動主導的世界中，市場參與企業比以往任何時候都更加依賴良好的 Wi-Fi 連線作為頻寬應用和戶外、客戶端密集場景的最終用戶。
  • 公司開始提供支援新技術的解決方案，以促進戶外 Wi-Fi 技術的市場成長。通訊技術供應商 Grandstream Networks 等公司已經開發出遠距802.11ac Wave-2 Wi-Fi 接入點。接入點配備內建控制器，並支援集中式、可擴展的管理系統，例如雲端託管/雲端 SaaS 或基於前提的虛擬WLAN 控制器。
  • 這些網路基地台配備了專屬式的功能、網路標準和協議，例如 MU-MIMO 技術、多個 SSID、頻段控制、雙 2.4GHz/5GHz 無線電頻段、帶 PoE/PoE+ 的Gigabit乙太網路連接通訊協定、802.11ac、網狀網路、802.11ac 2、可攜式連接埠、 Wave客戶端控制和強制用戶端。
  • 瞻博網路正在推出四個新的基於人工智慧的 Wi-Fi 6網路基地台，以幫助合作夥伴解決由 COVID-19 疫情推動的新應用案例。 Juniper 網路 Wi-Fi 產品組合中的新解決方案主要針對目前在偏遠地區業務的企業以及注重成本的中小型企業的戶外應用。

公共 Wi-Fi 市場趨勢

政府在加速農村地區 Wi-Fi 普及化方面所扮演的角色

  • 許多地區的政府正在加強推廣公共 Wi-Fi，以加速寬頻連線的普及。愛立信預計，到2026年終，全球固定寬頻連線數量將達到15億。該公司還預測，到 2026年終，光在北美，5G 用戶數就將達到 3.4 億。因此，預計這種成長將對未來幾年公共 Wi-Fi 市場的成長產生積極影響。
  • 市場參與企業正在推動各個地區採用公共Wi-Fi，這為近年來的市場創造了機會。據思科稱，目前約有 37 億人仍未接入網路。 14% 的美國學齡兒童家庭沒有網路連線。在當前遠距學習日益興起的環境下，這一點極為重要。思科認知到了這種數位鴻溝，並正在積極致力於幫助美國美國以便捷的方式上網。該公司透過識別無處不在的連接所面臨的各種障礙，邁出了解決這一問題的第一步。
  • 政府、非營利組織和企業也在共同努力，推動重點人群的網路存取。最近，思科系統公司與亞利桑那州的公共圖書館合作，幫助教師和學生參與和實施數位化學習。思科正在與亞利桑那州合作，將公共 Wi-Fi 接入擴展到該州高需求社區，以幫助人們在 COVID-19 疫情期間保持聯繫。思科計劃在圖書館安裝外部無線接入點，教師和學生可以進行遠距學習，人們可以從圖書館建築外存取 Wi-Fi。
  • 2020年6月，美國聯邦通訊委員會（FCC）決定採用競標程序，向服務不足的地區提供高達160億美元的資金。其中包括約 600 萬農村住宅和企業。 FCC 的提案也將 SpaceX 的低地球軌道衛星系統納入競標之中。 SpaceX 正在利用低地球軌道衛星開發低延遲網路寬頻系統。

亞太地區將經歷最高成長

  • 該地區主要城市和公共場所免費 Wi-Fi 接入的普及正在推動市場的成長。公共 Wi-Fi 存取提供了一種經濟實惠、可擴展且多功能的資源，可以提高網路存取的普及率，尤其是在印度、中國和日本等國家向 5G 邁進的情況下。
  • ICRIER BIF 最近的一項研究估計，到 2020 年，網​​路對印度 GDP 的貢獻將達到 16% 左右，即 5,340 億美元。因此，許多投資者熱衷於在該地區投資，並且有巨大的機會可供挖掘。根據思科分析，到2020年，印度公共Wi-Fi熱點數量將從2015年的6萬個增加到420萬個。
  • 此前，印度已提案《2018年國家數位通訊政策》（NDCP），其中為「互聯印度」計畫下都市區公共Wi-Fi熱點的建設設定了關鍵目標。這將創建一個強大的數位通訊基礎設施，從而實現公共Wi-Fi 熱點的部署。目標是到2020年達到500萬台，到2022年達到1000萬台。在這項措施下，印度製定了在都市區設立100萬個熱點的「NagarNet」計畫和在農村地區設立200萬個熱點的「JanWiFi」計畫。
  • 印度電訊監管局 (TRAI) 建議對公共 Wi-Fi 採取自由化方式，並採用專用標準 WANI 來實現公共熱點之間的互通性。
  • 2020年12月，印度政府公佈了在全國推出公共Wi-Fi的計劃，稱為「PM-Wani」。這三層系統旨在提供最後一哩的連接，讓印度約 13.6 億人口能夠上網。據電子和資訊技術部稱，任何人都可以向公共資料辦公室（PDO）註冊。無需註冊、申請許可證或付款任何費用。

公共 Wi-Fi 產業概覽

公共 Wi-Fi 市場較為分散，主要有幾家市場參與企業，例如思科系統公司 (Cisco Systems Inc.)、EnGenius Technologies 和 Socifi Ltd，每家都佔有少量市場佔有率，此外還有許多其他參與者。公司不斷創新和研發以保持市場佔有率。

  • 2020 年 7 月，思科系統公司收購了無線回程傳輸系統供應商 FluidMesh Networks。 Fluidmesh 技術描述了關鍵任務應用的無線解決方案，例如高速鐵路、公共交通以及號誌強度具有挑戰性的大型分散式站點（例如港口和城市環境）。 Fluidmesh 的解決方案為客戶提供快速部署和配置、經濟高效且維護成本低的解決方案。
  • 2020 年 4 月-EnGenius Technologies 宣布透過牆板接入點擴展其雲端解決方案，以滿足室內 Wi-Fi 的需求，以連接學生宿舍、酒店和度假村、老年人和輔助多用戶住宅網路基地台、公寓和多戶建築中的眾多無線客戶端和物聯網設備。

其他福利

  • Excel 格式的市場預測 (ME) 表
  • 3 個月的分析師支持

目錄

第 1 章 簡介

  • 研究假設和市場定義
  • 研究範圍

第2章調查方法

第3章執行摘要

第 4 章 戶外 Wi-Fi 技術概述

第5章 市場動態

  • 各地區公共 Wi-Fi 普及率
  • 公共 Wi-Fi收益模式
  • 相關人員分析
  • 公共 Wi-Fi 市場挑戰
  • 公共 Wi-Fi 的主要收益使用案例
  • 區域分析
    • 北美洲
    • 歐洲
    • 亞太地區
    • 拉丁美洲
    • 中東和非洲
  • 公共Wi-Fi服務策略概覽

第6章 競爭格局

  • 公司簡介
    • Aerohive Networks Inc.
    • Alvarion Technologies
    • Cisco Systems Inc.
    • Nokia Corporation
    • EnGenius Technologies Inc
    • Fon Wireless Limited
    • WiConnect（Platform）
    • Hughes Systique Corporation
    • Elitecore Technologies
    • Discovery Technology
    • Aptilo Networks
    • Gozone Wifi
    • Aruba Networks（HPE Development LP）

第7章投資分析

第8章 市場機會與未來趨勢

簡介目錄
Product Code: 72081

The Public Wi-Fi Market size is estimated at 0.95 billion units in 2025, and is expected to reach 3.15 billion units by 2030, at a CAGR of 27.03% during the forecast period (2025-2030).

Public Wi-Fi - Market - IMG1

With the growing push toward 5G technology across the developed economies, mobile subscriptions are expected to see exponential growth. According to the Ericsson's report in 2020, North America's LTE subscriptions stood at 350 million and reduce to 80 million by 2026 as the demand for 5G subscriptions is expected to gain traction. The 5G subscription in the region in 2019 stood at one million and is expected to reach 340 million by 2026.

Key Highlights

  • As an end user in the mobile-driven world, for heavy bandwidth applications and client dense scenarios outdoors, the market players are ever more reliant on a good Wi-Fi connectivity.
  • Players have started offering emerging technology-enabled solutions, which will leverage the market growth of the outdoor Wi-Fi technology. Companies like Grandstream Networks, a communication technology provider, has developed outdoor long-range 802.11ac Wave-2 Wi-Fi access points, which are equipped with the embedded controller and it supports centralized, scalable management system choices like cloud hosted /cloud SaaS or a premise-based Virtual WLAN controller.
  • These access points are also equipped with enhanced features, networking standards and protocols like MU-MIMO technology, multiple SSIDs, band steering, dual-2.4GHz/5GHz radio bands, gigabit ethernet ports with PoE/PoE+,802.11ac, mesh networking, 802.11ac Wave 2, captive portal for enterprise branding experiences, client steering, and client bridge function.
  • Juniper Networks is launching four new AI-powered, Wi-Fi 6-enabled access points, which will help partners address new application cases being driven by the COVID-19 pandemic. The newly developed solution to Juniper's Wi-Fi portfolio target outdoor applications for businesses, which are now operating remotely, and small businesses, which need to be mindful of costs.

Public Wi-Fi Market Trends

Role of Government in Accelerating Regional Penetration of Wi-Fi

  • Governments across different geographies are focusing on public Wi-Fi penetrations to accelerate the adoption of broadband connections. According to Ericsson, the global number of fixed broadband connections is expected to reach 1.5 billion by the end of 2026. It also forecasted that 5G would see 340 million subscriptions by the end of 2026 in the North America region only. Hence such growth is expected to influence the public Wi-Fi market's growth in the future positively.
  • Players present in the market are boosting the public Wi-Fi penetration across regions, which is creating opportunities for the market in recent years. According to Cisco, there are still approximately 3.7 billion people who remain unconnected currently. 14% of the United States households with school-aged children do not have internet access. This is something critical with the current situation's distance learning movement. Cisco identifies this digital divide and actively working to bring people in rural United States areas online in a different way. The company has taken its first step in addressing the issue by identifying different barriers to ubiquitous connectivity.
  • Governments, non-profit organizations, and enterprises are also coming together to push towards internet access for the major population. Recently, Cisco Systems had worked with public libraries in the Arizona state to allow teachers and students to participate in and conduct digital learning. In collaboration with the State of Arizona, Cisco seeks to expand public Wi-Fi access to highly-required communities across the state, allowing people to stay connected during the COVID-19 pandemic. Cisco had planned to install external wireless access points at libraries, where teachers and students can conduct distance learning, and people can access the Wi-Fi from outside of the library building.
  • In June 2020, the United States Federal Communications Commission (FCC) voted to adopt the auction procedures to provide up to USD 16 billion to areas, which lack broadband services. This includes nearly 6 million rural houses and enterprises. The FCC proposal also planned to allow low earth orbit satellite systems, those made by SpaceX, to take participate in the auction. SpaceX was developing a low latency internet broadband system using low earth orbit satellites.

Asia Pacific to Witness the Highest Growth

  • Increasing penetration of free Wi-Fi access in major cities and public spaces across the region boosts the growth of the market studied. Public Wi-Fi access offers affordable, scalable, and versatile resources to facilitate the spread of internet access and will play a major role as the countries like India, China, and Japan, among others, move toward 5G.
  • A recent ICRIER BIF study estimates the internet's contribution to India's GDP at about 16% or USD 534 billion by 2020. So, there is a significant opportunity to be explored, as several investors are willing to invest in the region. According to Cisco's analysis, in India, the number of public Wi-Fi hotspots were 0.06 million in 2015, and clocks to 4.2 million in 2020.
  • Earlier the country had proposed the National Digital Communication Policy (NDCP) 2018, which has set significant targets for Public Wi-Fi hotspots in the cities and the rural areas under Connect India. This is creating a Robust Digital Communication Infrastructure, which enables the deployment of public Wi-Fi Hotspots. This had a target to reach 5 million by 2020 and 10 million by 2022. Under the policy, the country has chalked out the 'NagarNet' plan for establishing 1 million hotspots in cities and 'JanWiFi' to establish 2 million hotspots in rural areas.
  • The Telecom Regulatory Authority of India (TRAI) recommends a Liberalized Approach to Public Wi-Fi and the exclusive WANI standard for inter-operability between public hotspots.
  • In December 2020, India's government had revealed the plans to launch public Wi-Fi across the country called 'PM-Wani.' The three-tier system was aimed at offering last-mile connectivity and bringing India's population of approximately 1.36 billion online. According to the Ministry of Electronics and Information Technology, anyone can sign up to become a public data office (PDO). They don't require to apply for a registration, license, or cough up fees.

Public Wi-Fi Industry Overview

The Public Wi-Fi Market is a moderately fragmented market with few dominant market players like Cisco Systems Inc, EnGenius Technologies, Socifi Ltd etc having a small market share with vrious other companies in the market. The companies keep on innovating and conduct research and development in order to retain their market share.

  • July 2020- Cisco Systems Inc. acquired privately-held Fluidmesh Networks LLC, a provider of wireless backhaul systems. Fluidmesh's technology delivers wireless solutions for mission-critical applications, whether it is high-speed rail and mass transit or large-scale distributed sites such as ports and urban environments where signal strength can be challenging. Fluidmesh's solutions are quick to deploy and configure, offering customers a cost-efficient, low maintenance solution.
  • April 2020- EnGenius Technologies announced that it has expanded its cloud solution with a wall-plate access point to meet the demands of in-room Wi-Fi to connect the many wireless client and IoTdevices found in student housing, hotels & resorts, senior & assisted living, condos and apartment complexes.

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions and Market Definition
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 OUTDOOR WI-FI TECHNOLOGY OVERVIEW

5 MARKET DYNAMICS

  • 5.1 Regional Penetration of Public Wi-Fi
  • 5.2 Public Wi-Fi Monetization Models
  • 5.3 Stakeholder Analysis
  • 5.4 Public Wi-Fi Market Challenges
  • 5.5 Key Public Wi-Fi monetization Use-Cases
  • 5.6 Regional Analysis
    • 5.6.1 North America
    • 5.6.2 Europe
    • 5.6.3 Asia Pacific
    • 5.6.4 Latin America
    • 5.6.5 Middle East and Africa
  • 5.7 Overview of Public Wi-Fi Service Strategy

6 COMPETITIVE LANDSCAPE

  • 6.1 Company Profiles
    • 6.1.1 Aerohive Networks Inc.
    • 6.1.2 Alvarion Technologies
    • 6.1.3 Cisco Systems Inc.
    • 6.1.4 Nokia Corporation
    • 6.1.5 EnGenius Technologies Inc
    • 6.1.6 Fon Wireless Limited
    • 6.1.7 WiConnect (Platform)
    • 6.1.8 Hughes Systique Corporation.
    • 6.1.9 Elitecore Technologies
    • 6.1.10 Discovery Technology
    • 6.1.11 Aptilo Networks
    • 6.1.12 Gozone Wifi
    • 6.1.13 Aruba Networks (HPE Development LP)

7 INVESTMENT ANALYSIS

8 MARKET OPPORTUNITIES AND FUTURE TRENDS