首頁 > 市場調查報告書 > 電子零件/半導體

螢幕印刷電子產品

市場調查報告書

商品編碼

1685880

軟性顯示器：市場佔有率分析、產業趨勢與統計、成長預測（2025-2030 年）

Flexible Display - Market Share Analysis, Industry Trends & Statistics, Growth Forecasts (2025 - 2030)

出版日期: 2025年03月18日 | 出版商:

Mordor Intelligence | 英文 120 Pages | 商品交期: 2-3個工作天內

價格

※ 本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。

簡介目錄

軟性顯示器市場規模在2025年預估為205.2億美元，預計2030年將達到913.2億美元，預測期間（2025-2030年）複合年成長率為34.8%。

智慧型手機和穿戴式裝置、連網技術和其他智慧家庭產品的需求不斷成長是推動軟性顯示器技術需求的主要因素。

主要亮點

與傳統顯示技術相比，軟性顯示器具有多種優勢。它重量輕、可彎曲、超薄、防碎、不易破損、方便攜帶且耗電量小。曲面顯示器在視角和深度影像品質方面比平面顯示器有顯著的改善，但它們與軟性顯示器和折疊式顯示器不同。
軟性顯示器的最大優勢是其耐用性。由於螢幕可以彎曲和操縱，因此它比目前使用的實心玻璃結構更能吸收跌落和碰撞的衝擊力。軟性顯示器的一個未來應用是將其融入服裝中，根據周圍環境立即改變顏色或圖案。如果這些可能性得以實現，預計軟性顯示器的需求將大幅增加。
智慧型手機市場正在推動全球對軟性螢幕的需求。因此，各家供應商都加大了對智慧型手機領域的關注。除此之外，供應商也致力於擴大其在電視和電腦（筆記型電腦和桌上型電腦螢幕）領域的影響力，並相應地創新其產品。例如，2021年1月，TCL華星在CES 2021上推出了兩款創新產品：6.7吋AMOLED可捲曲顯示器和17吋印刷OLED捲軸顯示器。
OLED 顯示器類型由於其簡化的設計、更好的影像品質和有限的靈活性而變得流行。 OLED 螢幕不使用背光，並且可以很薄並塑造成特定形狀。目前，OLED 顯示器類型對於電視和電腦顯示器等大螢幕來說過於昂貴。但該領域仍可實現規模經濟。
預計該市場的初始需求將來自亞太地區、北美和歐洲的消費性電子領域的新興經濟體，這得益於軟性 OLED 顯示器的採用。軟性OLED被認為是下一代智慧型手機市場的最佳解決方案之一，因此這種顯示技術即使在需求較低的市場也在獲得市場佔有率。
然而，初始可用性的高成本和可負擔性問題、複雜的製造過程、季節性需求模式和不確定的經濟前景可能會阻礙預測期內的市場成長。
COVID-19 對市場產生了不利影響，尤其是在疫情初期，因為各國採取的封鎖措施擾亂了手機和顯示器生產的供應鏈。然而，隨著消費性電子市場快速復甦，受智慧型手機和筆記型電腦等產品高需求的推動，軟性顯示器市場預計將在預測期內進一步成長。

軟性顯示器市場趨勢

智慧型手機和平板電腦對軟性顯示器的採用正在大幅成長

儘管軟性顯示器的應用仍處於早期階段，但由於其具有諸多優勢，該技術被認為是智慧型手機產業的下一個大熱門。例如，用戶可以在觀看影片內容時快速增加裝置的尺寸，然後在需要時縮小以適合放入口袋。
此外，它還提高了設備的美觀性和功能性。例如，軟性顯示器可以為客戶提供在行動裝置上更好的多工處理能力。對於智慧型手機而言，折疊式顯示器可能會消除對平板電腦作為二次性設備的需求。顯示器是視覺輸出表面，設計用於承受智慧型手機發生的彎曲、屈曲和扭曲。
各位研究人員正致力於使軟性顯示器更加可靠、更具成本效益，進而推動新型顯示器的開發。例如，2021 年 4 月，TCL 開發了 Fold'n'Roll 概念，將 6.87 吋的行動電話變成 10 吋的平板電腦。它採用折疊式鉸鏈和伸縮機構將行動電話轉變為平板電腦。該公司還展示了其 Tri-Fold折疊式概念智慧型手機設備（最大可達 10 吋平板電腦），該設備依靠兩個鉸鏈，概念獨特，針對的是完全不同的用戶群。
OLED 是一種新興的顯示技術，已被許多行動裝置採用。 OLED 是顯示器產業最新一代的技術，與舊的 LED 和 LCD 技術相比，具有卓越的性能和增強的光學特性。此外，三星、摩托羅拉和 LG 等智慧型手機製造商擴大採用軟性 OLED 顯示器。
隨著智慧型手機用戶數量的不斷增加，該行業預計將為軟性顯示器供應商帶來巨大商機。例如，根據愛立信預測，截至年終，智慧型手機用戶數量將達到約63億，約佔行動電話用戶總數的77%。預計到 2027 年這一數字將達到 78 億。

亞太地區預計將佔據主要市場佔有率

亞太國家，尤其是東亞國家（中國、台灣、日本、韓國和新加坡），正在共用主要與軟性顯示器相關的穩定成長。
隨著各行各業的終端用戶都強調高品質顯示器的重要性，OLED 顯示器在亞太地區的需求正在增加。新興材料技術的發展進一步推動了軟性顯示器和軟性電子產品新應用的發展，預計在預測期內將佔據市場需求和收益的巨大佔有率。
區域市場正在經歷市場參與者的整合，許多先進的顯示技術佔據了市場主導地位。此外，亞洲國家是顯示器製造代工廠的中心，使得該地區處於市場主導地位。
在亞太地區軟性顯示器市場，隨著新興企業紛紛為其技術申請專利，市場競爭可能會更加激烈。三星和 LG Display 等亞太地區領先的軟性顯示器製造商正在大力投資擴大生產設施以推出新產品。
此外，智慧型手錶等穿戴式裝置的出現也有望為市場需求創造提供驅動力。據Cisco稱，亞洲連網穿戴裝置的數量預計將從 2021 年的 2.582 億台增至 2022 年的 3.11 億台。這些趨勢預計將在預測期內支持市場的成長。

軟性顯示器行業概況

軟性顯示器市場相當分散，擁有許多地區性和全球性參與者。軟性螢幕在汽車應用、智慧型手機和電視中的日益普及為軟性顯示器市場創造了豐厚的機會。為了進一步加強市場地位，供應商正在增加研發支出，以使技術更加可靠、更具成本效益。市場的主要企業包括 LG Display 有限公司、三星電子有限公司和京東方科技Group Limited。

2022年2月，京東方宣布開發OLED軟性‘N’型折疊式顯示技術。據該公司介紹，該顯示器原型採用 12.3 英寸軟性 AMOLED 顯示螢幕，向外折疊後尺寸為 8.6 英寸，向內折疊後可成為 5.6 英寸攜帶式。
2022年1月，軟性顯示器公司柔宇科技與領先的機器人公司CIOT建立策略夥伴關係。根據協議，CIOT將向柔宇科技採購感測器、軟性顯示器、軟硬體一體化解決方案。

其他福利

Excel 格式的市場預測 (ME) 表
3 個月的分析師支持

按顯示類型
- 有機發光二極體
- LCD
- EPD（電子紙顯示器）
- 其他顯示器類型 (LED)
基板分類
- 玻璃
- 塑膠
- 其他基板
按應用
- 智慧型手機和平板電腦
- 智慧型穿戴裝置
- 電視數位電子看板系統
- 個人電腦和筆記型電腦
- 其他應用（汽車、公共運輸、智慧家電）
按地區
- 北美洲
- 歐洲
- 亞太地區
- 世界其他地區

第7章競爭格局

公司簡介
- LG Display Co. Ltd
- Samsung Electronics Co. Ltd
- ROYOLE Corporation
- e-ink Holdings
- BOE Technology Group Co. Ltd
- Guangzhou Oed Technologies Co. Ltd
- FlexEnable Technology Limited
- Chunghwa Picture Tubes Ltd
- Huawei Technologies Co. Ltd
- Sharp Corporation
- Plastic Logic
- Innolux Corporation
- AU Optronics Corp.
- TCL Electronics Holdings Limited
- Microtips Technology

第8章投資分析

第9章：市場的未來

簡介目錄

Product Code: 48883

The Flexible Display Market size is estimated at USD 20.52 billion in 2025, and is expected to reach USD 91.32 billion by 2030, at a CAGR of 34.8% during the forecast period (2025-2030).

The growing demand for smartphones and wearable devices, and the increasing demand for connected technologies and other smart home products, are major factors driving the demand for flexible display technology.

Key Highlights

Flexible displays offer various advantages over conventional display technologies. They are lightweight, bendable, ultra-thin, shatter-proof, unbreakable, portable, and have low energy consumption. Although curved displays offer notable improvements over flat displays regarding viewing angle and depth of picture quality, they differ from flexible and foldable ones.
The most significant advantage of flexible displays is their durability. Since this screen can be bent and manipulated, it tends to absorb fall and collision impact better than solid glass structures currently in application. Other potential applications of flexible displays in the future include the integration in clothing that changes color or pattern instantly as per the surroundings. The realization of this potential is expected to boost the demand for flexible displays significantly.
The smartphone market drives the global demand for flexible screens. As a result, various vendors are increasing their focus on the smartphone segment. Apart from this, vendors are also focusing on enhancing their presence in the TV and computer (Laptops and Desktop screens) segment and innovating their product offerings accordingly. For instance, in January 2021, TCL CSOT launched two innovative products, a 6.7-inch AMOLED Rollable Display and a 17-inch Printed OLED Scrolling Display, at CES 2021.
OLED display type has recently gained popularity due to its simplified design, better image quality, and limited flexibility. OLED screens do not involve backlighting and can be thinned and molded into specific shapes. OLED display types are currently expensive for large screens, such as televisions and computer monitors. However, they still gain benefits for economies of scale in this segment.
Initial market demand is expected from emerging economies in the consumer electronics segment of APAC, North America and Europe, thereby driving the market due to the adoption of flexible OLED displays. As the flexible OLED is considered one of the best solutions for the next-generation smartphone market, this display technology is gaining shares even in a market with lesser demand.
However, higher cost and affordability issues in the initial stage of availability, complex manufacturing processes, seasonal demand patterns, and uncertain economic outlook might hinder the market growth during the forecast period.
COVID-19 had a detrimental influence on the market, especially during the initial phase of the pandemic as lockdown measures imposed across various countries disrupted the supply chain for phone and display production. However, with the consumer electronics market recovering quickly, driven by high demand for products such as smartphones, laptops, and so on, the flexible display market is expected to grow further during the forecast period.

Flexible Display Market Trends

Adoption of Flexible Display to Grow Significantly in Smartphones and Tablets

Although the adoption of flexible displays is still in the nascent stage, the technology is considered the next big thing for the smartphone industry, as the technology offers many benefits. For example, it lets the user quickly increase the size of the device when watching video content and makes it smaller to fit in their pocket when needed.
Additionally, it also provides more aesthetics and functionality to the device. For instance, flexible displays can give customers better multitasking capabilities on mobile devices. In the case of smartphones, foldable displays can eliminate the need for a tablet as a secondary device in some cases. The display is a visual output surface designed to withstand being folded, bent, and twisted in smartphones.
Various researchers have been working on making flexible displays reliable and cost-effective, leading to the development of new displays. For instance, in April 2021, TCL developed a Fold 'n' Roll concept that transforms a 6.87-inch phone into a 10-inch tablet, using a folding hinge and extendable mechanism to expand from phone to tablet. The company also showcased the Tri-Fold foldable concept smartphone device (up to 10-inch tablet) that relies on two hinges, which is a unique concept and targets an entirely different user group.
OLED is an emerging display technology that is increasingly being used in many mobile devices. OLEDs are the latest generation technology in the display industry and provide superior performance and enhanced optical characteristics compared to older LEDs and LCDs. Furthermore, smartphone manufacturers like Samsung, Motorola, and LG are increasingly using these flexible OLED displays.
With the number of smartphone users increasing, the industry is expected to create significant opportunities for flexible display providers. For instance, according to Ericsson, at the end of 2021, there were about 6.3 billion smartphone subscribers, accounting for about 77 % of all mobile phone subscriptions. This number is expected to reach 7.8 billion in 2027.

Asia-Pacific is Expected to Hold a Significant Market Share

The Asia-Pacific is emerging as a leading region for developing flexible displays, particularly in the consumer electronics industry; countries in the region, particularly those in East Asia (China, Taiwan, Japan, South Korea, and Singapore), share a steady growth primarily related to flexible displays.
OLED displays are witnessing increased demand in the Asia Pacific region as end-users across various industry verticals emphasize the importance of high-quality displays. Advancements in material technologies are further driving the development of new applications of flexible displays and flexible electronics, which are expected to account for a significant share of the market demand and revenues over and beyond the forecast period.
The regional market is driven by the consolidation of market players, resulting in many advanced display technologies dominating the market. Moreover, Asian countries are the base for display manufacturing foundries, which positions this region in a dominating market position.
Emerging players in the Asia-Pacific's flexible display market are filing patents for their technology, which is likely to increase the competition in the market. The leading flexible display manufacturers of the Asia-Pacific region, such as Samsung, LG Display, and others, are investing considerably in enhancing their production facilities to introduce new products.
The emergence of wearables, such as smartwatches, and other devices, are also expected to provide the market with the impetus for demand generation. According to Cisco Systems, the number of connected wearable devices in Asia is expected to reach 311 million in 2022, from 258.2 million in 2021. Such trends are expected to support the market's growth during the forecast period.

Flexible Display Industry Overview

The Flexible Display Market is moderately fragmented, with many regional and global players. Flexible screens in automotive applications, and the growing adoption of smartphones and televisions, provide lucrative opportunities in the flexible display market. To further consolidate their market presence, the vendors are increasing their R&D expenses to make the technology more reliable and cost-effective. Some of the key players in the market are LG Display Co., Samsung Electronics Co. Ltd, and BOE Technology Group Co.

In February 2022, BOE announced the development of OLED flexible 'N' shaped foldable display technology support in a screen that can achieve internal and external folding. According to the company, the display prototype is equipped with the original size of 12.3 inches of flexible AMOLED display, which after an exterior fold can become 8.6 inches size, and then after an internal folding can become a portable form of 5.6 inches.
In January 2022, Royole Corporation, a flexible display firm, signed a strategic partnership with CIOT, a leading robotics company. As part of the agreement, CIOT will purchase sensors, flexible display screens, and software and hardware integration solutions from Royole Corporation.

Additional Benefits:

The market estimate (ME) sheet in Excel format
3 months of analyst support

1 INTRODUCTION

1.1 Study Assumptions and Market Definition
1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

4.1 Market Overview
4.2 Industry Attractiveness - Porter's Five Forces Analysis
- 4.2.1 Bargaining Power of Suppliers
- 4.2.2 Bargaining Power of Consumers
- 4.2.3 Threat of New Entrants
- 4.2.4 Intensity of Competitive Rivalry
- 4.2.5 Threat of Substitute Products
4.3 Industry Value Chain Analysis
4.4 Technology Snapshot
4.5 Impact of COVID -19 on the Market Ecosystem

5 MARKET DYNAMICS

5.1 Market Drivers
- 5.1.1 Innovation in Consumer Electronics
- 5.1.2 Increase in Demand for Greater Picture Quality
5.2 Market Restraints
- 5.2.1 Higher R&D Cost and Highly Dynamic Market
5.3 Market Opportunities

6 MARKET SEGMENTATION

6.1 By Display Type
- 6.1.1 OLED
- 6.1.2 LCD
- 6.1.3 EPD (Electronic Paper Display)
- 6.1.4 Other Display Types (LED)
6.2 By Substrate Material
- 6.2.1 Glass
- 6.2.2 Plastic
- 6.2.3 Other Substrate Materials
6.3 By Application
- 6.3.1 Smartphones and Tablets
- 6.3.2 Smart Wearables
- 6.3.3 Televisions and Digital Signage Systems
- 6.3.4 Personal Computers and Laptops
- 6.3.5 Other Applications (Vehicle, Public Transport, and Smart Home Appliances)
6.4 By Geography
- 6.4.1 North America
- 6.4.2 Europe
- 6.4.3 Asia-Pacific
- 6.4.4 Rest of the World

7 COMPETITIVE LANDSCAPE

7.1 Company Profiles
- 7.1.1 LG Display Co. Ltd
- 7.1.2 Samsung Electronics Co. Ltd
- 7.1.3 ROYOLE Corporation
- 7.1.4 e-ink Holdings
- 7.1.5 BOE Technology Group Co. Ltd
- 7.1.6 Guangzhou Oed Technologies Co. Ltd
- 7.1.7 FlexEnable Technology Limited
- 7.1.8 Chunghwa Picture Tubes Ltd
- 7.1.9 Huawei Technologies Co. Ltd
- 7.1.10 Sharp Corporation
- 7.1.11 Plastic Logic
- 7.1.12 Innolux Corporation
- 7.1.13 AU Optronics Corp.
- 7.1.14 TCL Electronics Holdings Limited
- 7.1.15 Microtips Technology