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市場調查報告書
商品編碼
1661597

印度的商務用數位相機市場評估，各類別[DSLR, DSLM,緊湊,攝影機,鏡頭]，各類型[全片幅, APS-C,微 4/3]，各流通管道[線上,離線]，各地區，機會·預測，2018～2032年

India Professional Digital Camera Market Assessment, By Category [DSLR, DSLM, Compact, Camcorders, Lenses], By Type [Full Frame, APS-C, Micro 4/3], By Distribution Channel [Online, Offline], By Region; Opportunities and Forecast, FY2018-FY2032F
出版日期: | 出版商: Market Xcel - Markets and Data | 英文 114 Pages | 商品交期: 3-5個工作天內

價格

預計到 2024 年，印度專業數位相機市場價值將達到 4.6555 億美元，到 2032 年預計將達到 11.8182 億美元，預測期內的複合年增長率為 12.35%。由於對高品質攝影和攝影的需求不斷增加，市場正在穩步增長。市場主要由專業攝影師、攝影師和電影製作人推動，他們需要高解析度感測器、低光拍攝、可互換鏡頭和手動操作等先進功能來捕捉高品質的影像和影片。除此之外，社群媒體平台的日益普及和數位行銷的興起導致對高品質影片內容的需求激增。

目錄

第1章 調查手法

第2章 產品概要

第3章 客戶的迴響

  • 受訪者的人口統計
  • 品牌所有權與忠誠心
  • 決定是否購買時考慮的要素
    • 價格優先
    • 品牌模式愛好
    • 專門性的需求
    • 檢討與推薦事項
  • 購買行為分析
    • 未來的購買的意向
    • 推薦相機功能
    • 優先購買流通管道
    • 購買頻率

第4章 摘要整理

第5章 印度的專業數位相機市場預測，2018年度～2032年度

  • 市場規模與預測
    • 各金額
    • 各數量
  • 市場佔有率與預測
    • 各類別
      • DSLR
      • DSLM
      • 緊湊
      • 攝影機
      • 鏡頭
    • 各類型
      • 全片幅
      • APS-C
      • 微 4/3
    • 各流通管道
      • 線上
      • 離線
    • 各地區
      • 大城市
      • 非大都會圈
    • 各都市相機銷售量

第6章 印度的專業數位相機市場製圖2024年度

  • 各類別
  • 各類型
  • 各流通管道
  • 各地區

第7章 前五名公司的價格分析

第8章 零售業者的SKU分析

第9章 與宏觀經濟環境產業結構分析

  • 價值鏈分析
  • 需求供給分析
  • 進口出口分析
  • 波特的五力分析
    • 新加入廠商業者的威脅
    • 替代品的威脅
    • 競爭企業間的敵對關係
    • 供給企業談判力
    • 消費者談判力

第10章 市場動態

  • 主要趨勢和趨勢
  • 成長的原動力
  • 成長抑制原因

第11章 案例研究

第12章 競爭情形

  • 市場領導的競爭矩陣
    • SWOT分析- Canon India Private Limited
    • SWOT分析- Nikon India Private Limited
    • SWOT分析- Sony India Private Limited
    • SWOT分析- Fujifilm India Private Limited
    • SWOT分析- Panasonic Life Solutions India Private Limited
  • 市場領導者的收益(2024年，100萬美元)
  • 合作和夥伴關係

第13章 競爭預測

  • Canon India Pvt Ltd.
    • 公司概要
    • 主要市場的著重和地理存在感
    • 最近的趨勢
  • Panasonic Life Solutions India Pvt. Ltd.
  • Nikon India Pvt Ltd
  • Sony India Private Limited
  • Fujifilm India Private Limited
  • FCE Lifestyles Pvt Ltd.(Leica India)
  • OM Digital Solutions Corporation(Olympus Corporation)
  • Kodak India Pvt Ltd(Eastman Kodak Company)
  • Pentax Ricoh Imaging Company, Ltd.

第14章 策略性建議

第15章 關於調查公司·免責聲明

Product Code: MX10026

India's professional digital camera market was valued at USD 465.55 million in FY2024 and is expected to reach a value of USD 1181.82 million in FY2032 at a CAGR of 12.35% during the forecast period. The market is growing steadily due to the increasing demand for high-quality photography and videography. The market is primarily driven by professional photographers, videographers, and filmmakers who require advanced features such as high-resolution sensors, low-light photography, interchangeable lenses, and manual controls to capture high-quality images and videos. Apart from this, the increasing popularity of social media platforms and the rise of digital marketing led to a surge in demand for high-quality visual content.

New Product Launch Drives India Professional Digital Camera Market

The professional digital camera market in India is witnessing significant market growth owing to an increase in several new product launches from major brands. Companies in the market are introducing advanced models with innovative features to address the growing requirement for professional videographers and photographers. These new launches often aim at advanced technologies including high-speed processing, improved image sensors, enhanced video capabilities, and better low-light performance. New and high-performance cameras offer superior performance, ease of use, and compact size, driving the India professional digital camera market demand in the forecast period. In addition, the Indian market is also witnessing an increasing requirement for hybrid cameras, which combine the features of mirrorless cameras and other high-tech cameras, offering high performance and versatility. Companies in the market plan to launch new high-performance and high-tech cameras to address the demand from working professionals.

For instance, in July 2024, Canon Inc. announced the launch of EOS R1 and EOS R5 Mark II cameras in India to expand the market presence and revenue and address the growing demand from photography enthusiasts.

Increasing Demand for Mirrorless Cameras

Mirrorless cameras are gaining popularity among professional photographers in India, largely due to their compact size, ease of use, superior image quality, video capabilities, affordability, and popularity among professional photographers. In recent years, the market observed a sudden paradigm shift towards mirrorless cameras from digital SLR cameras (DSLR) and has managed to grab the majority of market share in a short time. This is being driven by leading market players shifting focus to the production of more mirrorless cameras than DSLRs amid the growing preference of end-users towards these cameras.

Growing Inclination of Content Creators Towards Hybrid Cameras

Hybrid cameras, also known as Mirrorless interchangeable-lens cameras (MILCs), have gained immense popularity among vloggers, content creators, and social media influencers seeking a portable, lightweight camera, and delivers exceptional image and video quality. The emergence of social media platforms such as Instagram, YouTube, and TikTok has amplified the need for cameras that can capture high-quality content for these platforms.

COVID-19 Impact

The COVID-19 pandemic has significantly impacted the Indian economy, including the professional digital camera market. Due to the nationwide lockdown and restrictions on movement and gatherings, many photography projects, events, and shoots were postponed or cancelled. As a result, the demand for professional digital cameras decreased significantly. In addition, the closure of multi-brand stores and showrooms also affected the market as it became difficult for photographers and enthusiasts to access cameras and related equipment. However, online sales of professional digital cameras increased as many people shifted to online shopping during the pandemic.

The pandemic affected the supply chain network drastically, which heavily restricted the import of cameras and led to an increase in the prices of professional digital cameras in India as there is no manufacturing facility for cameras in India. Despite the challenges in post-COVID scenario, the professional digital camera market in India is recovering in the coming years as the situation normalizes and the demand for high-quality content and digital photography increases.

Key Players Landscape and Outlook

To expand the market share and profitability, several businesses are focusing on strategic collaboration projects. However, mid-size and small businesses are leveraging the expansion capabilities to gain new contracts and tap into new markets as a result of technical improvements and product innovations.

The market is highly competitive with key players involving Canon India Pvt. Ltd., Nikon India Pvt. Ltd., Sony India Pvt. Ltd., Panasonic Life Solutions India Pvt. Ltd., Fujifilm India Pvt. Ltd.

In February 2023, Canon unveiled the EOS R8, a new entry-level full-frame camera and the EOS R50, a new APS-C mirrorless camera that will replace the EOS M50 Mark II. Both cameras feature many of the robust video and still shooting features of the EOS R6 Mark II, including Canon Log 3 and up to 40 frames per second continuous shooting.

In January 2023, Panasonic has introduced the Lumix S5II and S5IIX cameras in India. The new hybrid mirrorless cameras feature a freshly created 24.2-megapixel 35mm full-frame CMOS sensor along with PDAF (Phase Detection Auto-Focus). In order to achieve high resolution, natural description, and around 2x faster signal processing for high bit-rate video recording, the image engine has also undergone recent development.

In October 2022, Nikon India launched firmware version 3.00 for flagship full-frame mirrorless camera Nikon Z9. Firmware version 3.00 further enhances the Z9, offering exciting new features related to both video and still functions, as well as improved operability and display features that respond to user needs.

Table of Contents

1. Research Methodology

2. Product Overview

3. Voice of Customer

  • 3.1. Respondents' Demographics
  • 3.2. Brand Ownership and Loyalty
  • 3.3. Factors Considered for Purchase Decision
    • 3.3.1. Price Preference
    • 3.3.2. Brand Model Preference
    • 3.3.3. Professional Need
    • 3.3.4. Reviews and Recommendations
  • 3.4. Buying Behaviour Analysis
    • 3.4.1. Intent of Future Purchase
    • 3.4.2. Preferred Camera Features
    • 3.4.3. Preferred Channel of Purchase
    • 3.4.4. Frequency of Purchase

4. Executive Summary

5. India Professional Digital Camera Market Outlook, FY2018-FY2032F

  • 5.1. Market Size and Forecast
    • 5.1.1. By Value
    • 5.1.2. By Volume
  • 5.2. Market Share & Forecast
    • 5.2.1. By Category
      • 5.2.1.1. DSLR
      • 5.2.1.2. DSLM
      • 5.2.1.3. Compact
      • 5.2.1.4. Camcorder
      • 5.2.1.5. Lenses
    • 5.2.2. By Type
      • 5.2.2.1. Full Frame
      • 5.2.2.2. APS-C
      • 5.2.2.3. Micro 4/3
    • 5.2.3. By Distribution Channel
      • 5.2.3.1. Online
      • 5.2.3.2. Offline
        • 5.2.3.2.1. Brand Stores/Kiosks
        • 5.2.3.2.2. Multi-Brand Stores
        • 5.2.3.2.3. Others
    • 5.2.4. By Region
      • 5.2.4.1. Metro Cities
      • 5.2.4.2. Non-Metro Cities
        • 5.2.4.2.1. Tier 1 Cities
        • 5.2.4.2.2. Tier 2 Cities
        • 5.2.4.2.3. Tier 3 Cities
        • 5.2.4.2.4. Tier 4 Cities
    • 5.2.5. City Specific Camera Sales Volume

6. India Professional Digital Camera Market Mapping FY2024

  • 6.1. By Category
  • 6.2. By Type
  • 6.3. By Distribution Channel
  • 6.4. By Region

7. Pricing Analysis of Top Five Companies

8. Retailer SKU Analysis

9. Macro-Economic Environment and Industry Structure Analysis

  • 9.1. Value Chain Analysis
  • 9.2. Demand Supply Analysis
  • 9.3. Import Export Analysis
  • 9.4. Porter's Five Force Analysis
    • 9.4.1. Threat of New Entrants
    • 9.4.2. Threat of Substitutes
    • 9.4.3. Competitive Rivalry
    • 9.4.4. Bargaining Power of Suppliers
    • 9.4.5. Bargaining Power of Consumer

10. Market Dynamics

  • 10.1. Key Trends and Developments
  • 10.2. Growth Drivers
  • 10.3. Growth Inhibitors

11. Case Studies

12. Competitive Landscape

  • 12.1. Competition Matrix of Market Leaders
    • 12.1.1. SWOT Analysis-Canon India Private Limited
    • 12.1.2. SWOT Analysis-Nikon India Private Limited
    • 12.1.3. SWOT Analysis-Sony India Private Limited
    • 12.1.4. SWOT Analysis-Fujifilm India Private Limited
    • 12.1.5. SWOT Analysis-Panasonic Life Solutions India Private Limited
  • 12.2. Revenues of Market Leaders (in USD Million, FY2024)
  • 12.3. Collaboration and Partnership

13. Competition Outlook

  • 13.1. Canon India Pvt Ltd.
    • 13.1.1. Company Details
    • 13.1.2. Key Market Focus & Geographical Presence
    • 13.1.3. Recent Developments
  • 13.2. Panasonic Life Solutions India Pvt. Ltd.
  • 13.3. Nikon India Pvt Ltd
  • 13.4. Sony India Private Limited
  • 13.5. Fujifilm India Private Limited
  • 13.6. FCE Lifestyles Pvt Ltd. (Leica India)
  • 13.7. OM Digital Solutions Corporation (Olympus Corporation)
  • 13.8. Kodak India Pvt Ltd (Eastman Kodak Company)
  • 13.9. Pentax Ricoh Imaging Company, Ltd.

14. Strategic Recommendations

15. About Us & Disclaimer

List of Tables

  • Table 1. Competition Matrix of Top 5 Market Leaders
  • Table 2. Mergers & Acquisitions/ Joint Ventures (If Applicable)
  • Table 3. About Us - Regions and Countries Where We Have Executed Client Projects

List of Figures

  • Figure 1: Respondent Demographics, March 2024
  • Figure 2: Voice of Customer, Brand Awareness & Loyalty
  • Figure 3: Voice of Customer, Price Preference
  • Figure 4: Voice of Customer, Brand Model/Preference
  • Figure 5: Voice of Customer, Professional Need
  • Figure 6: Voice of Customer, Reviews & Recommendations (Respondent Count)
  • Figure 7: Voice of Customer, Product Series - Intent of Future Purchase (Respondent's Count)
  • Figure 8: Preferred Channel of Purchase, 2024
  • Figure 9: Voice of Customer, Frequency of Purchase
  • Figure 10: India Professional Digital Camera Market, By Value, In USD Million, FY2018-2032F
  • Figure 11: India Professional Digital Camera Market, By Volume, In Units, FY2018-2032F
  • Figure 12: India Professional Digital Camera Market Share, By Category, By Value, In USD Million, FY2018-2032F
  • Figure 13: India Professional Digital Camera Market Share, By Camera Type, By Value, In USD Million, FY2018-2032F
  • Figure 14: India Professional Digital Camera Market Share, By Distribution Channel, In USD Million, FY2018-2032F
  • Figure 15: India Professional Digital Camera Market Share, By Region, In USD Million, FY2018-2032F
  • Figure 16: By Category Map-Market Size (USD Million) & Growth Rate (%), FY2024
  • Figure 17: By Camera Type Map-Market Size (USD Million) & Growth Rate (%), FY2024
  • Figure 18: By Distribution Channel Map-Market Size (USD Million) & Growth Rate (%), FY2024
  • Figure 19: By Region Map-Market Size (USD Million) & Growth Rate (%), FY2024
  • Figure 20: Leading Brands Product Category Analysis, By Sales Volume (%), FY2024
  • Figure 21: Sony APS-C SKU Analysis, By Sales Volume (%), FY2024
  • Figure 22: Sony Full-Frame SKU Analysis, By Sales Volume (%), FY2024
  • Figure 23: Canon APS-C SKU Analysis, By Sales Volume (%), FY2024
  • Figure 24: Canon Full-Frame SKU Analysis, By Sales Volume (%), FY2024
  • Figure 25: Nikon APS-C SKU Analysis, By Sales Volume (%), FY2024
  • Figure 26: Nikon Full-Frame SKU Analysis, By Sales Volume (%), FY2024
  • Figure 27: Fujifilm APS-C SKU Analysis, By Sales Volume (%), FY2024
  • Figure 28: Mirrorless Mult-Brands SKU Analysis, By Sales Volume (%), FY2024
  • Figure 29: Estimated Revenues of Top Five Players in India Professional Digital Camera Market, In USD Million, FY2024