市場調查報告書
商品編碼
1215678
2022-2028無糖口香糖市場Sugar-Free Chewing Gum Market 2022-2028 |
在預測期內,全球無糖口香糖市場預計將以 6.8% 的複合年增長率顯著增長。 兒童對無糖口香糖不斷增長的需求正在推動全球無糖口香糖市場的增長。 經常食用口香糖會削弱兒童的牙齒,因此許多公司推出了無糖口香糖以防止蛀牙。 例如,2021年4月,不凡帝範梅勒美國公司推出了“Mentos Pure Fresh Gum”。 該產品還獲得了美國牙科協會 (ADA) 頒發的 ADA Seal of Acceptance,表明飯後咀嚼 20 分鐘可以安全有效地預防蛀牙。
全球無糖口香糖市場根據口味和分銷渠道進行細分。 根據口味,市場分為泡泡糖、留蘭香、薄荷、水果口味等。 基於分銷渠道,市場分為線上和線下。 在風味品類中,水果味無糖口香糖有望在全球無糖口香糖市場佔據突出份額。 消費者對果味無糖口香糖需求的增長將加速果味無糖口香糖的生產,這將直接導致市場增長。 例如,2022 年 3 月,瑪氏箭牌的 Extra 口香糖在其無糖口香糖系列中推出了兩種新的水果口味,包括蘋果味和藍莓味。 該公司的目標是通過在英國市場推出兩種新口味,將銷售額提高 25%。
無糖口香糖市場在地理上分為北美、歐洲、亞太地區和世界其他地區。 在預測期內,亞太地區預計將成為全球無糖口香糖市場增長最快的地區。 公司通過以合理的價格推出新產品來擴大在農村地區的業務,這有助於全球無糖口香糖市場的增長。 例如,2021 年 3 月,瑪氏箭牌印度公司推出了 Doublemint 和 Orbit with Re 1。 該公司還為優質糖果品牌引入了各種 Re 1 價格變化。 藉此,該公司旨在加強其在印度市場的現有產品組合,並擴大其在農村地區的業務。
Title:Global Sugar-Free Chewing Gum Market Size, Share &Trends Analysis Report by Flavor (Bubble Gum, Spearmint, Peppermint, Fruit Flavor, and Others), and by Distribution Channel (Online and Offline) Forecast (2022-2028).
The global sugar-free chewing gum market is anticipated to grow at a significant CAGR of 6.8% during the forecast period. The rising demand for sugar-free chewing gums from kids is driving the growth of the global sugar-free chewing gum market. Consumption of regular chewing gums makes the teeth weak of kids due to which many companies are introducing sugar-free chewing gums that prevent cavities. For instance, in April 2021, Perfetti Van Melle U.S.A., Inc. introduced Mentos Pure Fresh Gum. The product has also been awarded the ADA Seal of Acceptance by the American Dental Association (ADA) following the ADA's finding that the product is safe and effective to prevent cavities when chewed for 20 minutes after eating.
The global sugar-free chewing gum market is segmented based on flavor, and distribution channels. Based on the flavor, the market is segmented into bubble gum, spearmint, peppermint, fruit flavor, and others. Based on the distribution channel, the market is sub-segmented into online and offline. Among the flavor segment, fruit flavor sugar-free chewing gums are expected to hold a prominent share in the global sugar-free gum market across the globe. The rising demand of consumers for fruit flavor sugar-free gums has accelerated the production of the fruit flavor sugar-free gums which directly will lead to the growth of the market. For instance, in March 2022, Mars Wrigley's Extra gum launched two new fruit flavors including apple and blueberry within its sugar-free chewing gum product range. The company aims to increase its sale by 25% with the launch of two new flavors in the markets of UK.
Geographically, the sugar-free chewing gum market is segmented into North America, Europe, Asia Pacific, and the Rest of the World. The Asia-Pacific region is expected to be the fastest-growing region in the global sugar-free chewing gum market during the forecast period. Companies are expanding their business in rural areas by launching new products at a reasonable price which contributes to the growth of the global sugar-free gums market. For instance, in March 2021, Mars Wrigley India launched Doublemint and Orbit at Re 1. The company also introduced various other Re 1 price variants of its premium confectionery brands. Through this, the company aims to strengthen its existing portfolio within the Indian market along with expanding and widening its presence across rural areas.
The major companies serving the global sugar-free chewing gum market include Ferndale Confectionery Pty Ltd., HARIBO GmbH & Co. KG, Health Made Easy Group, Mondelez Global LLC, Perfetti Van Melle Group B.V., and others. The market players are considerably contributing to the market growth by the adoption of various strategies including mergers and acquisitions, partnerships, collaborations, funding, and new product launches, to stay competitive in the market. For instance, in December 2021, Humble Group AB signed an agreement to acquire True Gum (Group 472 ApS), a European food tech company to expand its product portfolio within chewing gums, mints, and throat drops.
Research Methodology
The market study of the global sugar-free chewing gum market is incorporated by extensive primary and secondary research conducted by the research team at OMR. Secondary research has been conducted to refine the available data to break down the market into various segments, and derive the total market size, market forecast, and growth rate. Different approaches have been worked on to derive the market value and market growth rate. Our team collects facts and data related to the market from different geography to provide a better regional outlook. In the report, the country-level analysis is provided by analyzing various regional players, regional tax laws and policies, consumer behavior, and macroeconomic factors. Numbers extracted from secondary research have been authenticated by conducting proper primary research. It includes tracking down key people from the industry and interviewing them to validate the data. This enables our analyst to derive the closest possible figures without any major deviations in the actual number. Our analysts try to contact as many executives as possible, managers, key opinion leaders, and industry experts. Primary research brings authenticity to our reports.
Secondary Sources Include:
The report provides an in-depth analysis of the market size, and intended quality of the service preferred by consumers. The report will serve as a source for a 360-degree analysis of the market thoroughly integrating different models.
Market Segmentation
The Report Covers: