全球反網路釣魚市場：市場規模和佔有率分析、產業需求預測（截至 2030 年）

2023 年反網路釣魚市場營收為 23.075 億美元。預計到 2030 年將達到 56.093 億美元，2024 年至 2030 年複合年增長率 (CAGR) 為 13.7%。促成這一市場成長的因素包括網路釣魚攻擊的增加和不斷的技術改進。

此外，遠端工作的激增和對基於雲端的通訊的接受導致網路釣魚威脅案例激增，最終推動了對反網路釣魚解決方案的需求。

網路釣魚攻擊的不斷增加及其難度的增加促使了市場主導地位。組織需要建立強大的網路防禦措施，以減少高峰和竊盜的發生率。

網路犯罪分子的技術正在迅速變得更加聰明，這些技術不斷從傳統的網路釣魚電子郵件演變為社會工程和魚叉式網路釣魚等高度複雜的技術。公司必須加強防禦措施，以應對這些不斷變化的威脅。

先進的反網路釣魚解決方案正在贏得一個令人好奇的市場，因為它們可以防止對個人資訊和網路的攻擊，並防止財務和聲譽損失。這些措施在用於打擊網路竊賊所使用的各種、不斷變化的技術的強大防禦系統中發揮著重要作用。

隨著組織意識到在網路安全遊戲中保持領先地位的重要性，他們可能會聘請強大的團體來開發解決方案，以應對不斷變化的網路攻擊性質。

重要見解

基於電子郵件的網路釣魚類別預計在預測期內將以 14.0% 的複合年增長率顯著增長。也佔有最大的市場佔有率。由於網路使用的增加，基於電子郵件的網路釣魚在過去十年中的幾年中尤為突出。網路犯罪分子關注人們的家庭網路連線。即使是普通的家庭網路使用者也成為了他們攻擊的犧牲品。最初，由於缺乏對網路漏洞的瞭解，駭客得以誘騙個人。社會透過網路安全技術的進步和基本網路資訊保護培訓等計畫減少了網路威脅。但即使在更新之後，基於電子郵件的網路釣魚仍然是一個主要威脅。因為電子郵件是各級機構之間最常使用的溝通方式。

到 2023 年，銀行、金融服務和保險 (BFSI) 類別將佔據行業最大佔有率，達到 35%。這一佔有率歸因於對數據安全的大量投資以及市場上互聯網使用的快速增長。值得注意的是，這種投資和不斷增長的網路普及率不僅限於 BFSI 行業，還擴展到其他行業。

亞太地區正在經歷最快的市場成長，2024 年至 2030 年複合年增長率為 14.2%。該地區各行業持續的數位轉型推動了成長。越來越多地採用先進的網路安全措施來保護數位資產。亞太地區的組織正在認識到網路安全的重要性，推動了對強大的反網路釣魚解決方案的需求。

本報告分析了全球反網路釣魚市場，並提供了市場的基本結構和最新情況、主要促進和抑制因素以及全球、依地區和主要國家的市場規模前景（價值基礎，2017- 2030）我們依類型、應用程式、組織規模、部署方法和產品供應、市場競爭現狀以及主要公司的概況調查詳細趨勢。

目錄

第一章 調查範圍

第二章研究方法

第三章執行摘要

第四章 市場指標

第五章 產業展望

• 市場動態
  • 趨勢
  • 促進因素
  • 抑制因素/課題
  • 促進/抑制因素影響分析
• 新型冠狀病毒感染（COVID-19）的影響
• 波特五力分析

第六章 世界市場

• 概述
• 市場收入：依類型分類（2017-2030）
• 市場收入：依應用分類（2017-2030）
• 市場收入：依組織規模分類（2017-2030）
• 市場收入：依部署方法分類（2017-2030）
• 市場收入：依產品分類（2017-2030）
  • 服務市場收入：依類型分類（2017-2030）
  • 解決方案市場收入：依類型分類（2017-2030）
• 市場收入：依地區（2017-2030）

第七章 北美市場

• 概述
• 市場收入：依類型分類（2017-2030）
• 市場收入：依應用分類（2017-2030）
• 市場收入：依組織規模分類（2017-2030）
• 市場收入：依部署方法分類（2017-2030）
• 市場收入：依產品分類（2017-2030）
  • 服務市場收入：依類型分類（2017-2030）
  • 解決方案市場收入：依類型分類（2017-2030）
• 市場收入：依國家分類（2017-2030）

第八章歐洲市場

第九章亞太市場

第十章 拉丁美洲市場

第十一章 中東/非洲市場

第十二章 美國市場

• 概述
• 市場收入：依類型分類（2017-2030）
• 市場收入：依應用分類（2017-2030）
• 市場收入：依組織規模分類（2017-2030）
• 市場收入：依部署方法分類（2017-2030）
• 市場收入：依產品分類（2017-2030）
  • 服務市場收入：依類型分類（2017-2030）
  • 解決方案市場收入：依類型分類（2017-2030）

第十三章 加拿大市場

第十四章 德國市場

第十五章 法國市場

第十六章 英國市場

第十七章 義大利市場

第十八章 西班牙市場

第十九章 日本市場

第20章 中國市場

第21章 印度市場

第22章澳洲市場

第23章 韓國市場

第24章 巴西市場

第25章 墨西哥市場

第26章 沙烏地阿拉伯市場

第27章南非市場

第28章 阿拉伯聯合大公國（UAE）市場

第29章競爭格局

• 市場參與者及其產品清單
• 主要企業競爭基準
• 主要公司的產品基準
• 近期策略發展狀況

第三十章 公司簡介

• Microsoft Corporation
• Mimecast Services Limited
• Proofpoint Inc.
• GreatHorn Inc.
• FireEye Inc.
• Symantec Corporation
• Cisco Systems Inc.
• Phishlabs Inc.
• Intel Corporation

第31章附錄

The revenue generated by the phishing protection market in 2023 amounted to USD 2,307.5 million. It is projected to experience a Compound Annual Growth Rate (CAGR) of 13.7% between 2024 and 2030, reaching USD 5,609.3 million by 2030. This growth of the market can be credited to the growing phishing attacks and ongoing technical improvements.

Furthermore, a surge in remote working and a surge in the acceptance of cloud-based communication surge the cases of phishing threats, which, ultimately, propels the need for phishing protection solutions.

The unceasing growth of phishing attacks and their growing difficulties contribute to market dominance. The organizations need to have in place strong cyber measures that can help reduce the incidences of spike or theft.

Cybercriminals are rapidly getting smarter at using techniques that are always evolving from the old phishing emails that are connected to highly complicated methods like social engineering and spear phishing. Companies must harden their countermeasures to combat these evolving threat types.

Advanced phishing protection is gaining its curious market as it secures private information, and attacks on networks, and protects against financial and reputational damages. These remedies play a vital role in strong defense systems employed to battle the wide variety and constantly changing methods used by cyber thieves.

As organizations realize the crucial value of staying on top of the race of cybersecurity, they will incorporate strong groups that develop solutions for the always-changing nature of cyber-attacks.

Key Insights

The email-based phishing category is projected to advance at a substantial CAGR of 14.0% over the projection period.

The category presently holds the largest industry share within the phishing protection industry segment.

The surge of email-based phishing was distinguished in the past few years of the decade because of augmented internet usage.

Cyber-criminals turned people's home internet connection. The internet users even those that are in households were taken as the prey for their attacks.

Inadequacy in understanding internet vulnerabilities at first helped hackers to set traps for individuals.

The growth of cybersecurity technologies and programs like training on how to protect one's self(and) one's basic cyber information has helped society reduce cyber threats as time goes by.

After upgrades, though, phishing through email is still a major threat, because email is the most generally used variant of communication among institutions on all levels.

In 2023, the BFSI category holds the largest industry share, comprising 35%.

This supremacy is credited to substantial investments in data security within the market and the extensive surge in internet usage.

Notably, these investments and heightened internet penetration are not confined solely to the BFSI sector but also extend to other sectors.

APAC is experiencing the fastest market growth, with a CAGR of 14.2% during 2024-2030.

The growth is fuelled by the ongoing digital transformation across various industries in the region.

The adoption of advanced cybersecurity measures is increasing to safeguard digital assets.

Regulatory initiatives in APAC are influencing cybersecurity implementations and defense strategies against phishing attacks.

Organizations in APAC are recognizing the importance of cybersecurity, driving the demand for robust phishing protection solutions.

Table of Contents

Chapter 1. Research Scope

• 1.1. Research Objectives
• 1.2. Market Definition
• 1.3. Analysis Period
• 1.4. Market Size Breakdown by Segments
  • 1.4.1. Market size breakdown, by type
  • 1.4.2. Market size breakdown, by application
  • 1.4.3. Market size breakdown, by organization size
  • 1.4.4. Market size breakdown, by deployment
  • 1.4.5. Market size breakdown, by offering
  • 1.4.6. Market size breakdown, by region
  • 1.4.7. Market size breakdown, by country
• 1.5. Market Data Reporting Unit
  • 1.5.1. Value
• 1.6. Key Stakeholders

Chapter 2. Research Methodology

• 2.1. Secondary Research
  • 2.1.1. Paid
  • 2.1.2. Unpaid
  • 2.1.3. P&S Intelligence database
• 2.2. Primary Research
• 2.3. Market Size Estimation
• 2.4. Data Triangulation
• 2.5. Currency Conversion Rates
• 2.6. Assumptions for the Study
• 2.7. Notes and Caveats

Chapter 3. Executive Summary

Chapter 4. Market Indicators

Chapter 5. Industry Outlook

• 5.1. Market Dynamics
  • 5.1.1. Trends
  • 5.1.2. Drivers
  • 5.1.3. Restraints/challenges
  • 5.1.4. Impact analysis of drivers/restraints
• 5.2. Impact of COVID-19
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Bargaining power of buyers
  • 5.3.2. Bargaining power of suppliers
  • 5.3.3. Threat of new entrants
  • 5.3.4. Intensity of rivalry
  • 5.3.5. Threat of substitutes

Chapter 6. Global Market

• 6.1. Overview
• 6.2. Market Revenue, by Type (2017-2030)
• 6.3. Market Revenue, by Application (2017-2030)
• 6.4. Market Revenue, by Organization Size (2017-2030)
• 6.5. Market Revenue, by Deployment (2017-2030)
• 6.6. Market Revenue, by Offering (2017-2030)
  • 6.6.1. Services market revenue, by type (2017-2030)
  • 6.6.2. Solutions market revenue, by type (2017-2030)
• 6.7. Market Revenue, by Region (2017-2030)

Chapter 7. North America Market

• 7.1. Overview
• 7.2. Market Revenue, by Type (2017-2030)
• 7.3. Market Revenue, by Application (2017-2030)
• 7.4. Market Revenue, by Organization Size (2017-2030)
• 7.5. Market Revenue, by Deployment (2017-2030)
• 7.6. Market Revenue, by Offering (2017-2030)
  • 7.6.1. Services market revenue, by type (2017-2030)
  • 7.6.2. Solutions market revenue, by type (2017-2030)
• 7.7. Market Revenue, by Country (2017-2030)

Chapter 8. Europe Market

• 8.1. Overview
• 8.2. Market Revenue, by Type (2017-2030)
• 8.3. Market Revenue, by Application (2017-2030)
• 8.4. Market Revenue, by Organization Size (2017-2030)
• 8.5. Market Revenue, by Deployment (2017-2030)
• 8.6. Market Revenue, by Offering (2017-2030)
  • 8.6.1. Services market revenue, by type (2017-2030)
  • 8.6.2. Solutions market revenue, by type (2017-2030)
• 8.7. Market Revenue, by Country (2017-2030)

Chapter 9. APAC Market

• 9.1. Overview
• 9.2. Market Revenue, by Type (2017-2030)
• 9.3. Market Revenue, by Application (2017-2030)
• 9.4. Market Revenue, by Organization Size (2017-2030)
• 9.5. Market Revenue, by Deployment (2017-2030)
• 9.6. Market Revenue, by Offering (2017-2030)
  • 9.6.1. Services market revenue, by type (2017-2030)
  • 9.6.2. Solutions market revenue, by type (2017-2030)
• 9.7. Market Revenue, by Country (2017-2030)

Chapter 10. LATAM Market

• 10.1. Overview
• 10.2. Market Revenue, by Type (2017-2030)
• 10.3. Market Revenue, by Application (2017-2030)
• 10.4. Market Revenue, by Organization Size (2017-2030)
• 10.5. Market Revenue, by Deployment (2017-2030)
• 10.6. Market Revenue, by Offering (2017-2030)
  • 10.6.1. Services market revenue, by type (2017-2030)
  • 10.6.2. Solutions market revenue, by type (2017-2030)
• 10.7. Market Revenue, by Country (2017-2030)

Chapter 11. MEA Market

• 11.1. Overview
• 11.2. Market Revenue, by Type (2017-2030)
• 11.3. Market Revenue, by Application (2017-2030)
• 11.4. Market Revenue, by Organization Size (2017-2030)
• 11.5. Market Revenue, by Deployment (2017-2030)
• 11.6. Market Revenue, by Offering (2017-2030)
  • 11.6.1. Services market revenue, by type (2017-2030)
  • 11.6.2. Solutions market revenue, by type (2017-2030)
• 11.7. Market Revenue, by Country (2017-2030)

Chapter 12. U.S. Market

• 12.1. Overview
• 12.2. Market Revenue, by Type (2017-2030)
• 12.3. Market Revenue, by Application (2017-2030)
• 12.4. Market Revenue, by Organization Size (2017-2030)
• 12.5. Market Revenue, by Deployment (2017-2030)
• 12.6. Market Revenue, by Offering (2017-2030)
  • 12.6.1. Services market revenue, by type (2017-2030)
  • 12.6.2. Solutions market revenue, by type (2017-2030)

Chapter 13. Canada Market

• 13.1. Overview
• 13.2. Market Revenue, by Type (2017-2030)
• 13.3. Market Revenue, by Application (2017-2030)
• 13.4. Market Revenue, by Organization Size (2017-2030)
• 13.5. Market Revenue, by Deployment (2017-2030)
• 13.6. Market Revenue, by Offering (2017-2030)
  • 13.6.1. Services market revenue, by type (2017-2030)
  • 13.6.2. Solutions market revenue, by type (2017-2030)

Chapter 14. Germany Market

• 14.1. Overview
• 14.2. Market Revenue, by Type (2017-2030)
• 14.3. Market Revenue, by Application (2017-2030)
• 14.4. Market Revenue, by Organization Size (2017-2030)
• 14.5. Market Revenue, by Deployment (2017-2030)
• 14.6. Market Revenue, by Offering (2017-2030)
  • 14.6.1. Services market revenue, by type (2017-2030)
  • 14.6.2. Solutions market revenue, by type (2017-2030)

Chapter 15. France Market

• 15.1. Overview
• 15.2. Market Revenue, by Type (2017-2030)
• 15.3. Market Revenue, by Application (2017-2030)
• 15.4. Market Revenue, by Organization Size (2017-2030)
• 15.5. Market Revenue, by Deployment (2017-2030)
• 15.6. Market Revenue, by Offering (2017-2030)
  • 15.6.1. Services market revenue, by type (2017-2030)
  • 15.6.2. Solutions market revenue, by type (2017-2030)

Chapter 16. U.K. Market

• 16.1. Overview
• 16.2. Market Revenue, by Type (2017-2030)
• 16.3. Market Revenue, by Application (2017-2030)
• 16.4. Market Revenue, by Organization Size (2017-2030)
• 16.5. Market Revenue, by Deployment (2017-2030)
• 16.6. Market Revenue, by Offering (2017-2030)
  • 16.6.1. Services market revenue, by type (2017-2030)
  • 16.6.2. Solutions market revenue, by type (2017-2030)

Chapter 17. Italy Market

• 17.1. Overview
• 17.2. Market Revenue, by Type (2017-2030)
• 17.3. Market Revenue, by Application (2017-2030)
• 17.4. Market Revenue, by Organization Size (2017-2030)
• 17.5. Market Revenue, by Deployment (2017-2030)
• 17.6. Market Revenue, by Offering (2017-2030)
  • 17.6.1. Services market revenue, by type (2017-2030)
  • 17.6.2. Solutions market revenue, by type (2017-2030)

Chapter 18. Spain Market

• 18.1. Overview
• 18.2. Market Revenue, by Type (2017-2030)
• 18.3. Market Revenue, by Application (2017-2030)
• 18.4. Market Revenue, by Organization Size (2017-2030)
• 18.5. Market Revenue, by Deployment (2017-2030)
• 18.6. Market Revenue, by Offering (2017-2030)
  • 18.6.1. Services market revenue, by type (2017-2030)
  • 18.6.2. Solutions market revenue, by type (2017-2030)

Chapter 19. Japan Market

• 19.1. Overview
• 19.2. Market Revenue, by Type (2017-2030)
• 19.3. Market Revenue, by Application (2017-2030)
• 19.4. Market Revenue, by Organization Size (2017-2030)
• 19.5. Market Revenue, by Deployment (2017-2030)
• 19.6. Market Revenue, by Offering (2017-2030)
  • 19.6.1. Services market revenue, by type (2017-2030)
  • 19.6.2. Solutions market revenue, by type (2017-2030)

Chapter 20. China Market

• 20.1. Overview
• 20.2. Market Revenue, by Type (2017-2030)
• 20.3. Market Revenue, by Application (2017-2030)
• 20.4. Market Revenue, by Organization Size (2017-2030)
• 20.5. Market Revenue, by Deployment (2017-2030)
• 20.6. Market Revenue, by Offering (2017-2030)
  • 20.6.1. Services market revenue, by type (2017-2030)
  • 20.6.2. Solutions market revenue, by type (2017-2030)

Chapter 21. India Market

• 21.1. Overview
• 21.2. Market Revenue, by Type (2017-2030)
• 21.3. Market Revenue, by Application (2017-2030)
• 21.4. Market Revenue, by Organization Size (2017-2030)
• 21.5. Market Revenue, by Deployment (2017-2030)
• 21.6. Market Revenue, by Offering (2017-2030)
  • 21.6.1. Services market revenue, by type (2017-2030)
  • 21.6.2. Solutions market revenue, by type (2017-2030)

Chapter 22. Australia Market

• 22.1. Overview
• 22.2. Market Revenue, by Type (2017-2030)
• 22.3. Market Revenue, by Application (2017-2030)
• 22.4. Market Revenue, by Organization Size (2017-2030)
• 22.5. Market Revenue, by Deployment (2017-2030)
• 22.6. Market Revenue, by Offering (2017-2030)
  • 22.6.1. Services market revenue, by type (2017-2030)
  • 22.6.2. Solutions market revenue, by type (2017-2030)

Chapter 23. South Korea Market

• 23.1. Overview
• 23.2. Market Revenue, by Type (2017-2030)
• 23.3. Market Revenue, by Application (2017-2030)
• 23.4. Market Revenue, by Organization Size (2017-2030)
• 23.5. Market Revenue, by Deployment (2017-2030)
• 23.6. Market Revenue, by Offering (2017-2030)
  • 23.6.1. Services market revenue, by type (2017-2030)
  • 23.6.2. Solutions market revenue, by type (2017-2030)

Chapter 24. Brazil Market

• 24.1. Overview
• 24.2. Market Revenue, by Type (2017-2030)
• 24.3. Market Revenue, by Application (2017-2030)
• 24.4. Market Revenue, by Organization Size (2017-2030)
• 24.5. Market Revenue, by Deployment (2017-2030)
• 24.6. Market Revenue, by Offering (2017-2030)
  • 24.6.1. Services market revenue, by type (2017-2030)
  • 24.6.2. Solutions market revenue, by type (2017-2030)

Chapter 25. Mexico Market

• 25.1. Overview
• 25.2. Market Revenue, by Type (2017-2030)
• 25.3. Market Revenue, by Application (2017-2030)
• 25.4. Market Revenue, by Organization Size (2017-2030)
• 25.5. Market Revenue, by Deployment (2017-2030)
• 25.6. Market Revenue, by Offering (2017-2030)
  • 25.6.1. Services market revenue, by type (2017-2030)
  • 25.6.2. Solutions market revenue, by type (2017-2030)

Chapter 26. Saudi Arabia Market

• 26.1. Overview
• 26.2. Market Revenue, by Type (2017-2030)
• 26.3. Market Revenue, by Application (2017-2030)
• 26.4. Market Revenue, by Organization Size (2017-2030)
• 26.5. Market Revenue, by Deployment (2017-2030)
• 26.6. Market Revenue, by Offering (2017-2030)
  • 26.6.1. Services market revenue, by type (2017-2030)
  • 26.6.2. Solutions market revenue, by type (2017-2030)

Chapter 27. South Africa Market

• 27.1. Overview
• 27.2. Market Revenue, by Type (2017-2030)
• 27.3. Market Revenue, by Application (2017-2030)
• 27.4. Market Revenue, by Organization Size (2017-2030)
• 27.5. Market Revenue, by Deployment (2017-2030)
• 27.6. Market Revenue, by Offering (2017-2030)
  • 27.6.1. Services market revenue, by type (2017-2030)
  • 27.6.2. Solutions market revenue, by type (2017-2030)

Chapter 28. U.A.E. Market

• 28.1. Overview
• 28.2. Market Revenue, by Type (2017-2030)
• 28.3. Market Revenue, by Application (2017-2030)
• 28.4. Market Revenue, by Organization Size (2017-2030)
• 28.5. Market Revenue, by Deployment (2017-2030)
• 28.6. Market Revenue, by Offering (2017-2030)
  • 28.6.1. Services market revenue, by type (2017-2030)
  • 28.6.2. Solutions market revenue, by type (2017-2030)

Chapter 29. Competitive Landscape

• 29.1. List of Market Players and their Offerings
• 29.2. Competitive Benchmarking of Key Players
• 29.3. Product Benchmarking of Key Players
• 29.4. Recent Strategic Developments

Chapter 30. Company Profiles

• 30.1. Microsoft Corporation
  • 30.1.1. Business overview
  • 30.1.2. Product and service offerings
  • 30.1.3. Key financial summary
• 30.2. Mimecast Services Limited
  • 30.2.1. Business overview
  • 30.2.2. Product and service offerings
  • 30.2.3. Key financial summary
• 30.3. Proofpoint Inc.
  • 30.3.1. Business overview
  • 30.3.2. Product and service offerings
  • 30.3.3. Key financial summary
• 30.4. GreatHorn Inc.
  • 30.4.1. Business overview
  • 30.4.2. Product and service offerings
  • 30.4.3. Key financial summary
• 30.5. FireEye Inc.
  • 30.5.1. Business overview
  • 30.5.2. Product and service offerings
  • 30.5.3. Key financial summary
• 30.6. Symantec Corporation
  • 30.6.1. Business overview
  • 30.6.2. Product and service offerings
  • 30.6.3. Key financial summary
• 30.7. Cisco Systems Inc.
  • 30.7.1. Business overview
  • 30.7.2. Product and service offerings
  • 30.7.3. Key financial summary
• 30.8. Phishlabs Inc.
  • 30.8.1. Business overview
  • 30.8.2. Product and service offerings
  • 30.8.3. Key financial summary
• 30.9. Intel Corporation
  • 30.9.1. Business overview
  • 30.9.2. Product and service offerings
  • 30.9.3. Key financial summary

Chapter 31. Appendix

• 31.1. Abbreviations
• 31.2. Sources and References
• 31.3. Related Reports