Android POS 市場規模、佔有率及成長分析（按類型、應用和地區）- 產業預測 2025-2032

預計到 2023 年，Android POS 市場規模將達到 120.6 億美元，從 2024 年的 153.4 億美元成長到 2032 年的 1,051.3 億美元，預測期內（2025-2032 年）的複合年成長率為 27.2%。

由於對數位付款解決方案的需求不斷增加以及零售和酒店業的擴張，全球 Android POS（銷售點）市場正在經歷顯著成長。 Android POS 系統因其方便用戶使用的介面、擴充性和可負擔性而吸引各種規模的企業。為了追求無縫付款體驗，全通路零售的興起使得此類解決方案變得更加必要。生物識別整合、NFC 技術和雲端基礎的系統等先進功能提高了安全性和便利性，企業正在利用 Android POS 進行忠誠度計畫和個人化服務。在高度數位化和強勁零售業的推動下，亞太地區正在成為一個重要的成長中心。然而，互通性和標準化方面的挑戰需要業界緊急關注。整體而言，隨著企業採用靈活的行動付款解決方案，市場可望快速成長。

目錄

介紹

• 調查目的
• 研究範圍
• 定義

調查方法

• 資訊採購
• 二次資料和一次資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分機會分析

市場動態與展望

• 市場概覽
• 市場規模
• 市場動態
  • 促進因素和機會
  • 限制與挑戰
• 波特的分析

關鍵市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024年）
• PESTEL分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 案例研究
• 監管格局
• 技術進步

Android POS 市場規模（按類型及複合年成長率） (2025-2032)

• 市場概覽
• 可攜式POS機
• 桌面POS

Android POS 市場規模（按應用分類）及複合年成長率（2025-2032）

• 市場概覽
• 零售
• 餐廳
• 飯店業
• 其他

Android POS 市場規模（按地區）及複合年成長率（2025-2032）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前五大公司對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024年）
• 主要企業簡介
  • 公司詳情
  • 產品系列分析
  • 公司分部佔有率分析
  • 收益與前一年同期比較對比（2022-2024 年）

主要企業簡介

• Square, Inc.（USA）
• Verifone Systems, Inc.（USA）
• PAX Technology（China）
• Clover Network, Inc.（USA）
• Newland Payment Technology（China）
• BBPOS（Hong Kong）
• Castles Technology（Taiwan）
• SZZT Electronics Co., Ltd.（China）
• Bitel Co., Ltd.（South Korea）
• Sunmi Technology Co., Ltd.（China）
• NCR Corporation（USA）
• Diebold Nixdorf（USA）
• Fujian Newland Computer Co., Ltd.（China）
• Zebra Technologies（USA）
• Revel Systems（USA）
• Lightspeed POS Inc.（Canada）
• Toast, Inc.（USA）
• iZettle（Sweden）

結論和建議

Android PoS Market size was valued at USD 12.06 billion in 2023 and is poised to grow from USD 15.34 billion in 2024 to USD 105.13 billion by 2032, growing at a CAGR of 27.2% during the forecast period (2025-2032).

The global Android point of sale (PoS) market is experiencing significant growth driven by the increasing demand for digital payment solutions and the expansion of the retail and hospitality sectors. Android PoS systems are favored for their user-friendly interfaces, scalability, and affordability, appealing to businesses of all sizes. The rise of omnichannel retailing, which seeks to create a seamless payment experience, further fuels the need for these solutions. Advanced features like biometric integration, NFC technology, and cloud-based systems enhance security and convenience, while businesses leverage Android PoS for loyalty programs and personalized services. The Asia-Pacific region is emerging as a key growth hub due to high digitalization and a robust retail sector. However, challenges around interoperability and standardization require urgent industry attention. Overall, the market is poised for rapid growth as businesses embrace agile mobile payment solutions.

Top-down and bottom-up approaches were used to estimate and validate the size of the Android Pos market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Android Pos Market Segments Analysis

Global Android PoS Market is segmented by Type, Application and region. Based on Type, the market is segmented into Portable POS and Desktop POS. Based on Application, the market is segmented into Retail, Restaurant, Hospitality and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Android Pos Market

Recently, the swift embrace of digitalization across various industries-both small and large-has led to the development of innovative products and services aimed at enhancing customer satisfaction. These advancements enable customers to choose from a variety of digital and contactless payment options. The rising popularity of electronic payment systems has significantly driven demand, as these solutions offer flexibility, security, effective money management, and minimize billing errors. The increasing prevalence of smartphones plays a pivotal role in fostering consumer interest in cashless transactions. Consequently, the growing focus on adopting cashless payment methods is expected to significantly boost the Android PoS market during the forecast period.

Restraints in the Android Pos Market

The Android PoS market has experienced significant adoption among retailers and businesses, yet it faces several restraints that could hinder its growth. Key risks include potential device malfunctions, phishing attacks, and vulnerabilities within software and network systems. Unsecured networks pose a substantial threat, increasing the likelihood of data breaches where hackers can infiltrate systems and access sensitive information, including customers' credit card details and business account records. Such data leaks not only result in considerable financial losses for businesses but also damage their reputations. Consequently, the absence of robust encryption and security measures may restrict the overall expansion of the Android PoS market.

Market Trends of the Android Pos Market

The Android PoS market is witnessing a significant trend towards the integration of artificial intelligence, transforming traditional point-of-sale operations into dynamic, intelligent systems. These AI-driven PoS solutions not only automate ordering and inventory management based on real-time stock levels, but they also empower businesses with analytical insights into evolving customer behaviors and product interactions. This shift allows managers to focus on strategic oversight rather than mundane processes. Furthermore, businesses can leverage these insights for targeted marketing campaigns, improving product marketability and enhancing overall customer engagement, thereby driving sales growth in a competitive retail landscape.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Case Studies
• Regulatory Landscape
• Technology Advancement

Global Android PoS Market Size by Type & CAGR (2025-2032)

• Market Overview
• Portable POS
• Desktop POS

Global Android PoS Market Size by Application & CAGR (2025-2032)

• Market Overview
• Retail
• Restaurant
• Hospitality
• Others

Global Android PoS Market Size & CAGR (2025-2032)

• North America (Type, Application)
  • US
  • Canada
• Europe (Type, Application)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Application)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Application)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Application)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Square, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Verifone Systems, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• PAX Technology (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Clover Network, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Newland Payment Technology (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BBPOS (Hong Kong)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Castles Technology (Taiwan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SZZT Electronics Co., Ltd. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bitel Co., Ltd. (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sunmi Technology Co., Ltd. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NCR Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Diebold Nixdorf (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fujian Newland Computer Co., Ltd. (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zebra Technologies (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Revel Systems (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lightspeed POS Inc. (Canada)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Toast, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• iZettle (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations