牙線市場規模、佔有率、成長分析、按產品、分銷管道、按地區 - 產業預測，2024-2031

2022年全球牙線市場規模為5.673億美元，從2023年的6.0492億美元成長到2031年的9.8028億美元，在預測期內（2024-2031年）預計複合年成長率為6.22%。

由於牙齦炎、蛀牙和口臭等牙科疾病的盛行率不斷上升，預計牙線市場將顯著成長。隨著越來越多的消費者意識到口腔衛生對於預防這些疾病的重要性，對牙間清潔產品（尤其是牙線）的需求正在上升。有幾個因素促成了這一上升趨勢，包括牙醫推薦的增加、可支配收入的增加以及新興市場意識的提高。此外，人口老化預計將進一步加速市場成長，因為老年人對有效口腔清潔用品解決方案的需求不斷增加，特別是在日本和德國等老年人口眾多的國家。在各種類型的牙線中，蠟牙線預計到 2028 年將成長尤其迅速。此外，主要市場參與者正在採用 3D 列印等技術進步來增強其產品供應並改善用戶體驗。因此，美國牙線市場已做好了在未來幾年持續成長的準備，這凸顯了該行業的公司利用消費者意識增強和產品創新的巨大機會。

目錄

介紹

• 研究目的
• 定義
• 市場範圍

調查方法

• 資訊採購
• 二手資料來源和主要資料來源
• 市場規模預測
• 市場假設與限制

執行摘要

• 市場概況展望
• 供需趨勢分析
• 按細分市場的機會分析

市場動態及展望

• 市場動態
  • 促進因素
  • 機會
  • 抑制因素
  • 任務
• 波特的分析

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 監管環境
• PESTEL分析
• 價格分析
• 供應鏈分析

牙線市場：按產品

• 介紹
• 蠟牙線
• 沒有蠟牙線
• 牙科膠帶
• 其他

牙線市場：依通路分類

• 介紹
• 離線
• 線上

牙線市場規模：依地區分類

• 市場概況
• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東和非洲 (MEA)
  • 海灣合作理事會國家
  • 南非
  • 其他中東/非洲地區

競爭格局

• 前5名企業對比
• 主要企業市場定位（2023年）
• 主要市場參與者所採取的策略
• 近期市集活動
• 主要企業市場佔有率（2023年）

主要企業簡介

• Procter & Gamble
• Colgate-Palmolive Company
• Prestige Consumer Healthcare, Inc.
• Johnson & Johnson Service, Inc.
• HRB Brand（Dr. Fresh LLC）
• Lion Corporation
• Dr. Wild & Co. AG
• Sunstar Inc.
• Humble Group AB
• Reach
• Compass（Glide）
• Curaden AG
• TePe
• Flosspot
• Cocofloss
• Dr. Tung's Products, Inc.
• Plackers
• RADIUS
• Eco-Dent
• Dental Lace

Global Dental Floss Market size was valued at USD 567.30 million in 2022 and is poised to grow from USD 604.92 million in 2023 to USD 980.28 million by 2031, growing at a CAGR of 6.22% during the forecast period (2024-2031).

The dental floss market is expected to experience significant growth driven by the rising prevalence of dental disorders, including gingivitis, tooth decay, and halitosis. As more consumers become aware of the importance of oral hygiene in preventing these conditions, the demand for interdental cleaning products, particularly dental floss, is on the rise. Several factors are contributing to this upward trend, such as increased dentist recommendations, higher disposable incomes, and growing awareness in emerging markets. Furthermore, the aging population, especially in countries with a significant elderly demographic like Japan and Germany, is anticipated to further accelerate market growth, as older adults tend to have a heightened need for effective oral care solutions. Among the various types of dental floss, waxed floss is expected to see a particularly fast expansion through 2028. Additionally, leading market players are embracing technological advancements, like 3D printing, to enhance product offerings and improve user experience. As a result, the US dental floss market is well-positioned for sustainable growth in the coming years, highlighting a robust opportunity for companies operating in this space to capitalize on enhanced consumer awareness and product innovation.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Dental Floss market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Dental Floss Market Segmental Analysis

Global Dental Floss Market is segmented by Product, Distribution Channel, and Region. Based on Product , the market is segmented into Waxed Floss, Unwaxed Floss, Dental Tape, Others. Based on Distribution Channel, the market is segmented into Offline, Online. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Dental Floss Market

The Global Dental Floss market is experiencing significant growth driven by the escalating incidence of oral health issues and an increasing demand for effective oral care solutions. With over half of Europe's population suffering from periodontitis and alarming rates of serious dental diseases, the urgency for preventative measures like dental floss is clear. Initiatives by organizations such as the American Dental Association and the Oral Health Foundation to raise awareness about oral hygiene further bolster market potential. Additionally, aggressive marketing campaigns and the introduction of innovative, brand-name products are creating valuable growth opportunities as companies strive to capture a larger market share.

Restraints in the Global Dental Floss Market

The global dental floss market faces significant restraints due to the lasting impacts of the COVID-19 pandemic, which has wreaked havoc on supply chains worldwide. Manufacturing facilities have been forced to shut down or operate at reduced capacity due to stringent government regulations aimed at curbing the virus's spread. These restrictions have limited workforce availability and disrupted the import and export of dental care products, creating bottlenecks in distribution channels. Notably, major brands, including Colgate-Palmolive, reported substantial sales declines, exemplifying the economic challenges that hinder market growth and consumer access to dental floss products during this recovery period.

Market Trends of the Global Dental Floss Market

The Global Dental Floss market is experiencing significant growth, primarily driven by an increase in oral health awareness among consumers. The rise in dental issues, including cavities and gum diseases, has led to heightened demand for effective interdental cleaning solutions like waxed dental floss. Moreover, there is a growing consumer preference for natural products, prompting manufacturers to explore innovations using natural waxes such as jojoba, carnauba, and beeswax in their formulations. This shift not only addresses health concerns but also aligns with eco-friendly trends, creating new opportunities for market expansion and enhanced product offerings within the dental hygiene sector.

Table of Contents

Introduction

• Objectives of the Study
• Definitions
• Market Scope

Research Methodology

• Information Procurement
• Secondary & Primary Data Sources
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Market Overview Outlook
• Supply Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Dynamics
  • Drivers
  • Opportunities
  • Restraints
  • Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of Substitute Products
  • Bargaining Power of Buyers
  • Threat of New Entrants
  • Bargaining Power of Suppliers

Key Market Insights

• Key Success Factor
• Degree of Competition
• Top Investment Pockets
• Ecosystem of the Market
• Regulatory Landscape
• PESTEL Analysis
• Pricing Analysis
• Supply Chain Analysis

Dental Floss Market, By Product

• Introduction
• Waxed Floss
• Unwaxed Floss
• Dental Tape
• Others

Dental Floss Market, By Distribution Channel

• Introduction
• Offline
• Online

Dental Floss Market Size by Region

• Market Overview
• North America
  • USA
  • Canada
• Europe
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America
  • Brazil
  • Rest of Latin America
• Middle East & Africa (MEA)
  • GCC Countries
  • South Africa
  • Rest of MEA

Competitive Landscape

• Top 5 Player Comparison
• Market Positioning of Key Players, 2023
• Strategies Adopted by Key Market Players
• Recent Activities in the Market
• Key Companies Market Share (%), 2023

Key Company Profiles

• Procter & Gamble
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Colgate-Palmolive Company
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Prestige Consumer Healthcare, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Johnson & Johnson Service, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HRB Brand (Dr. Fresh LLC)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lion Corporation
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dr. Wild & Co. AG
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sunstar Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Humble Group AB
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Reach
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Compass (Glide)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Curaden AG
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• TePe
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Flosspot
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cocofloss
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dr. Tung's Products, Inc.
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Plackers
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• RADIUS
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Eco-Dent
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dental Lace
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments