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市場調查報告書

商品編碼

1605313

數位徽章市場規模、佔有率、成長分析、按類型、按最終用戶、按應用、按部署模式、按地區 - 行業預測，2024-2031 年

Digital Badges Market Size, Share, Growth Analysis, By Type (Certification Badges, Participation Badges), By End User (Academic, Corporate), By Application, By Deployment Mode, By Region - Industry Forecast 2024-2031

出版日期: 2024年12月03日 | 出版商:

SkyQuest | 英文 197 Pages | 商品交期: 3-5個工作天內

價格

簡介目錄

2022年全球數位徽章市場規模將為1.93億美元，從2023年的2.2909億美元成長到2031年的9.0285億美元，並且預計在預測期內（2024-2031年）將以複合年成長率成長。年為18.7%）。

由於對線上平台的需求不斷成長以及公司在員工培訓和發展方面的大量投資，數位和社交學習市場正在經歷強勁成長。這種趨勢在開發中國家尤其明顯，遊戲化正成為教育方法的關鍵特徵，透過類似遊戲的元素增加動機和參與度，為被動學習者創造機會。 SAP、Oracle、SAS 和 IBM 等行業領導者正在積極推出專業發展計劃，以提高專業人員的技能，進一步支持市場擴張。然而，成長受到各種限制因素的挑戰，例如各個新興地區的基礎設施不發達以及各個機構和國家對數位學習方法的接受程度不均。遊戲化的概念整合了技術、個人和情感元素，創造了一種互動式學習體驗，鼓勵在無風險的環境中解決問題。儘管數位徽章有望成為識別和提高技能的工具，但在奈及利亞、肯亞和烏干達等地區，由於缺乏強大的IT基礎設施，其採用受到阻礙。此外，低度開發國家缺乏利用數位學習、社交學習和自我調整學習等技術的綜合策略，這進一步阻礙了市場成長。因此，儘管數位學習領域正在擴大，但它仍面臨著重大障礙，必須解決這些障礙才能持續進步和普遍採用。

北美洲
- 美國
- 加拿大
歐洲
- 英國
- 德國
- 西班牙
- 法國
- 義大利
- 其他歐洲國家地區
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 其他亞太地區
拉丁美洲
- 巴西
- 其他拉丁美洲地區
中東/非洲
- 海灣合作理事會國家
- 南非
- 其他中東/非洲

競爭資訊

前5名企業對比
主要企業市場定位（2023年）
主要市場參與者所採取的策略
近期市場趨勢
公司市場佔有率分析（2023）
主要企業簡介
- 公司簡介
- 產品系列分析
- 按公司分公司分類的股份分析
- 收益與前一年同期比較（2021-2023）

主要企業簡介

Credly
Accredible
BadgeCert
Pearson
Open Badge Factory
Canvas by Instructure
Skillsoft
SAP SE
IBM
Microsoft
Oracle
Cisco
ProExam
Forall Systems
Nocti Business Solutions（NBS）
Concentric Sky
Parchment
Portfolium
Youtopia
Basno

結論和建議

簡介目錄

Product Code: SQMIG45A2143

Global Digital Badges Market size was valued at USD 193.0 million in 2022 and is poised to grow from USD 229.09 million in 2023 to USD 902.85 million by 2031, growing at a CAGR of 18.7% during the forecast period (2024-2031).

The digital learning and social learning market is witnessing robust growth driven by the increasing demand for online platforms and significant investments from companies in employee training and development. This trend is particularly pronounced in developing countries where gamification is emerging as a key feature in educational methodologies, creating opportunities to engage reluctant learners through game-like elements that enhance motivation and participation. Industry leaders such as SAP, Oracle, SAS, and IBM are actively launching professional development initiatives that encourage skill enhancement among professionals, further propelling market expansion. However, growth is challenged by limitations such as inadequate infrastructure in various emerging regions and inconsistent acceptance of digital learning modalities across different institutions and countries. The gamification concept integrates technical, personal, and emotional elements to create interactive learning experiences that encourage problem-solving in a risk-free environment. Despite the promise of digital badges as a tool for recognizing and enhancing skills, the lack of robust IT infrastructure in regions like Nigeria, Kenya, and Uganda hampers their implementation. Moreover, the absence of comprehensive strategies for leveraging technologies like eLearning, social learning, and adaptive learning in underdeveloped nations presents additional barriers to market growth. Thus, while the digital learning landscape is expanding, it faces significant hurdles that must be addressed for continued progress and universal adoption.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Digital Badges market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Digital Badges Market Segmental Analysis

Global Digital Badges Market is segmented by type, end user, application, deployment mode and region. Based on type, the market is segmented into certification badges, participation badges, achievement badges and skill badges. Based on end user, the market is segmented into academic (K-12 schools, higher education institutions), corporate (large enterprises, small and medium enterprises (SMEs)), government and non-profit organizations. Based on application, the market is segmented into skill development, employee recognition, learning and development, certification and training and gamification. Based on deployment mode, the market is segmented into on-premises and cloud based. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Global Digital Badges Market

The global digital badges market is significantly driven by the growing prominence of online education, which has been experiencing rapid evolution due to the rising popularity of social and digital learning methods. In this dynamic landscape, digital badges have become an essential component of online educational offerings, particularly in regions like the United States and Europe. Many online education providers utilize these badges to represent course completions, fostering motivation among learners. Additionally, digital badges help cultivate a competitive atmosphere, promoting skill enhancement and encouraging continued educational pursuits within the industry, ultimately fueling market growth and adoption of this innovative credentialing method.

Restraints in the Global Digital Badges Market

The Global Digital Badges market faces significant restraints primarily due to financial limitations and infrastructural challenges, especially in developing nations. In many regions, particularly in Africa, the lack of adequate IT infrastructure and reliable connectivity severely restricts the ability of educational institutions to adopt digital badges effectively. Additionally, budgetary constraints hinder the implementation of digital learning solutions, as state allocations for educational technology in developing countries within the APAC region are often insufficient to address the increasing demand for online learning resources. These factors collectively pose substantial barriers to the growth and widespread acceptance of digital badges in educational settings.

Market Trends of the Global Digital Badges Market

The Global Digital Badges market is experiencing a significant upward trend, fueled by the rising adoption of online learning platforms and the transition to remote education. As educational institutions, training providers, and corporate organizations seek innovative ways to acknowledge and validate the achievements of learners in virtual settings, digital badges have emerged as an effective solution. These digital credentials not only enhance the credibility of online coursework but also provide tangible recognition for skills acquired, thereby motivating learners. Additionally, the growing emphasis on skills-based hiring practices is further propelling the demand for digital badges, making them integral in showcasing one's competencies in today's increasingly digital world.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Driver & Opportunities
- Restraints & Challenges
Porters Analysis & Impact
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
Market Attractiveness Index, 2023
PESTEL Analysis
Macro-Economic Indicators
Value Chain Analysis
Pricing Analysis
Regulatory Landscape
Patent Analysis
Case Studies

Global Digital Badges Market Size by Type & CAGR (2024-2031)

Market Overview
Certification Badges
Participation Badges
Achievement Badges
Skill Badges

Global Digital Badges Market Size by End User & CAGR (2024-2031)

Market Overview
Academic
- K-12 Schools
- Higher Education Institutions
Corporate
- Large Enterprises
- Small and Medium Enterprises (SMEs)
Government
Non-Profit Organizations

Global Digital Badges Market Size by Application & CAGR (2024-2031)

Market Overview
Skill Development
Employee Recognition
Learning and Development
Certification and Training
Gamification

Global Digital Badges Market Size by Deployment Mode & CAGR (2024-2031)

Market Overview
On-Premises
Cloud-Based

Global Digital Badges Market Size & CAGR (2024-2031)

North America, (Type, End User, Application, Deployment Mode)
- US
- Canada
Europe, (Type, End User, Application, Deployment Mode)
- UK
- Germany
- Spain
- France
- Italy
- Rest of Europe
Asia-Pacific, (Type, End User, Application, Deployment Mode)
- China
- India
- Japan
- South Korea
- Rest of Asia Pacific
Latin America, (Type, End User, Application, Deployment Mode)
- Brazil
- Rest of Latin America
Middle East & Africa, (Type, End User, Application, Deployment Mode)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2023
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2023
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

Credly
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Accredible
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
BadgeCert
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Pearson
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Open Badge Factory
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Canvas by Instructure
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Skillsoft
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
SAP SE
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
IBM
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Microsoft
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Oracle
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Cisco
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
ProExam
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Forall Systems
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Nocti Business Solutions (NBS)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Concentric Sky
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Parchment
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Portfolium
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Youtopia
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Basno
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments