潤喉糖市場規模、佔有率和成長分析：按產品類型、應用、成分類型、適應症、分銷管道和地區 - 2025-2032 年行業預測

2023年潤喉糖的全球市場規模為16億美元，從2024年的19.9億美元成長到2032年的115億美元，預計在預測期內（2025-2032年）複合年成長率為24.5%。 。

全球潤喉糖市場在醫療保健和消費者健康領域顯著發展，主要是由於喉嚨痛的持續流行。消費者對非處方藥的偏好不斷增加，加上潤喉糖的便利性和有效性，正在推動市場的持續擴張。含有天然和草藥成分的創新配方不斷推出，以滿足人們對更健康選擇不斷成長的需求。儘管北美和歐洲佔據市場佔有率，但由於自我護理照顧意識的提高和醫療基礎設施的進步，亞太地區顯示出廣泛的成長潛力。當前的趨勢集中在無糖版本和策略行銷上，強調潤喉糖是一種方便有效的解決喉嚨不適的方法，進一步增加了它們對消費者的吸引力。

目錄

介紹

• 研究目的
• 調查範圍
• 定義

調查方法

• 資訊採購
• 二手資料和主要資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 按細分市場的機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機遇
  • 抑制因素和挑戰
• 波特的分析

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024年）
• PESTEL分析
• 總體經濟指標
• 價值鏈分析
• 價格分析
• 監管環境
• 案例研究
• 技術進步

潤喉糖市場規模：依類型

• 市場概況
• 店面銷售(OTC)
• 處方箋

潤喉糖市場規模：依產品類型

• 市場概況
• 硬糖含片
• 軟菱形
• 壓縮錠劑
• 其他

潤喉糖市場規模：依用途

• 市場概況
• 藥用含片
• 抗菌含片
• 其他

潤喉糖市場規模：依成分類型

• 市場概況
• 薄荷潤喉含片
• 非薄荷醇潤喉糖

潤喉糖市場規模：依疾病適應症

• 市場概況
• 喉嚨痛
• 咳嗽和感冒
• 喉嚨疾病
• 其他

潤喉糖市場規模：依分銷通路分類

• 市場概況
• 醫院藥房
• 零售藥房
• 網路藥房

潤喉糖市場規模：依最終用戶分類

• 市場概況
• 醫院
• 診所
• 診斷中心
• 其他

潤喉糖市場規模

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲地區
• 中東/非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東/非洲

競爭資訊

• 前5名企業對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採取的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024年）
• 主要企業簡介
  • 公司簡介
  • 產品系列分析
  • 按細分市場分類的佔有率分析
  • 收益與前一年同期比較（2022-2024）

主要企業簡介

• Halls（USA）
• Ricola（Switzerland）
• Strepsils（UK）
• Fisherman's Friend（UK）
• Luden's（USA）
• Cepacol（USA）
• Chloraseptic（USA）
• Vicks（USA）
• Sucrets（USA）
• Jakemans（UK）
• Smith Brothers（USA）
• Pine Bros.（USA）
• Lakerol（Sweden）
• Lockets（UK）
• Robitussin（USA）
• Nin Jiom（Hong Kong）
• Zand（USA）
• Honees（Italy）
• Thayers（USA）
• Burt's Bees（USA）

結論和建議

Global Throat Lozenges Market size was valued at USD 1.6 billion in 2023 and is poised to grow from USD 1.99 billion in 2024 to USD 11.5 billion by 2032, growing at a CAGR of 24.5% during the forecast period (2025-2032).

The global throat lozenges market is evolving significantly within the healthcare and consumer wellness sectors, primarily driven by the consistent prevalence of sore throats. Growing consumer preference for over-the-counter remedies, coupled with the convenience and perceived efficacy of throat lozenges, fosters continuous market expansion. Innovative formulations featuring natural and herbal ingredients are increasingly being introduced to meet the rising demand for healthier options. North America and Europe dominate market shares, yet the Asia-Pacific region presents promising growth potential due to heightened self-care awareness and advancing healthcare infrastructure. Current trends focus on sugar-free variants and strategic marketing, highlighting throat lozenges as both convenient and effective solutions for throat discomfort, further enhancing their appeal among consumers.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Throat Lozenges market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Throat Lozenges Market Segmental Analysis

Global Throat Lozenges Market is segmented by Type, Product Type, Usage, Ingredient Type, Disease Indication, Distribution channel, End user and region. Based on Type, the market is segmented into Over-the-Counter (OTC) and Prescription. Based on Product Type, the market is segmented into Hard candy lozenges, Soft lozenges, Compressed lozenges and Others. Based on Usage, the market is segmented into Pharmaceutical Lozenges, Antibacterial Lozenges and Others. Based on Ingredient Type, the market is segmented into Menthol Throat Lozenges and Non-menthol Throat Lozenges. Based on Disease Indication, the market is segmented into Sore throat, Cough and Cold, Throat diseases and Others. Based on Distribution channel, the market is segmented into Hospital Pharmacy, Retail pharmacy and Online Pharmacy. Based on End user, the market is segmented into Hospitals, Clinics, Diagnostic Centers and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Throat Lozenges Market

A significant driver of the global throat lozenges market is the rising frequency of throat irritations, which often occur due to common colds and respiratory infections. This widespread issue compels consumers to seek convenient and effective solutions for immediate relief, consequently boosting the demand for throat lozenges. As individuals experience discomfort, they are increasingly turning to these products for their soothing properties and ease of use, leading to substantial growth within the market. The persistent need for quick remedies during cold and flu seasons further amplifies this trend, solidifying the role of throat lozenges as a popular choice among consumers.

Restraints in the Global Throat Lozenges Market

The Global Throat Lozenges market faces significant challenges due to intense competition from alternative throat relief products. Options such as throat sprays and oral medications present formidable alternatives for consumers seeking relief, hindering market growth. The availability of various treatment formats further intensifies this competition, as consumers can choose from a wide array of remedies that suit their preferences. Consequently, the presence of these alternatives creates a barrier for throat lozenges, making it more difficult for them to capture market attention and limit expansion opportunities within this dynamic landscape. This competitive environment presents a substantial restraint on the growth of the throat lozenges market.

Market Trends of the Global Throat Lozenges Market

The Global Throat Lozenges market is experiencing a notable trend towards natural and organic formulations, as consumers become increasingly health-conscious. Brands are responding by incorporating ingredients like honey, ginger, and menthol, perceived for their health benefits. This shift is complemented by the growing demand for sugar-free alternatives, catering to health-conscious individuals and those with dietary restrictions. Moreover, the market is innovating with unique and diverse taste profiles, aiming to attract a broader consumer base. This combination of health-oriented ingredients and creative flavors indicates a transformative evolution in the throat lozenge sector, reflecting changing consumer preferences.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Technological Advancement

Global Throat Lozenges Market Size by Type & CAGR (2025-2032)

• Market Overview
• Over-the-Counter (OTC)
• Prescription

Global Throat Lozenges Market Size by Product Type & CAGR (2025-2032)

• Market Overview
• Hard candy lozenges
• Soft lozenges
• Compressed lozenges
• Others

Global Throat Lozenges Market Size by Usage & CAGR (2025-2032)

• Market Overview
• Pharmaceutical Lozenges
• Antibacterial Lozenges
• Others

Global Throat Lozenges Market Size by Ingredient Type & CAGR (2025-2032)

• Market Overview
• Menthol Throat Lozenges
• Non-menthol Throat Lozenges

Global Throat Lozenges Market Size by Disease Indication & CAGR (2025-2032)

• Market Overview
• Sore throat
• Cough and Cold
• Throat diseases
• Others

Global Throat Lozenges Market Size by Distribution channel & CAGR (2025-2032)

• Market Overview
• Hospital Pharmacy
• Retail pharmacy
• Online Pharmacy

Global Throat Lozenges Market Size by End user & CAGR (2025-2032)

• Market Overview
• Hospitals
• Clinics
• Diagnostic Centers
• Others

Global Throat Lozenges Market Size & CAGR (2025-2032)

• North America (Type, Product Type, Usage, Ingredient Type, Disease Indication, Distribution channel, End user)
  • US
  • Canada
• Europe (Type, Product Type, Usage, Ingredient Type, Disease Indication, Distribution channel, End user)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Type, Product Type, Usage, Ingredient Type, Disease Indication, Distribution channel, End user)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Type, Product Type, Usage, Ingredient Type, Disease Indication, Distribution channel, End user)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Type, Product Type, Usage, Ingredient Type, Disease Indication, Distribution channel, End user)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Halls (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ricola (Switzerland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Strepsils (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fisherman's Friend (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Luden's (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cepacol (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Chloraseptic (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vicks (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sucrets (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Jakemans (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Smith Brothers (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Pine Bros. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lakerol (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Lockets (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Robitussin (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nin Jiom (Hong Kong)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Zand (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Honees (Italy)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Thayers (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Burt's Bees (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations