可攜式熨斗市場規模、佔有率和成長分析（熨斗類型、底板類型、配銷通路和地區）- 2025-2032 年行業預測

預計 2023 年全球可攜式熨斗市場規模將達到 1532 億美元，並從 2024 年的 1631.6 億美元成長到 2032 年的 2700.3 億美元，預測期內（2025-2032 年）的複合年成長率為 6.5%。

人們越來越重視透過熨燙衣服來保持個人和職業的整潔，這導致對攜帶式熨斗的需求激增。緊湊型迷你熨斗佔用空間小，並配有保護性便攜袋，為那些想要方便而又不依賴外部服務的人提供了實用的解決方案。為了適應各種服裝布料，如絲綢和棉，越來越多的多功能設備同時具有乾燥和蒸汽模式。輕量化設計、折疊式手柄、無線選項和不沾黏底座等創新功能正在成為標準，Panasonic的無線 360° 自由式蒸汽/乾燥可攜式熨斗就是一個典型例子。此外，Rowenta SAS First Class DA1510 上的雙電壓功能增強了全球可用性，吸引了越來越多的常旅客。

目錄

介紹

• 調查目的
• 研究範圍
• 定義

調查方法

• 資訊採購
• 次要和資料資料
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分市場機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機遇
  • 限制與挑戰
• 波特的分析

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024 年）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 監管格局
• 案例研究
• 技術分析
• 貿易分析

可攜式熨斗市場規模（按熨斗類型）

• 市場概況
• 乾燥
• 蒸氣

可攜式熨斗市場規模（按底板類型）

• 市場概況
• 不銹鋼
• 陶瓷製品
• 其他

可攜式熨斗市場規模（按分銷管道）

• 市場概況
• 離線
• 線上

可攜式熨斗市場規模

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲國家
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前 5 家公司對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採用的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024 年）
• 主要企業簡介
  • 公司簡介
  • 產品系列分析
  • 按細分市場分析市場佔有率
  • 收益與前一年同期比較（2022-2024 年）

主要企業簡介

• Koninklijke Philips NV（Netherlands）
• Panasonic Corporation（Japan）
• Conair Corporation（USA）
• Sunbeam Products, Inc.（USA）
• ROWENTA SAS（France）
• Hamilton Beach Brands, Inc.（USA）
• Spectrum Brands, Inc.（Russell Hobbs）（USA）
• Bajaj Electricals Ltd.（India）
• PurSteam USA（USA）
• Vornado Air, LLC（Brand Steamfast）（USA）
• Groupe SEB（France）
• Swan Products Ltd.（UK）
• Tower Housewares（UK）
• Morphy Richards（UK）
• Walton Group（Bangladesh）
• Black+Decker（USA）
• Bosch（Germany）
• Kenmore（USA）
• Tefal（France）
• Electrolux（Sweden）

結論和建議

Global Portable Iron Market size was valued at USD 153.2 billion in 2023 and is poised to grow from USD 163.16 billion in 2024 to USD 270.03 billion by 2032, growing at a CAGR of 6.5% during the forecast period (2025-2032).

The demand for portable irons has surged, driven by the rising emphasis on personal and professional tidiness through perfectly ironed clothing. Compact mini irons, which occupy minimal space and come with protective carry pouches, offer a practical solution for individuals seeking convenience without relying on external services. These versatile devices are increasingly available in dual dry and steam modes, catering to diverse garment fabrics like silk and cotton. Innovative features such as lightweight designs, foldable handles, cordless options, and nonstick soleplates are becoming standard, exemplified by Panasonic's 'Cordless 360° Freestyle Steam/Dry Portable Iron' tailored for crafters. Additionally, dual voltage capabilities, as seen in ROWENTA SAS's FIRST CLASS DA1510, enhance global usability, appealing to the growing number of frequent travelers.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Portable Iron market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Portable Iron Market Segmental Analysis

Global Portable Iron Market is segmented by Iron Type, Soleplate Type, Distribution Channel and region. Based on Iron Type, the market is segmented into Dry and Steam. Based on Soleplate Type, the market is segmented into Stainless Steel, Ceramic and Others. Based on Distribution Channel, the market is segmented into Offline and Online. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Portable Iron Market

The global portable iron market is poised for growth, largely due to the increasing prevalence of home-based laundry services. As more working women manage busy schedules, the demand for convenient laundry solutions has surged. Portable irons, known for their effectiveness in swiftly eliminating wrinkles, offer a practical and efficient option for users. Their compact design and versatility for use on various fabric types further enhance their appeal. This trend towards convenience and efficiency in laundry practices is anticipated to significantly propel the growth of the portable iron market in the coming years, reflecting changing lifestyles and consumer preferences.

Restraints in the Global Portable Iron Market

The global Portable Iron market faces several challenges that could impede its growth. One significant issue is the risk of leakage when the temperature is set too low. For effective steam generation, the iron needs to reach a specific temperature, necessitating a warm-up period before use. Users may overlook the importance of consulting the user manual for the correct temperature settings, which can lead to ironing inefficiency and potential leakage problems. Additionally, the limited operational capacity of portable irons compared to standard models may further restrict market expansion. These factors together contribute to potential restraints within the market.

Market Trends of the Global Portable Iron Market

The global portable iron market is witnessing a significant trend towards multifunctionality and convenience, driven by the needs of modern travelers. Devices like the Aipower Portable Steam Iron showcase innovative features such as compact designs, long-lasting battery life, and dual-purpose functionalities, marking a shift in consumer preferences for versatile electrical appliances. The incorporation of advanced technology, such as ceramic-coated soleplates for ease of use across various fabric types, is enhancing product appeal. This trend underscores a growing demand for travel-friendly solutions that not only optimize packing but also provide efficiency during on-the-go situations, ultimately shaping the future landscape of garment care.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Technology Analysis
• Trade Analysis

Global Portable Iron Market Size by Iron Type & CAGR (2025-2032)

• Market Overview
• Dry
• Steam

Global Portable Iron Market Size by Soleplate Type & CAGR (2025-2032)

• Market Overview
• Stainless Steel
• Ceramic
• Others

Global Portable Iron Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Offline
• Online

Global Portable Iron Market Size & CAGR (2025-2032)

• North America (Iron Type, Soleplate Type, Distribution Channel)
  • US
  • Canada
• Europe (Iron Type, Soleplate Type, Distribution Channel)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Iron Type, Soleplate Type, Distribution Channel)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Iron Type, Soleplate Type, Distribution Channel)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Iron Type, Soleplate Type, Distribution Channel)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Koninklijke Philips N.V. (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Panasonic Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Conair Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Sunbeam Products, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• ROWENTA S.A.S (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hamilton Beach Brands, Inc. (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Spectrum Brands, Inc. (Russell Hobbs) (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bajaj Electricals Ltd. (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• PurSteam USA (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Vornado Air, LLC (Brand Steamfast) (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Groupe SEB (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Swan Products Ltd. (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tower Housewares (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Morphy Richards (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Walton Group (Bangladesh)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Black+Decker (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Bosch (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Kenmore (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tefal (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Electrolux (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations