策略諮詢市場規模、佔有率和成長分析（按服務、垂直行業和地區）- 2025 年至 2032 年行業預測

全球策略諮詢市場規模預計到 2023 年將達到 486.6 億美元，並從 2024 年的 520.2 億美元成長到 2032 年的 887.1 億美元，預測期內（2025-2032 年）的複合年成長率為 6.9%。

全球策略諮詢市場正在經歷由技術進步、不斷變化的客戶需求和新的經營模式推動的重大變革時期時期。越來越多的企業開始尋求策略顧問的幫助，以應對激烈的競爭中的複雜局面並實現永續成長。快速數位化推動了對人工智慧、機器學習和物聯網專業知識的需求，使得專門從事數位策略和資料分析的公司備受追捧。商業全球化使得跨國業務變得更加複雜，促使企業尋求有關市場進入、供應鏈最佳化和地緣政治風險管理的策略建議。此外，相關人員更加重視永續性和ESG因素，鼓勵企業在該領域提供客製化服務。競爭格局包括麥肯錫等大型公司和提供專業化、靈活解決方案的精品公司，市場需要創新和適應性。

目錄

介紹

• 調查目的
• 研究範圍
• 定義

調查方法

• 資訊採購
• 資料和主要資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機會
  • 限制與挑戰
• 波特的分析

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024 年）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析

策略諮詢市場規模（依服務及複合年成長率） (2025-2032)

• 市場概況
• 合併和收購
• 企業策略
• 改變經營模式
• 經濟政策
• 組織策略

策略諮詢市場規模及複合年成長率（2025-2032）

• 市場概況
• 大型企業
• 中小型企業

策略諮詢市場規模（依垂直產業分類）及複合年成長率（2025-2032 年）

• 市場概況
• 資訊科技和通訊
• BFSI
• 能源和公共
• 醫療保健和製藥
• 製造業
• 政府和公共部門
• 零售與電子商務
• 其他

策略諮詢市場規模（按地區）及複合年成長率（2025-2032）

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲國家
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前 5 家公司對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採用的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024 年）
• 主要企業簡介
  • 公司簡介
  • 產品系列分析
  • 按細分市場分析市場佔有率
  • 收益與前一年同期比較對比（2022-2024 年）

主要企業簡介

• Accenture plc（Ireland）
• Capgemini SE（France）
• Infosys Limited（India）
• Tata Consultancy Services Limited（India）
• Cognizant Technology Solutions Corporation（USA）
• HCL Technologies Limited（India）
• Wipro Limited（India）
• IBM Corporation（USA）
• Deloitte Consulting LLP（USA）
• PricewaterhouseCoopers（PwC）Advisory Services（UK）
• Ernst & Young（EY）Advisory Services（UK）
• KPMG International Cooperative（Netherlands）
• Atos SE（France）
• Fujitsu Limited（Japan）
• NTT Data Corporation（Japan）
• SAP SE（Germany）
• Oracle Corporation（USA）
• Booz Allen Hamilton Holding Corporation（USA）

結論和建議

Global Strategy Consulting Market size was valued at USD 48.66 billion in 2023 and is poised to grow from USD 52.02 billion in 2024 to USD 88.71 billion by 2032, growing at a CAGR of 6.9% during the forecast period (2025-2032).

The global strategy consulting market is undergoing significant transformation driven by technological advancements, evolving client needs, and new business models. Firms are increasingly relying on strategy consultants to navigate complexities and foster sustainable growth amidst fierce competition. Rapid digitalization has heightened demand for expertise in artificial intelligence, machine learning, and IoT, making firms that specialize in digital strategy and data analytics highly sought after. The globalization of business has further complicated cross-border operations, prompting companies to seek strategic advice on market entry, supply chain optimization, and geopolitical risk management. Additionally, stakeholders emphasize sustainability and ESG factors, leading firms to offer tailored services in this area. The competitive landscape features established giants like McKinsey and boutique firms that provide specialized, agile solutions, shaping a market poised for innovation and adaptability.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Strategy Consulting market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Strategy Consulting Market Segments Analysis

Global Strategy Consulting Market is segmented by Services, Size, Vertical and Region. Based on Services, the market is segmented into Mergers & Acquisitions, Corporate Strategy, Business Model Transformation, Economic Policy and Organizational Strategy. Based on Size, the market is segmented into Large Enterprise and Small & Medium Enterprise. Based on Vertical, the market is segmented into IT and Telecom, BFSI, Energy and Utilities, Healthcare and Pharma, Manufacturing, Government and Public Sector, Retail and Ecommerce and Others. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Strategy Consulting Market

The primary driving force behind the swift evolution of the global strategy consulting market is the accelerated digital transformation occurring across diverse industries. Organizations are increasingly integrating cutting-edge technologies like artificial intelligence, big data analytics, cloud computing, and the Internet of Things to enhance operational efficiency, optimize processes, and secure competitive advantages. As a result, there is a growing need for external expertise to navigate the complexities associated with digitalization, leading to an uptick in demand for consulting services. Strategy consultants play a pivotal role in helping organizations formulate and execute digital strategies, identify growth opportunities, mitigate risks, and tackle technological challenges, underlining the sustained need for consulting expertise in an increasingly digital landscape.

Restraints in the Global Strategy Consulting Market

Cost issues pose a significant challenge for many organizations looking to leverage strategy consulting services, particularly small and medium-sized enterprises (SMEs) and startups. The high consulting fees can deter these companies, as not all possess the financial means to hire top-tier firms for strategic guidance. Economic downturns further exacerbate budget constraints, compelling businesses to cut back on expenses, which often includes non-essential consulting services. Additionally, some organizations may view these fees as an unnecessary burden rather than a beneficial investment, especially when the outcomes of consulting efforts are not immediately evident. Consequently, financial considerations play a crucial role in shaping the strategy consulting market, particularly among clients sensitive to pricing.

Market Trends of the Global Strategy Consulting Market

The Global Strategy Consulting market is increasingly shaped by the emphasis on sustainability and Environmental, Social, and Governance (ESG) strategies. With a growing imperative from stakeholders-ranging from investors to regulators-organizations are compelled to integrate sustainable practices into their core operations. This has led to an uptick in demand for consulting firms to develop comprehensive ESG roadmaps, establish sustainability goals, and enhance reporting mechanisms. The rising trend of sustainable investing further propels companies to seek expert guidance, ensuring alignment with evolving ESG criteria while managing reputational risks and leveraging opportunities within the emerging green economy. Consequently, the integration of sustainability into corporate strategy stands as a pivotal trend driving the consulting sector forward.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis

Global Strategy Consulting Market Size by Services & CAGR (2025-2032)

• Market Overview
• Mergers & Acquisitions
• Corporate Strategy
• Business Model Transformation
• Economic Policy
• Organizational Strategy

Global Strategy Consulting Market Size by Size & CAGR (2025-2032)

• Market Overview
• Large Enterprise
• Small & Medium Enterprise

Global Strategy Consulting Market Size by Vertical & CAGR (2025-2032)

• Market Overview
• IT and Telecom
• BFSI
• Energy and Utilities
• Healthcare and Pharma
• Manufacturing
• Government and Public Sector
• Retail and Ecommerce
• Others

Global Strategy Consulting Market Size & CAGR (2025-2032)

• North America (Services, Size, Vertical)
  • US
  • Canada
• Europe (Services, Size, Vertical)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Services, Size, Vertical)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Services, Size, Vertical)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Services, Size, Vertical)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Accenture plc (Ireland)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Capgemini SE (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Infosys Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Tata Consultancy Services Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Cognizant Technology Solutions Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• HCL Technologies Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Wipro Limited (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• IBM Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Deloitte Consulting LLP (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• PricewaterhouseCoopers (PwC) Advisory Services (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Ernst & Young (EY) Advisory Services (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• KPMG International Cooperative (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Atos SE (France)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Fujitsu Limited (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• NTT Data Corporation (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SAP SE (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Oracle Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Booz Allen Hamilton Holding Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations