家庭清潔工具和用品市場規模、佔有率和成長分析（按工具類型、分銷管道、價格分佈範圍、最終用戶和地區）- 產業預測 2025-2032

預計 2023 年全球家用清潔工具和用品市場規模將達到 2,100 億美元，從 2024 年的 2,209.2 億美元成長到 2032 年的 3,314.1 億美元，預測期內（2025-2032 年）的複合年成長率為 5.2%。

全球家庭清潔工具和用品市場正在經歷強勁成長，主要原因是對環保、無化學產品以及先進的自動清洗解決方案的需求激增。生活水準的提高，加上消費者對高效清潔工具的需求不斷成長，正在推動市場從 2025 年到 2032 年的擴張。寶潔、莊臣專業和利潔時等主要企業正在透過永續包裝、節水設備和環保產品線等創新產品來應對這一趨勢。此外，可支配收入的增加、智慧家庭技術的廣泛應用以及網路購物的便利性進一步增強了市場機會。對現代機械化清洗解決方案的需求持續影響著產業格局，預示著該產業的發展前景良好。

目錄

介紹

• 調查目的
• 研究範圍
• 定義

調查方法

• 資訊採購
• 次要和主要資料方法
• 市場規模預測
• 市場假設與限制

執行摘要

• 全球市場展望
• 供需趨勢分析
• 細分機會分析

市場動態及展望

• 市場概況
• 市場規模
• 市場動態
  • 促進因素和機會
  • 限制與挑戰
• 波特的分析

主要市場考察

• 關鍵成功因素
• 競爭程度
• 主要投資機會
• 市場生態系統
• 市場吸引力指數（2024 年）
• PESTEL 分析
• 總體經濟指標
• 價值鏈分析
• 定價分析
• 監管格局
• 案例研究
• 技術進步

家用清潔工具和用品市場規模（按工具類型）

• 市場概況
• 清潔工具/刷子
  • 馬桶刷
  • 拖把
  • 其他
• 簸箕
• 桶
• 除塵器
• 掃帚
• 其他

家庭清潔設備和用品市場規模（按分銷管道分類）

• 市場概況
• 大賣場/超級市場
• 批發商
• 專賣店
• 線上

家用清潔工具和用品市場規模（價格分佈範圍）

• 市場概況
• 價格低廉
• 中價位

家庭清潔工具和用品市場規模（按最終用戶分類）

• 市場概況
• 住宅
• 商業的

居家清潔設備及用品市場規模

• 北美洲
  • 美國
  • 加拿大
• 歐洲
  • 德國
  • 西班牙
  • 法國
  • 英國
  • 義大利
  • 其他歐洲國家地區
• 亞太地區
  • 中國
  • 印度
  • 日本
  • 韓國
  • 其他亞太地區
• 拉丁美洲
  • 巴西
  • 其他拉丁美洲國家
• 中東和非洲
  • 海灣合作理事會國家
  • 南非
  • 其他中東和非洲地區

競爭資訊

• 前 5 家公司對比
• 主要企業市場定位（2024年）
• 主要市場參與者所採用的策略
• 近期市場趨勢
• 公司市場佔有率分析（2024 年）
• 主要企業簡介
  • 公司詳細資訊
  • 產品系列分析
  • 公司分部佔有率分析
  • 收益與前一年同期比較對比（2022-2024 年）

主要企業簡介

• Vileda（Germany）
• 3M（USA）
• Eureka Forbes（India）
• Dyson（UK）
• Electrolux（Sweden）
• Stanley Black & Decker（USA）
• BISSELL（USA）
• Nilfisk（Denmark）
• iRobot（USA）
• SharkNinja（USA）
• Panasonic（Japan）
• LG Electronics（South Korea）
• Samsung Electronics（South Korea）
• Haier Group（China）
• Miele（Germany）
• Philips（Netherlands）
• Toshiba（Japan）
• Hitachi（Japan）
• Whirlpool Corporation（USA）
• Godrej Consumer Products（India）

結論和建議

Global Household Cleaning Tools and Supplies Market size was valued at USD 210 billion in 2023 and is poised to grow from USD 220.92 billion in 2024 to USD 331.41 billion by 2032, growing at a CAGR of 5.2% during the forecast period (2025-2032).

The global household cleaning tools and supplies market is experiencing robust growth, driven primarily by a surge in demand for eco-friendly and chemical-free products alongside advanced automated cleaning solutions. As living standards rise, consumers are increasingly seeking efficient and effective cleaning tools, which has propelled market expansion from 2025 to 2032. Key players like Procter & Gamble, SC Johnson Professional, and Reckitt Benckiser are responding to this trend with innovative offerings, such as sustainable packaging, water-efficient devices, and eco-friendly product lines. Additionally, rising disposable incomes, the popularity of smart home technology, and the convenience of online shopping are further enhancing market opportunities. The demand for modern, mechanized cleaning solutions continues to shape the landscape, indicating a promising trajectory for the industry.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Household Cleaning Tools And Supplies market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Household Cleaning Tools And Supplies Market Segments Analysis

Global Household Cleaning Tools and Supplies Market is segmented by Tools Type, Distribution Channel, Price Range, End-User and region. Based on Tools Type, the market is segmented into Cleaning Tool/ Brushes, Dustpans, Buckets, Dusters, Brooms and Others. Based on Distribution Channel, the market is segmented into Hypermarket/ Supermarket, Wholesaler, Specialty Store and Online. Based on Price Range, the market is segmented into Low and Medium. Based on End-User, the market is segmented into Residential and Commercial. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Household Cleaning Tools And Supplies Market

The Global Household Cleaning Tools and Supplies market is being driven by a notable rise in consumer demand for eco-friendly cleaning products and tools. As awareness of environmental issues escalates, both businesses and households are increasingly choosing non-toxic, biodegradable, and reusable cleaning solutions. This growing inclination towards sustainability is particularly prominent in developed countries, where stringent regulations promote the use of environmentally conscious products. Consumers are actively seeking out options that align with their values, spurring a shift in the industry toward more sustainable practices and offerings. Overall, this trend significantly influences market dynamics and growth opportunities.

Restraints in the Global Household Cleaning Tools And Supplies Market

One of the primary challenges facing the Global Household Cleaning Tools and Supplies market is the high cost associated with advanced cleaning products, including smart mops and robotic vacuums. These innovative technologies often come with a steep upfront price, making them inaccessible for budget-conscious consumers, particularly in developing nations. As a result, this financial barrier can restrict the broad acceptance and use of sophisticated cleaning solutions in certain areas, hindering the overall growth and development of the market. Consequently, the disparity in affordability may impede the transition from conventional cleaning methods to more advanced, efficient alternatives.

Market Trends of the Global Household Cleaning Tools And Supplies Market

The Global Household Cleaning Tools and Supplies market is witnessing a significant trend towards subscription services, driven by consumers' desire for convenience and efficiency. As consumers increasingly favor contactless shopping options, subscription models for cleaning products like mops, wipes, and detergents are on the rise. This trend not only offers the benefit of regular delivery, ensuring a consistent supply of essential cleaning items, but also saves time by reducing the need for frequent market visits. As a result, companies are adapting their business strategies to capitalize on this growing demand, shaping the future of household cleaning solutions.

Table of Contents

Introduction

• Objectives of the Study
• Scope of the Report
• Definitions

Research Methodology

• Information Procurement
• Secondary & Primary Data Methods
• Market Size Estimation
• Market Assumptions & Limitations

Executive Summary

• Global Market Outlook
• Supply & Demand Trend Analysis
• Segmental Opportunity Analysis

Market Dynamics & Outlook

• Market Overview
• Market Size
• Market Dynamics
  • Drivers & Opportunities
  • Restraints & Challenges
• Porters Analysis
  • Competitive rivalry
  • Threat of substitute
  • Bargaining power of buyers
  • Threat of new entrants
  • Bargaining power of suppliers

Key Market Insights

• Key Success Factors
• Degree of Competition
• Top Investment Pockets
• Market Ecosystem
• Market Attractiveness Index, 2024
• PESTEL Analysis
• Macro-Economic Indicators
• Value Chain Analysis
• Pricing Analysis
• Regulatory Landscape
• Case Studies
• Technological Advancement

Global Household Cleaning Tools and Supplies Market Size by Tools Type & CAGR (2025-2032)

• Market Overview
• Cleaning Tool/ Brushes
  • Toilet Brush
  • Mop
  • Others
• Dustpans
• Buckets
• Dusters
• Brooms
• Others

Global Household Cleaning Tools and Supplies Market Size by Distribution Channel & CAGR (2025-2032)

• Market Overview
• Hypermarket/ Supermarket
• Wholesaler
• Specialty Store
• Online

Global Household Cleaning Tools and Supplies Market Size by Price Range & CAGR (2025-2032)

• Market Overview
• Low
• Medium

Global Household Cleaning Tools and Supplies Market Size by End-User & CAGR (2025-2032)

• Market Overview
• Residential
• Commercial

Global Household Cleaning Tools and Supplies Market Size & CAGR (2025-2032)

• North America (Tools Type, Distribution Channel, Price Range, End-User)
  • US
  • Canada
• Europe (Tools Type, Distribution Channel, Price Range, End-User)
  • Germany
  • Spain
  • France
  • UK
  • Italy
  • Rest of Europe
• Asia Pacific (Tools Type, Distribution Channel, Price Range, End-User)
  • China
  • India
  • Japan
  • South Korea
  • Rest of Asia-Pacific
• Latin America (Tools Type, Distribution Channel, Price Range, End-User)
  • Brazil
  • Rest of Latin America
• Middle East & Africa (Tools Type, Distribution Channel, Price Range, End-User)
  • GCC Countries
  • South Africa
  • Rest of Middle East & Africa

Competitive Intelligence

• Top 5 Player Comparison
• Market Positioning of Key Players, 2024
• Strategies Adopted by Key Market Players
• Recent Developments in the Market
• Company Market Share Analysis, 2024
• Company Profiles of All Key Players
  • Company Details
  • Product Portfolio Analysis
  • Company's Segmental Share Analysis
  • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

• Vileda (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• 3M (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Eureka Forbes (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Dyson (UK)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Electrolux (Sweden)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Stanley Black & Decker (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• BISSELL (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Nilfisk (Denmark)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• iRobot (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• SharkNinja (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Panasonic (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• LG Electronics (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Samsung Electronics (South Korea)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Haier Group (China)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Miele (Germany)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Philips (Netherlands)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Toshiba (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Hitachi (Japan)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Whirlpool Corporation (USA)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments
• Godrej Consumer Products (India)
  • Company Overview
  • Business Segment Overview
  • Financial Updates
  • Key Developments

Conclusion & Recommendations