市場調查報告書
商品編碼
1258855
到 2028 年的快餐市場預測——按食品、服務類型、最終用戶和地區進行的全球分析Fast Food Market Forecasts to 2028 - Global Analysis By Food Item, By Service Type, By End User and By Geography |
根據 Stratistics MRC 的數據,全球快餐市場預計將在 2022 年達到 1.643 萬億美元,並在 2028 年達到 1.6015.1 億美元,在預測期內將以 8.05% 的複合年增長率增長。
在快餐店和小吃攤準備和供應的食物稱為快餐。 它可以代替家庭烹飪。 快餐廣泛應用於餐廳、酒店和快餐店等終端用戶行業。 它通常是散裝烹製,並根據客戶的要求快速供應。 快餐包括漢堡包、三明治、比薩餅、意大利面、雞肉、海鮮以及亞洲和南美菜餚。
根據美國疾病控制和預防中心的數據,2013 年至 2016 年期間,美國平均有 36.6% 的成年人食用快餐。 快餐市場的領先企業擁有廣泛的產品組合,以滿足兒童、成人和老年人的需求。
在大多數地區,兩人或兩人以上家庭的增加和家庭收入的增加是推動消費者外出就餐偏好的主要因素。 然而,儘管達美樂、必勝客、麥當勞、肯德基和漢堡王等知名品牌繼續受到歡迎,但在世界發達地區和發展中地區,種類繁多的餐飲選擇正在迅速擴張。 隨著快餐在千禧一代中越來越受歡迎,國際快餐公司紛紛瞄準海外市場。 不斷增長的千禧一代人口、不斷增加的家庭收入、不斷增長的旅遊業以及不斷變化的消費者購買模式都為該行業的發展做出了貢獻。
在不久的將來,預計阻礙市場增長的主要因素包括迅速擴大的老齡化人口和快餐對健康的不利影響。 此外,全球正在轉向健康的飲食習慣,健康的食物選擇也越來越受歡迎。 預計這種生活方式的改變將部分阻礙市場擴張。 然而,不斷提高的食品安全標準和野生動物保護法預計將對該行業構成重大障礙。 還預計消費者的健康意識,尤其是肥胖,可能會限制市場擴張。
能夠在短時間內提供食物的便利性主要吸引了千禧一代消費者,這是推動這一市場的關鍵因素。 消費者對即食食品和快餐的偏好正在改變全球市場動態。 快餐易於準備和食用,這極大地促進了對這些產品不斷增長的需求。 此外,使市場在未來幾年蓬勃發展的另一個因素是其客戶可支配收入的增加。 根據美國農業部的數據,美國的快餐店數量在過去十年間增長了近 20%,從 2000 年的約 28.5 萬家增加到 2015 年的 34 萬多家。 2000 年至 2015 年間,許多城市縣的快餐店增長率超過 30%,而全國平均水平為 20%,城市化進程迅速,特別是在大西洋中部、東南部和西部各州。
零食是一種常見的移動食品,但與全食相比,它們的營養成分、纖維和水含量較低,而卡路裡含量較高。 收入水平的提高、快速的城市化、送貨上門服務、咄咄逼人和引人注目的廣告以及國際美食被認為是垃圾食品消費呈上升趨勢的原因。 年輕人對快餐的日益上癮令人擔憂,因為它會促進高脂肪攝入,增加肥胖和相關慢性病的風險。
由於感染人數不斷增加以及對食源性傳播的擔憂,COVID-19 疫情對食品行業產生了負面影響。 疫情初期,供應鏈中斷和勞動力短缺影響了快餐的需求。 根據全國飯店協會的數據,2020 年 6 月約有 700 萬美國人失業。 此外,消費者對吃健康食品的好處的了解的增加也影響了大流行期間該行業的擴張。 由於快餐特許經營權的增加和在線送餐需求的增長,預計大流行後市場的需求將出現反彈。
由於漢堡包和三明治在所有年齡段的人群中都很受歡迎,因此在預測期內,漢堡包和三明治餐廳部分將繼續主導市場。 漢堡和三明治的價格也低於比薩餅和意大利面。 最著名的快餐連鎖店之一是麥當勞。 我們在全球 119 個國家/地區設有公司商店、特許經營商店和授權附屬公司。
預計在預測期內,送餐服務將穩步發展。 近年來,食品行業引入了新的配送服務,改變了食品的訂購和配送方式。 食品配送行業擴張的一個主要驅動力是互聯網的可訪問性。 此外,快餐店和食品連鎖店正積極通過廣告和營銷活動推動市場擴張。
北美在全球市場中佔有最大的銷售份額,預計在預測期內將繼續保持這一勢頭。 該地區的主導地位可歸因於雙收入家庭的增加、家庭收入水平的提高以及快餐特許經營權的迅速普及。 美國是最大的休閒食品市場,因為人們幾乎每天都在外面吃飯。 另一方面,由於生活方式的改變、年輕人口的增長和旅遊業的發展,墨西哥有望成為最大的受益者。
由於旅遊業的增長,歐洲將成為預測期內最發達的市場。 消費者在快餐上的支出和不斷變化的消費者偏好都有助於增長。 此外,由於忙碌的生活方式,速食早餐產品越來越受歡迎。 烘焙食品和馬鈴薯產品最具吸引力的市場之一是歐洲,它是世界上最具吸引力的地區之一。
快餐市場的主要參與者包括:Auntie Anne's Inc、Burger King、Chipotle Mexican Grill、Cinnabon Franchisor SPV LLC、CKE Restaurants Holdings Inc、Doctor's Associate Inc、Domino's、Dunkin、Firehouse Restaurant Group, Inc, Hardee's Restaurants Llc, Inspire Brands Inc, Jack in the Box Inc, 肯德基, Little Caesars, 麥當勞, Papa Jones, 必勝客, Restaurant Brands International Inc, Taco Bell, Fujiian Food Co! 品牌公司
2021 年 10 月,漢堡王通過在全國范圍內推出基於植物的 Impossible Nuggets 和 Ghost Pepper Nuggets 的 LTO 擴展了其美國菜單。
2021年9月,棒約翰國際與特許經營商Sun Holdings在美國簽署了國內特許經營發展協議,根據協議條款,Sun Holdings將在2029年前在德克薩斯州開設100家新店。
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According to Stratistics MRC, the Global Fast Food Market is accounted for $1,006.43 billion in 2022 and is expected to reach $1,601.51 billion by 2028 growing at a CAGR of 8.05% during the forecast period. Food produced and served at quick-service restaurants or by street vendors is referred to as fast food. It serves as a substitute for home-cooked food. In end-user businesses, including restaurants, hotels, and fast food outlets, quick food is widely used. They are typically prepared in bulk and rapidly served to clients according to their requirements. Fast food options include burgers and sandwiches, pizza and pasta, chicken, and seafood, as well as Asian and South American cuisine.
According to the Centers for Disease Control & Prevention, in the US, on an average, 36.6% adults consumed fast food during 2013-2016. Major players in the fast food market have an extensive product portfolio to cater to children, adults, and the geriatric population.
The growth of households with two or more people in the majority of regions and increased family income are the main factors driving consumers to eat out more. However, despite the continued popularity of well-known brands like Domino's, Pizza Hut, McDonald's, KFC, and Burger King, the rapid expansion of variety food service outlets is gaining popularity in both developed and developing regions around the world. International fast food firms are focusing on foreign markets as fast food becomes increasingly popular among millennials. The expansion of the millennial population, rising family incomes, increasing tourism, and changing consumer purchasing patterns are all contributing to the industry's growth.
Some of the major factors anticipated to impede market growth in the near future are the rapidly expanding geriatric population and the negative health effects of fast food. Moreover, people are migrating towards healthy eating habits in increasing numbers globally, which have led to an increase in the popularity of healthy food options. It is anticipated that this change in lifestyle may partially impede market expansion. However, rising food safety standards and legislation safeguarding wildlife, are anticipated to be major barriers for this industry. Nevertheless, it is anticipated that consumer health awareness, particularly obesity, may limit market expansion.
Convenience, which makes it possible to serve food quickly and in a short amount of time and appeals mostly to millennial consumers, is a key factor propelling this market. Consumer preference for prepared foods and fast food has altered the dynamics of the global market. Fast food is easier to prepare and consume, which contributes significantly to the rising demand for these products. Another element that will enable the market to thrive in the upcoming years is the rising disposable income of customers. According to the USDA, the number of quick-service restaurants in the United States increased by almost 20% during the previous ten years, from about 285,000 establishments in 2000 to over 340,000 in 2015. In comparison to the 20 percent national average, quick-service restaurant growth in many urban counties during the period 2000-15 exceeded 30%, particularly in the Mid-Atlantic, Southeast, and rapidly urbanising counties in the Western states.
Even while ready-to-eat Snacks are a common type of food eaten away from home; they have fewer nutrients, fibre, and water than natural foods and are higher in calories. A rising tendency in increased junk food intake is attributed to higher income levels, the move towards rapid urbanisation, home deliveries, aggressive, attention-grabbing advertising, and international cuisines. Young adults' increasing reliance on fast food raises concerns since it encourages high fat consumption, which raises the risk of obesity and the chronic diseases associated with it.
Due to the increased number of cases and concern over acquiring the infection via food, the COVID-19 pandemic had a negative impact on the food industry. Early on in the epidemic, supply-chain disruptions and labour shortages had an influence on the demand for fast food. About 7 million Americans lost their jobs in June 2020, according to the National Restaurant Association. Also, increased consumer knowledge of the benefits of eating healthy foods had an impact on the expansion of the industry during the pandemic. Due to an increase in fast food franchises and rising demand for online meal deliveries, the market is anticipated to regain its demand after the pandemic.
Due to the popularity of burgers and sandwiches among all age groups, the burger and sandwich restaurant segment will continue to dominate the market during the forecasted period. Burgers and sandwiches also cost less than pizza and pasta. One of the most well-known fast food franchises is McDonald's. In 119 nations throughout the world, it has company-operated restaurants, franchised restaurants, and authorised affiliates.
Over the projection period, food delivery services are expected to develop at a robust pace. The introduction of new delivery services into the food sector in recent years has altered the way that food is ordered and distributed. The primary driver of the expansion of the food delivery sector is the accessibility of the internet. Furthermore, quick-service restaurants and food chains are actively promoting market expansion with their advertising and marketing activities.
North America commanded the largest revenue share on the global market, and it is anticipated that it will continue to do so throughout the projected period. This area's dominance can be attributed to the rise of homes with two wage earners, rising household income levels, and the rapid spread of fast food franchises. Due to Americans eating out almost every day of the week, the United States is the largest market for the snack food sector. Mexico, meanwhile, is anticipated to bring in the most money due to changing lifestyles, a huge population of younger people, and an expanding tourism industry.
Due to the increasing number of tourists, the Europe region will see the highest development in this market throughout the projection period. Consumer spending on fast food and shifting consumer preferences will both contribute to growth. Additionally, because of hectic lifestyles, the popularity of ready-to-make breakfast products is also rising. A market with significant growth potential for baked goods and potato products is Europe, one of the most attractive regions in the world.
Some of the key players in Fast Food market include: Auntie Anne's Inc, Burger King, Chipotle Mexican Grill, Cinnabon Franchisor SPV LLC, CKE Restaurants Holdings Inc., Doctor's Associate Inc, Domino's, Dunkin, Firehouse Restaurant Group , Inc, Hardee's Restaurants Llc , Inspire Brands Inc, Jack in the Box Inc., KFC, Little Caesars, McDonald's, Papa John's, Pizza Hut, Restaurant Brands International Inc, Taco Bell, Fujian Food Co., Ltd, Wendy's and Yum! Brands, Inc.
In October 2021, Burger King expanded its U.S. menu with the plant-based "Impossible Nuggets" and the nationwide LTO release of Ghost Pepper Nuggets.
In September 2021, Papa John's International signed a domestic franchisee development agreement in the U.S. with franchisee operator Sun Holdings in the U.S. According to the terms of the agreement, Sun Holdings will open 100 new stores across Texas by 2029.
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Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.