市場調查報告書
商品編碼
1447133
2030 年感壓標籤市場預測:按產品類型、材料、印刷技術、應用、最終用戶和地區進行的全球分析Pressure Labels Market Forecasts to 2030 - Global Analysis By Product Type (Release Liners and Linerless Labels), By Material (Face Stock, Adhesive, Liner and Other Materials), Printing Technology, Application, End User and By Geography |
根據 Stratistics MRC 的數據,2023 年全球感壓標籤市場規模為 996.7 億美元,預測期內年複合成長率為 5.7%,到 2030 年將達到 1,469.3 億美元。
感壓標籤是設計用於在壓力下黏附到各種表面的不乾膠標籤。廣泛應用於包裝、零售、物流等產業的品牌推廣、產品識別、資訊展示等。這些標籤是透過壓力施加的,因此不需要額外的熱量或溶劑來黏合,使其方便且多功能,適用於各種應用。
印度包裝研究所 (IIP) 的數據顯示,過去 10 年印度的包裝消費量激增了 200%,從 2010 會計年度的人均年消費量(pppa) 4.3 公斤成長到 2020 會計年度的 8.6 公斤 pppa。
各產業需求不斷擴大
食品和飲料和飲料、藥品、消費品和物流等多種行業都嚴重依賴感壓標籤來進行品牌推廣、包裝和產品識別。由於消費者意識的增強、嚴格的標籤法規以及高效庫存管理的需要,對感壓標籤的需求持續成長。這一趨勢是由標籤的多功能性、耐用性和粘附於各種表面的能力推動的,滿足了各個行業不斷變化的需求。
原物料價格波動
感壓標籤依賴紙張、薄膜、黏劑和被覆劑等材料。這些原料價格的變動直接影響生產成本。原物料價格的急劇上漲可能會對標籤製造商的報酬率造成壓力,並導致最終用戶的價格上漲。此外,不透明的原料成本使公司難以有效預測和規劃預算,這可能會影響投資決策和整體市場穩定性。
數位印刷技術的進步
數位印刷具有多種優勢,包括快速週轉印刷的成本效益、客製化功能和快速週轉時間。該技術使標籤製造商能夠生產具有複雜設計和可變資料的高品質、客製化感壓標籤,以滿足各行業最終用戶的多樣化需求。總體而言,在感壓標籤市場中採用數位印刷提高了競爭力並開闢了新的成長途徑。
與替代標記方法的衝突
直接印刷、套標和套模貼標等替代方法具有降低材料成本和改善美觀等優點。此外,數位印刷和標籤設備的技術進步進一步加劇了競爭。這迫使標籤製造商透過提供獨特的功能來創新和差異化他們的產品。我們無法滿足不斷變化的市場需求並與替代標籤方法進行有效競爭,這可能會減少感壓標籤製造商的市場佔有率並降低盈利。
COVID-19 大流行感壓標籤市場產生了重大影響,導致供應鏈中斷、生產放緩以及消費行為的變化。由於關閉和限制影響了世界各地的行業,對感壓標籤的需求出現波動,特別是在食品和飲料和飲料、製藥和物流等行業。然而,在大流行的挑戰中,對衛生和安全標籤的日益關注為抗菌和防篡改標籤解決方案創造了機會。
預計面材細分市場在預測期內將是最大的
在感壓標籤市場中,面材部分在標籤的性能和美觀方面發揮關鍵作用,預計將成為預測期內最大的部分。面材,例如紙張、薄膜或特殊基材,形成標籤的最外層,直接影響列印品質、耐用性和視覺吸引力。隨著各行業對高品質、可自訂標籤的需求不斷增加,面材領域預計將在未來幾年持續成長並推動市場擴張。
預計醫療保健產業在預測期內年複合成長率最高
由於全球對藥品、醫療設備和保健產品的需求不斷成長,預計醫療保健領域將在感壓標籤市場中實現最高成長率。由於嚴格的監管要求以及對患者安全和合規性的準確標籤的需求,醫療保健行業正在優先考慮高品質的感壓標籤。人口老化、醫療保健支出增加以及醫療程序的進步等因素進一步推動了醫療保健行業對感壓標籤的需求,並促進了其快速成長。
由於成熟的行業格局、強勁的製造業以及對包裝商品的高消費需求,北美在感壓標籤市場中佔有最大的市場佔有率。此外,嚴格的標籤法規以及對產品安全性和真實性的日益重視進一步推動了市場成長。由於先進標籤技術的日益採用以及主要市場參與者的強大影響力,北美預計將保持其在感壓標籤市場的主導地位。
由於工業化不斷擴大、消費者對包裝商品的需求不斷成長以及基礎設施和製造能力投資的增加,亞太地區預計將成為感壓標籤市場成長最快的地區。另一個好處是,該地區擁有龐大且多樣化的消費群,推動了各產業對創新標籤解決方案的需求。由於有利的政府政策和先進標籤技術的日益採用,亞太地區在未來幾年提供了巨大的市場擴張機會。
According to Stratistics MRC, the Global Pressure Labels Market is accounted for $99.67 billion in 2023 and is expected to reach $146.93 billion by 2030 growing at a CAGR of 5.7% during the forecast period. Pressure labels are adhesive labels designed to adhere to various surfaces under pressure. They are widely used in industries such as packaging, retail, and logistics for branding, product identification, and information display. These labels are applied using pressure, requiring no additional heat or solvents for adhesion, making them convenient and versatile for a range of applications.
According to the Indian Institute of Packaging (IIP), packaging consumption in India has surged by 200% over the last decade, from 4.3 kilograms per person per annum (pppa) in FY10 to 8.6 kg pppa in FY20.
Growing demand from various industries
Various sectors, such as food and beverage, pharmaceuticals, consumer goods, and logistics, rely heavily on pressure-sensitive labels for branding, packaging, and product identification purposes. With the rise in consumer awareness, stringent labeling regulations, and the need for efficient inventory management, the demand for pressure labels continues to grow. This trend is fueled by the labels' versatility, durability, and ability to adhere to various surfaces, meeting the evolving needs of different industries.
Price fluctuations in raw materials
Pressure-sensitive labels rely on materials like paper, film, adhesives, and coatings. Any volatility in the prices of these inputs directly impacts production costs. Sudden increases in raw material prices can squeeze profit margins for label manufacturers and may lead to price hikes for end-users. Moreover, uncertain material costs make it challenging for companies to forecast and plan their budgets effectively, potentially affecting investment decisions and overall market stability.
Advancements in digital printing technology
Digital printing offers several advantages, including cost-effectiveness for short print runs, customization capabilities, and quick turnaround times. This technology enables label manufacturers to produce high-quality, customized pressure-sensitive labels with intricate designs and variable data, meeting the diverse needs of end-users across industries. Overall, the adoption of digital printing in the pressure label market enhances competitiveness and opens new avenues for growth.
Competition from alternative labeling methods
Alternative methods such as direct printing, sleeves, and in-mold labeling offer advantages like reduced material costs and enhanced aesthetics. Additionally, technological advancements in digital printing and labeling equipment further intensify competition. This pressures label manufacturers to innovate and differentiate their products by offering unique features. Failure to adapt to changing market demands and effectively compete with alternative labeling methods could result in a loss of market share and decreased profitability for pressure label manufacturers.
The COVID-19 pandemic significantly impacted the pressure label market, causing disruptions in supply chains, production slowdowns, and shifts in consumer behavior. With lockdowns and restrictions affecting industries worldwide, demand for pressure labels fluctuated, particularly in sectors like food and beverage, pharmaceuticals, and logistics. However, increased emphasis on hygiene and safety labeling led to opportunities for anti-microbial and tamper-evident label solutions amidst the pandemic's challenges.
The face stock segment is expected to be the largest during the forecast period
In the pressure label market, the face stock segment is anticipated to dominate during the forecast period due to its crucial role in label performance and aesthetics. Face stock materials, such as paper, film, and specialty substrates, form the outermost layer of labels and directly impact print quality, durability, and visual appeal. With increasing demand for high-quality and customizable labels across various industries, the face stock segment is expected to experience sustained growth, driving market expansion in the coming years.
The healthcare segment is expected to have the highest CAGR during the forecast period
The healthcare segment is forecasted to achieve the highest growth rate in the pressure label market due to rising demand for pharmaceuticals, medical devices, and healthcare products globally. With stringent regulatory requirements and the need for accurate labeling for patient safety and compliance, the healthcare industry prioritizes high-quality pressure labels. Factors such as population aging, increased healthcare spending, and advancements in medical treatments further drive the demand for pressure labels in the healthcare sector, contributing to its rapid growth.
North America is positioned to capture the largest market share in the pressure label market due to the region's mature industrial landscape, robust manufacturing sector, and high consumer demand for packaged goods. Additionally, stringent labeling regulations and a growing emphasis on product safety and authenticity further drive market growth. With the increasing adoption of advanced labeling technologies and the strong presence of key market players, North America is expected to maintain its leadership position in the pressure label market.
The Asia Pacific region is estimated to experience rapid growth in the pressure label market due to expanding industrialization, rising consumer demand for packaged goods, and increasing investments in infrastructure and manufacturing capabilities. Additionally, the region benefits from a large and diverse consumer base driving demand for innovative labeling solutions across various industries. With favorable government policies and the growing adoption of advanced labeling technologies, the Asia-Pacific region presents significant opportunities for market expansion in the coming years.
Key players in the market
Some of the key players in Pressure Labels Market include 3M Company, Americk Packaging Group, Avery Dennison Corporation, CCL Industries Inc., Constantia Flexibles Group GmbH, Coveris Holdings S.A., Duraco Specialty Materials, Fuji Seal International, Inc., Huhtamaki Group, Inland Packaging, Labelcraft Products Ltd., LINTEC Corporation, MCC Label, Mondi plc, Multi-Color Corporation, Reflex Labels Ltd., RR Donnelley, Sato Holdings Corporation, UPM-Kymmene Corporation and WS Packaging Group, Inc.
In May 2023, Duraco Specialty Materials ("Duraco" or "Company"), a leading manufacturer of specialty materials including pressure sensitive tapes and labels, coated films, and release liners, announced that it has acquired Strata-Tac, Inc. ("Strata-Tac"), a leading manufacturer of custom engineered pressure sensitive self-adhesive products and top coated films, from private sellers. Terms of the transaction were not disclosed.
In March 2022, Avery Dennison Corporation announced that it had launched a new range of linerless labels for the food and beverage industry. The labels are made from a compostable material and can be printed with high-quality graphics and branding.
In February 2022, 3M Company announced that it had introduced a new line of durable label materials for the automotive and industrial markets. The materials are designed to withstand harsh environments and are resistant to chemicals, abrasion, and extreme temperatures.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.