市場調查報告書
商品編碼
1462766
全球網路即時通訊市場:分析 - 按產品類型、相容設備、部署類型、公司規模、最終用戶、區域、預測(~2030 年)Web Real-Time Communication Market Forecasts to 2030 - Global Analysis By Product Type, Enabled Devices, Deployment Type, Enterprise Size, End User and by Geography |
全球網路即時通訊(WebRTC)市場規模到2023年達到86億美元,預計預測期內年複合成長率為42.2%,到2030年將達到1010.9億美元。
名為 Web 即時通訊(WebRTC)的強大開放原始碼計劃可在 Web 瀏覽器中實現即時通訊。用戶無需安裝額外的軟體或外掛程式即可參與點對點資料共用和視訊/音訊通話。 WebRTC 讓開發人員可以輕鬆建立流暢且動態的 Web 應用程式,改善溝通和團隊合作。它對各種平台(包括桌面和行動平台)的適應性使其成為開發基於瀏覽器的尖端通訊工具的首選。
據國際 WebRTC 論壇表示,近年來 WebRTC 的採用速度顯著加快,提供了創新的通訊解決方案,利用即時資料傳輸的力量來增強客戶參與並提高各行業的業務效率。
人們對遠距工作越來越感興趣
當前的全球趨勢和有利於彈性和權力下放的工作文化的長期變化推動對遠端協作的需求。透過支援高品質視訊會議、螢幕共用和即時文件協作,WebRTC 可實現遠端團隊之間的順暢通訊,並促進跨地理邊界的高效協作。與計劃管理軟體和協作平台的整合簡化了溝通流程並實現了即時決策和回饋,進一步提高了生產力。
隱私和安全問題
儘管WebRTC內建了資料加密和對等連線驗證等安全功能,但仍存在通訊會話的安全性和隱私問題。 WebRTC 實作和瀏覽器擴充功能中的漏洞可能允許惡意行為者攔截或修改通訊會話期間傳送的敏感資料。此外,追蹤、指紋辨識和 IP 位址外洩等問題可能會損害用戶隱私和匿名性,尤其是在政府、金融和醫療保健等監管嚴格的領域,導致監管和法律方面的挑戰。
遠距醫療和遠端醫療的成長
WebRTC 能夠促進遠端醫療服務、虛擬醫療保健提供模式和遠距諮詢,並具有徹底改變醫療保健產業的巨大潛力。醫療保健提供者可以利用 WebRTC 提供安全、符合 HIPAA 要求的視訊會議,以進行後續預約、專家轉診和遠距患者諮詢。支援 WebRTC 的遠端醫療平台還可以幫助對慢性病患者進行藥物管理、依從性追蹤和遠端監控。此外,WebRTC 與穿戴式感測器、醫療設備和電子健康記錄(EHR)系統的整合改善了整個醫療保健生態系統的資料交換、互通性和護理協調。
服務品質(QoS)問題
WebRTC 應用程式必須保持一致的服務品質(QoS),才能提供令人滿意的使用者體驗。通訊會話的清晰度、同步性和回應能力會受到網路擁塞、延遲、封包遺失和抖動等因素的不利影響,降低音訊和影像品質。其他 QoS 指標(例如吞吐量、延遲和影格速率)可能會受到頻寬、裝置效能和網路條件變化的影響。因此,可能會出現音訊/視訊偽影、凍結和丟幀等問題。此外,應引進擁塞控制演算法、糾錯技術和自適應位元率流來解決 QoS 問題並最大限度地減少效能下降。
WebRTC 市場受到了 COVID-19 爆發的重大影響,加速了各行業對支援 WebRTC 的解決方案的採用和利用。隨著遠距工作趨勢的日益成長,由 WebRTC 提供支援的虛擬協作工具對於保持業務連續性和實現順暢的團隊溝通非常重要。同樣,由於對遠端醫療服務的需求不斷成長,基於 WebRTC 的遠端醫療平台興起。這些平台可以透過最少的面對面互動進行遠端諮詢和患者監控。此外,疫情也暴露了即時通訊在解決社會隔離、促進遠距學習和遠端提供所需服務的價值。這推動 WebRTC 技術的進一步創新和投資。
預計行動細分市場在預測期內將是最大的
行動領域所佔佔有率最大,智慧型手機和平板電腦佔據了網路流量的大部分,這表明行動裝置已變得多麼普遍。對行動通訊解決方案的需求不斷成長、行動應用程式的接受度不斷提高以及將 WebRTC 功能順利整合到行動瀏覽器和應用程式中是促成行動市場主導地位的關鍵因素。此外,行動裝置是語音聊天、視訊通話和直播等支援 WebRTC 的服務的重要平台。
醫療保健產業預計在預測期內年複合成長率最高
在同一市場中,醫療保健產業的年複合成長率最高。醫療保健領域的數位轉型加速採用,重點是提高業務效率、促進遠端存取醫療服務以及改善患者照護。 WebRTC 對於這一轉變非常重要,因為它可以實現患者和醫療保健提供者之間的即時通訊,實現虛擬諮詢、遠端監控和遠端醫療服務。 WebRTC 還與醫療設備、遠端醫療平台和電子健康記錄(EHR)系統整合,以改善整個醫療保健生態系統的資料交換、互通性和護理協調。
歐洲地區所佔佔有率最大。歐洲因其強大的法規環境、高度發展的數位基礎設施以及通訊技術的廣泛使用而引領WebRTC市場。支持數位創新和連接的舉措使歐盟成員國受益,並為 WebRTC 解決方案的開發創造了有利的環境。此外,歐洲擁有大量專門從事即時通訊技術的尖端新興企業、研究中心和公司,所有這些都在推動市場創新和競爭力。支援 WebRTC 的應用程式被該地區的各個行業(包括醫療保健、金融、零售和教育)採用,以提高客戶參與、加快企業流程並提供尖端服務。
亞太地區的年複合成長率最高,這是由多種因素推動的,包括該地區的快速都市化、網際網路普及的提高以及移動設備使用量的增加。中國、印度、日本和韓國等國家數位基礎設施和通訊技術方面進行大量投資。因此,支援 WebRTC 的解決方案擴大被各個行業採用,包括通訊、電子商務、醫療保健和教育。此外,數位原民公司的成長、新興企業生態系統的發展以及支持數位創新的政府計畫也推動了亞太地區對 WebRTC 的需求。
According to Stratistics MRC, the Global Web Real-Time Communication (WebRTC) Market is accounted for $8.60 billion in 2023 and is expected to reach $101.09 billion by 2030 growing at a CAGR of 42.2% during the forecast period. A potent open-source project called Web Real-Time Communication (WebRTC) makes it possible to communicate in real time right within web browsers. Without the need to install extra software or plug-in, users can participate in peer-to-peer data sharing and video and audio calls. WebRTC facilitates the creation of smooth and dynamic web applications by developers, leading to improved communication and teamwork. Because of its adaptability to a wide range of platforms, including desktop and mobile, it is the preferred option for developing cutting-edge, browser-based communication tools.
According to the International WebRTC Forum, the adoption of WebRTC has significantly accelerated in recent years, empowering businesses to deliver innovative communication solutions that leverage the power of real-time data transmission, thereby enhancing customer engagement and driving operational efficiency across diverse industries.
Growing interest in working remotely
The need for remote collaboration is growing due to long-term changes in work culture that favor flexibility and decentralization, in addition to current world events. WebRTC enables smooth communication between remote teams and fosters productive collaboration across geographic boundaries by supporting high-quality video conferencing, screen sharing, and real-time document collaboration. Its integration with project management software and collaboration platforms streamlines communication processes and allows for real-time decision-making and feedback, which further boosts productivity.
Privacy and security issues
Although WebRTC comes with built-in security features like data encryption and peer connection authentication, there are still issues with communication session security and privacy. Vulnerabilities present in WebRTC implementations or browser extensions may allow malevolent actors to intercept or modify confidential data transmitted during communication sessions. Additionally, issues like tracking, fingerprinting, and IP address leaks may jeopardize user privacy and anonymity, which presents challenges for compliance with regulations and laws, especially in highly regulated sectors like government, finance, and healthcare.
Growth in remote healthcare and telemedicine
With its ability to facilitate telemedicine services, virtual healthcare delivery models, and remote consultations, WebRTC has enormous potential to revolutionize the healthcare sector. Healthcare providers can use WebRTC to provide secure, HIPAA-compliant video conferencing for follow-up appointments, specialist referrals, and remote patient consultations. WebRTC-enabled telemedicine platforms can also help with medication management, adherence tracking, and remote monitoring of patients with chronic conditions, all of which can improve patient outcomes and lower healthcare costs. Moreover, WebRTC's integration with wearable sensors, medical devices, and electronic health record (EHR) systems improves data exchange, interoperability, and care coordination throughout the healthcare ecosystem.
Issues with Quality of Service (QoS)
In WebRTC applications, providing a satisfactory user experience requires maintaining a consistent quality of service (QoS). The clarity, synchronicity, and responsiveness of communication sessions can be negatively impacted by factors like network congestion, latency, packet loss, and jitter, which decrease audio and video quality. Additional QoS metrics like throughput, latency, and frame rate may be impacted by variations in bandwidth, device performance, and network conditions. This could result in problems like audio/video artifacts, freezing, or dropped frames. Furthermore, congestion control algorithms, error correction techniques, and adaptive bitrate streaming must be put into place in order to address QoS concerns and minimize performance degradation.
The WebRTC market has been greatly impacted by the COVID-19 pandemic, which has accelerated the adoption and use of WebRTC-enabled solutions across industries. The increasing trend of working remotely has made WebRTC-powered virtual collaboration tools indispensable for preserving business continuity and enabling smooth team communication. In a similar vein, WebRTC-based telemedicine platforms have grown in number due to the growing demand for telehealth services. These platforms allow for remote consultations and patient monitoring with minimal in-person interaction. Moreover, the pandemic has brought to light the value of real-time communication in addressing social isolation, facilitating remote learning, and providing necessary services from a distance. This has encouraged additional innovation and investment in WebRTC technologies.
The Mobile segment is expected to be the largest during the forecast period
The mobile segment has the largest share, as smartphones and tablets account for a large amount of internet traffic, demonstrating how commonplace mobile devices have become. The rising demand for on-the-go communication solutions, the increasing acceptance of mobile applications, and the smooth incorporation of WebRTC functionality into mobile browsers and applications are the main drivers of the mobile segment's dominance. Furthermore, mobile devices are an essential platform for WebRTC-enabled services like voice chats, video calls, and live streaming because they allow users to communicate in real-time, wherever they are and at any time.
The Healthcare segment is expected to have the highest CAGR during the forecast period
In the market, the healthcare sector has the highest CAGR. With an emphasis on boosting operational effectiveness, facilitating remote access to healthcare services, and improving patient care, the healthcare sector has been adopting digital transformation at an increasing rate. WebRTC is essential to this shift because it allows for real-time communication between patients and healthcare providers and makes virtual consultations, remote monitoring, and telemedicine services possible. Additionally, WebRTC improves data interchange, interoperability, and care coordination throughout healthcare ecosystems when it is integrated with medical devices, telehealth platforms, and Electronic Health Record (EHR) systems.
Europe region holds the largest market share in the market. Europe is a leader in the WebRTC market because of its robust regulatory environment, highly developed digital infrastructure, and broad use of communication technologies. Initiatives that support digital innovation and connectivity benefit EU member states, creating an environment that is favorable to the development of WebRTC solutions. Furthermore, Europe is home to a large number of cutting-edge startups, research centers, and corporations that specialize in real-time communication technologies, all of which promote market innovation and competitiveness. WebRTC-enabled applications have been adopted by the region's varied industries-healthcare, finance, retail, and education-to improve customer engagement, expedite corporate processes, and provide cutting-edge services.
The Asia-Pacific region has the highest CAGR, owing to the numerous factors, such as the region's rapid urbanization, rising internet penetration, and rising use of mobile devices, are driving this growth. Significant investments in digital infrastructure and communication technologies are being made in countries like China, India, Japan, and South Korea. This is encouraging the adoption of WebRTC-enabled solutions in a variety of industries, including telecommunications, e-commerce, healthcare, and education. Moreover, the need for WebRTC in Asia Pacific is also fueled by the growth of digitally native companies, the development of startup ecosystems, and government programs that support digital innovation.
Key players in the market
Some of the key players in Web Real-Time Communication (WebRTC) market include Plantronics, Inc, Dialogic Corporation, Oracle Corporation, Plivo, Inc, Quobis, Apidaze, TokBox, Inc, Ribbon Communications Operating Company, Inc, Polycom Inc, Cafex Communications Inc, Genband Inc, Cisco Systems Inc, Avaya, Inc., AT&T Ltd and Twilio Inc.
In March 2024, AT&T agrees to purchase carbon credits from Occidental's 1PointFive. AT&T, opens new tab has agreed to purchase carbon dioxide removal credits as part of its goal to reduce emissions and become carbon neutral in its global operations by 2035. 1PointFive is the carbon capture, utilization and sequestration unit of oil and gas firm Occidental Petroleum (OXY.N), opens new tab. AT&T will buy the credits from 1PointFive's Stratos, a direct air capture facility that is currently under construction in Texas.
In June 2018, Ribbon Communications Inc., a global leader in secure and intelligent cloud communications, today announced that it has signed an agreement to acquire Edgewater Networks, a market leader in Network Edge Orchestration for the small and medium enterprise (SME) and Unified Communications (UC) market. The acquisition is projected to result in Ribbon becoming the market share leader for enterprise Session Border Controllers (SBCs) and Network Edge Orchestration.
In January 2018, Polycom, Inc. announced the signing of a merger agreement to acquire Obihai Technology, Inc., a San Jose-based innovator in VoIP audio solutions. Obihai Technology develops software and hardware for VoIP endpoints. The strategic addition of their best-in-class software and talented development team allows Polycom to compete more effectively in the global voice market and broadens Polycom's portfolio to include complementary technologies for the service providers and customers of all sizes.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.