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市場調查報告書
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1511256

全球蔬菜零食市場，預測 2030 年：按類型、包裝類型、口味、分銷管道、最終用戶、地區

Vegetable Snack Market Forecasts to 2030 - Global Analysis By Type (Dried Veggies, Biscuits and Cookies, Chips and Crisps, Nuts and Seeds and Other Types), Packaging Type, Flavor, Distribution Channel, End User and By Geography
出版日期: | 出版商: Stratistics Market Research Consulting | 英文 200+ Pages | 商品交期: 2-3個工作天內

價格

根據 Stratistics MRC 的數據，2024 年全球蔬菜零食市場規模將達到 49 億美元，預計到 2030 年將達到 79 億美元，預測期內複合年成長率為 8.1%。

蔬菜零食是兩餐之間吃的小塊蔬菜，是一種清淡、健康的零食。這些零食通常是將蔬菜切成條狀或薄片來製備的，例如胡蘿蔔、黃瓜、青椒和芹菜。有時，它們會與鷹嘴豆泥或優格醬等蘸醬一起食用，以增強風味。蔬菜零食很受歡迎，因為它們營養豐富，提供必需的維生素、礦物質和膳食纖維，並且熱量和脂肪含量低。

根據植物性食品協會和Good Food Institute的數據顯示，美國植物性食品零售總額約74億美元，與前一年同期比較成長約6.2%。

對素食和機能性食品的需求不斷增加

市場對純素食和機能性食品的需求激增。出於對健康和永續性的擔憂，消費者越來越傾向於植物來源食品。這種趨勢正在改變產品供應，公司專注於滿足不同飲食偏好的創新和營養零食。對維生素、礦物質和抗氧化劑等機能性食品的需求也在增加，反映出消費者轉向更健康的零食。

保存期限有限

與加工零食不同，蔬菜會在短時間內變質，導致庫存管理成本更高並可能造成浪費。這需要高效的分銷管道和儲存設施來保持新鮮度。此外，消費者對便利性和長保存期限的偏好也是蔬菜零食的絆腳石。因此，由於保存期限有限，市場面臨重大挑戰。

生活方式趨勢的變化

消費者健康意識的增強正在推動對蔬菜零食的需求。這種變化是由於人們對健康益處的認知不斷增強以及對方便攜帶的零嘴零食的渴望而推動的。此外，人們對植物來源飲食和永續性的日益偏好也影響著零嘴零食的選擇。因此，具有獨特風味和質地的創新蔬菜零食越來越受到注重健康的消費者的歡迎。

產品認知度下降

儘管健康意識不斷增強，但許多消費者並沒有意識到該領域提供的多樣化且營養豐富的產品。這種認知的缺乏是市場滲透的障礙，並阻礙了植物性零食消費增加的潛力。此外，蔬菜零食屬於小眾產品，很難滲透到主流消費者意識中。

COVID-19 的影響：

COVID-19的疫情對蔬菜零食市場產生了重大影響，並為消費行為帶來了顯著變化。健康意識的不斷增強導致對營養豐富的植物性零食的需求激增。然而，供應鏈中斷和經濟不確定性破壞了市場穩定性，導致價格波動和分銷挑戰。儘管有這些障礙，冷凍乾燥和脫水蔬菜零食等創新產品還是獲得了關注。

預計薯片和薯片市場在預測期內將是最大的市場

預計薯片和薯片市場在預測期內將是最大的市場。這些產品由馬鈴薯、羽衣甘藍和甘薯等多種蔬菜製成，與傳統油炸零食相比，提供更健康的選擇。憑藉各種口味和質地，薯片和薯片繼續吸引著當今注重健康的世界中尋求美味和營養零食體驗的消費者。

袋裝產品在預測期間內的複合年成長率最高。

預計袋裝產品在預測期內將經歷最高的複合年成長率。這種創新的包裝保留了蔬菜的質地和風味，使其成為外出消費的理想選擇。袋裝還迎合了注重健康的消費者，並提供了一種將更多蔬菜納入飲食的便捷方式。袋裝食品有多種選擇，從混合蔬菜混合物到個人零食，已成為健康零食貨架上的主要產品，並吸引了忙碌的個人和家庭。

比最大的地區

在健康意識不斷增強以及對方便營養零食的需求的推動下，預計北美將在預測期內佔據最大的市場佔有率。消費者正在選擇低熱量、高纖維的植物性零食，如羽衣甘藍片、胡蘿蔔條和豌豆。向植物性飲食的轉變以及對天然和有機產品的偏好進一步推動了這一趨勢。市場區隔 公司正在透過新口味和包裝進行創新，以服務這個不斷成長的細分市場。

複合年成長率最高的地區：

預計亞太地區在預測期內將維持最高的複合年成長率。消費者越來越意識到健康飲食的重要性，導致對營養和天然零嘴零食的需求增加。隨著該地區許多國家可支配收入的增加，消費者越來越願意花錢購買優質健康的零食，例如蔬菜零食。超級市場、大賣場、便利商店、網路平台等零售通路的拓展，讓蔬菜零食更容易接觸到更廣大的消費者。

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目錄

第1章執行摘要

第2章 前言

  • 概述
  • 相關利益者
  • 調查範圍
  • 調查方法
    • 資料探勘
    • 資料分析
    • 資料檢驗
    • 研究途徑
  • 研究資訊來源
    • 主要研究資訊來源
    • 二次研究資訊來源
    • 先決條件

第3章市場趨勢分析

  • 促進因素
  • 抑制因素
  • 機會
  • 威脅
  • 最終用戶分析
  • 新興市場
  • COVID-19 的影響

第4章波特五力分析

  • 供應商的議價能力
  • 買方議價能力
  • 替代品的威脅
  • 新進入者的威脅
  • 競爭公司之間的敵對關係

第5章全球蔬菜零食市場：依類型

  • 乾菜
  • 餅乾餅乾
  • 洋芋片
  • 堅果/種子
  • 其他

第6章全球蔬菜零食市場：依包裝類型

  • 能
  • 瓶子
  • 小袋
  • 其他

第7章全球蔬菜零食市場：依口味

  • 經典的
  • 異國風
  • 甜鹹味

第8章全球蔬菜零食市場：依通路分類

  • 超級市場/大賣場
  • 便利商店
  • 無店鋪基礎
  • 商店基地
  • 零售店
  • 網路零售

第9章全球蔬菜零食市場：依最終用戶分類

  • 注重健康的消費者
  • 健身愛好者
  • 素食主義者
  • 其他

第10章全球蔬菜零食市場：按地區

  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥
  • 歐洲
    • 德國
    • 英國
    • 義大利
    • 法國
    • 西班牙
    • 其他歐洲國家
  • 亞太地區
    • 日本
    • 中國
    • 印度
    • 澳洲
    • 紐西蘭
    • 韓國
    • 其他亞太地區
  • 南美洲
    • 阿根廷
    • 巴西
    • 智利
    • 南美洲其他地區
  • 中東/非洲
    • 沙烏地阿拉伯
    • 阿拉伯聯合大公國
    • 卡達
    • 南非
    • 其他中東/非洲

第11章 主要進展

  • 合約、夥伴關係、協作和合資企業
  • 收購和合併
  • 新產品發布
  • 業務擴展
  • 其他關鍵策略

第12章 公司概況

  • Siren Snacks
  • General Mills Inc.
  • Maple Leaf Foods Inc
  • Haldiram's
  • Oumph
  • Kellogg Company
  • Eat Natural
  • Marlow Foods
  • Peeled Snacks
  • Hippie Snacks
  • Green Park Brands
  • Terra Chips
  • Upton's Natural
  • Sensible Portions
  • Pop & Bottle
  • The Real Coconut
  • Blue Bottle Coffee
Product Code: SMRC26625

According to Stratistics MRC, the Global Vegetable Snack Market is accounted for $4.9 billion in 2024 and is expected to reach $7.9 billion by 2030 growing at a CAGR of 8.1% during the forecast period. A vegetable snack refers to a small, usually bite-sized portion of vegetables that is consumed between meals as a light and healthy snack option. These snacks are often prepared by cutting vegetables like carrots, cucumbers, bell peppers, or celery into sticks or slices. Sometimes, they are accompanied by dips such as hummus or yogurt-based sauces to enhance flavor. Vegetable snacks are popular for their nutritional value, providing essential vitamins, minerals, and fiber while being low in calories and fat.

According to the Plant-based Foods Association and the Good Food Institute, the overall retail sales of plant-based foods in the United States were about 7.4 billion which was around a 6.2% increase as compared to the previous year.

Market Dynamics:

Driver:

Growing demand for vegan and functional foods

The market is witnessing a surge in demand for vegan and functional foods. Consumers are increasingly gravitating towards plant-based options, driven by health and sustainability concerns. This trend is reshaping product offerings, with companies focusing on innovative, nutrient-rich snacks that cater to diverse dietary preferences. The demand for snacks that offer functional benefits like added vitamins, minerals, and antioxidants is also on the rise, reflecting a shift towards healthier snacking choices among consumers.

Restraint:

Limited shelf life

Unlike processed snacks, vegetables have a shorter span before spoiling, leading to higher inventory management costs and potential waste. This necessitates efficient distribution channels and storage facilities to maintain freshness. Moreover, consumer preferences for convenience and longer shelf life pose hurdles for vegetable snacks. Thus, the market faces significant challenges due to limited shelf life.

Opportunity:

Shifting lifestyle trends

Consumers are increasingly gravitating towards healthier options, driving demand for vegetable-based snacks. This shift is propelled by a growing awareness of health benefits and a desire for convenient, on-the-go snacks. Additionally, there's a rising preference for plant-based diets and sustainability, influencing choices in snack consumption. As a result, innovative vegetable snack options with unique flavors and textures are gaining popularity among health-conscious consumers.

Threat:

Lower product awareness

Despite the growing trend towards healthier snacking options, many consumers remain unaware of the diverse and nutritious offerings available in this segment. This lack of awareness poses a barrier to market penetration and hampers the potential for increased consumption of vegetable-based snacks. Moreover, the niche nature of vegetable snacks makes it harder to penetrate mainstream consumer consciousness.

Covid-19 Impact:

The COVID-19 pandemic profoundly impacted the Vegetable Snack market, triggering notable shifts in consumer behavior. With health-conscious trends on the rise, demand surged for nutritious, plant-based snacks. However, supply chain disruptions and economic uncertainties challenged market stability, leading to fluctuating prices and distribution challenges. Despite these hurdles, innovative product offerings, such as freeze-dried and dehydrated vegetable snacks, gained traction.

The chips and crisps segment is expected to be the largest during the forecast period

The chips and crisps segment is expected to be the largest during the forecast period. These products are made from a variety of vegetables like potatoes, kale, and sweet potatoes, providing a healthier option compared to traditional fried snacks. With their diverse flavors and textures, chips and crisps continue to captivate consumers seeking delicious yet nutritious snacking experiences in today's health-conscious era.

The pouches segment is expected to have the highest CAGR during the forecast period

The pouches segment is expected to have the highest CAGR during the forecast period. These innovative packages preserve the crunch and flavor of veggies, making them ideal for on-the-go consumption. Pouches also cater to health-conscious consumers, providing a convenient way to incorporate more vegetables into their diets. With a wide range of options from mixed veggie blends to single-ingredient snacks, pouches have become a staple in the healthy snack aisle, appealing to busy individuals and families alike.

Region with largest share:

North America is projected to hold the largest market share during the forecast period driven by increasing health consciousness and demand for convenient, nutritious snacks. Consumers are opting for vegetable-based snacks like kale chips, carrot sticks, and snap peas due to their low calorie and high fiber content. This trend is further fueled by a shift towards plant-based diets and a preference for natural, organic products. Market players are innovating with new flavors and packaging to cater to this growing segment.

Region with highest CAGR:

Asia Pacific is projected to hold the highest CAGR over the forecast period. There's a growing awareness among consumers about the importance of healthy eating, leading to an increased demand for snacks that are perceived as nutritious and natural. As disposable incomes rise in many countries across the region, consumers are willing to spend more on premium and healthier snack options, including vegetable snacks. The expansion of retail channels, including supermarkets, hypermarkets, convenience stores, and online platforms, has made vegetable snacks more accessible to a broader consumer base.

Key players in the market

Some of the key players in Vegetable Snack market include Siren Snacks, General Mills Inc., Maple Leaf Foods Inc, Haldiram's, Oumph , Kellogg Company, Eat Natural, Marlow Foods, Peeled Snacks, Hippie Snacks, Green Park Brands, Terra Chips, Upton's Natural, Sensible Portions, Pop & Bottle, The Real Coconut and Blue Bottle Coffee.

Key Developments:

In February 2024, Haldiram's and Times Prime announced the expansion of their strategic partnership, building upon the success of the 'Azaadi ka Tyohaar' campaign. This landmark collaboration is not just a continuation but a commitment to ensuring a sustained source of joy and exclusive benefits for Times Prime members.

In May 2023, Blue Bottle Coffee and The Weekend collaborated to unveil Samra Origins Coffee, an Ethiopian variety boasting a medium-to-dark roasted aroma. Utilizing advanced freeze-drying technology, this offering promises a unique coffee experience.

Types Covered:

  • Dried Veggies
  • Biscuits and Cookies
  • Chips and Crisps
  • Nuts and Seeds
  • Other Types

Packaging Types Covered:

  • Cans
  • Jars
  • Pouches
  • Other Packaging Types

Flavors Covered:

  • Classic
  • Exotic
  • Sweet and Savory

Distribution Channels Covered:

  • Supermarket and Hypermarket
  • Convenience Store
  • Non-Store-Based
  • Store-Based
  • Retail Stores
  • Online Retail

End Users Covered:

  • Health-Conscious Consumers
  • Fitness Enthusiasts
  • Vegetarians
  • Other End Users

Regions Covered:

  • North America
    • US
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
    • France
    • Spain
    • Rest of Europe
  • Asia Pacific
    • Japan
    • China
    • India
    • Australia
    • New Zealand
    • South Korea
    • Rest of Asia Pacific
  • South America
    • Argentina
    • Brazil
    • Chile
    • Rest of South America
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Qatar
    • South Africa
    • Rest of Middle East & Africa

What our report offers:

  • Market share assessments for the regional and country-level segments
  • Strategic recommendations for the new entrants
  • Covers Market data for the years 2022, 2023, 2024, 2026, and 2030
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Free Customization Offerings:

All the customers of this report will be entitled to receive one of the following free customization options:

  • Company Profiling
    • Comprehensive profiling of additional market players (up to 3)
    • SWOT Analysis of key players (up to 3)
  • Regional Segmentation
    • Market estimations, Forecasts and CAGR of any prominent country as per the client's interest (Note: Depends on feasibility check)
  • Competitive Benchmarking
    • Benchmarking of key players based on product portfolio, geographical presence, and strategic alliances

Table of Contents

1 Executive Summary

2 Preface

  • 2.1 Abstract
  • 2.2 Stake Holders
  • 2.3 Research Scope
  • 2.4 Research Methodology
    • 2.4.1 Data Mining
    • 2.4.2 Data Analysis
    • 2.4.3 Data Validation
    • 2.4.4 Research Approach
  • 2.5 Research Sources
    • 2.5.1 Primary Research Sources
    • 2.5.2 Secondary Research Sources
    • 2.5.3 Assumptions

3 Market Trend Analysis

  • 3.1 Introduction
  • 3.2 Drivers
  • 3.3 Restraints
  • 3.4 Opportunities
  • 3.5 Threats
  • 3.6 End User Analysis
  • 3.7 Emerging Markets
  • 3.8 Impact of Covid-19

4 Porters Five Force Analysis

  • 4.1 Bargaining power of suppliers
  • 4.2 Bargaining power of buyers
  • 4.3 Threat of substitutes
  • 4.4 Threat of new entrants
  • 4.5 Competitive rivalry

5 Global Vegetable Snack Market, By Type

  • 5.1 Introduction
  • 5.2 Dried Veggies
  • 5.3 Biscuits and Cookies
  • 5.4 Chips and Crisps
  • 5.5 Nuts and Seeds
  • 5.6 Other Types

6 Global Vegetable Snack Market, By Packaging Type

  • 6.1 Introduction
  • 6.2 Cans
  • 6.3 Jars
  • 6.4 Pouches
  • 6.5 Other Packaging Types

7 Global Vegetable Snack Market, By Flavor

  • 7.1 Introduction
  • 7.2 Classic
  • 7.3 Exotic
  • 7.4 Sweet and Savory

8 Global Vegetable Snack Market, By Distribution Channel

  • 8.1 Introduction
  • 8.2 Supermarket and Hypermarket
  • 8.3 Convenience Store
  • 8.4 Non-Store-Based
  • 8.5 Store-Based
  • 8.6 Retail Stores
  • 8.7 Online Retail

9 Global Vegetable Snack Market, By End User

  • 9.1 Introduction
  • 9.2 Health-Conscious Consumers
  • 9.3 Fitness Enthusiasts
  • 9.4 Vegetarians
  • 9.5 Other End Users

10 Global Vegetable Snack Market, By Geography

  • 10.1 Introduction
  • 10.2 North America
    • 10.2.1 US
    • 10.2.2 Canada
    • 10.2.3 Mexico
  • 10.3 Europe
    • 10.3.1 Germany
    • 10.3.2 UK
    • 10.3.3 Italy
    • 10.3.4 France
    • 10.3.5 Spain
    • 10.3.6 Rest of Europe
  • 10.4 Asia Pacific
    • 10.4.1 Japan
    • 10.4.2 China
    • 10.4.3 India
    • 10.4.4 Australia
    • 10.4.5 New Zealand
    • 10.4.6 South Korea
    • 10.4.7 Rest of Asia Pacific
  • 10.5 South America
    • 10.5.1 Argentina
    • 10.5.2 Brazil
    • 10.5.3 Chile
    • 10.5.4 Rest of South America
  • 10.6 Middle East & Africa
    • 10.6.1 Saudi Arabia
    • 10.6.2 UAE
    • 10.6.3 Qatar
    • 10.6.4 South Africa
    • 10.6.5 Rest of Middle East & Africa

11 Key Developments

  • 11.1 Agreements, Partnerships, Collaborations and Joint Ventures
  • 11.2 Acquisitions & Mergers
  • 11.3 New Product Launch
  • 11.4 Expansions
  • 11.5 Other Key Strategies

12 Company Profiling

  • 12.1 Siren Snacks
  • 12.2 General Mills Inc.
  • 12.3 Maple Leaf Foods Inc
  • 12.4 Haldiram's
  • 12.5 Oumph
  • 12.6 Kellogg Company
  • 12.7 Eat Natural
  • 12.8 Marlow Foods
  • 12.9 Peeled Snacks
  • 12.10 Hippie Snacks
  • 12.11 Green Park Brands
  • 12.12 Terra Chips
  • 12.13 Upton's Natural
  • 12.14 Sensible Portions
  • 12.15 Pop & Bottle
  • 12.16 The Real Coconut
  • 12.17 Blue Bottle Coffee

List of Tables

  • Table 1 Global Vegetable Snack Market Outlook, By Region (2022-2030) ($MN)
  • Table 2 Global Vegetable Snack Market Outlook, By Type (2022-2030) ($MN)
  • Table 3 Global Vegetable Snack Market Outlook, By Dried Veggies (2022-2030) ($MN)
  • Table 4 Global Vegetable Snack Market Outlook, By Biscuits and Cookies (2022-2030) ($MN)
  • Table 5 Global Vegetable Snack Market Outlook, By Chips and Crisps (2022-2030) ($MN)
  • Table 6 Global Vegetable Snack Market Outlook, By Nuts and Seeds (2022-2030) ($MN)
  • Table 7 Global Vegetable Snack Market Outlook, By Other Types (2022-2030) ($MN)
  • Table 8 Global Vegetable Snack Market Outlook, By Packaging Type (2022-2030) ($MN)
  • Table 9 Global Vegetable Snack Market Outlook, By Cans (2022-2030) ($MN)
  • Table 10 Global Vegetable Snack Market Outlook, By Jars (2022-2030) ($MN)
  • Table 11 Global Vegetable Snack Market Outlook, By Pouches (2022-2030) ($MN)
  • Table 12 Global Vegetable Snack Market Outlook, By Other Packaging Types (2022-2030) ($MN)
  • Table 13 Global Vegetable Snack Market Outlook, By Flavor (2022-2030) ($MN)
  • Table 14 Global Vegetable Snack Market Outlook, By Classic (2022-2030) ($MN)
  • Table 15 Global Vegetable Snack Market Outlook, By Exotic (2022-2030) ($MN)
  • Table 16 Global Vegetable Snack Market Outlook, By Sweet and Savory (2022-2030) ($MN)
  • Table 17 Global Vegetable Snack Market Outlook, By Distribution Channel (2022-2030) ($MN)
  • Table 18 Global Vegetable Snack Market Outlook, By Supermarket and Hypermarket (2022-2030) ($MN)
  • Table 19 Global Vegetable Snack Market Outlook, By Convenience Store (2022-2030) ($MN)
  • Table 20 Global Vegetable Snack Market Outlook, By Non-Store-Based (2022-2030) ($MN)
  • Table 21 Global Vegetable Snack Market Outlook, By Store-Based (2022-2030) ($MN)
  • Table 22 Global Vegetable Snack Market Outlook, By Retail Stores (2022-2030) ($MN)
  • Table 23 Global Vegetable Snack Market Outlook, By Online Retail (2022-2030) ($MN)
  • Table 24 Global Vegetable Snack Market Outlook, By End User (2022-2030) ($MN)
  • Table 25 Global Vegetable Snack Market Outlook, By Health-Conscious Consumers (2022-2030) ($MN)
  • Table 26 Global Vegetable Snack Market Outlook, By Fitness Enthusiasts (2022-2030) ($MN)
  • Table 27 Global Vegetable Snack Market Outlook, By Vegetarians (2022-2030) ($MN)
  • Table 28 Global Vegetable Snack Market Outlook, By Other End Users (2022-2030) ($MN)

Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.