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市場調查報告書
商品編碼
1662720
2030 年威脅搜尋市場預測:按產品、威脅類型、企業規模、部署類型、最終用戶和地區進行的全球分析Threat Hunting Market Forecasts to 2030 - Global Analysis By Offering, Threat Type, Enterprise Size, Deployment Mode, End User and By Geography |
根據 Stratistics MRC 的數據,全球威脅搜尋市場預計在 2024 年達到 35.2 億美元,預計到 2030 年將達到 89.8 億美元,預測期內的複合年成長率為 16.9%。威脅搜尋是網路安全的主動方法,旨在在潛在威脅造成嚴重損害之前發現並消除它們。與傳統的安全措施不同,威脅搜尋是在網路和系統內主動尋找惡意活動徵兆的過程。網路安全專家(也稱為威脅獵手)使用各種工具、方法和資料分析來尋找詐欺、弱點或外洩 (IOC) 的指標。威脅獵人幫助組織領先網路犯罪分子一步,透過不斷研究模式和行為來加強其整體安全態勢。
根據 SANS 研究所 2019 年的一項調查,61% 的受訪者表示,在進行威脅搜尋後,他們的整體安全態勢至少改善了 11%。
網路攻擊與資料外洩事件增多
資料外洩已成為各行各業企業關注的一大議題。 Target、Equifax 和 Colonial Pipeline 駭客攻擊等備受矚目的事件引發了人們對強大網路安全系統必要性的擔憂。此類違規行為往往會導致巨大的經濟損失、法律問題和聲譽受損,這就是為什麼公司要投入大量資金來提高發現威脅的能力。此外,這些解決方案可協助組織透過減少整體影響並阻止駭客繼續存取敏感系統和資料來儘早發現漏洞。
昂貴的入門價格
實施威脅搜尋解決方案的高成本是組織必須克服的主要障礙之一。成功的威脅搜尋計畫需要對專門的軟體工具、安全基礎設施和熟練的員工進行投資。此外,威脅搜尋、資料分析、系統維護等還會產生大量經常性營運費用。這些成本對於中小企業來說可能過高,限制了它們採用此類尖端網路安全措施的能力。
開發自動威脅搜尋
隨著網路威脅變得越來越複雜,自動威脅搜尋變得越來越重要。自動化使組織能夠擴大其威脅搜尋力度,同時保持準確性和效率。自動化系統能夠持續監控網路流量、分析龐大的資料集並即時發現可能的威脅,從而減輕了安全負責人的負擔。此外,自動化可以透過識別傳統方法可能遺漏的威脅,提供潛在安全漏洞的早期預警。隨著自動化技術的進步,組織有巨大的機會利用自動化威脅搜尋系統來提高其預防和應對安全事件的能力。
合格網路安全專業人員短缺
儘管對威脅搜尋解決方案的需求不斷成長,但市場擴張的一個主要障礙是全球合格的網路安全專業人員短缺。威脅搜尋是一個高度專業化的領域,需要對惡意軟體分析、網路行為和先進的威脅偵測技術有深入的了解。然而,網路安全領域面臨著嚴重缺乏合格人才來有效管理這些複雜程序的問題。人才短缺不僅阻礙了內部威脅搜尋舉措的擴展,也意味著公司越來越依賴託管服務,但這可能不是所有企業的可行或長期解決方案。
COVID-19 疫情對威脅搜尋市場產生了重大影響,加速了向遠端工作和數位轉型的轉變,增加了網路攻擊的風險。隨著企業迅速採用遠端存取和雲端基礎的服務來維持業務永續營運連續性,攻擊面擴大,威脅變得更難以偵測和緩解。此外,勒索軟體攻擊、網路釣魚宣傳活動和資料外洩等網路犯罪的增加進一步凸顯了強力的威脅應對策略的必要性。此外,疫情凸顯了合格專業人員的短缺和保護分散網路的難度日益增加的問題,刺激了對網路安全措施和工具(如威脅搜尋工具)的投資增加。
惡意軟體和勒索軟體預計將成為預測期內最大的細分市場
預計在預測期內,惡意軟體和勒索軟體部分將佔據最大的市場佔有率。隨著勒索軟體攻擊變得越來越複雜,這種類型的網路威脅正在增加,損害了世界各地組織的業務並要求支付巨額贖金。惡意軟體仍然是一個嚴重的問題,因為它可以迅速傳播並造成嚴重損害,包括資料竊取、系統損壞和未授權存取。此外,惡意軟體有多種形式,包括病毒、木馬和間諜軟體。
預計預測期內醫療保健領域將以最高的複合年成長率成長。
預計醫療保健領域將在預測期內見證最高成長率。由於使用遠端醫療、電子健康記錄(EHR) 和物聯網 (IoT) 設備等數位技術,醫療保健組織更容易受到網路攻擊。這些攻擊特別可能針對敏感的患者資料和關鍵的醫療保健基礎設施。由於勒索軟體攻擊、資料外洩和醫療保健系統漏洞的增加,網路安全已成為重中之重。此外,行業的快速數字化轉型和 HIPAA 等嚴格的法律要求正在推動對強大的威脅搜尋解決方案的需求。
預計預測期內北美地區將佔據最大的市場佔有率。該地區的發展勢頭得益於關鍵技術公司、先進的網路安全基礎設施以及大量大型企業的存在,這些企業擴大採用威脅搜尋解決方案來保護其關鍵系統和敏感資料免受不斷演變的網路威脅。網路安全投資的增加是因為網路攻擊明顯增加,尤其是在美國,包括勒索軟體、資料外洩和進階持續性威脅(APT)。此外,CCPA 和 GDPR 等嚴格的法律規範迫使企業優先考慮主動威脅搜尋策略。
預計預測期內亞太地區將呈現最高的複合年成長率。由於中國、印度、日本和東南亞等地區的數位轉型迅速,以及雲端、物聯網和行動平台的日益普及,該地區面臨的網路威脅面顯著擴大。此外,勒索軟體攻擊、網路釣魚和資料外洩等網路犯罪活動的增加,促使企業大力投資威脅搜尋解決方案,而該地區的政府正在加緊努力,透過更嚴格的法律和框架來提高其網路安全能力,從而推動了市場成長。
According to Stratistics MRC, the Global Threat Hunting Market is accounted for $3.52 billion in 2024 and is expected to reach $8.98 billion by 2030 growing at a CAGR of 16.9% during the forecast period. Threat hunting is a proactive approach to cybersecurity that aims to find and eliminate possible threats before they have a chance to do serious harm. Threat hunting is the process of actively looking for indications of malicious activity within a network or system, as opposed to traditional security measures that rely. Professionals in cybersecurity, also known as threat hunters, use a variety of instruments, methods, and data analytics to find irregularities, weaknesses, or indicators of compromise (IOCs). Threat hunting helps organizations stay ahead of cybercriminals and enhances the overall security posture by continuously examining patterns and behaviours.
According to a 2019 survey by the SANS Institute, 61% of respondents reported at least an 11% measurable improvement in their overall security posture after implementing threat hunting practices.
Growing cyber attacks and data breach incidents
Data breaches have grown to be a major worry for businesses in all industries. Concern over the necessity of strong cybersecurity systems has increased as a result of high-profile events like the Target, Equifax, and Colonial Pipeline hacks. Businesses are spending more money on threat-hunting capabilities since these breaches frequently lead to large financial losses, legal issues, and eroded trust. Additionally, lessening the overall impact and preventing hackers from gaining continuous access to sensitive systems and data, these solutions assist organizations in detecting breaches earlier.
Expensive implementation price
The high expense of implementing threat-hunting solutions is one of the main obstacles that organizations must overcome. Investing in specialized software tools, security infrastructure, and qualified staff is necessary to implement a successful threat-hunting program. Furthermore, there may be significant recurring operational expenses for things like threat-hunting, data analysis, and system maintenance. This expense might be unaffordable for small and medium-sized businesses (SMEs), which would restrict their capacity to adopt such cutting-edge cybersecurity measures.
Developments in automated threat hunting
Automation in threat hunting is becoming increasingly important as cyber threats continue to grow in complexity. Organizations can scale their threat-hunting activities with automation while preserving accuracy and efficiency. Security staff is less burdened by automated systems' ability to continuously monitor network traffic, analyze massive datasets, and spot possible threats in real time. Additionally, automation can give early warnings of possible security breaches by assisting organizations in identifying threats that conventional methods might miss. Organizations have a great chance to take advantage of automated threat-hunting systems that improve their capacity to stop and address security incidents as automation technologies advance.
Lack of qualified cybersecurity experts
A major obstacle to the market's expansion is the worldwide lack of qualified cybersecurity specialists, even in spite of the rising demand for threat-hunting solutions. Threat hunting is an extremely specialized field that necessitates a thorough comprehension of malware analysis, network behavior, and sophisticated threat detection techniques. However, there is a severe shortage of qualified personnel in the cybersecurity field who can efficiently manage these intricate programs. In furtherance of impeding the expansion of internal threat-hunting initiatives, this shortage makes businesses more dependent on managed services, which might not be a viable or long-term solution for all companies.
The COVID-19 pandemic significantly impacted the threat hunting market by speeding up the transition to remote work and digital transformation, both of which raised the risk of cyber attacks. The attack surface grew as businesses quickly embraced remote access and cloud-based services to maintain business continuity, making threat detection and mitigation more difficult. The need for strong threat-hunting tactics was further underscored by the rise in cybercriminal activity, which included ransom ware attacks, phishing campaigns, and data breaches. Moreover, the pandemic highlighted the lack of qualified experts and the increasing difficulty of protecting decentralized networks, even as it spurred increased investment in cybersecurity practices and tools, such as threat-hunting tools.
The Malware and Ransomware segment is expected to be the largest during the forecast period
The malware and ransomware segment is expected to account for the largest market share during the forecast period. With the growing sophistication of ransomware attacks, which have damaged operations and demanded large ransoms from organizations worldwide, these kinds of cyber threats have been on the rise. Since malware can spread quickly and cause serious harm, including data theft, system corruption, and unauthorized access, it remains a serious concern. Additionally, malware can take many different forms, including viruses, trojans, and spyware.
The Healthcare segment is expected to have the highest CAGR during the forecast period
Over the forecast period, the healthcare segment is predicted to witness the highest growth rate. Healthcare organizations are more vulnerable to cyber attacks as they use digital technologies like telemedicine, electronic health records (EHR), and Internet of Things (IoT) devices. These attacks are especially likely to target sensitive patient data and vital healthcare infrastructure. Cybersecurity has become a top priority due to the increase in ransom ware attacks, data breaches, and the exploitation of healthcare systems. Furthermore, strong threat-hunting solutions are in greater demand as a result of the industry's quick digital transformation and strict legal requirements like HIPAA.
During the forecast period, the North America region is expected to hold the largest market share. The region's power is fuelled by the existence of significant technology firms, sophisticated cybersecurity infrastructure, and a high concentration of big businesses that are progressively implementing threat-hunting solutions to defend vital systems and sensitive data against changing cyber threats. Increased investments in cybersecurity have been prompted by the notable increase in cyber attacks, including ransom ware, data breaches, and advanced persistent threats (APTs), in the United States in particular. Moreover, organizations are also being forced to give proactive threat-hunting tactics top priority by strict regulatory frameworks like the CCPA and GDPR.
Over the forecast period, the Asia Pacific (APAC) region is anticipated to exhibit the highest CAGR. The region's attack surface for cyber threats has been greatly expanded by the rapid digital transformation of nations like China, India, Japan, and Southeast Asia, as well as the growing adoption of cloud, IoT, and mobile platforms. Additionally, the rise in cybercrime activities, such as ransom ware attacks, phishing, and data breaches, has led to organizations investing heavily in threat-hunting solutions, and governments in the region are stepping up efforts to improve cybersecurity capabilities through stricter laws and frameworks, which is propelling market growth.
Key players in the market
Some of the key players in Threat Hunting market include Broadcom, Inc., IBM Corporation, Palo Alto Networks, Inc., Check Point Software Technologies Ltd., Symantec, Rapid 7, Verizon Inc, Mindpoint Group, Capgemini, SentinelOne, Inc., Talatek, Sumo Logic, Inc., Cisco Systems, Inc., VMware Inc and CrowdStrike, Inc.
In November 2024, Broadcom Inc. and Telia Company announced the expansion of their longtime partnership with a new multi-year agreement, which will see Telia further modernize and transform its telco and cloud infrastructure with the VMware product portfolio.
In July 2024, IBM announced that it has secured a five-year contract with $26 million in initial funding from the U.S. Agency for International Development (USAID) to support its Cybersecurity Protection and Response (CPR) program aimed to expand and enhance the agency's cybersecurity response support for host governments in the Europe and Eurasia (E&E) region.
In May 2024, Palo Alto Networks and IBM unveiled a broad-reaching strategic partnership to strengthen each company's cybersecurity footprint in a move that promises to reshape the cybersecurity landscape. The wide-ranging agreement sees Palo Alto Networks acquiring IBM's QRadar SaaS business and incorporating IBM's watsonx LLMs into its Cortex XSIAM solution.
Note: Tables for North America, Europe, APAC, South America, and Middle East & Africa Regions are also represented in the same manner as above.