市場調查報告書
商品編碼
1420228
北美冷凍主菜市場預測至 2030 年 - 區域分析 - 類型、類別和配銷通路North America Frozen Entree Market Forecast to 2030 - Regional Analysis - Type, Category, and Distribution Channel |
北美冷凍主菜市場預計將從2022年的134.7488億美元成長到2030年的188.9075億美元。預計2022年至2030年CAGR為4.3%。
發展中國家缺乏冷鏈基礎設施推動北美冷凍主菜市場
近年來,電子商務的出現徹底改變了消費者的購物和消費習慣。智慧型手機和網際網路的普及、新興技術、不斷成長的購買力以及隨時隨地線上零售購物平台提供的便利性是有利於電子商務行業的關鍵因素。美國商務部零售指標司數據顯示,2021年美國電商銷售額達8,700億美元,較2020年成長14.2%。2021年網路雜貨銷售額成長170%,佔雜貨總額的9.6%在美國的銷售。
人們越來越喜歡線上零售平台來購買冷凍食品,例如冷凍主菜。根據美國冷凍食品研究所的數據,2020 年冷凍食品的線上銷售額比一年前成長了 75%,其中冷凍晚餐/主菜、肉類、家禽和海鮮是最大的線上銷售量。疫情期間,由於實體店關閉和政府實施的社會限制,食品和飲料的線上銷售大幅成長。
大幅折扣、同一個屋簷下品牌眾多、送貨上門的選擇是推動消費者關注線上購物的關鍵因素。電子商務在不同地區的滲透率不斷上升,促使家樂氏公司 (Kellogg's Company)、康尼格拉品牌 (Conagra Brands) 和雀巢 SA (Nestle SA) 等冷凍主菜製造商透過亞馬遜、Lidl 和沃爾瑪。這一因素消除了對線下零售店的依賴,從而促進了北美冷凍主菜市場的成長。
北美冷凍主菜市場概況
冷凍主菜市場分為美國、加拿大和墨西哥。由於人們越來越喜歡快速簡便的膳食解決方案,冷凍食品成為北美廣泛消費的食品之一。冷凍主菜是工薪階層和雙收入家庭首選的快餐解決方案,因為它提供方便並節省準備時間。此外,消費者擴大採用健康的生活方式,並要求無麩質、低碳水化合物、全穀物和有機飲食產品。由於環境問題日益嚴重,人們對植物性食品的偏好增加等因素也支持了整個北美冷凍主菜市場的成長。持續的產品創新,包括新口味、更健康的選擇和國際美食,吸引了消費者並推動市場成長。 2022 年 9 月,Impossible Foods Inc 推出了八種不同碗裝的冷凍植物性主菜。這八種冷凍主菜在全球約 4,000 家沃爾瑪門市有售。因此,製造商推出的不同風味和口味的產品創新預計將增加北美對冷凍主菜的需求。
北美冷凍主菜市場收入及 2030 年預測(百萬美元)
北美冷凍主菜市場細分
北美冷凍主菜市場按類型、類別、配銷通路和國家細分。
根據類型,北美冷凍主菜市場分為肉類主菜和植物性主菜。植物性主菜細分市場進一步分為甘藷主菜、植物性肉品主菜、蔬菜主菜和其他植物性主菜。 2022 年,肉品主菜細分市場在北美冷凍主菜市場中佔據最大佔有率。
根據類別,北美冷凍主菜市場分為有機和傳統。 2022 年,傳統細分市場佔據北美冷凍主菜市場的最大佔有率。
根據配銷通路,北美冷凍主菜市場分為超市和大賣場、便利商店、線上零售等。 2022年,超市和大賣場佔據北美冷凍主菜市場的最大佔有率。
根據國家/地區,北美冷凍主菜市場分為美國、加拿大和墨西哥。 2022年,美國將主導北美冷凍主菜市場。
Impossible Foods Inc、Kellogg Co、Daiya Foods Inc、Conagra Brands Inc、Nestle SA、Del Monte Foods Inc、Waffle Waffle LLC Inc、B & G Food Inc、Mars Inc 和 Amy's Kitchen Inc 是該地區營運的一些領先公司。北美冷凍主菜市場。
The North America frozen entree market is expected to grow from US$ 13,474.88 million in 2022 to US$ 18,890.75 million by 2030. It is estimated to grow at a CAGR of 4.3% from 2022 to 2030.
Lack of Cold Chain Infrastructure in Developing Countries Fuel the North America Frozen Entree Market
In recent years, the emergence of e-commerce has revolutionized consumer shopping and spending habits. Smartphone and internet penetration, emerging technologies, rising purchasing power, and convenience provided by online retail shopping platforms from anywhere at any time are among the key factors favoring the e-commerce industry. According to the US Department of Commerce Retail Indicator Division, e-commerce sales in the US reached US$ 870 billion in 2021, up by 14.2% from 2020. Online grocery sales grew by 170% in 2021, accounting for 9.6% of total grocery sales in the US.
People increasingly prefer online retail platforms for purchasing frozen food products such as frozen entree. According to American Frozen Food Institute, online sales of frozen food products increased by 75% in 2020 compared to a year ago, with frozen dinners/entrees, meat, poultry, and seafood being the biggest online sellers. During the pandemic, online sales of food and beverages rose significantly due to the shutdown of brick-and-mortar stores and the social restrictions imposed by governments.
Heavy discounts, wide availability of brands under one roof, and home delivery options are the key factors driving consumers' focus toward online shopping. The rising penetration of e-commerce across different geographies prompted manufacturers of frozen entree such as Kellogg's Company, Conagra Brands, and Nestle SA to expand their online presence by selling their products through well-known e-commerce platforms such as Amazon, Lidl, and Walmart. This factor contributes to the growth of the North America frozen entree market by eliminating the dependency on offline retail stores.
North America Frozen Entree Market Overview
The Frozen Entree Market is segmented into the US, Canada, and Mexico. Frozen food products are among the widely consumed food in North America because of the rising preference for quick and easy meal solutions. Frozen entree is a preferred quick food solution among working individuals and dual-income households as it offers convenience and saves preparation time. Moreover, consumers are increasingly adopting a healthy lifestyle and demanding gluten-free, low-carb, whole-grain, and organic diet products. The growth of the North America Frozen Entree Market across North America is also backed by the factors such as increasing preferences for plant-based foods owing to rising environmental concerns. Continuous product innovation, including new flavors, healthier options, and international cuisines, attracts consumers and drives market growth. In September 2022, Impossible Foods Inc launched frozen plant-based entrees in eight different bowls. These eight frozen entree bowls are available at ~4,000 Walmart outlets worldwide. Hence, such product innovations with different flavors and tastes by manufacturers are anticipated to boost the demand for frozen entrees in North America.
North America Frozen Entree Market Revenue and Forecast to 2030 (US$ Million)
North America Frozen Entree Market Segmentation
The North America frozen entree market is segmented into type, category, distribution channel, and country.
Based on type, the North America frozen entree market is bifurcated into meat-based entrees, plant-based entree. The plant-based entrees segment is further categorized into sweet potato entrees, plant-based meat entrees, vegetable entrees, and other plant-based entrees. The meat-based entrees segment held a largest share of the North America frozen entree market in 2022.
Based on category, the North America frozen entree market is segmented into organic and conventional. The conventional segment held the largest share of the North America frozen entree market in 2022.
Based on distribution channel, the North America frozen entree market is segmented into supermarkets and hypermarkets, convenience stores, online retail, and others. The supermarkets and hypermarkets segment held the largest share of the North America frozen entree market in 2022.
Based on country, the North America frozen entree market is segmented int o the US, Canada, and Mexico. The US dominated the North America frozen entree market in 2022.
Impossible Foods Inc, Kellogg Co, Daiya Foods Inc, Conagra Brands Inc, Nestle SA, Del Monte Foods Inc, Waffle Waffle LLC Inc, B & G Food Inc, Mars Inc, and Amy's Kitchen Inc are some of the leading companies operating in the North America frozen entree market.