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北美扁麵包市場規模和預測、區域佔有率、趨勢和成長機會分析報告範圍：按類型、配銷通路和國家/地區
市場調查報告書
商品編碼
1591439

北美扁麵包市場規模和預測、區域佔有率、趨勢和成長機會分析報告範圍：按類型、配銷通路和國家/地區

North America Flatbread Market Size and Forecast, Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Type, Distribution Channel, and Country
出版日期: | 出版商: The Insight Partners | 英文 72 Pages | 訂單完成後即時交付

價格

2023年北美扁麵包市場規模為75億美元，預計2031年將達104.1億美元；預計2023年至2031年複合年成長率為4.2%。

由於消費者對更健康和更​​多樣化的食物選擇的偏好不斷變化，北美對扁麵包的需求正在增加。隨著該地區健康意識的不斷提高，許多消費者正在尋找傳統麵包的替代品，特別是那些被認為更輕或具有特定健康益處的麵包。由全穀物、低碳水化合物和無麩質品種製成的扁麵包越來越受到注重體重管理、消化健康和整體健康的消費者的歡迎。這種轉變促使麵包製造商進行創新，並提供各種更健康的麵包產品來滿足這些需求。例如，2023 年 10 月，Joseph's Bakery 宣布推出「心臟友善」皮塔麵包，並獲得美國心臟協會心臟檢查食品認證計畫的認證。該產品的推出旨在滿足人們對健康營養麵包不斷成長的需求。

此外，北美日益成長的多元文化主義，特別是在美國、加拿大和墨西哥的大都市，也促進了市場的成長。美國拉丁美洲裔人口的成長導致該地區對扁麵包的需求激增。根據皮尤研究中心的數據，從 2010 年到 2022 年，美國拉丁裔人口增加了 26%。

此外，產品發布、合併、收購、合作和夥伴關係等策略性舉措也促進了該地區的市場成長。例如，2023 年 7 月，Rich Products 宣布推出 Cheesy Pull Apart Flatbread，這是一種為快餐店和便利商店營運商提供的新食品服務和零售產品。

隨著北美多元文化人口的持續成長，尋求傳統食品的社區進一步推動了對民族麵包的需求。移民社區和第二代消費者經常尋找反映其文化遺產的正宗麵包。此外，美國拉丁裔人口的成長也增加了該地區對小麵包的需求。根據皮尤研究中心的數據，從 2010 年到 2022 年，美國的西班牙裔人口增加了 26%，這導致市場更加多元化，傳統民族麵包不僅可以買到，而且受到更廣泛人群的歡迎。此外，零售商正在擴大其民族扁麵包的產品範圍，例如印度烤餅、皮塔餅、玉米餅和薄餅，以滿足不同的烹飪口味。隨著越來越多的消費者尋求在家中重現地中海、中東和拉丁美洲菜餚，主流雜貨店的扁麵包供應量也在增加。零售商提供各種產品來滿足消費者的需求。因此，不斷成長的多元文化人口，加上零售商的舉措，促使包括大餅在內的民族美食越來越受歡迎。

北美扁麵包市場的一些主要參與者包括 Kontos Foods、GRUMA SAB de CV、FGF Brands Inc、Joseph's Bakery、Ole Mexican Foods Inc.、General Mills Inc、Goya Foods Inc、Mi Rancho、Leighton Foods AS 和頭法岩麵包店。這些參與者以實惠的價格提供創新產品，吸引了大量消費者，為他們在未來幾年帶來了新的機會。

北美扁麵包的整體市場規模是透過主要和次要來源得出的。為了開始研究過程，我們利用內部和外部來源進行了詳盡的二次研究，以獲得有關市場的定性和定量資訊。此外，我們還與行業參與者進行了多次初步訪談，以驗證資料並獲得對該主題的分析見解。此過程的參與者包括行業專家，如副總裁、業務開發經理、市場情報經理和國家銷售經理，以及專門研究北美扁麵包市場的外部顧問，如估值專家、研究分析師和關鍵意見領袖。

目錄

第 1 章：簡介

第 2 章：執行摘要

  • 主要市場洞察
  • 市場吸引力

第 3 章：研究方法

  • 二次研究
  • 初步研究
    • 假設表述：
    • 宏觀經濟因素分析：
    • 顯影基數：
    • 數據三角測量：
    • 國家級資料：

第 4 章：北美扁麵包市場格局

  • 市場概況
  • PEST分析

第 5 章：北美扁麵包市場 - 主要市場動態

  • 北美扁麵包市場 - 主要市場動態
  • 市場促進因素
    • 民族美食越來越受歡迎
    • 主要市場參與者的策略性舉措
  • 市場限制
    • 產品召回事件不斷增加
  • 市場機會
    • 擴大電子商務領域
  • 未來趨勢
    • 對無麩質產品的偏好不斷上升
  • 促進因素和限制的影響：

第 6 章：北美扁麵包市場分析

  • 北美扁麵包市場收入，2021-2031
  • 北美扁麵包市場預測與分析

第 7 章：北美扁麵包市場分析 - 按類型

  • 玉米餅
  • 皮塔餅
  • 馕
  • 其他

第 8 章：北美扁麵包市場分析 - 按配銷通路

  • 超級市場和大賣場
  • 便利商店
  • 麵包店
  • 網路零售
  • 其他

第 9 章：北美扁麵包市場 - 國家分析

  • 北美洲
    • 美國
    • 加拿大
    • 墨西哥

第 10 章：競爭格局

  • 公司定位與專注
  • 關鍵參與者的熱圖分析

第 11 章：北美扁麵包市場產業格局

  • 概述
  • 新產品發布
  • 擴張

第 12 章：公司簡介

  • Kontos Foods
  • GRUMA SAB de CV
  • FGF Brands Inc
  • Joseph's Bakery
  • Ole Mexican Foods Inc.
  • General Mills Inc
  • Goya Foods Inc
  • Mi Rancho
  • Leighton Foods AS
  • Toufayan Bakeries

第 13 章：附錄

Product Code: TIPRE00008905

The North America flatbread market size was valued at US$ 7.50 billion in 2023 and is projected to reach US$ 10.41 billion by 2031; it is expected to register a CAGR of 4.2% from 2023 to 2031.

The demand for flatbreads in North America is increasing due to evolving consumer preference toward healthier and more diverse food choices. As health consciousness continues to rise across the region, many consumers are seeking alternatives to traditional bread, particularly those that are perceived as lighter or offer specific health benefits. Flatbreads made with whole grains, low-carb options, and gluten-free varieties are increasingly popular among consumers who are focused on weight management, digestive health, and overall wellness. This shift has driven flatbread manufacturers to innovate and provide a wide range of healthier flatbread products that meet these demands. For instance, in October 2023, Joseph's Bakery announced the launch of Heart Friendly pita bread, certified by the American Heart Association's Heart-Check Food Certification Program. The launch was aimed to cater to the growing demand for healthy and nutritional flatbreads.

Additionally, the growing multiculturalism in North America, especially in metropolitan cities across the US, Canada, and Mexico, has contributed to the market growth. The growth in the Hispanic population in the US has surged the demand for flatbreads in the region. According to the Pew Research Center, the Hispanic population grew 26% from 2010 to 2022 in the US.

Further, strategic initiatives such as product launches, mergers, acquisitions, collaborations, and partnerships have contributed to the market growth in the region. For instance, in July 2023, Rich Products announced the launch of Cheesy Pull Apart Flatbread, a new food service and retail offering for quick-service restaurant and convenience store operators.

The demand for ethnic flatbreads is further driven by communities seeking traditional foods as the multicultural population continues to grow in North America. Immigrant communities and second-generation consumers often look for authentic flatbreads that reflect their cultural heritage. Also, the growth in the Hispanic population in the US has surged the demand for flatbreads in the region. According to the Pew Research Center, the Hispanic population grew 26% from 2010 to 2022 in the US, which led to a more diverse marketplace where traditional ethnic flatbreads are not only available but also embraced by broader demographics. Further, retailers are expanding their offerings of ethnic flatbreads such as naan, pita, tortillas, and lavash to cater to diverse culinary tastes. As more consumers seek to recreate Mediterranean, Middle Eastern, and Latin American dishes at home, the availability of flatbreads in mainstream grocery stores has grown. Retailers are offering a variety of products to meet the consumer demands. Thus, the increasing multicultural population, coupled with initiatives by retailers, has contributed to the growing popularity of ethnic cuisines that include flatbreads.

Some of the key players operating in the North America flatbread market are Kontos Foods, GRUMA SAB de CV, FGF Brands Inc, Joseph's Bakery, Ole Mexican Foods Inc., General Mills Inc, Goya Foods Inc, Mi Rancho, Leighton Foods AS, and Toufayan Bakeries. These players offer innovative products at affordable prices that attract a large number of consumers, opening new opportunities for them in the coming years.

The overall North America flatbread market size has been derived using both primary and secondary sources. To begin the research process, exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information about the market. Also, multiple primary interviews have been conducted with industry participants to validate the data and gain analytical insights into the topic. Participants in this process include industry experts, such as VPs, business development managers, market intelligence managers, and national sales managers, along with external consultants, such as valuation experts, research analysts, and key opinion leaders, specializing in the North America flatbread market.

Table Of Contents

1. Introduction

  • 1.1 The Insight Partners Research Report Guidance
  • 1.2 Market Segmentation

2. Executive Summary

  • 2.1 Key Market Insights
  • 2.2 Market Attractiveness

3. Research Methodology

  • 3.1 Secondary Research
  • 3.2 Primary Research
    • 3.2.1 Hypothesis formulation:
    • 3.2.2 Macro-economic factor analysis:
    • 3.2.3 Developing base number:
    • 3.2.4 Data Triangulation:
    • 3.2.5 Country level data:

4. North America Flatbread Market Landscape

  • 4.1 Market Overview
  • 4.2 PEST Analysis

5. North America Flatbread Market - Key Market Dynamics

  • 5.1 North America Flatbread Market - Key Market Dynamics
  • 5.2 Market Drivers
    • 5.2.1 Increasing Popularity of Ethnic Cuisines
    • 5.2.2 Strategic Initiatives by Key Market Players
  • 5.3 Market Restraints
    • 5.3.1 Increasing Instances of Product Recalls
  • 5.4 Market Opportunities
    • 5.4.1 Expansion of E-Commerce Sector
  • 5.5 Future Trends
    • 5.5.1 Rising Preferences for Gluten-Free Products
  • 5.6 Impact of Drivers and Restraints:

6. North America Flatbread Market Analysis

  • 6.1 North America Flatbread Market Revenue (US$ Million), 2021-2031
  • 6.2 North America Flatbread Market Forecast and Analysis

7. North America Flatbread Market Analysis - by Type

  • 7.1 Tortilla
    • 7.1.1 Overview
    • 7.1.2 Tortilla: North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
  • 7.2 Pita
    • 7.2.1 Overview
    • 7.2.2 Pita: North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
  • 7.3 Naan
    • 7.3.1 Overview
    • 7.3.2 Naan: North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
  • 7.4 Others
    • 7.4.1 Overview
    • 7.4.2 Others: North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million)

8. North America Flatbread Market Analysis - by Distribution Channel

  • 8.1 Supermarkets and Hypermarkets
    • 8.1.1 Overview
    • 8.1.2 Supermarkets and Hypermarkets: North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
  • 8.2 Convenience Stores
    • 8.2.1 Overview
    • 8.2.2 Convenience Stores: North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
  • 8.3 Bakeries
    • 8.3.1 Overview
    • 8.3.2 Bakeries: North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
  • 8.4 Online Retail
    • 8.4.1 Overview
    • 8.4.2 Online Retail: North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
  • 8.5 Others
    • 8.5.1 Overview
    • 8.5.2 Others: North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million)

9. North America Flatbread Market - Country Analysis

  • 9.1 North America
    • 9.1.1 North America Flatbread Market Breakdown by Countries
    • 9.1.2 North America Flatbread Market Revenue and Forecast and Analysis - by Country
      • 9.1.2.1 North America Flatbread Market Revenue and Forecast and Analysis - by Country
      • 9.1.2.2 United States: Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
        • 9.1.2.2.1 United States: Flatbread Market Breakdown by Type
        • 9.1.2.2.2 United States: Flatbread Market Breakdown by Distribution Channel
      • 9.1.2.3 Canada: Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
        • 9.1.2.3.1 Canada: Flatbread Market Breakdown by Type
        • 9.1.2.3.2 Canada: Flatbread Market Breakdown by Distribution Channel
      • 9.1.2.4 Mexico: Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
        • 9.1.2.4.1 Mexico: Flatbread Market Breakdown by Type
        • 9.1.2.4.2 Mexico: Flatbread Market Breakdown by Distribution Channel

10. Competitive Landscape

  • 10.1 Company Positioning and Concentration
  • 10.2 Heat Map Analysis by Key Players

11. North America Flatbread Market Industry Landscape

  • 11.1 Overview
  • 11.2 New Product Launches
  • 11.3 Expansion

12. Company Profiles

  • 12.1 Kontos Foods
    • 12.1.1 Key Facts
    • 12.1.2 Business Description
    • 12.1.3 Products and Services
    • 12.1.4 Financial Overview
    • 12.1.5 SWOT Analysis
    • 12.1.6 Key Developments
  • 12.2 GRUMA SAB de CV
    • 12.2.1 Key Facts
    • 12.2.2 Business Description
    • 12.2.3 Products and Services
    • 12.2.4 Financial Overview
    • 12.2.5 SWOT Analysis
    • 12.2.6 Key Developments
  • 12.3 FGF Brands Inc
    • 12.3.1 Key Facts
    • 12.3.2 Business Description
    • 12.3.3 Products and Services
    • 12.3.4 Financial Overview
    • 12.3.5 SWOT Analysis
    • 12.3.6 Key Developments
  • 12.4 Joseph's Bakery
    • 12.4.1 Key Facts
    • 12.4.2 Business Description
    • 12.4.3 Products and Services
    • 12.4.4 Financial Overview
    • 12.4.5 SWOT Analysis
    • 12.4.6 Key Developments
  • 12.5 Ole Mexican Foods Inc.
    • 12.5.1 Key Facts
    • 12.5.2 Business Description
    • 12.5.3 Products and Services
    • 12.5.4 Financial Overview
    • 12.5.5 SWOT Analysis
    • 12.5.6 Key Developments
  • 12.6 General Mills Inc
    • 12.6.1 Key Facts
    • 12.6.2 Business Description
    • 12.6.3 Products and Services
    • 12.6.4 Financial Overview
    • 12.6.5 SWOT Analysis
    • 12.6.6 Key Developments
  • 12.7 Goya Foods Inc
    • 12.7.1 Key Facts
    • 12.7.2 Business Description
    • 12.7.3 Products and Services
    • 12.7.4 Financial Overview
    • 12.7.5 SWOT Analysis
    • 12.7.6 Key Developments
  • 12.8 Mi Rancho
    • 12.8.1 Key Facts
    • 12.8.2 Business Description
    • 12.8.3 Products and Services
    • 12.8.4 Financial Overview
    • 12.8.5 SWOT Analysis
    • 12.8.6 Key Developments
  • 12.9 Leighton Foods AS
    • 12.9.1 Key Facts
    • 12.9.2 Business Description
    • 12.9.3 Products and Services
    • 12.9.4 Financial Overview
    • 12.9.5 SWOT Analysis
    • 12.9.6 Key Developments
  • 12.10 Toufayan Bakeries
    • 12.10.1 Key Facts
    • 12.10.2 Business Description
    • 12.10.3 Products and Services
    • 12.10.4 Financial Overview
    • 12.10.5 SWOT Analysis
    • 12.10.6 Key Developments

13. Appendix

  • 13.1 About The Insight Partners

List Of Tables

  • Table 1. North America Flatbread Market Segmentation
  • Table 2. North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
  • Table 3. North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million) - by Type
  • Table 4. North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million) - by Distribution Channel
  • Table 5. North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million) - by Country
  • Table 6. United States: Flatbread Market - Revenue and Forecast to 2031 (US$ Million) - by Type
  • Table 7. United States: Flatbread Market - Revenue and Forecast to 2031 (US$ Million) - by Distribution Channel
  • Table 8. Canada: Flatbread Market - Revenue and Forecast to 2031 (US$ Million) - by Type
  • Table 9. Canada: Flatbread Market - Revenue and Forecast to 2031 (US$ Million) - by Distribution Channel
  • Table 10. Mexico: Flatbread Market - Revenue and Forecast to 2031 (US$ Million) - by Type
  • Table 11. Mexico: Flatbread Market - Revenue and Forecast to 2031 (US$ Million) - by Distribution Channel

List Of Figures

  • Figure 1. North America Flatbread Market Segmentation, by Country
  • Figure 2. PEST Analysis
  • Figure 3. Impact Analysis of Drivers and Restraints
  • Figure 4. North America Flatbread Market Revenue (US$ Million), 2021-2031
  • Figure 5. North America Flatbread Market Share (%) - by Type, 2023 and 2031
  • Figure 6. Tortilla: North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
  • Figure 7. Pita: North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
  • Figure 8. Naan: North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
  • Figure 9. Others: North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
  • Figure 10. North America Flatbread Market Share (%) - by Distribution Channel, 2023 and 2031
  • Figure 11. Supermarkets and Hypermarkets: North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
  • Figure 12. Convenience Stores: North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
  • Figure 13. Bakeries: North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
  • Figure 14. Online Retail: North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
  • Figure 15. Others: North America Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
  • Figure 16. North America Flatbread Market Breakdown by Key Countries, 2023 and 2031 (%)
  • Figure 17. United States: Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
  • Figure 18. Canada: Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
  • Figure 19. Mexico: Flatbread Market - Revenue and Forecast to 2031 (US$ Million)
  • Figure 20. Company Positioning and Concentration
  • Figure 21. Heat Map Analysis by Key Players