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市場調查報告書
商品編碼
1479109

HORECA（飯店/餐廳/咖啡館）飲料市場：現況分析與預測（2024-2032）

HORECA Beverage Market: Current Analysis and Forecast (2024-2032)
出版日期: | 出版商: UnivDatos Market Insights Pvt Ltd | 英文 133 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

由於產品推出數量的增加，預計 HORECA 飲料市場將以 3.5% 左右的速度穩定成長。 例如，2024年4月，Radico Khaitan推出了賈沙梅爾印度精釀金酒——金色幻影限量版盒裝，以滿足消費者不斷變化的需求。 此外，2023 年 12 月，coca cola印度公司以全球酒精飲料 Lemon-Dou 為起點進入酒精產業。 在預測期內，有幾個因素推動市場成長，例如餐廳和食品店的擴張和發展。 除此之外，餐廳與主要飲料公司在 HORECA 飲料方面的合作關係不斷增加，也正在穩步推動該市場的發展。

依類型劃分，市場分為酒精飲料和非酒精飲料。 到 2023 年，非酒精飲料領域將主導市場。 市場區隔中的非酒精飲料部分包括各種不含酒精的飲料。 這部分包括軟性飲料、熱飲料：咖啡、茶、熱巧克力、拿鐵和卡布奇諾等特色飲料、果汁和冰沙、水（瓶裝水、調味水和浸泡水）、無酒精啤酒，包括各種葡萄酒選擇。 近年來，由於消費者對健康意識、永續性和獨特風味體驗的偏好，HORECA 飲料市場對更健康和創新的非酒精飲料的需求不斷增長。 持續的產品創新和新產品的推出正在推動市場的發展。 例如，2023 年 3 月，Reliance Retail Ventures Limited (RRVL) 的全資子公司兼快速消費品部門 Reliance Consumer Products Limited (RCPL) 宣佈推出其標誌性飲料品牌 Campa did。 因此，從類型來看，非酒精飲料領域將在2023年佔據較大的市場佔有率。

根據最終用戶，市場分為飯店、餐廳、咖啡館等。 2023年，飯店板塊將佔據較大佔有率。 在 HORECA 飲料市場中，飯店部分是指在飯店設施內提供飲料。 這包括根據酒店客人以及酒店酒吧和餐廳訪客的需求和偏好量身定制的各種優惠。 飯店通常提供多種飲料選擇。 HORECA 飲料市場的飯店部分受到賓客人口統計、飯店品牌定位、區域偏好以及餐飲消費趨勢等因素的影響。 飯店通常努力提供多樣化且有吸引力的飲料選擇，以提高客人的整體體驗和滿意度。 線上預訂平台、行動辦理登機手續、免鑰匙進入系統和客製化服務都是值得注意的創新，不僅吸引了更多客戶，也促進了該行業的成長。 例如，2023年2月，開放飯店商務平台Site Minder發佈的一份報告發現，2022年，全球旅客預訂飯店住宿的時間將明顯早於2021年，飯店平均預訂提前時間增加了38%與上一年相比。 因此，酒店類別將在2023年佔據較大的市場佔有率。

為了更瞭解HORECA飲料的市場導入情況，我們在北美（美國、加拿大等北美地區）、歐洲（德國、英國、法國、西班牙、義大利等）進行了研究它根據其在印度、亞太地區其他地區的全球影響力和世界其他地區的全球影響力來分析市場。 由於外帶和汽車餐廳的日益普及以及企業合作的增加，北美在 2023 年目前的情況下將主導市場。 該行業正在見證多種趨勢，包括舒適飲料、非接觸式訂購以及將用餐體驗直接呈現在消費者面前的創新技術。 例如，根據 Circana 2023 年發佈的報告，加拿大的全方位服務餐廳的客流量增長最高，增幅高達 24%，令人印象深刻。 此外，快餐服務網點仍佔所有餐飲服務訪問量的 67%，本季成長了 9%。 因此，依地區劃分，北美將在 2023 年佔據較大市場佔有率。

市場上的一些主要參與者包括The Coca-Cola Company; Nestle; PepsiCo; Jones Soda Co.; Danone; Appalachian Brewing Company; GCMMF (Amul); Keurig Dr Pepper Inc.; Bacardi Limited.。

目錄

第一章市場介紹

  • 市場定義
  • 主要目標
  • 利害關係人
  • 限制

第二章研究方法或前提

  • 調查過程
  • 調查方法
  • 受訪者簡介

第三章市場總結

第 4 章執行摘要

第五章 COVID-19 對 HORECA 飲料市場的影響

第 6 章 HORECA 飲料市場收入，2022-2032

第 7 章依類型細分市場

  • 酒精飲料
  • 非酒精飲料

第 8 章最終使用者細分

  • 飯店
  • 餐廳
  • 咖啡館
  • 其他

第九章區域市場分析

  • 北美
    • 美國
    • 加拿大
    • 其他北美地區
  • 歐洲
    • 德國
    • 英國
    • 法國
    • 義大利
    • 西班牙
    • 其他歐洲地區
  • 亞太地區
    • 中國
    • 日本
    • 印度
    • 其他亞太地區
  • 世界其他地區

第 10 章 HORECA 飲料市場動態

  • 市場驅動因素
  • 市場課題
  • 影響分析

第 11 章 HORECA 飲料市場機會

第十二章HORECA飲料市場趨勢

第十三章供需分析

  • 需求方分析
  • 供給面分析

第14章價值鏈分析

第15章比賽場景

  • 競爭狀況
    • 波特五力分析

第十六章公司簡介

  • Unilever
  • The Coca-Cola Company
  • Nestle
  • PepsiCo
  • Jones Soda Co.
  • Danone
  • Appalachian Brewing Company
  • GCMMF（Amul）
  • Keurig Dr Pepper Inc.
  • Bacardi Limited

第 17 條免責聲明

簡介目錄
Product Code: UMCG212718

The HORECA beverages market specifically focuses on the segment of the hospitality industry that involves the production, distribution, and consumption of beverages within hotels, restaurants, and cafes. This market includes a wide range of beverages such as alcoholic drinks, non-alcoholic drinks, hot beverages like coffee and tea, soft drinks, and specialty beverages. Trends in the HORECA beverages market are influenced by factors like changing consumer preferences, health and wellness trends, innovation in beverage offerings, and shifts in dining habits. The increasing demand for beverages has led to the market's growth. Several other factors, such as rising food tourism, rising demand for junk food and processed foods, and a surge in government collaborations & partnerships are driving the HORECA beverage market globally.

The HORECA Beverage Market is expected to grow at a steady rate of around 3.5% owing to the rising number of product launches. For instance, in April 2024, Radico Khaitan introduced the Jaisalmer Indian Craft Gin-The Golden Mirage Limited Edition Box to meet the evolving demands of consumers. Also, in December 2023, Coca-Cola India entered the alcohol segment, starting with Lemon-Dou, its global alcoholic ready-to-drink beverage. Several factors, including the expansion and development of restaurants and food outlets, are driving the market's growth during the forecast period. Apart from this, increased partnerships among restaurants and major beverage companies in HORECA beverages are also driving this market at a steady rate.

Based on the type, the market is bifurcated into alcoholic and non-alcoholic beverages. The non-alcoholic beverage segment dominated the market in the year 2023. The non-alcoholic beverages segment in the HORECA market includes a diverse range of drinks that do not contain alcohol. This segment encompasses various options such as soft drinks, hot beverages: coffee, tea, hot chocolate, specialty drinks like lattes and cappuccinos, juices and smoothies, water (bottled water, flavored water, and infused water), non-alcoholic beer and wine. In recent years, there has been a growing demand for healthier and more innovative non-alcoholic beverage options in the HORECA market, driven by consumer preferences for wellness, sustainability, and unique flavor experiences. Continuous product innovations and new product launches are propelling the market. For instance, in March 2023, Reliance Consumer Products Limited (RCPL), the FMCG arm and a wholly-owned subsidiary of Reliance Retail Ventures Limited (RRVL), announced the launch of the iconic beverage brand, Campa. Thus, among the types, the non-alcoholic beverage segment held a significant market share in 2023.

Based on the end user, the market is segmented into hotels, restaurants, cafes, and others. The hotels segment held a significant share of the market in 2023. In the HORECA beverages market, the hotels segment refers to the provision of beverages within hotel establishments. This includes a variety of offerings tailored to meet the needs and preferences of hotel guests, as well as visitors to hotel bars and restaurants. Hotels typically offer a range of beverage options. The hotel segment in the HORECA beverages market is influenced by factors such as guest demographics, hotel brand positioning, regional preferences, and trends in food and beverage consumption. Hotels often strive to offer a diverse and appealing beverage selection to enhance guests' overall experience and satisfaction. Online booking platforms, mobile check-ins, keyless entry systems, and tailored services are the prominent innovations, which have not only drawn in more customers but also contributed to the sector's growth. For instance, in February 2023, according to the report published by Site Minder, an open hotel commerce platform, reported travelers globally booked hotel stays significantly earlier in 2022 than in 2021, with hotels experiencing an increase of 38% in the average booking lead time year-on-year. Thus, the hotels category held a significant share of the market in the year 2023.

For a better understanding of the market adoption of HORECA beverage, the market is analyzed based on its worldwide presence in countries such as North America (U.S., Canada, and the Rest of North America), Europe (Germany, U.K., France, Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. North America is dominating the market in the current scenario of 2023 due to the rising popularity of takeout and drive-in restaurants, and rising company collaborations. The industry is witnessing several trends such as comfort drinks, touchless ordering, and innovative technology to bring dining experiences to the consumer's doorsteps. For instance, according to a report published by Circana in 2023, full-service restaurants in Canada showed the highest traffic growth, with a remarkable gain of 24%. Moreover, quick-service establishments still dominated with a 67% share of all food service visits, showing a 9% increase during the quarter. Thus, amongst regions, North America held a significant share of the market in 2023.

Some of the major players operating in the market include Unilever; The Coca-Cola Company; Nestle; PepsiCo; Jones Soda Co.; Danone; Appalachian Brewing Company; GCMMF (Amul); Keurig Dr Pepper Inc.; Bacardi Limited.

TABLE OF CONTENTS

1MARKET INTRODUCTION

  • 1.1.Market Definitions
  • 1.2.Main Objective
  • 1.3.Stakeholders
  • 1.4.Limitation

2RESEARCH METHODOLOGY OR ASSUMPTION

  • 2.1.Research Process of the HORECA Beverage Market
  • 2.2.Research Methodology of the HORECA Beverage Market
  • 2.3.Respondent Profile

3MARKET SYNOPSIS

4EXECUTIVE SUMMARY

5IMPACT OF COVID-19 ON THE HORECA BEVERAGE MARKET

6HORECA BEVERAGE MARKET REVENUE (USD BN), 2022-2032F

7MARKET SEGMENT BY TYPE

  • 7.1.Alcoholic Beverage
  • 7.2.Non-alcoholic Beverage

8MARKET SEGMENT BY END USER

  • 8.1.Hotels
  • 8.2.Restaurants
  • 8.3.Cafes
  • 8.4.Others

9MARKET INSIGHTS BY REGION

  • 9.1.North America
    • 9.1.1.U.S.
    • 9.1.2.Canada
    • 9.1.3.Rest of North America
  • 9.2.Europe
    • 9.2.1.Germany
    • 9.2.2.U.K.
    • 9.2.3.France
    • 9.2.4.Italy
    • 9.2.5.Spain
    • 9.2.6.Rest of Europe
  • 9.3.Asia-Pacific
    • 9.3.1.China
    • 9.3.2.Japan
    • 9.3.3.India
    • 9.3.4.Rest of Asia-Pacific
  • 9.4.Rest of World

10HORECA BEVERAGE MARKET DYNAMICS

  • 10.1.Market Drivers
  • 10.2.Market Challenges
  • 10.3.Impact Analysis

11HORECA BEVERAGE MARKET OPPORTUNITIES

12HORECA BEVERAGE MARKET TRENDS

13DEMAND AND SUPPLY-SIDE ANALYSIS

  • 13.1.Demand Side Analysis
  • 13.2.Supply Side Analysis

14VALUE CHAIN ANALYSIS

15COMPETITIVE SCENARIO

  • 15.1.Competitive Landscape
    • 15.1.1.Porters Fiver Forces Analysis

16COMPANY PROFILED

  • 16.1.Unilever
  • 16.2.The Coca-Cola Company
  • 16.3.Nestle
  • 16.4.PepsiCo
  • 16.5.Jones Soda Co.
  • 16.6.Danone
  • 16.7.Appalachian Brewing Company
  • 16.8.GCMMF (Amul)
  • 16.9.Keurig Dr Pepper Inc.
  • 16.10.Bacardi Limited

17DISCLAIMER