市場調查報告書
商品編碼
1534966
老虎堅果市場:現況分析與預測(2024-2032)Tiger Nut Market: Current Analysis and Forecast (2024-2032) |
由於企業併購的增加,老虎堅果市場預計將以 8%左右的速度穩定成長。例如,2023年9月,Kar's Nuts Snacks 和Sanders Candy 的母公司Second Nature Brands 從俄亥俄州的JM Smucker Co. 收購了總部位於西雅圖的Sahale Snacks,顯著加速了其業務成長,並將Second Nature Brands 定位為美國零食和糖果領域的領導者。通路的擴張和公司之間的策略聯盟等其他因素也推動預測期內的市場成長。除此之外,老虎堅果的價格和供應量的不斷提高也在穩步推動這個市場的發展。
依形式,市場分為整顆、粉末、油等。2023年,整顆區隔將主導市場。在消費者對營養天然食品意識的推動下,整顆老虎堅果市場蓬勃發展。老虎堅果可以片狀食用,因其膳食纖維含量而聞名,光是這一點就日益擴大市場,不僅可以升級現有市場,還可以開拓新的潛在傳統市場。這一趨勢是由於人們對老虎堅果的健康特性及其在各個商店的供應情況的了解不斷加深。因此,到2023年,整顆區隔市場將在各種格式中佔據重要的市場佔有率。
依性質,市場分為有機市場與傳統市場。2023年,傳統細分市場將主導市場。由於老虎堅果在傳統美食中的穩定存在以及眾所周知的對人類健康的積極影響,老虎堅果市場的傳統部分易於穩定成長。隨著消費者對植物性和天然食品偏好的變化,傳統老虎堅果因其健康益處和國內外持續的市場需求而仍受到需求和銷路。該細分市場也受到創新產品發布和公司擴張的推動。因此,傳統細分市場自然在2023年佔據了很大的市場。
為了更了解老虎堅果的市場導入,市場根據北美(美國、加拿大、北美其他地區)、歐洲(德國、法國、英國、西班牙、義大利、歐洲其他地區)、亞太地區(中國、日本、印度、亞太其他地區)和其他地區的全球影響力進行分析。由於新產品的推出、透過併購進行的企業擴張以及消費者對營養攝取偏好的變化,預計北美地區將在預測期內顯著成長。例如,2022年9月,美國Sweet Aya推出了多種口味的老虎堅果零食,包括黑巧克力包裹和海鹽烘焙。其他因素,例如這些產品的可承受性和可用性的提高,也支持該地區的市場成長。因此,在這些地區中,預計北美在預測期內將呈現最高的成長率。
市場上營運的主要公司包括KCB International B.V.、The Tiger Nut Company Ltd、Jose Maria Bou, S.L.、The Chufa Original Company、Levantex、Rapunzel Naturkost、TRADIN ORGANIC AGRICULTURE B.V.、XUFEX、TOOTSI IMPEX Inc.、Ecoideas等。
Tiger nuts are not nuts as their name may suggest but are rooted in a plant called Cyperus esculentus which belongs to the sedge family. They have been grown in the Mediterranean region and some parts of Africa for several thousand years due to their nutritional value and uses in cooking. These nuts contain fiber as well as vitamins and minerals such as iron, magnesium, and potassium. They have a slightly sweet and nutty taste and can be eaten raw or roasted or used as flour in the preparation of foods. Aside from being a common ingredient in tasty recipes, tiger nuts are also components in a famous Spanish drink known as horchata. Their advantages for the human body, such as better digestion and probable anti-inflammatory effect, helped them gain the status of popular products in contemporary diets. The tiger nut market will maintain its growth trend, which is promoted by improving consumer knowledge regarding the health benefits associated with tiger nuts, and consumer sensitization across the world. Several other factors, such as a surge in company collaborations & partnerships, are driving the global tiger nut market.
The Tiger Nut Market is expected to grow at a steady rate of around 8% owing to the rising company mergers and acquisitions. For instance, in September 2023, Second Nature Brands, the parent company of Kar's Nuts Snacks and Sanders Candy, acquired Seattle-based Sahale Snacks from Ohio-based J.M. Smucker Co. to significantly accelerate the growth of the business and positioned Second Nature Brands as a US leader in snacks and treats. Other factors, including the expanding distribution channels and strategic partnerships between companies, drive the market's growth during the forecast period. Apart from this, improving the affordability and accessibility of tiger nuts are also driving this market steadily.
Based on the form, the market is segmented into whole, powder, oil, and others. The whole segment dominated the market in the year 2023. The whole segment in the tiger nut market is flourishing, driven by the consumers' awareness of natural foods with nutritional values. Whole tiger nuts which can be consumed as flakes are famous for their fiber content and due to this aspect alone, there is an added market in new possibly traditional markets as well as upgraded existing markets. This trend is due to increased knowledge about their healthy qualities and increased availability across different outlets. Thus, the whole segment held a significant market share in 2023 among the forms.
Based on nature, the market is bifurcated into organic and conventional. The conventional segment dominated the market in the year 2023. The traditional segment of the tiger nut market has a trend for steady growth due to the stability of the product's presence in traditional dishes and its' well-known positive effects on a person's health. With the change in customer preference for plant-based familiar natural foods conventional tiger nuts are still in demand and marketable due to their health benefits and the sustained market demand both locally and internationally. The segment is also driven by rising innovative product launches and company expansions. Thus, the conventional segment held a significant market share in 2023 among the nature.
For a better understanding of the market adoption of tiger nut, the market is analyzed based on its worldwide presence in countries such as North America (U.S., Canada, and the Rest of North America), Europe (Germany, U.K., France, Spain, Italy, Rest of Europe), Asia-Pacific (China, Japan, India, Rest of Asia-Pacific), Rest of World. North America is expected to grow at a significant rate in the forecast period due to new product launches, rising company expansions with mergers & acquisitions, and changes in consumer preferences for nutritional intake. For instance, in September 2022, U.S.-based Sweet Aya introduced its Tiger Nut snacks in multiple flavors including dark chocolate covered, sea salt roasted, etc. Other factors, such as the improvement in affordability and accessibility of these products, have pushed the region's market growth. Thus, amongst areas, North America is expected to grow at a significant rate in the forecast period.
Some of the major players operating in the market include KCB International B.V.; The Tiger Nut Company Ltd; Jose Maria Bou, S.L.; The Chufa Original Company; Levantex; Rapunzel Naturkost; TRADIN ORGANIC AGRICULTURE B.V.; XUFEX; TOOTSI IMPEX Inc.; Ecoideas.