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體育用品和健身

市場調查報告書

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1622741

全球立槳板 (SUP) 市場規模（按地區、範圍和預測）

Global Stand-Up Paddle Boards Market Size by Type, By Size, By Application, By Sales Channel, By Geographic Scope and Forecast

出版日期: 2024年11月01日 | 出版商:

Verified Market Research | 英文 202 Pages | 商品交期: 2-3個工作天內

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簡介目錄

立槳板 (SUP) 市場規模及預測

立槳板 (SUP) 市場規模在 2024 年價值 14.5 億美元，預計到 2031 年將達到 24 億美元，2024 年至 2031 年的複合年增長率為 9.7%。立槳 (SUP) 是一種可以站立划槳的個人水上交通工具。它由一塊長長的浮板和一把槳組成。 SUP 用途廣泛，可用於平水划槳、衝浪、競賽甚至瑜伽，是一種既可用於休閒又可用於競技的熱門水上運動。

SUP 板通常用於健身、娛樂和探索。它的穩定性和易用性使其適合初學者和有經驗的用戶。活動包括沿海巡遊、湖泊划船、SUP 瑜伽和衝浪。它也廣泛應用於生態旅遊和環境清理項目。

SUP 板的未來用途正在不斷擴大，具有專門的設計、永續材料和 GPS 和健身追蹤等整合技術。預計的成長將包括環保板、適用於各種情況的混合 SUP、治療、水上救援和在探險旅遊中的更廣泛應用。

立槳板 (SUP) 的全球市場動態

影響全球立槳板 (SUP) 市場的關鍵市場動態是：

主要市場驅動因子

對水上運動的興趣日益濃厚：

對水上運動的興趣日益濃厚：水上活動日益普及，大大促進了 SUP 板業務的發展。槳板運動等活動提供了一種獨特而令人興奮的方式，讓您接觸大自然，同時也能鍛鍊身體。

關注健身與健康：

SUP 衝浪被認為是一項需要平衡、核心力量和耐力的全身運動。隨著人們越來越重視健身和健康，對 SUP 板的需求也日益增長。

增加可支配所得

可支配收入的增加使得更多的人參與諸如 SUP 衝浪之類的休閒活動。這促使在衝浪板、槳和配件方面的支出增加。

旅遊和休閒活動的發展：

沿海和水上旅遊目的地的擴張為SUP板的租賃和銷售創造了機會。隨著越來越多的人前往這些地區旅遊，對 SUP 體驗的需求也日益增長。

主要問題

季節與地理限制：

SUP 的受歡迎程度很大程度上受天氣影響，在溫暖的月份需求會猛增。此外，這項運動主要在沿海和內陸水域附近進行，這意味著在某些地區這項運動的發展有限。

初始投資高且學習難度高：

消費者在購買 SUP 板和必要的設備時需要進行大量的初始投資。此外，這項活動需要練習才能掌握，這對新手來說很困難，並且會讓潛在參與者望而卻步。

安全隱憂與環境影響：

水質、設備故障和使用者技能水準等安全問題都會影響市場成長。此外，消費者越來越擔心 SUP 對環境的影響，包括水污染和棲息地破壞。

SUP 與其他水上運動競爭：

SUP 面臨著來自其他水上運動的競爭，例如衝浪、皮划艇和花式滑水，這些運動提供了多樣化的體驗並滿足各種技術水平的要求。這種競爭可能會分化市場並限制 SUP 的成長潛力。

主要趨勢：

作為健身活動越來越受歡迎：

SUP 作為一種全身鍛鍊方式越來越受歡迎，吸引了許多健身愛好者。這種趨勢促使了對專用於運動的 SUP 板的需求，包括那些具有更寬平台以增加穩定性的板。

充氣式SUP板的興起：

充氣式 SUP 板由於其便攜性和易用性而變得越來越受歡迎。這些板子吸引了更廣泛的客戶，因為它們可以輕鬆放氣、儲存和運輸。

多樣化的 SUP 活性：

SUP 已不再只是休閒划槳，還包括 SUP 瑜珈、SUP 釣魚和 SUP 衝浪等活動。這種多功能性為專門的電路板設計和配件開闢了許多可能性。

Stand-Up Paddle (SUP) Boards Market size was valued at USD 1.45 Billion in 2024 and is projected to reach 2.40 USD Billion by 2031 growing at a CAGR of 9.7% from 2024 to 2031. Stand-Up Paddleboards (SUPs) are watercraft that can be paddled while standing. They consist of a long buoyant board and a paddle. SUPs are versatile, capable of flat-water paddling, surfing, racing and even yoga, making them popular for both recreational and competitive water sports.

SUP boards are typically utilized for fitness, recreational activities and exploration. Their stability and ease of use make them appropriate for both novice and experienced paddlers. Activities include coastal cruise, interior lake paddling, SUP yoga and wave surfing. They are also widely used for eco-tourism and environmental clean-up projects.

SUP boards' future applications are expanding to include specialized designs, sustainable materials and integrated technology such as GPS and fitness tracking. Growth is projected in eco-friendly boards, hybrid SUPs for various circumstances and more widespread adoption in therapy, water rescue and adventure tourism sectors.

Global Stand-Up Paddle (SUP) Boards Market Dynamics

The key market dynamics that are shaping the global stand-up paddle (SUP) Boards market include:

Key Market Drivers:

Increasing Interest in Water Sports:

The rise in popularity of water activities considerably boosted the SUP board business. Activities like as paddleboarding provide a unique and exciting way to interact with nature while also engaging in physical activity.

Focus On Fitness and Wellness:

SUP boarding is regarded as a full-body workout, requiring balance, core strength and stamina. As people value fitness and wellness, the demand for SUP boards is growing.

Increasing Disposable Income: increasing

disposable money allowed more people to indulge in recreational pursuits such as SUP boarding. This resulted in increasing spending on boards, paddles and accessories.

Development Of Tourism and Leisure Activities:

The expansion of coastal and water-based tourism areas is creating opportunities for SUP board rentals and sales. As more people travel to these areas, the demand for SUP experiences grows.

Key Challenges:

Seasonality and Geographic Limitations:

The popularity of SUP is highly impacted by weather conditions, with demand spiking during the warmer months. Furthermore, the sport is primarily played on coastal or inland water bodies, which limits its availability in some areas.

High Initial Investment and Learning Curve:

Consumers make a considerable initial expenditure when purchasing a SUP board and essential supplies. Furthermore, mastering the activity takes practice and can be difficult for beginners, discouraging potential participants.

Safety Issues and Environmental Impacts:

Safety issues like water quality, equipment failure and user skill levels can all have an impact on market growth. Furthermore, consumers are becoming increasingly concerned about SUP's environmental impact, which includes water pollution and habitat destruction.

SUP Competes with Alternative Water Sports:

SUP faces competition from other water sports such as surfing, kayaking and wakeboarding, which offer diverse experiences and cater to different skill levels. This competition can fragment the market and limit the growth potential of SUP.

Key Trends:

Increasing Popularity as A Fitness Activity:

SUP is gaining popularity as a full-body workout, attracting fitness aficionados. This trend is generating demand for exercise-specific SUP boards, such as those with broader platforms for stability.

The Rise of Inflatable SUP Boards:

Inflatable SUP boards are becoming increasingly popular due to their portability and ease. These boards are readily deflated, stored and transported, making them appealing to a larger range of customers.

Diversifying SUP Activities:

SUP is going beyond recreational paddling to include activities such as SUP yoga, SUP fishing and SUP surfing. This variety opens up potential for specialized board designs and accessories.

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Global Stand-Up Paddle (SUP) Boards Market Regional Analysis

Here is a more detailed regional analysis of the global stand-up paddle (SUP) boards market:

North America:

According to Verified Market Research, North America is expected to dominate the global stand-up paddle (SUP) Boards market.

North America is predicted to lead the worldwide Stand-Up Paddle (SUP) board market due to its well-established water sports culture, extensive coastlines and robust infrastructure for recreational activities.

The region benefits from great consumer spending power, cutting-edge outdoor sports facilities and a strong market presence of top SUP brands. Paddleboarding's popularity as a fitness activity, as well as its integration into lifestyle trends, are driving growth.

Furthermore, North America's ideal temperature and abundance of water bodies increase the attraction of SUP boards, making it a top market for both leisure and professional paddlers.

Asia Pacific:

According to Verified Market Research, Asia Pacific is fastest growing region in global stand-up paddle (SUP) boards market.

Asia-Pacific is the fastest-growing area in the global stand-up paddle (SUP) boards market, owing to increasing interest in water sports and outdoor activities. The region benefits from rising disposable incomes, increasing urbanization and better recreational facilities.

Countries such as Australia, China and India are seeing considerable market increase as a result of their extensive coasts and improved access to water sports facilities.

Furthermore, the popularity of SUP boards for fitness, adventure tourism and environmental activities is driving the market's quick expansion. The growing popularity of water sports and eco-tourism contribute to the region's growth.

Global Stand-Up Paddle (SUP) Boards Market: Segmentation Analysis

The Global Stand-Up Paddle (SUP) boards Market is segmented based on Type, Application, Size, Sales Channel and Geography.

Stand-Up Paddle (SUP) Boards Market, By Type

Solid SUP Board
Inflatable SUP Boards

Based on Type, the Global Stand-Up Paddle (SUP) Boards Market is separated into Solid SUP Board and Inflatable SUP Boards. Inflatable SUP boards have dominated the global market due to their convenience, portability and ease of storage. They appeal to a wider audience because they can be deflated and stored, making them suitable for outdoor activities and travel. Solid SUP boards are popular due to their durability and performance, but they hold a lesser market share.

Stand-Up Paddle (SUP) Boards Market, By Application

Surfing
Recreational/Touring
Racing
Fitness

Based on Application, Global Stand-Up Paddle (SUP) Boards Market is divided into Surfing, Recreational/Touring, and Racing, and Fitness. In the global market for stand-up paddle (SUP) boards, recreational/touring applications dominate. This portion is popular among both casual paddlers and enthusiasts who enjoy exploring rivers. Recreational SUP boards are the most popular choice for a wide range of water sports since they are versatile and easy to use.

Stand-Up Paddle (SUP) Boards Market, By Size

Less than 9 Feet

9to 12 Feet

Greater than 12 Feet

Based on Size, Global Stand-Up Paddle (SUP) Boards Market is divided into Less than 9 Feet, 9to 12 Feet, and Greater than 12 Feet. The 9-to-12-foot size category dominates the global Stand-Up Paddle (SUP) board market due to its versatility and adaptability for a variety of activities such as leisure paddling and racing. This size strikes a compromise between stability and performance, appealing to both novice and experienced paddlers.

Stand-Up Paddle (SUP) Boards Market, By Sales Channel

Online
Offline

Based on Sales Channel, Global Stand-Up Paddle (SUP) Boards Market is divided into Online and Offline. The online sales channel dominates the global stand-up paddle (SUP) board market due to its convenience, broad reach and expanding e-commerce trend. Online platforms provide a diverse selection, competitive pricing and quick comparison, resulting in tremendous growth when compared to traditional offline retail channels.

Stand-Up Paddle (SUP) Boards Market, By Geography

North America
Europe
Asia Pacific
Rest of the World

Based on the Geography, the Global Stand-Up Paddle (SUP) Boards Market divided into North America, Europe, Asia Pacific and Rest of the World. North America dominates the stand-up paddle (SUP) board market due to its strong outdoor sports culture and vast water bodies. The Asia-Pacific area is expanding at the quickest rate, thanks to increasing interest in water sports, rising disposable incomes and expanded recreational facilities.

Key Players

The Global Stand-Up Paddle (SUP) Boards Market study report will provide valuable insight with an emphasis on the global market. The major players in the market are
BIC
Sport, Naish, Red Paddle Co, Starboard, Tower Paddle Boards, Airhead (SUP), Aqua Marina, Imagine Paddle, RAVE Sports, Solstice Sports, Surftech.

Our market analysis also entails a section solely dedicated to such major players wherein our analysts provide an insight into the financial statements of all the major players, along with product benchmarking and SWOT analysis. The competitive landscape section also includes key development strategies, market share and market ranking analysis of the above-mentioned players globally.

Stand-Up Paddle (SUP) Boards Market Recent Developments
In July 2024, the introduction of IQFoils in windsurfing and kite foiling, replacing kitesurfing, will highlight the growing trend of foiling in water sports disciplines.