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1547443

全球音樂串流媒體市場研究報告 - 2024 年至 2032 年產業分析、規模、佔有率、成長、趨勢和預測

Global Music Streaming Market Research Report - Industry Analysis, Size, Share, Growth, Trends and Forecast 2024 to 2032

出版日期: 2024年07月01日 | 出版商:

Value Market Research | 英文 181 Pages | 商品交期: 最快1-2個工作天內

價格

簡介目錄圖表

全球音樂串流媒體市場需求預計將從 2023 年的 454.5 億美元達到近 1576.6 億美元的市場規模，2024-2032 年研究期間複合年成長率為 14.82%。

音樂串流媒體透過網路將數位音樂內容傳送到平板電腦、智慧型手機和電腦等裝置。用戶可以按需存取各種歌曲、專輯和播放清單庫，而無需下載檔案。 Spotify、Apple Music 和 Amazon Music 等熱門服務提供免費的廣告支援和基於訂閱的選項，提供離線收聽、個人化推薦和高品質音訊等功能。它改變了人們聽音樂的方式，提供便利、多樣性和可訪問性，同時使藝術家能夠接觸到全球觀眾。

市場動態

消費者越來越傾向於隨時隨地按需存取音樂內容，這推動了音樂串流媒體市場的發展。音樂串流服務為用戶提供了大量的歌曲和播放列表，可透過網路連接的設備訪問，從而為音樂消費提供了便利和靈活性。智慧型手機和高速網路連線的激增進一步推動了市場的成長。此外，基於訂閱的商業模式的興起和廣告支援的免費套餐的可用性吸引了廣泛的用戶，推動了市場成長。音訊串流技術的技術進步，例如高清音訊和個人化推薦演算法，增強了用戶體驗並增加了與串流媒體平台的互動。此外，隨著公司尋求利用全球對數位音樂內容不斷成長的需求，音樂串流服務在全球範圍內向新市場和地區的擴張有助於市場成長。藝術家合作、獨家發行和精選播放清單可提高串流平台上的用戶參與度和保留率。此外，從 CD 和黑膠唱片等實體音樂格式轉向數位串流媒體的轉變進一步推動了市場的擴張。將社交共享功能和社群建立功能整合到串流媒體應用程式中可以增強用戶互動並培養音樂愛好者的歸屬感。然而，日益激烈的競爭和授權問題可能會阻礙未來幾年的市場成長。

研究報告涵蓋波特五力模型、市場吸引力分析和價值鏈分析。這些工具有助於清晰地了解行業結構並評估全球範圍內的競爭吸引力。此外，這些工具還對全球音樂串流媒體市場的每個細分市場進行了包容性評估。音樂串流媒體產業的成長和趨勢為本研究提供了整體方法。

市場區隔

音樂串流媒體市場報告的這一部分提供了有關國家和地區級別細分市場的詳細資料，從而幫助策略師確定相應產品或服務的目標人群以及即將到來的機會。

按服務

點播串流媒體
直播

按平台

應用程式
瀏覽器

按內容類型

聲音的
影片

按最終用途

個人
商業的

區域分析

本節涵蓋區域前景，重點介紹北美、歐洲、亞太地區、拉丁美洲以及中東和非洲音樂串流媒體市場當前和未來的需求。此外，該報告重點關注所有主要地區各個應用領域的需求、估計和預測。

該研究報告還涵蓋了市場主要參與者的全面概況以及對全球競爭格局的深入了解。音樂串流媒體市場的主要參與者包括Apple Inc.、Amazon.Com Inc.、Google LLC、Spotify AB、Deezer、Pandora Media Inc.、騰訊音樂娛樂集團、SoundCloud Global Limited & Co. KG、IHeartMedia Inc.。對競爭格局的整體看法，其中包括各種策略發展，例如關鍵併購、未來產能、合作夥伴關係、財務概況、合作、新產品開發、新產品發布和其他發展。

如果您有任何客製化要求，請寫信給我們。我們的研究團隊可以根據您的需求提供客製化報告。

簡介 - 市場動態
市場促進因素
市場限制
機會
產業動態
波特五力分析
市場吸引力分析
- 按服務分類的市場吸引力分析
- 按平台分類的市場吸引力分析
- 按內容類型分類的市場吸引力分析
- 按最終用途分類的市場吸引力分析
- 市場吸引力分析：按地區

第 4 章：價值鏈分析

價值鏈分析
原料分析
- 原料清單
- 原料廠商清單
- 主要原物料價格走勢
潛在買家名單
行銷管道
- 直效行銷
- 間接行銷
- 行銷通路發展趨勢

第 5 章：全球音樂串流媒體市場分析：按服務分類

按服務概述
按服務進行歷史和預測資料分析
點播串流媒體
直播

第 6 章：全球音樂串流媒體市場分析：按平台

平台概述
按平台的歷史和預測數據分析
應用程式
瀏覽器

第 7 章：全球音樂串流媒體市場分析：按內容類型

按內容類型概述
按內容類型進行歷史和預測資料分析
聲音的
影片

第 8 章：全球音樂串流媒體市場分析：依最終用途分類

按最終用途分類的概述
按最終用途分類的歷史和預測資料分析
個人
商業的

第 9 章：全球音樂串流媒體市場分析：依地理位置

區域展望
介紹
北美銷售分析
- 概覽、歷史與預測資料銷售分析
- 北美按細分市場銷售分析
- 北美按國家銷售分析
- 美國銷售分析
- 加拿大銷售分析
- 墨西哥銷售分析
歐洲銷售分析
- 概覽、歷史與預測資料銷售分析
- 歐洲按細分市場銷售分析
- 歐洲按國家銷售分析
- 英國銷售分析
- 法國銷售分析
- 德國銷售分析
- 義大利銷售分析
- 俄羅斯銷售分析
- 歐洲其他地區銷售分析
亞太地區銷售分析
- 概覽、歷史與預測資料銷售分析
- 亞太地區按細分市場銷售分析
- 亞太地區按國家銷售分析
- 中國銷售分析
- 印度銷售分析
- 日本銷售分析
- 韓國銷售分析
- 澳洲銷售分析
- 東南亞銷售分析
- 亞太地區其他地區銷售分析
拉丁美洲銷售分析
- 概覽、歷史與預測資料銷售分析
- 拉丁美洲按細分市場銷售分析
- 拉丁美洲按國家銷售分析
- 巴西銷售分析
- 阿根廷銷售分析
- 秘魯銷售分析
- 智利銷售分析
- 拉丁美洲其他地區銷售分析
中東和非洲銷售分析
- 概覽、歷史與預測資料銷售分析
- 中東和非洲按細分市場銷售分析
- 中東和非洲按國家銷售分析
- 沙烏地阿拉伯銷售分析
- 阿拉伯聯合大公國銷售分析
- 以色列銷售分析
- 南非銷售分析
- 中東其他地區和非洲銷售分析

第 10 章：音樂串流媒體公司的競爭格局

音樂串流市場競爭
夥伴關係/協作/協議
併購
新產品發布
其他發展

第 11 章：公司簡介

頂級公司市佔率分析
市場集中度
Apple Inc.

公司概況
公司收入
產品
最新動態

Amazon.Com Inc.

公司概況
公司收入
產品
最新動態

Google LLC

公司概況
公司收入
產品
最新動態

Spotify AB

公司概況
公司收入
產品
最新動態

Deezer

公司概況
公司收入
產品
最新動態

Pandora Media Inc.

公司概況
公司收入
產品
最新動態

Tencent Music Entertainment Group

公司概況
公司收入
產品
最新動態

SoundCloud Global Limited & Co. KG

公司概況
公司收入
產品
最新動態

IHeartMedia Inc

公司概況
公司收入
產品
最新動態

註 - 在公司概況中，財務詳細資訊和最新發展視情況而定，或對私人公司而言可能不包括在內

簡介目錄圖表

Product Code: VMR11215367

The global demand for Music Streaming Market is presumed to reach the market size of nearly USD 157.66 Billion by 2032 from USD 45.45 Billion in 2023 with a CAGR of 14.82% under the study period 2024-2032.

Music streaming delivers digital music content over the internet to devices such as tablets, smartphones, and computers. Users can access a diverse library of songs, albums, and playlists on-demand without downloading files. Popular services, like Spotify, Apple Music, and Amazon Music, offer free ad-supported and subscription-based options, providing features such as offline listening, personalized recommendations, and high-quality audio. It has transformed how people listen to music, offering convenience, variety, and accessibility while enabling artists to reach a global audience.

MARKET DYNAMICS

The increasing consumer preference for on-demand access to music content anytime anywhere drives the music streaming market. Music streaming services offer users a vast library of songs and playlists accessible through internet-connected devices, providing convenience and flexibility in music consumption. The proliferation of smartphones & high-speed internet connectivity further fuels the market growth. Additionally, the rise of subscription-based business models and the availability of ad-supported free tiers attract a broad range of users, driving market growth. Technological advancements in audio streaming technology, such as high-definition audio and personalized recommendation algorithms, enhance the user experience and increase engagement with streaming platforms. Furthermore, the global expansion of music streaming services into new markets and regions contributes to market growth as companies seek to capitalize on the growing demand for digital music content worldwide. Artist collaborations, exclusive releases, and curated playlists drive user engagement and retention on streaming platforms. Moreover, the shift from physical music formats, such as CDs and vinyl records, to digital streaming further propels the market's expansion. Integrating social sharing features and community-building functionalities within streaming apps enhances user interaction and fosters a sense of belonging among music enthusiasts. However, the increasing competition and licensing issues may hinder the market growth in the next few years.

The research report covers Porter's Five Forces Model, Market Attractiveness Analysis, and Value Chain analysis. These tools help to get a clear picture of the industry's structure and evaluate the competition attractiveness at a global level. Additionally, these tools also give an inclusive assessment of each segment in the global market of Music Streaming. The growth and trends of Music Streaming industry provide a holistic approach to this study.

MARKET SEGMENTATION

This section of the Music Streaming market report provides detailed data on the segments at country and regional level, thereby assisting the strategist in identifying the target demographics for the respective product or services with the upcoming opportunities.

By Service

On-demand Streaming
Live Streaming

By Platform

Apps
Browsers

By Content Type

Audio
Video

By End-use

Individual
Commercial

REGIONAL ANALYSIS

This section covers the regional outlook, which accentuates current and future demand for the Music Streaming market across North America, Europe, Asia-Pacific, Latin America, and Middle East & Africa. Further, the report focuses on demand, estimation, and forecast for individual application segments across all the prominent regions.

The research report also covers the comprehensive profiles of the key players in the market and an in-depth view of the competitive landscape worldwide. The major players in the Music Streaming market include Apple Inc., Amazon.Com Inc., Google LLC, Spotify AB, Deezer, Pandora Media Inc., Tencent Music Entertainment Group, SoundCloud Global Limited & Co. KG, IHeartMedia Inc. This section consists of a holistic view of the competitive landscape that includes various strategic developments such as key mergers & acquisitions, future capacities, partnerships, financial overviews, collaborations, new product developments, new product launches, and other developments.

In case you have any custom requirements, do write to us. Our research team can offer a customized report as per your need.

1. PREFACE

1.1. Report Description
- 1.1.1 Objective
- 1.1.2 Target Audience
- 1.1.3 Unique Selling Proposition (USP) & offerings
1.2. Research Scope
1.3. Research Methodology
- 1.3.1 Market Research Process
- 1.3.2 Market Research Methodology

2. EXECUTIVE SUMMARY

2.1. Highlights of Market
2.2. Global Market Snapshot

3. MUSIC STREAMING - INDUSTRY ANALYSIS

3.1. Introduction - Market Dynamics
3.2. Market Drivers
3.3. Market Restraints
3.4. Opportunities
3.5. Industry Trends
3.6. Porter's Five Force Analysis
3.7. Market Attractiveness Analysis
- 3.7.1 Market Attractiveness Analysis By Service
- 3.7.2 Market Attractiveness Analysis By Platform
- 3.7.3 Market Attractiveness Analysis By Content Type
- 3.7.4 Market Attractiveness Analysis By End-use
- 3.7.5 Market Attractiveness Analysis By Region

4. VALUE CHAIN ANALYSIS

4.1. Value Chain Analysis
4.2. Raw Material Analysis
- 4.2.1 List of Raw Materials
- 4.2.2 Raw Material Manufactures List
- 4.2.3 Price Trend of Key Raw Materials
4.3. List of Potential Buyers
4.4. Marketing Channel
- 4.4.1 Direct Marketing
- 4.4.2 Indirect Marketing
- 4.4.3 Marketing Channel Development Trend

5. GLOBAL MUSIC STREAMING MARKET ANALYSIS BY SERVICE

5.1. Overview By Service
5.2. Historical and Forecast Data Analysis By Service
5.3. On-demand Streaming Historic and Forecast Sales By Regions
5.4. Live Streaming Historic and Forecast Sales By Regions

6. GLOBAL MUSIC STREAMING MARKET ANALYSIS BY PLATFORM

6.1. Overview By Platform
6.2. Historical and Forecast Data Analysis By Platform
6.3. Apps Historic and Forecast Sales By Regions
6.4. Browsers Historic and Forecast Sales By Regions

7. GLOBAL MUSIC STREAMING MARKET ANALYSIS BY CONTENT TYPE

7.1. Overview By Content Type
7.2. Historical and Forecast Data Analysis By Content Type
7.3. Audio Historic and Forecast Sales By Regions
7.4. Video Historic and Forecast Sales By Regions

8. GLOBAL MUSIC STREAMING MARKET ANALYSIS BY END-USE

8.1. Overview By End-use
8.2. Historical and Forecast Data Analysis By End-use
8.3. Individual Historic and Forecast Sales By Regions
8.4. Commercial Historic and Forecast Sales By Regions

9. GLOBAL MUSIC STREAMING MARKET ANALYSIS BY GEOGRAPHY

9.1. Regional Outlook
9.2. Introduction
9.3. North America Sales Analysis
- 9.3.1 Overview, Historic and Forecast Data Sales Analysis
- 9.3.2 North America By Segment Sales Analysis
- 9.3.3 North America By Country Sales Analysis
- 9.3.4 United States Sales Analysis
- 9.3.5 Canada Sales Analysis
- 9.3.6 Mexico Sales Analysis
9.4. Europe Sales Analysis
- 9.4.1 Overview, Historic and Forecast Data Sales Analysis
- 9.4.2 Europe By Segment Sales Analysis
- 9.4.3 Europe By Country Sales Analysis
- 9.4.4 United Kingdom Sales Analysis
- 9.4.5 France Sales Analysis
- 9.4.6 Germany Sales Analysis
- 9.4.7 Italy Sales Analysis
- 9.4.8 Russia Sales Analysis
- 9.4.9 Rest Of Europe Sales Analysis
9.5. Asia Pacific Sales Analysis
- 9.5.1 Overview, Historic and Forecast Data Sales Analysis
- 9.5.2 Asia Pacific By Segment Sales Analysis
- 9.5.3 Asia Pacific By Country Sales Analysis
- 9.5.4 China Sales Analysis
- 9.5.5 India Sales Analysis
- 9.5.6 Japan Sales Analysis
- 9.5.7 South Korea Sales Analysis
- 9.5.8 Australia Sales Analysis
- 9.5.9 South East Asia Sales Analysis
- 9.5.10 Rest Of Asia Pacific Sales Analysis
9.6. Latin America Sales Analysis
- 9.6.1 Overview, Historic and Forecast Data Sales Analysis
- 9.6.2 Latin America By Segment Sales Analysis
- 9.6.3 Latin America By Country Sales Analysis
- 9.6.4 Brazil Sales Analysis
- 9.6.5 Argentina Sales Analysis
- 9.6.6 Peru Sales Analysis
- 9.6.7 Chile Sales Analysis
- 9.6.8 Rest of Latin America Sales Analysis
9.7. Middle East & Africa Sales Analysis
- 9.7.1 Overview, Historic and Forecast Data Sales Analysis
- 9.7.2 Middle East & Africa By Segment Sales Analysis
- 9.7.3 Middle East & Africa By Country Sales Analysis
- 9.7.4 Saudi Arabia Sales Analysis
- 9.7.5 UAE Sales Analysis
- 9.7.6 Israel Sales Analysis
- 9.7.7 South Africa Sales Analysis
- 9.7.8 Rest Of Middle East And Africa Sales Analysis

10. COMPETITIVE LANDSCAPE OF THE MUSIC STREAMING COMPANIES

10.1. Music Streaming Market Competition
10.2. Partnership/Collaboration/Agreement
10.3. Merger And Acquisitions
10.4. New Product Launch
10.5. Other Developments

11. COMPANY PROFILES OF MUSIC STREAMING INDUSTRY

11.1. Top Companies Market Share Analysis
11.2. Market Concentration Rate
11.3. Apple Inc.
- 11.3.1 Company Overview
- 11.3.2 Company Revenue
- 11.3.3 Products
- 11.3.4 Recent Developments
11.4. Amazon.Com Inc.
- 11.4.1 Company Overview
- 11.4.2 Company Revenue
- 11.4.3 Products
- 11.4.4 Recent Developments
11.5. Google LLC
- 11.5.1 Company Overview
- 11.5.2 Company Revenue
- 11.5.3 Products
- 11.5.4 Recent Developments
11.6. Spotify AB
- 11.6.1 Company Overview
- 11.6.2 Company Revenue
- 11.6.3 Products
- 11.6.4 Recent Developments
11.7. Deezer
- 11.7.1 Company Overview
- 11.7.2 Company Revenue
- 11.7.3 Products
- 11.7.4 Recent Developments
11.8. Pandora Media Inc.
- 11.8.1 Company Overview
- 11.8.2 Company Revenue
- 11.8.3 Products
- 11.8.4 Recent Developments
11.9. Tencent Music Entertainment Group
- 11.9.1 Company Overview
- 11.9.2 Company Revenue
- 11.9.3 Products
- 11.9.4 Recent Developments
11.10. SoundCloud Global Limited & Co. KG
- 11.10.1 Company Overview
- 11.10.2 Company Revenue
- 11.10.3 Products
- 11.10.4 Recent Developments
11.11. IHeartMedia Inc
- 11.11.1 Company Overview
- 11.11.2 Company Revenue
- 11.11.3 Products
- 11.11.4 Recent Developments