播客市場：按類型、格式、地區分類

Podcasting Market, By Genre (News & Politics, Society & Culture, Comedy, Sports, Others), By Format (Interviews, Panels, Solo, Repurposed Content, Conversational), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)

出版日期: 2024年06月27日 | 出版商:

Coherent Market Insights | 英文 130 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

全球播客市場預計到2024年將達到256.2億美元，預計到2031年將達到1,351.3億美元，2024年至2031年的複合年成長率為26.8%。

報告範圍		報告詳情
基準年	2023年	2024年市場規模	256.2億美元
實際資料	2019-2023	預測期	2024年至2031年
預測 2024-2031 年複合年成長率：	26.80%	2031年價值預測	1351.3億美元

圖：2024 年按地區分類的播客市場佔有率(%)

播客涉及透過網路為數位音訊播放器和行動裝置分發音訊和視訊節目。全球播客市場的成長得益於點播音訊串流的日益普及、智慧型手機和行動應用程式的日益普及，以及涵蓋新聞、音樂和教育等多種興趣的免費播客內容的便捷性。隨著越來越多的人在通勤和其他活動中在行動裝置上消費內容，播客作為創新的數位音訊媒體越來越受歡迎。

市場動態：

全球播客市場的成長是由各種類型的免費播客內容的不斷增加以及透過播客應用程式和平台輕鬆存取播客所推動的。全球智慧型手機普及率的上升和高速網路連接的可用性預計將推動播客市場的成長。播客是一種引人入勝且方便的媒介，適合在旅途中和同時處理多項任務時消費內容。然而，與播客內容相關的廣泛版權問題和缺乏標準化的收益模式可能會阻礙市場成長。成熟的媒體播放機和科技巨頭進入播客業務可以透過策略性投資和合作夥伴關係提供市場擴張的機會。

本研究的主要特點

本報告對全球播客市場進行了詳細分析，並提供了以2023年為基準年的預測期（2024-2031）的市場規模和年複合成長率（CAGR%）。
它還揭示了各個細分市場的潛在商機，並說明了該市場有吸引力的投資提案矩陣。
它還提供了有關市場促進因素、限制因素、機會、新產品發布和核准、市場趨勢、區域前景、主要企業採取的競爭策略等的主要考察。
它根據公司亮點、產品系列、主要亮點、財務表現和策略等參數來介紹全球播客市場的主要企業。
該報告的見解使負責人和公司經營團隊能夠就未來的產品發布、類型升級、市場擴張和行銷策略做出明智的決策。
全球播客市場報告針對該行業的各個相關人員，如投資者、供應商、產品製造商、經銷商、新進業者和財務分析師。
透過用於分析全球播客市場的各種策略矩陣，將有助於相關人員做出決策。

Report Coverage	Report Details
Base Year:	2023	Market Size in 2024:	US$ 25.62 Bn
Historical Data for:	2019 to 2023	Forecast Period:	2024 to 2031
Forecast Period 2024 to 2031 CAGR:	26.80%	2031 Value Projection:	US$ 135.13 Bn

Podcasting involves the distribution of audio programs or video programs through the internet for digital audio players and mobile devices. Global podcasting market growth is driven by factors like increasing popularity of on-demand audio streaming, rising adoption of smartphones and mobile applications, and easy availability of free podcast content covering diverse topics of interest such as news, music, education and others. As more people consume content on mobile devices while commuting or engaging in other activities, there is huge popularity of podcasts as an innovative digital audio medium.

Market Dynamics:

Global podcasting market growth is driven by rising availability of free podcast content across diverse genres coupled with the easy accessibility of podcasts through podcast apps and platforms. Increasing smartphone penetration worldwide and the availability of high-speed internet connectivity is expected to drive the podcasting market growth. Podcasts offer an engaging and convenient medium for content consumption while travelling or multi-tasking. However, widespread copyright issues associated with podcast content and lack of standardized monetization models can hamper the market growth. The entry of established media players and tech giants into the podcast business can offer opportunities for market expansion through strategic investments and partnerships.

Key features of the study:

This report provides in-depth analysis of the global podcasting market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2024-2031), considering 2023 as the base year.
It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market.
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, market trends, regional outlook, and competitive strategies adopted by key players.
It profiles key players in the global podcasting market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies.
Key companies covered as a part of this study include Acast, Amazon.com, Inc., Alphabet Inc., Apple Inc., Audioboom Group Plc, Automattic Inc, Audacy Inc., iHeartMedia Inc., Megaphone LLC, Pandora Media, LLC, SoundCloud Limited, Spotify AB, Stitcher, TuneIn, Inc.
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics.
Global podcasting market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts.
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global podcasting market.

Detailed Segmentation:

Genre Insights (Revenue, US$ Bn, 2019 - 2031)
- News & Politics
- Society & Culture
- Comedy
- Sports
- Others
Format Insights (Revenue, US$ Bn, 2019 - 2031)
- Interviews
- Panels
- Solo
- Repurposed Content
- Conversational
Regional Insights (Revenue, US$ Bn, 2019 - 2031)
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East
- Africa
Key Players Insights
- Acast
- Amazon.com, Inc.
- Alphabet Inc.
- Apple Inc.
- Audioboom Group Plc
- Automattic Inc
- Audacy Inc.
- iHeartMedia Inc.
- Megaphone LLC
- Pandora Media, LLC
- SoundCloud Limited
- Spotify AB
- Stitcher
- TuneIn, Inc.

1. Research Objectives and Assumptions

Research Objectives
Assumptions
Abbreviations

2. Market Purview

Report Description
- Market Definition and Scope
Executive Summary
- Market Snippet, By Genre
- Market Snippet, By Format
- Market Snippet, By Region
Coherent Opportunity Map (COM)

3. Market Dynamics, Regulations, and Trends Analysis

Market Dynamics
- Drivers
- Restraints
- Market Opportunities
Regulatory Scenario
Industry Trend
Merger and Acquisitions
New System Launch/Approvals
Impact of COVID-19 Pandemic

4. Global Podcasting Market, By Genre, 2019-2031, (US$ Bn)

Introduction
- Market Share Analysis, 2024, 2027 and 2031 (%)
- Y-o-Y Growth Analysis, 2019 - 2031
- Segment Trends
News & Politics
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Bn)
Society & Culture
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Bn)
Comedy
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Bn)
Sports
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Bn)
Others
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Bn)

5. Global Podcasting Market, By Format, 2019-2031, (US$ Bn)

Introduction
- Market Share Analysis, 2024, 2027 and 2031 (%)
- Y-o-Y Growth Analysis, 2019 - 2031
- Segment Trends
Interviews
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Bn)
Panels
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Bn)
Solo
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Bn)
Repurposed Content
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Bn)
Conversational
- Introduction
- Market Size and Forecast, 2019-2031, (US$ Bn)

6. Global Podcasting Market, By Region, 2019-2031, (US$ Bn)

Introduction
- Market Share Analysis, By Region, 2024 and 2031 (%)
North America
- Regional Trends
- Market Size and Forecast, By Genre, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Format, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019-2031, (US$ Bn)
  - U.S.
  - Canada
Europe
- Regional Trends
- Market Size and Forecast, By Genre, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Format, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019-2031, (US$ Bn)
  - U.K.
  - Germany
  - France
  - Russia
  - Rest of Europe
Asia Pacific
- Regional Trends
- Market Size and Forecast, By Genre, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Format, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019-2031, (US$ Bn)
  - China
  - India
  - Japan
  - ASEAN
  - Australia
  - South Korea
  - Rest of Asia Pacific
Latin America
- Regional Trends
- Market Size and Forecast, By Genre, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Format, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019-2031, (US$ Bn)
  - Brazil
  - Argentina
  - Mexico
  - Rest of Latin America
Middle East & Africa
- Regional Trends
- Market Size and Forecast, By Genre, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Format, 2019-2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019-2031, (US$ Bn)
  - South Africa
  - GCC Countries
  - Rest of the Middle East & Africa

7. Competitive Landscape

Company Profiles
- Acast
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Amazon.com, Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Alphabet Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Apple Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Audioboom Group Plc
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Automattic Inc
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Audacy Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- iHeartMedia Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Megaphone LLC
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Pandora Media, LLC
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- SoundCloud Limited
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Spotify AB
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- Stitcher
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates
- TuneIn, Inc.
  - Company Overview
  - Product Portfolio
  - Financial Performance
  - Key Strategies
  - Recent Developments/Updates