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市場調查報告書

商品編碼

1550599

全球家用擦拭巾市場：按材料類型、按產品類型、按分銷管道、按地區

Household Wipes Market, By Material Type, By Product Type, By Distribution Channel, By Geography

出版日期: 2024年07月31日 | 出版商:

Coherent Market Insights | 英文 166 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

預計2024年全球家用擦拭巾市場規模將達48.2億美元，2024年至2031年複合年成長率為6.2%，2031年將達73.4億美元。

報告範圍		報告詳情
基準年	2023年	2024年市場規模	48.2億美元
實際資料	2019-2023	預測期	2024-2031
預測 2024-2031 年複合年成長率：	6.20%	2031 年金額預測	73.4億美元

圖：2024 年按地區分類的家用擦拭巾市場佔有率 (%)

由於健康、衛生和消毒意識的增強，全球家用擦拭巾市場在過去幾年中顯著成長。家用擦拭巾主要用於快速清洗和消毒表面。家用擦拭巾以其方便、簡單、快速的清洗能力，使其在全球廣受歡迎。隨著木材擦拭布、玻璃擦拭布、檯面擦拭布和多表面擦拭布等創新產品的推出，市場正在不斷擴大。隨著健康意識的增強、人口的成長和線上零售平台的激增，預計在預測期內對家用擦拭巾的需求將大幅增加。

市場動態：

消費者日益關注的健康和衛生問題以及可支配收入水準的提高是推動家用擦拭巾市場成長的關鍵因素。快節奏的生活方式正在推動對方便易用的清潔產品（例如家用擦拭巾）的需求。病毒和疾病的傳播導致擴大採用家用消毒擦拭巾進行清潔和消毒。都市化的提高和女性勞動力的增加進一步推動了家用擦拭巾的全球銷售。然而，清洗噴霧劑等替代品的可用性以及一些天然和有機擦拭巾的高價格可能會限制市場成長。環保、天然和有機擦拭巾的推出在未來幾年為製造商提供了許多機會。

本研究的主要特點

該報告對全球家用濕擦拭巾市場進行了詳細分析，並提供了以2023年為基準年的預測期（2024-2031年）的市場規模和年複合成長率（CAGR%）。
它還揭示了各個細分市場的潛在商機，並說明了該市場有吸引力的投資提案矩陣。
它還提供了有關市場促進因素、限制因素、機會、新產品發布和核准、市場趨勢、區域前景、主要企業採取的競爭策略等的重要見解。
它根據公司亮點、產品系列、主要亮點、財務表現和策略等參數，介紹了全球家用擦拭巾市場的主要企業。
該報告的見解使負責人和公司經營團隊能夠就未來的產品發布、類型升級、市場擴張和行銷策略做出明智的決策。
全球家用擦拭巾市場報告迎合了該行業的各種相關人員，如投資者、供應商、產品製造商、經銷商、新進業者和財務分析師。
透過用於分析全球家用擦拭巾市場的各種策略矩陣，將有助於相關人員做出決策。

市場佔有率分析
公司簡介
- KCWW
- Unilever
- Johnson &Johnson Consumer Inc.
- TLC International
- WipesPlus
- The Honest Company, Inc.
- Procter & Gamble
- Himalaya Wellness Company
- SC Johnson &Son Inc.
- Procter & Gamble Co.
- Nice-Pak Products Inc.
- The Clorox Company
- Weiman Products LLC
- Colgate-Palmolive Company
- Reckitt Benckiser Group plc.
- Amway Corporation
- 3M Company
- Kimberly-Clark Corporation
- Kao Corporation
- Rockline Industries

第10章分析師建議

命運之輪
分析師觀點
一致的機會圖

第11章章節

參考
調查方法

簡介目錄

Product Code: CMI2344

The household wipes market is estimated to be valued at USD 4.82 Bn in 2024 and is expected to reach USD 7.34 Bn by 2031, exhibiting a compound annual growth rate (CAGR) of 6.2% from 2024 to 2031.

Report Coverage		Report Details
Base Year:	2023	Market Size in 2024:	US$ 4.82 Bn
Historical Data for:	2019 To 2023	Forecast Period:	2024 To 2031
Forecast Period 2024 to 2031 CAGR:	6.20%	2031 Value Projection:	US$ 7.34 Bn

Figure. Household Wipes Market Share (%), By Region 2024

The global household wipes market has witnessed significant growth in the past few years due to the rising awareness about health, hygiene, and sanitization. Household wipes are mostly used for quick cleaning and disinfecting of surfaces. The convenient, easy, and quick cleaning functionality associated with household wipes has increased their popularity globally. The market has been expanding with the introduction of innovative product varieties including wood wipes, glass wipes, counter wipes, and multi-surface wipes. With growing health consciousness, rising population and proliferating online retail platforms, the demand for household wipes is expected to boost significantly during the forecast period.

Market Dynamics:

Growing concerns regarding health and hygiene among consumers along with rising disposable income levels are the major factors driving the growth of household wipes market. The fast-paced lifestyle has fueled the demand for convenient and easy usage cleaning products like household wipes. Spread of viruses and diseases are increasing the adoption of household disinfecting wipes for cleaning and sanitization purposes. Rising urbanization rate along with increasing female workforce is further propelling the sales of household wipes globally. However, the availability of substitute products like cleaning sprays and high prices of some natural and organic wipes may restrain the market growth. Introduction of eco-friendly, natural, and organic wipes variants present numerous opportunities for manufacturers in the coming years.

Key Features of the Study:

This report provides in-depth analysis of the global household wipes market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2024-2031), considering 2023 as the base year
It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players
It profiles key players in the global household wipes market based on the following parameters company highlights, products portfolio, key highlights, financial performance, and strategies
Key companies covered as a part of this study include KCWW, Unilever, Johnson & Johnson Consumer Inc., TLC International, WipesPlus, The Honest Company, Inc., Procter & Gamble, Himalaya Wellness Company, S. C. Johnson & Son Inc., Procter & Gamble Co., Nice-Pak Products Inc., The Clorox Company, Weiman Products LLC, Colgate-Palmolive Company, Reckitt Benckiser Group plc., Amway Corporation, 3M Company, Kimberly-Clark Corporation, Kao Corporation, and Rockline Industries
Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
The global household wipes market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global household wipes market

Detailed Segmentation-

By Material Type:
- Antibacterial
- Non-Antibacterial
By Product Type:
- Disinfecting Wipes
- Dusting Wipes
- Kitchen & Bathroom Wipes
- Wood & laminate Wipes
- Glass cleaner Wipes
- Stainless Steel Wipes
- Others
By End-Use Industry
- Hypermarket/Supermarket
- Departmental Stores
- Online Stores
- Others (Grocery Stores, Convenience Store etc.)
By Region:
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
Company Profiles:
- KCWW
- Unilever
- Johnson & Johnson Consumer Inc.
- TLC International
- WipesPlus
- The Honest Company, Inc.
- Procter & Gamble
- Himalaya Wellness Company
- S. C. Johnson & Son Inc.
- Procter & Gamble Co.
- Nice-Pak Products Inc.
- The Clorox Company
- Weiman Products LLC
- Colgate-Palmolive Company
- Reckitt Benckiser Group plc.
- Amway Corporation
- 3M Company
- Kimberly-Clark Corporation
- Kao Corporation
- Rockline Industries

1. Research Objectives and Assumptions

Research Objectives
Assumptions
Abbreviations

2. Market Purview

Report Description
- Market Definition and Scope
Executive Summary
- Market Snippet, By Material Type
- Market Snippet, By Product Type
- Market Snippet, By Distribution Channel
- Market Snippet, By Region

3. Market Dynamics, Regulations, and Trends Analysis

Market Dynamics
- Drivers
- Restraints
- PEST Analysis
- PORTER's Five Forces Analysis
- Market Opportunities
- Regulatory Scenario
- Industry Trend
- Mergers and Acquisitions

4. Global Household Wipes Market - Impact of Coronavirus (COVID-19) Pandemic

Overview
Factors Affecting the Global Household Wipes Market
Impact Analysis

5. Global Household Wipes Market, By Material Type, 2019-2031, (US$ Bn)

Introduction
- Market Share Analysis, 2024, 2027 and 2031 (%)
- Y-o-Y Growth Analysis, 2020 - 2031
- Segment Trends
Antibacterial
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Non-Antibacterial
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends

6. Global Household Wipes Market, By Product Type, 2019-2031, (US$ Bn)

Introduction
- Market Share Analysis, 2024, 2027 and 2031 (%)
- Y-o-Y Growth Analysis, 2020 - 2031
- Segment Trends
Disinfecting Wipes
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Dusting Wipes
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Kitchen & Bathroom Wipes
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Wood & Laminate Wipes
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Glass Cleaner Wipes
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Stainless Steel Wipes
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Others
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends

7. Global Household Wipes Market, By Distribution Channel, 2019-2031, (US$ Bn)

Introduction
- Market Share Analysis, 2024, 2027 and 2031 (%)
- Y-o-Y Growth Analysis, 2020 - 2031
- Segment Trends
Hypermarket/Supermarket
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Departmental Stores
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Online Stores
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends
Others (Grocery Stores, Convenience Store etc.)
- Introduction
- Market Size and Forecast, and Y-o-Y Growth, 2019 - 2031, (US$ Bn)
- Segment Trends

8. Global Household Wipes Market, By Region, 2019-2031, (US$ Bn)

Introduction
- Market Share Analysis, By Region, 2024, 2027 and 2031 (%)
- Y-o-Y Growth Analysis, For Region, 2020-2031
North America
- Introduction
- Market Size and Forecast, By Material Type, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Product Type, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Distribution Channel, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019 - 2031, (US$ Bn)
  - U.S.
  - Canada
Latin America
- Introduction
- Market Size and Forecast, By Material Type, 2019 - 2031, (US$ Bn))
- Market Size and Forecast, By Product Type, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Distribution Channel, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019 - 2031, (US$ Bn)
  - Brazil
  - Argentina
  - Mexico
  - Rest of Latin America
Europe
- Introduction
- Market Size and Forecast, By Material Type, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Product Type, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Distribution Channel, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019 - 2031, (US$ Bn)
  - U.K.
  - Germany
  - Italy
  - France
  - Spain
  - Russia
  - Rest of Europe
Asia Pacific
- Introduction
- Market Size and Forecast, By Material Type, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Product Type, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Distribution Channel, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Country, 2019 - 2031, (US$ Bn)
  - China
  - India
  - Japan
  - ASEAN
  - Australia
  - South Korea
  - Rest of Asia Pacific
Middle East & Africa
- Introduction
- Market Size and Forecast, By Material Type, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Product Type, 2019 - 2031, (US$ Bn)
- Market Size and Forecast, By Distribution Channel, 2019 - 2031 (US$ Bn)
- Market Size and Forecast, By Country, 2019 - 2031, (US$ Bn)
  - GCC Countries
  - Israel
  - Rest of Middle East & Africa

9. Competitive Landscape

Market Share Analysis
Company Profiles
- KCWW
  - Company Overview
  - Material Type Portfolio
  - Recent Developments/Updates
- Unilever
  - Company Overview
  - Material Type Portfolio
  - Recent Developments/Updates
- Johnson & Johnson Consumer Inc.
- TLC International
- WipesPlus
- The Honest Company, Inc.
- Procter & Gamble
- Himalaya Wellness Company
- S. C. Johnson & Son Inc.
- Procter & Gamble Co.
- Nice-Pak Products Inc.
- The Clorox Company
- Weiman Products LLC
- Colgate-Palmolive Company
- Reckitt Benckiser Group plc.
- Amway Corporation
- 3M Company
- Kimberly-Clark Corporation
- Kao Corporation
- Rockline Industries

10. Analyst Recommendations

Wheel of Fortune
Analyst View
Coherent Opportunity Map

11. Section

References
Research Methodology
About Us and Sales Contact
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