市場調查報告書
商品編碼
1217619
2023-2030 年全球身體護理市場Global Body Care Market - 2023-2030 |
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在預測期內 (2023-2030),全球身體護理市場預計將以 4.8% 的複合年增長率增長。
身體護理是指對身體,尤其是皮膚、指甲和頭髮的日常保養和護理。 身體護理包括清潔、保濕、去角質和保護皮膚免受曬傷和其他環境因素的影響。 它還包括指甲和頭髮護理(修剪、造型和調理)。 身體護理的目的是保持健康迷人的外表並改善整體健康狀況。
受消費者對個人護理和美容產品需求不斷增長的推動,全球身體護理市場是一個快速發展的行業。 所有年齡段的個人美容意識不斷增強是全球身體護理市場增長的一個主要因素。 隨著消費者越來越意識到個人衛生的重要性以及身體護理產品在保持身體健康方面的作用,他們越來越傾向於定期使用這些產品。
此外,隨著社交媒體使用的增加,人們越來越注意自己的外表。 社交媒體平台讓人們更容易分享與美容和美容相關的信息和趨勢,提高了所有年齡段人群對美容重要性的認識。
對天然和有機產品不斷增長的需求推動了全球市場的增長
對天然和有機產品的需求不斷增長是身體護理市場全球增長的一個主要因素。 消費者越來越關注其產品中的成分,並且越來越需要不含有害化學物質的天然和有機產品。 消費者越來越意識到合成成分的潛在健康危害,並轉向天然和有機身體護理產品作為更安全的替代品。 這包括使用天然和有機成分製成的產品,例如精油、草藥和植物。
許多消費者認為天然和有機的身體護理產品對他們的健康和環境都有好處,並願意為此支付更多費用。 因此,越來越多的公司正在開發和營銷這些產品以滿足不斷變化的消費者需求,從而導致對天然和有機身體護理產品的需求增加。
此外,許多人想要對皮膚和環境都有益的身體護理產品。 天然和有機的身體護理產品,通常含有可生物降解和環保的成分,越來越受到消費者的關注。 此外,全球身體護理市場受到對有機和天然身體護理產品需求的推動。
自有品牌競爭加劇阻礙市場增長
來自自有品牌的競爭加劇可能會阻礙全球身體護理市場的增長。 自有品牌通常可以以低於品牌產品的價格出售,因為它們不需要在營銷和廣告上花錢。 這迫使製造商降低價格以進行競爭,從而導致利潤率降低。 因此,來自自有品牌的競爭加劇可能導致價格壓力和製造商的利潤率下降。
如果自有品牌流行起來,它們可能會從現有品牌手中搶走市場份額。 這可能導致製造商的銷售額減少和利潤減少。 自有品牌產品的激增會降低消費者對特定品牌的忠誠度,從而導致品牌忠誠度降低和品牌資產減少。 因此,來自自有品牌的競爭加劇將使製造商難以實現產品差異化並保持盈利能力,這可能會阻礙全球身體護理市場的增長。
COVID-19 影響分析
疫情擾亂了全球供應鏈,許多製造商在獲得生產身體護理產品所需的原材料和組件方面面臨困難。 大流行使許多人面臨財務不安全和失業,減少了消費者在身體護理產品等非必需品上的支出。
此外,由於民族隔離和社會疏遠,許多國家的生產製造都受到影響,一些身體護理產品出現供不應求的情況。 大流行增加了對消毒劑和肥皂等衛生和個人護理產品的需求,同時減少了對香水和化妝品等其他身體護理產品的需求。 由於大流行,人們正在避開實體店並將他們的消費行為轉移到網上購物。 此外,COVID-19 大流行對全球身體護理市場產生了重大影響,消費者支出減少和供應鏈中斷導致製造商的銷售和收入減少。
The global body care market reached US$ XX million in 2022 and is projected to record significant growth by reaching up to US$ XX million by 2030 and growing at a CAGR of 4.8% during the forecast period (2023-2030).
Body care refers to the routine maintenance and upkeep of the body, particularly the skin, nails and hair. This can include cleaning, moisturizing, exfoliating and protecting the skin from the sun and other environmental factors. It can also include caring for the nails and hair by trimming, styling and conditioning. The goal of body care is to maintain a healthy and attractive appearance, as well as to promote overall well-being.
The global body care market is a rapidly growing industry driven by increasing consumer demand for personal care and grooming products. Increasing awareness of personal grooming among all ages is a major driver of the growth of the global body care market. As consumer's become more aware of the importance of personal hygiene and the role of body care products in maintaining good health, they are more likely to use these products regularly.
The rise in social media usage has also increased awareness of personal grooming. Social media platforms have made it easier for people to share information and trends about personal grooming and beauty, which has led to a greater awareness of the importance of personal grooming among all ages.
Rising demand for natural and organic products drives the growth of the global market
Rising demand for natural and organic products is a major driver of the growth of the global body care market. Consumers are becoming more conscious of the ingredients in their products and are increasingly looking for natural and organic products that are free from harmful chemicals. As consumers become more aware of the potential health risks associated with synthetic ingredients, they are turning to natural and organic body care products as safer alternatives. This includes products made with natural and organic ingredients such as essential oils, herbs and botanicals.
Many consumers believe that natural and organic body care products are better for their health and the environment and are willing to pay a premium. This has led to a rise in demand for natural and organic body care products, as more companies are developing and marketing these products to meet the changing consumer needs.
In addition, many people are looking for body care products that are good for their skin and the environment. Natural and organic body care products are often made with biodegradable and eco-friendly ingredients, which is a growing concern among consumers. Furthermore, the global body care market is driving due to the demand for organic and natural body care products.
Increasing competition from private-label brands hampers the market growth
Increasing competition from private-label brands can hamper the growth of the global body care market. Private label brands are often able to sell their products at lower prices than branded products, as they do not have the same marketing and advertising costs. This can pressure manufacturers to lower their prices to compete, leading to reduced profit margins. Therefore, increasing competition from private label brands can lead to price pressure and reduced profit margins for manufacturers.
As private label brands gain popularity, they can take market share away from established brands. This can lead to decreased sales and reduced revenue for manufacturers. With more private-label products available, consumers may be less loyal to specific brands, leading to a decline in brand loyalty and reduced brand equity. Therefore, increasing competition from private label brands can make it more difficult for manufacturers to differentiate their products and maintain profitability, hampering global body care market growth.
COVID-19 Impact Analysis
The pandemic has led to disruptions in global supply chains, with many manufacturers facing difficulties obtaining raw materials and components needed to produce body care products. With many people facing financial uncertainty and job loss due to the pandemic, consumer spending on non-essential items such as body care products has decreased.
Due to lockdowns and social distancing measures, production and manufacturing in many countries have been impacted, leading to shortages of some body care products. The pandemic has increased demand for hygiene and personal care products such as sanitizers and soaps, while demand for other body care products such as perfumes and makeup has decreased. The pandemic has shifted consumer behavior towards online shopping, as people avoid physical stores. Furthermore, the COVID-19 pandemic has significantly impacted the global body care market, with reduced consumer spending and supply chain disruptions leading to decreased sales and revenue for manufacturers.
The global body care market is segmented based on type, product, distribution channel and region.
Owing to its wide range of applications and benefits, skin care dominates the global body care market globally
The skin care product segment dominates the global body care market. There is a growing demand for skin care products globally as consumers become more aware of the importance of maintaining healthy skin. With more people becoming aware of the various skin problems such as acne, wrinkles and dryness, the demand for skin care products has increased. Technological advancements have allowed for development of new and more effective skin care products, such as anti-aging creams and serums.
Furthermore, skin care products have a wide range of applications and benefits. The growing demand for them, innovation, and personalization has made them the dominant global body care market segment.
Owing to rapid growth in e-commerce activities in the region contributes to the expansion of the Asia-Pacific body care market
Companies in the region are investing heavily in marketing and advertising campaigns to increase brand awareness and drive sales. The region has seen significant growth in e-commerce, which has made it easier for consumers to purchase body care products. Countries such as India and China contribute the majority of the market shares in the Asia-Pacific. The growth of e-commerce has greatly contributed to the expansion of the Asia-Pacific body care market. Online marketplaces and retailers have made it easier for consumers to access a wide range of body care products, including those from international brands.
According to Invest India, the Indian cosmetics and personal care solutions industry is currently worth $26.8 billion and is anticipated to grow to $37.2 billion by 2025. The CAGR for fragrances, makeup, cosmetics and men's grooming is predicted to be between 12-16%. Due to rising usage, herbal cosmetics items are fueling growth and this market alone is predicted to increase by 15-20%. In India, the oral care market produced about $1.57 billion in revenue in 2021. With a CAGR of 6.6%, the Indian hair care industry is expected to reach $4.89 billion by 2025. The Hair Care segment had $2.55 billion in revenue in 2021. The hair oil segment has the greatest market share in India's cosmetics business and is accountable. Furthermore, the Asia-Pacific dominates the global body care market
The global body care market is highly competitive, with many companies offering a wide range of products. Some of the major players in the market include Unilever, Procter & Gamble, L'Oreal, Johnson & Johnson and Beiersdorf. These major companies have a strong presence in the market and offer a wide range of body care products, such as soap, lotion and deodorant. In addition, many smaller companies and local brands compete in the market. The competition in the market is intense, with companies constantly innovating and launching new products to attract customers. The key players in the market are Procter & Gamble, Unilever, L'Oreal, Johnson & Johnson, Colgate-Palmolive, Estee Lauder, Beiersdorf AG, The Clorox Company, Henkel AG & Co. KGaA and Revlon Inc.
Procter & Gamble
Overview: Procter & Gamble (P&G) is a multinational consumer goods company headquartered in Cincinnati, Ohio, United States. The company was founded in 1837 by William Procter and James Gamble. More than 80 nations are home to P&G businesses. More than 160 nations sell its roughly 300 brands. P&G's product portfolio includes a wide range of consumer goods, including household cleaning, personal and health care products. The company has a global presence across North America, Asia, Central & Eastern Europe, Middle East and Africa (CEEMEA), Western Europe and Latin America.
Facial Treatment Essence: The skin-conditioning product PITERA contains approximately 50 micronutrients, including vitamins, minerals, amino acids and natural acids. An effective treatment to improve visual radiance, even out the appearance of skin tone, significantly soften the texture and reduce the appearance of dryness-related fine lines and dark spots. The cream treats dark spots, pores, dullness and uneven texture. Normal, dry, combo and oily skin types benefit the most from it.
Key Development: On March 3, 2022, Bodewell was reintroduced by P&G ventures, a line of gentle and effective treatments designed specifically for eczema and psoriasis. Bodewell's solutions treat problematic skin conditions like eczema and psoriasis. These solutions are gentle on sensitive skin and powerful in assisting the skin in regulating itself over time. As a consequence, symptoms are relieved and skin gradually appears brighter. Additionally, Bodewell offers eczema and psoriasis products that can aid with symptoms, including itching and irritation. They don't include scents, parabens or steroids. Bodewell also provides a Sensitive Skin Body Wash and a Dry Scalp Daily Shampoo.
The global body care market report would provide approximately 61 tables, 59 figures and 215 Pages.
Target Audience 2023
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