市場調查報告書
商品編碼
1285082
全球速溶咖啡市場 - 2023-2030Global Instant Coffee Market - 2023-2030 |
※ 本網頁內容可能與最新版本有所差異。詳細情況請與我們聯繫。
全球速溶咖啡市場在2022年達到312.362億美元,預計到2030年將見證有利可圖的增長,達到486.696億美元。在預測期間(2023-2030年),該市場的複合年增長率為5.7%。
全球速溶咖啡市場是咖啡行業中一個快速增長和發展的部分。在便利性、消費者偏好變化和創新等因素的推動下,速溶咖啡市場正在快速擴張和多樣化。廣泛的高品質速溶咖啡產品的供應,包括專業和美食的選擇,有助於推動速溶咖啡的市場需求和吸引新的消費者。此外,世界各地不斷增長的咖啡文化正在為速溶咖啡市場創造新的機會,因為消費者正在尋找方便和簡單的方式來享受他們喜愛的咖啡產品。
世界各地不斷增長的咖啡文化在推動全球速溶咖啡市場方面起著重要作用。咖啡行業不斷上升的高階化趨勢促使了高品質速溶咖啡產品的發展,這些產品提供了與現煮咖啡相似的味道和香氣。這正在為速溶咖啡市場吸引更大的客戶群。
例如,2023年2月22日,雀巢公司旗下的藍瓶咖啡推出了其最新的小批量咖啡產品,努力在一個迅速擁抱高階化的市場中提供高度專業化的咖啡選擇。
製造商正在不斷創新,為消費者提供新的和改進的速溶咖啡產品,以滿足他們對便利性和品質日益增長的需求。包裝創新也是推動速溶咖啡市場增長的關鍵。一次性小包和豆莢的推出使消費者更容易在旅途中享受速溶咖啡。
例如,2022年12月23日,Unette集團推出了其新的Tear n Tuck可重複封口的小袋,準備與傳統的螺旋蓋管競爭。這種創新的包裝解決方案比螺旋蓋管少用70%的塑膠,使其更加輕巧和經濟。
COVID-19大流行病擾亂了全球供應鏈,影響了原材料的供應,並造成價格波動。製造商不得不應對這些挑戰,以確保速溶咖啡產品的持續生產和銷售。然而,這場大流行促使了電子商務銷售的增加,因為消費者擴大轉向線上平台購買速溶咖啡產品。
人工智慧(AI)在全球速溶咖啡市場仍是一項新技術。然而,一些公司正在探索人工智慧在咖啡產品生產和銷售方面的潛在應用,如品質控制和庫存管理。由人工智慧驅動的感測器和監測系統可以幫助最佳化生產流程,減少浪費,提高效率,從而節約成本,提高利潤率。人工智慧還可以用來分析消費者數據和趨勢,使製造商能夠定制他們的產品以滿足特定的市場需求。
The global instant coffee market reached US$ 31,236.2 million in 2022 and is projected to witness lucrative growth by reaching up to US$ 48,669.6 million by 2030. The market is growing at a CAGR of 5.7% during the forecast period (2023-2030).
The global instant coffee market is a rapidly growing and evolving segment of the coffee industry. Driven by factors such as convenience, changing consumer preferences, and innovation, the instant coffee market is expanding and diversifying at a rapid pace. The availability of a wide range of high-quality instant coffee products, including specialty and gourmet options, has helped to drive instant coffee market demand and attract new consumers. In addition, the growing coffee culture around the world is creating new opportunities for the instant coffee market, as consumers look for convenient and easy ways to enjoy their favorite coffee products.
The growing coffee culture around the world plays a significant role in driving the global instant coffee market. The rising trend of premiumization in the coffee industry is leading to the development of high-quality instant coffee products that offer a similar taste and aroma as that of freshly brewed coffee. This is attracting a larger customer base to the instant coffee market.
For instance, on February 22, 2023, Blue Bottle Coffee, which is owned by Nestle, launched its latest small-batch coffee product in an effort to provide a highly specialized coffee option in a market that is quickly embracing premiumization.
Manufacturers are continuously innovating to offer new and improved instant coffee products to consumers with the growing demand for convenience and quality. Packaging innovations have also been crucial in driving instant coffee market growth. The introduction of single-serve sachets and pods makes it easier for consumers to enjoy instant coffee on the go.
For instance, on December 23, 2022, the Unette Group introduced its new Tear n Tuck re-closable sachet, which is poised to compete with the traditional screw cap tube. This innovative packaging solution is made with 70% less plastic than the screw cap tube, making it more lightweight and cost-effective.
The COVID-19 pandemic disrupted global supply chains, affected the availability of raw materials, and caused price volatility. Manufacturers had to navigate these challenges to ensure the continued production and distribution of instant coffee products. However, the pandemic has led to an increase in e-commerce sales, as consumers have increasingly turned to online platforms for purchasing instant coffee products.
Artificial intelligence (AI) is still a new technology in the global instant coffee market. However, some companies are exploring the potential applications of AI in the production and distribution of coffee products, such as quality control and inventory management. AI-powered sensors and monitoring systems can help optimize production processes, reduce waste, and improve efficiency, leading to cost savings and increased profitability. AI can also be used to analyze consumer data and trends, allowing manufacturers to tailor their products to meet specific market demands.
The global instant coffee market is segmented based on flavoring, packaging, production technology, distribution channel, and region.
Freeze-dried instant coffee has held the largest share of the global instant coffee market. The method of freeze-drying coffee preserves its natural aroma and flavor, making it a popular choice among consumers. Many leading coffee brands use freeze-drying technology to produce their instant coffee products.
For instance, on January 3, 2023, Continental Coffee introduced its inaugural national television commercial featuring its Continental Freeze-Dried product. The brand's Freeze-Dried coffee is renowned for its purity and is considered one of the best in its category. The product stands out due to its use of high-quality Arabica coffee beans sourced from the best Indian plantations.
The Asia-Pacific region has emerged as the dominant player in the global instant coffee market, accounting for the largest market share. This growth can be attributed to the increasing urbanization and rising disposable income levels of the population in countries such as China and India. India has emerged as a significant contributor to the growth of the instant coffee market in the Asia-Pacific region. The country has a rich coffee culture, with coffee being one of the most preferred beverages among consumers. To meet the consumer demand, manufacturers launch new products.
For instance, on June 4, 2021, TCPL ventured into the premium coffee segment with the launch of 'Sonnets By Tata Coffee', targeting customers who seek a unique and exclusive coffee experience. The brand marks TCPL's entry into the premium roast and ground coffee category, providing consumers with a distinct and premium offering.
The major global instant coffee market players include: Nestle SA, Unilever PLC, Kraft Foods Inc, Starbucks Corporation, Tata Global Beverages Limited, The Coca-Cola Company, JABA Holdings Company, The J.M Smucker Company, Straues Group Ltd, and Tchibo GmbH.
The global instant coffee market report would provide approximately 69 tables, 66 figures, and 135 Pages.
LIST NOT EXHAUSTIVE