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市場調查報告書

商品編碼

1304500

全球酒精飲料市場 - 2023-2030

Global Alcoholic Beverages Market - 2023-2030

出版日期: 2023年07月07日 | 出版商:

DataM Intelligence | 英文 102 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

市場概述

全球酒精飲料市場規模在2022年達到21,252億美元，預計到2030年將達到42,971億美元。在2023-2030年的預測期內，該市場的複合年成長率為9.2%。

含酒精飲料是指含有乙醇的飲料，乙醇是一種通過酵母發酵糖分而產生的酒精。這些飲料在歷史上被各種文化用於社交、文化和娛樂目的。人們對優質和手工酒精飲料的需求日益成長。消費者越來越願意為具有獨特風味、工藝和出處的高品質產品支付更高的價格。這一趨勢推動了酒精飲料市場的成長。由於消費者追求與眾不同的獨家產品，手工啤酒、手工烈酒、小批量葡萄酒和優質白酒正在經歷大幅成長。

市場動態

可支配收入增加推動酒精飲料市場成長

隨著可支配收入的增加，消費者有更多的錢用於購買可自由支配的物品，包括酒精飲料。例如，2021年美國將消費11億加侖葡萄酒。較高的購買力使消費者能夠負擔得起以前可能買不起的高檔或高價酒類產品。可支配收入的增加通常會帶來對更高生活方式體驗的渴望。酒精通常與社交、慶祝和放縱聯繫在一起。因此，可支配收入的增加推動了酒精飲料市場的成長。

無酒精飲料的競爭加劇抑制了酒精飲料市場的成長

根據《藥物濫用》，每年有近10萬人死於酒精消費。酒精性肝病是頭號殺手，導致19.1%的酒精相關死亡。 53.7%與酒精相關的死亡是由於長期濫用酒精。消費者對這些副作用的認知和關注度不斷提高，導致人們更傾向於選擇更健康的飲料。非酒精飲料，如風味水、功能飲料、果汁和健康型飲料，因其對健康的益處而越來越受歡迎。注重健康的消費者可能會選擇減少或不飲酒，從而抑製酒精飲料市場的成長。

COVID-19影響分析

COVID-19分析包括COVID前情景、COVID情景和COVID後情景，以及定價動態（包括大流行期間和大流行後的定價變化，並與COVID前情景進行比較）、供求光譜（由於貿易限制、封鎖和後續問題而導致的供求變化）、政府計劃（政府機構為振興市場、行業或產業而採取的計劃）和製造商戰略計劃（製造商為緩解COVID問題而採取的措施）。

Market Overview

The Global Alcoholic Beverages Market reached US$ 2,125.2 billion in 2022 and is projected to witness lucrative growth by reaching up to US$ 4,297.1 billion by 2030. The market is growing at a CAGR of 9.2% during the forecast period 2023-2030.

Alcoholic beverages are drinks that contain ethanol, a type of alcohol produced through the fermentation of sugars by yeast. These beverages have been consumed by various cultures throughout history for social, cultural, and recreational purposes. There is a growing demand for premium and craft alcoholic beverages. Consumers are increasingly willing to pay more for higher-quality products with unique flavors, craftsmanship, and provenance. This trend is driving the market growth of alcoholic beverages. Craft beer, artisanal spirits, small-batch wines, and premium liquors are experiencing significant growth as consumers seek out distinctive and exclusive offerings.

Market Dynamics

Increasing Disposable Income is Driving the Alcoholic Beverages Market Growth

As disposable income increases, consumers have more money available to spend on discretionary items, including alcoholic beverages. For instance, in 2021, 1.1 billion wine gallons are consumed in the US. The higher purchasing power allows consumers to afford the premium or higher-priced alcoholic products that may have been out of reach previously. Increasing disposable income often leads to a desire for enhanced lifestyle experiences. Alcohol is often associated with socializing, celebrations, and indulgence. Hence, increasing disposable income is driving the alcoholic beverages market growth.

Rising Competition From Non-Alcoholic Beverages is Restraining the Market Growth of Alcoholic Beverages Market

According to Drug Abuse, nearly 100,000 annual deaths are attributable to Alcohol consumption. Alcoholic liver disease is the leading killer, causing 19.1% of all alcohol-related deaths. 53.7% of alcohol-related deaths are due to chronic misuse. Increasing consumer awareness and concern about these side effects have led to a shift in preferences toward healthier beverage options. Non-alcoholic beverages, such as flavored water, functional drinks, juices, and health-oriented beverages, are gaining popularity due to their perceived health benefits. Health-conscious consumers may choose to reduce or eliminate their alcohol consumption, leading to restraining alcoholic beverages market growth.

COVID-19 Impact Analysis

The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario, and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it to pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).

Segment Analysis

The global alcoholic beverages market is segmented based on product type, alcoholic content, distribution channel, and region.

Availability and Affordability of Beer

In 2022, based on product type, beer segment held the highest share of the alcoholic beverages market. According to Wisevoter, in 20223, till now beer consumption per capita is 3.97 L. Beer is produced by the process of brewing, which involves the fermentation of grains, usually barley, coupled with hops, water, and yeast. Beer is often more widely available and accessible compared to other alcoholic beverages. It is produced in large quantities by breweries, and distribution networks ensure its availability in various retail outlets, bars, and restaurants. Additionally, beer tends to be more affordable compared to certain premium spirits and wines, making it a preferred choice for many consumers.

Geographical Analysis

Cultural and Social Factors in Asia-Pacific Region

In 2022, the Asia Pacific region had a significant share in the alcoholic beverages market. The sheer size of the population contributes to a substantial consumer base for distilled beverages, like wine, beer, etc. driving demand and market share. In 2021, about 34 million liters of wine were consumed in India. Out of this, over 18 million liters of wine consumed were still light grape wine in the South Asian country. In countries like China, Japan, South Korea, and India, alcoholic beverages are often a part of traditional ceremonies, celebrations, and social gatherings. These cultural practices contribute to a sustained demand for alcoholic beverages, driving market share in the region.

Competitive Landscape

The major global players include: E & J Gallo, William Grant & Sons, Boston Beer, Miller Coors, Diageo, Treasury Wine Estates, Jose Cuervo, Constellation Brands, Beam-Suntory, and Mast-Jaegermeister.

Why Purchase the Report?

To visualize the global alcoholic beverages market segmentation based on product type, alcoholic content, distribution channel, and region, as well as understand key commercial assets and players.
Identify commercial opportunities by analyzing trends and co-development.
Excel data sheet with numerous data points of alcoholic beverages market-level with all segments.
PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
Product mapping available as Excel consisting of key products of all the major players.

The Global Alcoholic Beverages Market Report Would Provide Approximately 61 Tables, 59 Figures and 102 pages.

Target Audience 2023

Manufacturers/ Buyers
Industry Investors/Investment Bankers
Research Professionals
Emerging Companies

1. Methodology and Scope

1.1. Research Methodology
1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

3.1. Snippet by Product
3.2. Snippet by Packaging
3.3. Snippet by Distribution Channel
3.4. Snippet by Region

4. Dynamics

4.1. Impacting Factors
- 4.1.1. Drivers
- 4.1.2. Restraints
- 4.1.3. Opportunity
- 4.1.4. Impact Analysis

5. Industry Analysis

5.1. Porter's Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis

6. COVID-19 Analysis

6.1. Analysis of COVID-19
- 6.1.1. Scenario Before Covid-19
- 6.1.2. Scenario During Covid-19
- 6.1.3. Scenario Post COVID-19
6.2. Pricing Dynamics Amid COVID-19
6.3. Demand-Supply Spectrum
6.4. Government Initiatives Related to the Market During Pandemic
6.5. Manufacturers Strategic Initiatives
6.6. Conclusion

7. By Product Type

7.1. Introduction
- 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
- 7.1.2. Market Attractiveness Index, By Product Type
7.2. Beer*
- 7.2.1. Introduction
- 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3. Distilled Spirits
7.4. Wine
7.5. Others

8. By Alcoholic Content

8.1. Introduction
- 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Alcoholic Content
- 8.1.2. Market Attractiveness Index, By Alcoholic Content
8.2. High*
- 8.2.1. Introduction
- 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3. Medium
8.4. Low

9. By Distribution Channel

9.1. Introduction
- 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 9.1.2. Market Attractiveness Index, By Distribution Channel
9.2. Supermarket/Hypermarket*
- 9.2.1. Introduction
- 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
9.3. Convenience Stores
9.4. Online Sales
9.5. Others

10. By Region

10.1. Introduction
- 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
- 10.1.2. Market Attractiveness Index, By Region
10.2. North America
- 10.2.1. Introduction
- 10.2.2. Key Region-Specific Dynamics
- 10.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
- 10.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Alcoholic Content
- 10.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 10.2.6.1. The U.S.
  - 10.2.6.2. Canada
  - 10.2.6.3. Mexico
10.3. Europe
- 10.3.1. Introduction
- 10.3.2. Key Region-Specific Dynamics
- 10.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
- 10.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Alcoholic Content
- 10.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 10.3.6.1. Germany
  - 10.3.6.2. The UK
  - 10.3.6.3. France
  - 10.3.6.4. Italy
  - 10.3.6.5. Spain
  - 10.3.6.6. Rest of Europe
10.4. South America
- 10.4.1. Introduction
- 10.4.2. Key Region-Specific Dynamics
- 10.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
- 10.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Alcoholic Content
- 10.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 10.4.6.1. Brazil
  - 10.4.6.2. Argentina
  - 10.4.6.3. Rest of South America
10.5. Asia-Pacific
- 10.5.1. Introduction
- 10.5.2. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
- 10.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Alcoholic Content
- 10.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 10.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 10.5.5.1. China
  - 10.5.5.2. India
  - 10.5.5.3. Japan
  - 10.5.5.4. Australia
  - 10.5.5.5. Rest of Asia-Pacific
10.6. Middle East and Africa
- 10.6.1. Introduction
- 10.6.2. Key Region-Specific Dynamics
- 10.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Product Type
- 10.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Alcoholic Content
- 10.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel

11. Competitive Landscape

11.1. Competitive Scenario
11.2. Market Positioning/Share Analysis
11.3. Mergers and Acquisitions Analysis

12. Company Profiles

12.1. E & J Gallo*
- 12.1.1. Company Overview
- 12.1.2. Product Portfolio and Description
- 12.1.3. Financial Overview
- 12.1.4. Key Developments
12.2. William Grant & Sons
12.3. Boston Beer
12.4. Miller Coors
12.5. Diageo
12.6. Treasury Wine Estates
12.7. Jose Cuervo
12.8. Constellation Brands
12.9. Beam-Suntory
12.10. Mast-Jaegermeister

LIST NOT EXHAUSTIVE