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市場調查報告書

商品編碼

1596845

酒精飲料市場規模、佔有率和成長分析：按產品類型、酒精濃度、口味、包裝類型、分銷管道、地區 - 產業預測，2024-2031 年

Alcoholic Beverages Market Size, Share, Growth Analysis, By Product Type, By Alcohol Content, By Flavor, By Packaging Type, By Distribution Channel, By Region - Industry Forecast 2024-2031

出版日期: 2024年11月21日 | 出版商:

SkyQuest | 英文 242 Pages | 商品交期: 3-5個工作天內

價格

簡介目錄

2022年全球酒精飲料市場規模將為15,420.9億美元，在預測期內從2023年的15,791億美元成長到2031年的19,090.1億美元（預計2024年至2031年複合年成長率為2.4%）。

由於年輕人口的快速成長、中階的擴大和強勁的經濟狀況，全球酒精飲料市場正在經歷顯著成長。推動這一市場擴張的關鍵因素包括伏特加、風味葡萄酒、啤酒和雞尾酒等流行飲料生產技術的進步，以及消費者生活方式和偏好的不斷變化。此外，世界各地越來越多的釀酒廠和酒莊也為這充滿活力的景觀做出了貢獻。儘管歷史上不同文化都消費過酒精飲料，但當今的市場主要由地方特色產品主導，只有少數能夠過渡到大規模生產的產品。蒸餾酒，例如用葡萄釀製的葡萄酒和用大麥釀製的啤酒，現在被視為商品，生產成本和關稅對價格結構有重大影響，其彈性因國家和時間而異。由於年輕消費者數量預計將增加，需求預計將增加，尤其是高階和超高階產品。然而，對飲酒對健康影響的擔憂可能會限制該行業的成長。此外，與優質和超高級產品相關的成本上升可能會為市場擴張帶來進一步的挑戰。總之，雖然酒精飲料市場顯示出廣闊的成長潛力，但它面臨著可能決定未來幾年發展軌蹟的挑戰。

北美（產品類型、酒精濃度、風味、包裝類型、分銷管道）
- 美國
- 加拿大
歐洲（產品類型、酒精濃度、風味、包裝類型、分銷管道）
- 英國
- 德國
- 西班牙
- 法國
- 義大利
- 其他歐洲國家地區
亞太地區（產品類型、酒精濃度、風味、包裝類型、分銷管道）
- 中國
- 印度
- 日本
- 韓國
- 其他亞太地區
拉丁美洲（產品類型、酒精濃度、風味、包裝類型、分銷管道）
- 巴西
- 其他拉丁美洲地區
中東/非洲（產品類型、酒精濃度、風味、包裝類型、分銷管道）
- 海灣合作理事會國家
- 南非
- 其他中東/非洲

競爭資訊

前5名企業對比
主要企業市場定位（2023年）
主要市場參與者所採取的策略
近期市場趨勢
公司市場佔有率分析（2023）
主要企業簡介
- 公司簡介
- 產品系列分析
- 按細分市場分類的佔有率分析
- 收益與前一年同期比較（2021-2023）

主要企業簡介

Anheuser-Busch InBev（Belgium）
Asahi Group Holdings, Ltd.（Japan）
Accolade Wines（Australia）
Bacardi（Bermuda）
Brown-Forman（US）
Carlsberg（Denmark）
CASTEL FRERES（France）
Constellation Brands, Inc.（US）
Diageo（UK）
Halewood Sales（UK）
Heineken Holding NV（Netherlands）
Mike's Hard Lemonade Co.（US）
Miller Brewing Co.（US）
Molson Coors Beverage Company（US）
Pernod Ricard（France）
Suntory Holdings Limited（Japan）
Blossoms Aroma Private Limited（India）
United Spirits Limited（Food and Beverage Manufacturing）（India）
Kals Distilleries Private Limited（India）
Ashoka Distillers & Chemicals Private Limited（India）

結論和建議

簡介目錄

Product Code: SQMIG30C2129

Global Alcoholic Beverages Market size was valued at USD 1542.09 billion in 2022 and is poised to grow from USD 1579.10 billion in 2023 to USD 1909.01 billion by 2031, growing at a CAGR of 2,4% during the forecast period (2024-2031).

The global alcoholic beverages market is witnessing significant growth driven by a burgeoning young population, an expanding middle class, and robust economic conditions. Key factors propelling this market expansion include technological advancements in the production of popular drinks such as vodka, flavored wines, beers, and cocktails, alongside evolving consumer lifestyles and preferences. Moreover, the increase in the number of breweries and wineries around the globe contributes to this dynamic landscape. While various cultures have a long history of consuming alcoholic beverages, today's market is primarily dominated by regional specialties, with only a few able to transition into mass-produced products. Distilled spirits like wines from grapes and beers from barley are now viewed as commodities, with production costs and tariffs significantly affecting pricing structures that yield varying elasticities across different countries and time periods. The anticipated rise in young adult consumers is expected to bolster demand, particularly for premium and super-premium options. However, concerns regarding the health implications of alcohol consumption may temper growth in this sector. Additionally, the rising costs associated with premium and ultra-premium products might further challenge market expansion. In summary, while the alcoholic beverages market exhibits promising growth potential, it faces challenges that could influence its trajectory in the coming years.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Alcoholic Beverages market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Alcoholic Beverages Market Segmental Analysis

Global Alcoholic Beverages Market is segmented by product type, alcoholic content, flavor, packaging type, distribution channel and region. Based on product type, the market is segmented into beer, wine, spirits. Based on alcoholic content, the market is segmented into high, medium, low. Based on flavor, the market is segmented into unflavored, flavored. Based on packaging type, the market is segmented into glass bottles, tins, plastic bottles, others. Based on distribution channel, the market is segmented into on-trade, off-trade. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & and Africa.

Driver of the Global Alcoholic Beverages Market

The Global Alcoholic Beverages market is significantly influenced by multiple factors driving its expansion. Rising disposable incomes and increasing urbanization in emerging economies have led to a surge in nightlife activities, such as visiting bars and nightclubs. Young individuals, particularly those from affluent families, are driving demand through social media influence and accessibility to alcoholic drinks. Urban stressors have also contributed to higher alcohol consumption, as many view drinking as a way to unwind. Additionally, producers are innovating with new flavors, attracting curious consumers, especially millennials. The pandemic saw a spike in beer and dark liquor sales, prompting major industry players to leverage e-commerce platforms, enhancing market potential. Moreover, burgeoning interest in artisanal spirits in regions like China and India presents further growth opportunities, particularly for competitively priced, value-added products like hard seltzers. However, a concurrent rise in the popularity of non-alcoholic alternatives poses challenges, compelling brands to focus on lower alcohol content offerings to meet health-conscious consumer preferences.

Restraints in the Global Alcoholic Beverages Market

The growth of the global alcoholic beverages market is being hindered by a rising consumer preference for non-alcoholic options. Additionally, potential new entrants into the alcoholic beverages industry face substantial barriers, including the necessity for significant capital investment, resource allocation, and compliance with governmental legal certifications. These challenges contribute to lengthy processing times, further restricting market expansion. Moreover, an increasing awareness of health and wellness among consumers is likely to curtail the market's growth prospects throughout the forecast period, as individuals gravitate towards healthier beverage alternatives in light of changing lifestyles and preferences.

Market Trends of the Global Alcoholic Beverages Market

The Global Alcoholic Beverages market is witnessing a significant shift towards low- and no-alcohol options, propelled by a growing cohort of health-conscious consumers and a surge in social media marketing. This trend is bolstered by the increasing curiosity of sober drinkers who seek inclusive social experiences without the alcohol content. Major retailers, including Whole Foods, are embracing this shift by prominently featuring trendy low- and no-calorie products in their top offerings. Additionally, local breweries are innovating with non-alcoholic beer and alternative beverages, indicating that this movement is not a passing fad, but a lasting evolution in consumer preferences and market dynamics.

Introduction

Objectives of the Study
Scope of the Report
Definitions

Research Methodology

Information Procurement
Secondary & Primary Data Methods
Market Size Estimation
Market Assumptions & Limitations

Executive Summary

Global Market Outlook
Supply & Demand Trend Analysis
Segmental Opportunity Analysis

Market Dynamics & Outlook

Market Overview
Market Size
Market Dynamics
- Driver & Opportunities
- Restraints & Challenges
Porters Analysis & Impact
- Competitive rivalry
- Threat of substitute
- Bargaining power of buyers
- Threat of new entrants
- Bargaining power of suppliers

Key Market Insights

Key Success Factors
Degree of Competition
Top Investment Pockets
Market Ecosystem
PESTEL Analysis
Macro-Economic Indicators
Market Attractiveness Index
Value Chain Analysis
Pricing Analysis
Regulatory Analysis
Raw Material Analysis
Case Study Analysis

Global Alcoholic Beverages Market Size by Product Type & CAGR (2024-2031)

Market Overview
Beer
- Ale
- Lager
- Hybrid
Wine
- Still Light Wine
- Sparkling Wine
Spirits
- Baijiu
- Vodka
- Whiskey
- Rum
- Liqueurs
- Gin
- Tequila
- Others

Global Alcoholic Beverages Market Size by Alcoholic Content & CAGR (2024-2031)

Market Overview
High
Medium
Low

Global Alcoholic Beverages Market Size by Flavor & CAGR (2024-2031)

Market Overview
Unflavored
Flavored

Global Alcoholic Beverages Market Size by Packaging Type & CAGR (2024-2031)

Market Overview
Glass Bottles
Tins
Plastic Bottles
Others

Global Alcoholic Beverages Market Size by Distribution Channel & CAGR (2024-2031)

Market Overview
On-trade
Off -trade
- Supermarkets/Hypermarkets
- Specialist Stores
- Online Stores
- Other Off-trade Channels

Global Alcoholic Beverages Market Size & CAGR (2024-2031)

North America, (Product Type, Alcoholic Content, Flavor, Packaging Type, Distribution Channel)
- US
- Canada
Europe, (Product Type, Alcoholic Content, Flavor, Packaging Type, Distribution Channel)
- UK
- Germany
- Spain
- France
- Italy
- Rest of Europe
Asia-Pacific, (Product Type, Alcoholic Content, Flavor, Packaging Type, Distribution Channel)
- China
- India
- Japan
- South Korea
- Rest of Asia Pacific
Latin America, (Product Type, Alcoholic Content, Flavor, Packaging Type, Distribution Channel)
- Brazil
- Rest of Latin America
Middle East & Africa, (Product Type, Alcoholic Content, Flavor, Packaging Type, Distribution Channel)
- GCC Countries
- South Africa
- Rest of Middle East & Africa

Competitive Intelligence

Top 5 Player Comparison
Market Positioning of Key Players, 2023
Strategies Adopted by Key Market Players
Recent Developments in the Market
Company Market Share Analysis, 2023
Company Profiles of All Key Players
- Company Details
- Product Portfolio Analysis
- Company's Segmental Share Analysis
- Revenue Y-O-Y Comparison (2021-2023)

Key Company Profiles

Anheuser-Busch InBev (Belgium)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Asahi Group Holdings, Ltd. (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Accolade Wines (Australia)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Bacardi (Bermuda)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Brown-Forman (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Carlsberg (Denmark)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
CASTEL FRERES (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Constellation Brands, Inc. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Diageo (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Halewood Sales (UK)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Heineken Holding N.V. (Netherlands)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Mike's Hard Lemonade Co. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Miller Brewing Co. (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Molson Coors Beverage Company (US)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Pernod Ricard (France)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Suntory Holdings Limited (Japan)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Blossoms Aroma Private Limited (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
United Spirits Limited (Food and Beverage Manufacturing) (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Kals Distilleries Private Limited (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments
Ashoka Distillers & Chemicals Private Limited (India)
- Company Overview
- Business Segment Overview
- Financial Updates
- Key Developments