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市場調查報告書
商品編碼
1623780

低酒精飲料市場規模、佔有率、成長分析、按類型、分銷管道、按地區 - 產業預測,2025-2032

Low Alcoholic Beverages Market Size, Share, Growth Analysis, By Type (Low-Alcohol Beer, Low-Alcohol Spirits), By Distribution Channel (Hypermarkets/Supermarkets, Convenience Stores), By Region - Industry Forecast 2025-2032

出版日期: | 出版商: SkyQuest | 英文 165 Pages | 商品交期: 3-5個工作天內

價格
簡介目錄

2023年,全球低酒精飲料市場規模為14億美元,從2024年的14.7億美元成長到2032年的22.1億美元,複合年成長率預計為5.2%。

由於中國和印度等新興市場健康意識的提高和可支配收入的增加,低酒精飲料市場正在經歷顯著成長。低酒精飲料的體積酒精酒精濃度(ABV) 為 0.05% 至 1.2%,其熱量比傳統酒精飲料少,因此對追求健康生活方式的消費者俱有吸引力。尤其是低酒精度葡萄酒,例如酒精濃度為 5.5% 的葡萄酒,作為高酒精度飲料的安全替代品越來越受歡迎,並且可以降低各種健康問題的風險。我們提供各種高品質、低酒精度的葡萄酒,包括白葡萄酒、玫瑰紅葡萄酒和氣泡酒,滿足了人們對清淡、清爽飲料日益成長的需求,並符合當前的健康趨勢。

目錄

介紹

  • 研究目的
  • 調查範圍
  • 定義

調查方法

  • 資訊採購
  • 二手資料和主要資料方法
  • 市場規模預測
  • 市場假設與限制

執行摘要

  • 全球市場展望
  • 供需趨勢分析
  • 按細分市場的機會分析

市場動態及展望

  • 市場概況
  • 市場規模
  • 市場動態
    • 促進因素和機遇
    • 抑制因素和挑戰
  • 波特的分析

主要市場考察

  • 關鍵成功因素
  • 競爭程度
  • 主要投資機會
  • 市場生態系統
  • 市場吸引力指數(2024年)
  • PESTEL分析
  • 總體經濟指標
  • 價值鏈分析
  • 價格分析
  • 監管分析
  • 案例研究
  • 消費者分析

低酒精飲料市場規模:按類型

  • 市場概況
  • 低度啤酒
  • 低度烈酒
  • 低度酒
  • 低酒精度RTD
  • 低度蘋果酒

低酒精飲料市場規模:按分銷管道分類

  • 市場概況
  • 大賣場/超級市場
  • 便利商店
  • 專賣店
  • 網路零售

低度酒精飲料市場規模

  • 北美洲
    • 美國
    • 加拿大
  • 歐洲
    • 德國
    • 西班牙
    • 法國
    • 英國
    • 義大利
    • 其他歐洲國家地區
  • 亞太地區
    • 中國
    • 印度
    • 日本
    • 韓國
    • 其他亞太地區
  • 拉丁美洲
    • 巴西
    • 其他拉丁美洲地區
  • 中東/非洲
    • 海灣合作理事會國家
    • 南非
    • 其他中東/非洲

競爭資訊

  • 前5名企業對比
  • 主要企業市場定位(2024年)
  • 主要市場參與者所採取的策略
  • 近期市場趨勢
  • 公司市場佔有率分析(2024年)
  • 主要企業簡介
    • 公司簡介
    • 產品系列分析
    • 按細分市場分類的佔有率分析
    • 收益與前一年同期比較(2022-2024)

主要企業簡介

  • Accolade Wines Australia Ltd.
  • Allagash Brewing Co.
  • Anheuser Busch InBev SA NV
  • Asahi Group Holdings Ltd.
  • Bacardi Ltd.
  • Beam Suntory Inc.
  • Bells Brewery Inc.
  • Carlsberg Breweries AS
  • CODYs Drinks International GmbH
  • Constellation Brands Inc.
  • Curious Elixirs
  • Diageo Plc
  • Heineken NV
  • Kirin Holdings Co. Ltd.
  • Molson Coors Beverage Co.

結論和建議

簡介目錄
Product Code: SQMIG30E2026

Global Low Alcoholic Beverages Market size was valued at USD 1.4 billion in 2023 and is poised to grow from USD 1.47 billion in 2024 to USD 2.21 billion by 2032, growing at a CAGR of 5.2% during the forecast period (2025-2032).

The market for low-alcohol beverages is witnessing significant growth, driven by rising health consciousness and the expanding disposable income in emerging markets like China and India. These beverages, with an alcohol by volume (ABV) ranging from 0.05% to 1.2%, offer fewer calories than traditional alcohol, making them appealing for consumers aiming for healthier lifestyle choices. Notably, lower-alcohol wines, such as those with an ABV of 5.5%, are gaining popularity as safer alternatives to high-alcohol beverages, potentially reducing the risk of various health issues. The diverse selection of quality low-alcohol options, including white, rose, and sparkling wines, caters to the growing demand for lighter, more refreshing drinks, aligning with current trends in health and wellness.

Top-down and bottom-up approaches were used to estimate and validate the size of the Global Low Alcoholic Beverages market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.

Global Low Alcoholic Beverages Market Segmental Analysis

Global Low Alcoholic Beverages Market is segmented by type, distribution channel and region. Based on type, the market is segmented into low-alcohol beer, low-alcohol spirits, low-alcohol wine, low-alcohol RTD and low-alcohol ciders. Based on distribution channel, the market is segmented into hypermarkets/supermarkets, convenience stores, specialty stores and online retail. Based on region, the market is segmented into North America, Europe, Asia Pacific, Latin America and Middle East & Africa.

Driver of the Global Low Alcoholic Beverages Market

The global low alcoholic beverages market is experiencing significant growth, largely driven by the rising popularity of mocktails among young adults, alongside the enduring appeal of traditional alcoholic drinks. The increased availability of low- or non-alcoholic options has further enhanced market prospects. Extended stay-at-home measures during the COVID-19 pandemic fostered a newfound interest in low-alcohol alternatives, especially among those previously accustomed to consuming higher-alcohol options. As economies reopen, various social events and leisure activities have revitalized the demand for low-alcohol beverages. Additionally, the growing awareness of health impacts related to drinking has further fueled interest in these products, making the ready-to-drink segment particularly attractive for future investments.

Restraints in the Global Low Alcoholic Beverages Market

The global Low Alcoholic Beverages market faces several constraints that hinder its growth potential. One significant limiting factor is the excessive consumption of carbonated beverages, diverting consumer preference away from low-alcohol options. Additionally, increasing government levies on raw materials, particularly sugar, combined with stringent regulations regarding water usage in the production of non-alcoholic beverages, are anticipated to further impede market expansion. These challenges could result in a slowdown in innovation and product development within the sector, affecting the overall dynamics of the Low Alcoholic Beverages market throughout the forecast period.

Market Trends of the Global Low Alcoholic Beverages Market

The global low alcoholic beverages market is witnessing a significant upward trend, particularly driven by the growing appeal of "nolo" drinks among younger consumers aged 18-24. This demographic is increasingly opting for no and low-alcohol options as a fun and responsible way to enjoy social situations without the unwanted side effects of traditional alcohol consumption. Research indicates that one-third of young adults in the UK are actively reducing their alcohol intake, favoring low ABV beers to stay refreshed without the risk of hangovers. As innovative brands like Big Drop gain traction, the global demand for low alcoholic beverages is expected to expand rapidly, reshaping industry dynamics and introducing new opportunities for market entrants.

Table of Contents

Introduction

  • Objectives of the Study
  • Scope of the Report
  • Definitions

Research Methodology

  • Information Procurement
  • Secondary & Primary Data Methods
  • Market Size Estimation
  • Market Assumptions & Limitations

Executive Summary

  • Global Market Outlook
  • Supply & Demand Trend Analysis
  • Segmental Opportunity Analysis

Market Dynamics & Outlook

  • Market Overview
  • Market Size
  • Market Dynamics
    • Drivers & Opportunities
    • Restraints & Challenges
  • Porters Analysis
    • Competitive rivalry
    • Threat of substitute
    • Bargaining power of buyers
    • Threat of new entrants
    • Bargaining power of suppliers

Key Market Insights

  • Key Success Factors
  • Degree of Competition
  • Top Investment Pockets
  • Market Ecosystem
  • Market Attractiveness Index, 2024
  • PESTEL Analysis
  • Macro-Economic Indicators
  • Value Chain Analysis
  • Pricing Analysis
  • Regulatory Analysis
  • Case Studies
  • Consumer Analysis

Global Low Alcoholic Beverages Market Size by Type & CAGR (2025-2032)

  • Market Overview
  • Low-Alcohol Beer
  • Low-Alcohol Spirits
  • Low-Alcohol Wine
  • Low-Alcohol RTD
  • Low-Alcohol Ciders

Global Low Alcoholic Beverages Market Size by Distribution Channel & CAGR (2025-2032)

  • Market Overview
  • Hypermarkets/Supermarkets
  • Convenience Stores
  • Specialty Stores
  • Online Retail

Global Low Alcoholic Beverages Market Size & CAGR (2025-2032)

  • North America (Type, Distribution Channel)
    • US
    • Canada
  • Europe (Type, Distribution Channel)
    • Germany
    • Spain
    • France
    • UK
    • Italy
    • Rest of Europe
  • Asia Pacific (Type, Distribution Channel)
    • China
    • India
    • Japan
    • South Korea
    • Rest of Asia-Pacific
  • Latin America (Type, Distribution Channel)
    • Brazil
    • Rest of Latin America
  • Middle East & Africa (Type, Distribution Channel)
    • GCC Countries
    • South Africa
    • Rest of Middle East & Africa

Competitive Intelligence

  • Top 5 Player Comparison
  • Market Positioning of Key Players, 2024
  • Strategies Adopted by Key Market Players
  • Recent Developments in the Market
  • Company Market Share Analysis, 2024
  • Company Profiles of All Key Players
    • Company Details
    • Product Portfolio Analysis
    • Company's Segmental Share Analysis
    • Revenue Y-O-Y Comparison (2022-2024)

Key Company Profiles

  • Accolade Wines Australia Ltd.
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Allagash Brewing Co.
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Anheuser Busch InBev SA NV
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Asahi Group Holdings Ltd.
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Bacardi Ltd.
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Beam Suntory Inc.
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Bells Brewery Inc.
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Carlsberg Breweries AS
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • CODYs Drinks International GmbH
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Constellation Brands Inc.
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Curious Elixirs
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Diageo Plc
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Heineken NV
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Kirin Holdings Co. Ltd.
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments
  • Molson Coors Beverage Co.
    • Company Overview
    • Business Segment Overview
    • Financial Updates
    • Key Developments

Conclusion & Recommendations