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1372122

全球純素鮮奶油市場 - 2023-2030

Global Vegan Whipped Cream Market - 2023-2030

出版日期: 2023年10月18日 | 出版商:

DataM Intelligence | 英文 223 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

概述

2022年，全球純素鮮奶油市場達到4.581億美元，預計2030年將達到7.246億美元，2023-2030年預測期間年複合成長率為5.9%。

都市化和消費者生活方式的變化正在增加一般大眾對各種西方食品的採用。如今，紙杯蛋糕、華夫餅和布丁等甜點的加入在全球範圍內都很常見。這些產品的消費量越高，對用作這些產品配料的生奶油的需求就越高。

與使用和消費動物性鮮奶油相關的日益成長的健康和環境問題加劇了對不含乳製品的鮮奶油的需求。純素食主義的普及導致純素鮮奶油在烘焙應用中的使用增加。製造商提供各種以大豆和堅果為基礎的純素鮮奶油，採用精美的袋裝和噴霧式包裝。

市場參與者推出具有健康聲稱的新產品正在增加該產品在市場上的受歡迎程度。 2020 年 1 月，植物性飲料品牌 Silk 透過向市場推出不含乳製品的生奶油，在公司產品組合中推出了新產品。這種非乳製品是零糖和酮友好的。關注卡路里攝取量、注重健康的消費者廣泛採用此類產品，推動了市場成長。

動力學

對無乳製品和純素產品的需求不斷增加

對乳製品過敏的人正在採用各種類別的不含乳製品，包括生奶油。傳統的生奶油是由乳製品製成的。乳糖不耐症和牛奶過敏是與食用乳製品攪打奶油相關的一些過敏問題。根據國家醫學圖書館的數據，全球約 65% 的人口在嬰兒期後患有乳糖不耐症。

根據美國過敏、氣喘和免疫學院的數據，大約 2-3% 的嬰幼兒對牛奶過敏，被認為是兒童常見的食物過敏之一。成人牛奶過敏的比例約為 2%。人們對乳製品消費的日益關注正在推動對不含乳製品的需求和需求。

根據世界動物基金會的數據，截至 2023 年的統計數據，全球約有 8,800 萬素食主義者。隨著人們對動物健康和虐待的認知不斷提高，全球純素食人口大幅增加。人們正在採用基於植物的攪打奶油應用，推動了市場的成長。

推出多種植物來源的產品

製造商提供由各種植物來源生產的純素鮮奶油，以滿足烘焙和乳製品中對純素鮮奶油日益成長的需求。植物奶新產品的推出正在擴大市場成長。例如，2022 年 8 月，Upfield 的食品品牌 Country Crock 推出了由扁豆奶製成的植物性鮮奶油。該產品的脂肪含量比乳製品鮮奶油少 29%。

製造商在純素攪打奶油中加入豌豆蛋白，以增加產品的蛋白質含量。例如，2020 年 8 月，攪打甜點配料製造商 Hanan Products Company Inc. 推出了 Tasty Whip Vegan，這是一種由豌豆蛋白和 aquafaba 生產的清潔標籤非乳製品。據稱，與其他非乳製品相比，該產品的味道和體積都增強了。

產品成本高、競爭激烈

純素鮮奶油市場仍處於早期發展階段。有些人仍然不知道該產品在全球市場上的存在。純素鮮奶油市場的製造商正在推出利用各種植物性資源的創新產品，以吸引消費者的注意。用於生產純素鮮奶油的原料，如杏仁、大豆和椰子，比乳製品原料更昂貴。

這些成分的供應有限且成本高昂可能會對市場成長產生負面影響。原料採購影響產品的最終價格，使其比傳統產品更昂貴。非過敏族群會選擇動物性乳製品鮮奶油，因為它們具有豐富的味道和特性。隨著乳製品攪打市場的激烈競爭，純素攪打奶油市場面臨全球市場成長的挑戰。

Urbanization and the changing lifestyles of consumers are increasing the adoption of various Western food products by the general population. The incorporation of desserts such as cupcakes, waffles and puddings is now commonly observed globally. The higher the consumption of these products, there is higher the demand for the whipped creams which is used as topping of these products.

The increasing health and environmental concerns related to the use and consumption of animal-based whipping creams are fueling the need for dairy-free whipped cream. The rise in the adoption of veganism leads to an increase in vegan whipped cream use in bakery applications. Manufacturers are offering various soy and nut-based vegan whipped creams in attractive pouch and spray-type packages.

The new product launches by the market players with health claims are increasing the product's popularity in the market. In January 2020, Silk, a plant-based beverage brand, introduced a new product in their company portfolio by launching dairy-free whipped cream into the market. This non-dairy product is of zero sugar and keto friendly. Health-conscious consumers who are attentive to their calorie intake are widely adopting such products, driving market growth.

Dynamics

Increasing Demand for Dairy-Free and Vegan Products

People with dairy allergies are adopting dairy-free products in all categories, including whipped cream. Traditionally whipped creams are made from dairy sources. Lactose intolerance and cow milk allergy are some of the allergy concerns associated with the consumption of dairy whipping cream. According to the National Library of Medicine, approximately 65% of the global population is suffering from lactose intolerance after infancy.

According to the American College of Allergy, Asthma & Immunology, around 2- 3 % of infants and young children have cow milk allergies and is considered to be one of the common food allergies in children. Cow milk allergy in adults is noted to be around 2%. The increasing concerns with the consumption of dairy products are driving the need and demand for dairy-free products.

According to the World Animal Foundation, approximately 88 million vegans are present worldwide, as of 2023 stats. With the rising awareness about animal health and cruelty, there is an immense increase in the vegan population worldwide. People are adopting plant-based options of the whipping cream application, driving the market growth.

Product Launches with a Wide Range of Plant-Based Sources

Manufacturers are offering vegan whipped cream produced from various plant-based sources in order to reach the increasing demand for vegan whipped cream for their application in bakery and dairy products. The launch of new products with plant-based milk is expanding the market growth. For instance, in August 2022, Country Crock, a food brand from Upfield, launched plant-based whipped cream made from lentil milk. The product contains 29 % less fat than that of dairy-based whipped cream.

Manufacturers are involving pea protein in vegan whipping cream to increase the protein content of the product. For instance, in August 2020, Hanan Products Company Inc., a whipped dessert toppings manufacturer, launched Tasty Whip Vegan, a clean-label non-dairy product produced from pea protein and aquafaba. The product claimed to have enhanced taste and volume compared to other non-dairy products.

High Costs and Huge Competition of the Product

The vegan whipping cream market is still in its early establishment changes. Some people are still unaware of the existence of the product in the global market. Manufacturers of the vegan whipping cream market are launching innovative products with the use of various plant-based resources to gain consumers' attention. The ingredients used for the production of vegan whipping creams such as almonds, soy and coconut are more expensive than the dairy ingredients.

The limited availability and high cost of these ingredients may negatively impact the market growth. The ingredient sourcing influences the final price of the product, making it expensive compared to conventional products. Non-allergic people choose animal-based dairy whipping creams due to their rich taste and properties. With the high competition from the dairy-based whipping market, the vegan whipping cream market faces challenges to grow in the global market.

Segment Analysis

The global vegan whipped cream market is segmented based on source, packaging, distribution channel, end-user and region.

Increasing Consumer Preference for HoReCa Food Products

The global market for vegan whipped cream is divided into two categories based on end-users: households and HoReCa. The HoReCa segment has the largest share of the market as these products are widely used in the food service industries. Recently, the HoReCa segment has rapidly expanded due to changes in consumer lifestyles and a higher rate of eating out.

Famous cafes are now offering vegan whipped cream on their menus to cater for the increasing number of people following a vegan diet. For example, in March 2023, Costa Coffee, a British coffeehouse chain, introduced a dairy-free whipped cream as an alternative to dairy whipped cream which is used in the preparation of handmade drinks.

The high demand for these products is leading well-known brands to include them in their offerings in order to maintain their market lead. For instance, in May 2023, Starbucks, an American multinational chain of coffeehouses, announced its plan to launch vegan whipped cream in its coffee shops across the UK in October 2023.

Geographical Penetration

Increasing Vegan Population in North America

North America dominated the global vegan whipped cream market. The region has a high demand for bakery and confectionery products. Desserts, pancakes and other products are increasingly consumed in U.S., Canada and other parts of the region. Whipping being used as an essential part of these products, has increased demand among the food service sectors.

The increasing health and environmental awareness among consumers is increasing the vegan population in this region. According to the World Animal Foundation, 6% of U.S. population is vegan as of 2023. The manufacturers of this region are releasing new and innovative products increasing the market size. Manufacturers are launching vegan whipped creams to meet the demand for the product among vegan consumers.

Competitive Landscape

The major global players in the market include: So Delicious Dairy Free, Gay Lea Foods Co-operative Ltd., Conagra Brands, Truwip, Trader Joe's, Schlagfix, Natures Charm, Tropolite, Heng Guan Food Industrial and Califia Farms.

COVID-19 Impact Analysis:

The global vegan whipped cream market was moderately affected by the outbreak of the COVID-19 pandemic. As a response to the sudden outbreak of the disease, governments declared lockdowns to contain its spread. Consequently, manufacturing and processing industries had to temporarily shut down, halting the production of products.

The supply chain and distribution channel disruptions led to a shortage of products in convenience stores. Moreover, the HoReCa shutdown has resulted in decreased demand for the product. However, the availability of these products through e-commerce platforms and increased demand for household use have boosted market sales. The market has also benefited from consumers' increased health consciousness and high adoption of vegan diets.

Russia-Ukraine War Impact

Russia and Ukraine war had a negative impact on all industries, including food. The war resulted in supply chain disruptions that negatively affected the market economy. The pause in the sourcing of raw materials and the distribution of final products to other countries due to interrupted import and export transactions severely affected market growth.

By Source

Soy-Based
Coconut-Based
Nut-Based
Others

By Packaging

Pouch
Bottles and Jars
Others

By Distribution Channel

Supermarkets and Hypermarkets
Convenience Stores
E-Commerce
Others

By End-User

Household
HoReCa

By Region

North America
- U.S.
- Canada
- Mexico

Europe
- Germany
- UK
- France
- Italy
- Russia
- Rest of Europe

South America
- Brazil
- Argentina
- Rest of South America

Asia-Pacific
- China
- India
- Japan
- Australia
- Rest of Asia-Pacific

Middle East and Africa

Key Developments

In February 2023, Alamance Food, a United States-based food production company. introduced Whipt, a dairy-free whipped cream, which is available in oat, almond and coconut flavors. The product is gaining popularity as a gluten-free and vegan substitute for dairy-whipped creams.
In November 2022, Califia Farms, a leading plant-based beverage brand, announced the launch of dairy-free products in their product lines. The brand is to release dairy-free whipping cream into the market that acts as a substitute for dairy-based heavy whipping cream.
In March 2020, Upfield's Flora brand, the largest plant-based consumer product company, added plant-based whipping cream to their product offering, which targeted the food service industry in U.K.

Why Purchase the Report?

To visualize the global vegan whipped cream market segmentation based on source, packaging, distribution channel, end-user and region, as well as understand key commercial assets and players.
Identify commercial opportunities by analyzing trends and co-development.
Excel data sheet with numerous data points of vegan whipped cream market-level with all segments.
PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
Product mapping available as excel consisting of key products of all the major players.

The global vegan whipped cream market report would provide approximately 85 tables, 88 figures and 223 Pages.

Target Audience 2023

Manufacturers/ Buyers
Industry Investors/Investment Bankers
Research Professionals
Emerging Companies

1. Methodology and Scope

1.1. Research Methodology
1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

3.1. Snippet by Source
3.2. Snippet by Packaging
3.3. Snippet by Distribution Channel
3.4. Snippet by End-User
3.5. Snippet by Region

4. Dynamics

4.1. Impacting Factors
- 4.1.1. Drivers
  - 4.1.1.1. Increasing Demand for Dairy-Free and Vegan Products
  - 4.1.1.2. Product Launches with a Wide Range of Plant-Based Sources
- 4.1.2. Restraints
  - 4.1.2.1. High Costs and Huge Competition of the Product
- 4.1.3. Opportunity
- 4.1.4. Impact Analysis

5. Industry Analysis

5.1. Porter's Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis

6. COVID-19 Analysis

6.1. Analysis of COVID-19
- 6.1.1. Scenario Before COVID
- 6.1.2. Scenario During COVID
- 6.1.3. Scenario Post COVID
6.2. Pricing Dynamics Amid COVID-19
6.3. Demand-Supply Spectrum
6.4. Government Initiatives Related to the Market During Pandemic
6.5. Manufacturers Strategic Initiatives
6.6. Conclusion

7. By Source

7.1. Introduction
- 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
- 7.1.2. Market Attractiveness Index, By Source
7.2. Soy-Based
- 7.2.1. Introduction
- 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3. Coconut-Based
7.4. Nut-Based
7.5. Others

8. By Packaging

8.1. Introduction
- 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 8.1.2. Market Attractiveness Index, By Packaging
8.2. Pouch
- 8.2.1. Introduction
- 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3. Bottles and Jars
8.4. Others

9. By Distribution Channel

9.1. Introduction
- 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 9.1.2. Market Attractiveness Index, By Distribution Channel
9.2. Supermarkets and Hypermarkets
- 9.2.1. Introduction
- 9.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
9.3. Convenience Stores
9.4. E-commerce
9.5. Others

10. By End-User

10.1. Introduction
- 10.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
- 10.1.2. Market Attractiveness Index, By End-User
10.2. Household
- 10.2.1. Introduction
- 10.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
10.3. HoReCa

11. By Region

11.1. Introduction
- 11.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
- 11.1.2. Market Attractiveness Index, By Region
11.2. North America
- 11.2.1. Introduction
- 11.2.2. Key Region-Specific Dynamics
- 11.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
- 11.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 11.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
- 11.2.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.2.7.1. U.S.
  - 11.2.7.2. Canada
  - 11.2.7.3. Mexico
11.3. Europe
- 11.3.1. Introduction
- 11.3.2. Key Region-Specific Dynamics
- 11.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
- 11.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 11.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
- 11.3.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.3.7.1. Germany
  - 11.3.7.2. U.K.
  - 11.3.7.3. France
  - 11.3.7.4. Italy
  - 11.3.7.5. Spain
  - 11.3.7.6. Rest of Europe
11.4. South America
- 11.4.1. Introduction
- 11.4.2. Key Region-Specific Dynamics
- 11.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
- 11.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 11.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
- 11.4.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.4.7.1. Brazil
  - 11.4.7.2. Argentina
  - 11.4.7.3. Rest of South America
11.5. Asia-Pacific
- 11.5.1. Introduction
- 11.5.2. Key Region-Specific Dynamics
- 11.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
- 11.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 11.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User
- 11.5.7. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 11.5.7.1. China
  - 11.5.7.2. India
  - 11.5.7.3. Japan
  - 11.5.7.4. Australia
  - 11.5.7.5. Rest of Asia-Pacific
11.6. Middle East and Africa
- 11.6.1. Introduction
- 11.6.2. Key Region-Specific Dynamics
- 11.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Source
- 11.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Packaging
- 11.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Distribution Channel
- 11.6.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By End-User

12. Competitive Landscape

12.1. Competitive Scenario
12.2. Market Positioning/Share Analysis
12.3. Mergers and Acquisitions Analysis

13. Company Profiles

13.1. So Delicious Dairy Free
- 13.1.1. Company Overview
- 13.1.2. Product Portfolio and Description
- 13.1.3. Financial Overview
- 13.1.4. Key Developments
13.2. Gay Lea Foods Co-operative Ltd.
13.3. Conagra Brands
13.4. Truwip
13.5. Trader Joe's
13.6. Schlagfix
13.7. Natures Charm
13.8. Tropolite
13.9. Heng Guan Food Industrial
13.10. Califia Farms

LIST NOT EXHAUSTIVE