市場調查報告書
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1396697
全球甜酒市場 - 2023-2030Global Cordial Drinks Market - 2023-2030 |
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2022年,全球甜酒市場規模達2.382億美元,預計2030年將達到3.466億美元,2023-2030年預測期間CAGR為4.8%。
熱情飲料由不同來源製成,例如水果、蔬菜和香草。甜酒在各種烹飪應用中的多功能性提高了產品需求。它可以與水混合,作為快速飲料,也可以用於雞尾酒和無酒精雞尾酒。全球人口對清潔標籤產品日益成長的需求正在提高市場對有機和不含防腐劑的甜酒的需求。
在全球範圍內,消費者的環境責任日益增強。隨著與塑膠使用相關的環境問題日益嚴重,製造商正在選擇環保的包裝材料,以吸引消費者。例如,2023 年 6 月,英國品牌 Robinsons 宣布推出 Ecopack,這是一種針對其高濃縮甜酒的新包裝概念。新型 Ecopack 由 89% 的植物材料製成。
分銷管道在以簡單便捷的方式接觸消費者方面的作用正在廣泛增強。消費者廣泛使用亞馬遜等各種線上平台進行日常購物。這些產品在此類線上平台上的可用性增加了市場規模。例如,Morton Lime Juice Cordial 是一種清爽健康的飲料,不含防腐劑和人工色素,自 2023 年 1 月起在亞馬遜網站上銷售。
過量飲用酒精飲料對身體有害,因為它會對身體的各部位如肝臟、心臟、大腦、腎臟等產生不良影響。根據世界衛生組織 2022 年通報,全球有 300 萬人因有害使用酒精而死亡。它是用傷殘調整生命年來衡量的,整體而言,5.1%的疾病和傷害負擔與飲酒有關。
隨著人們對酒精不利影響的認知不斷增強,消費者正在採用可在各種場合用作酒精替代品的替代產品。對非酒精飲料的需求不斷增加,提高了甜酒在全球市場上的受歡迎程度。
製造商正在市場上推出特殊的甜酒,供成年人使用,以滿足他們的需求。例如,2023 年 7 月,一系列天然健康成人軟性飲料的製造商和經銷商 Bottlegreen 宣佈在市場上推出一系列新的可稀釋成人甜酒,例如橙子和檸檬甜酒。
人們忙碌的生活方式和忙碌的日程正在推動對美味和健康的即飲和即飲產品的需求。熱情飲料由多種水果、蔬菜、香草和香料的健康來源製成,透過飲料提供提神和健康益處。對非碳酸水果和蔬菜飲料的需求不斷成長,積極推動了市場的成長。
隨著市場對產品的高需求,製造商正在開發多種口味的創新產品,並推出優雅的包裝風格,例如時尚的玻璃瓶,創意無窮,以吸引更多的顧客。此外,西方文化的高度採用、咖啡館和餐廳數量的增加以及其中各種類型的甜酒的高評價都積極推動了市場的成長。
甘露飲料在生產過程中大量加入糖分,帶來甜美可口的味道。例如,每份 750 毫升 Hula 甜酒每份 20 毫升的總糖含量為 17.22 克。產品中的高糖可能會導致消費者出現各種健康問題,例如肥胖和糖尿病。
根據世界衛生組織2022年統計,全球有超過10億人患有肥胖症,其中6.5億人是成年人,3.4億人是青少年。兒童肥胖的嚴重程度也在增加,根據世界衛生組織的統計,2022 年兒童肥胖人數高達 3,900 萬人。
IDF 糖尿病地圖集 2021 年報告稱,全球約有 5.37 億成年人患有糖尿病。根據ebing通報,糖尿病盛行率呈指數級成長,預計到2030年將達到6.43億。隨著肥胖和糖尿病盛行率的不斷增加,人們有很高的動機採用少糖或無糖產品,限制含糖甜飲料的市場成長。
Global Cordial Drinks Market reached US$ 238.20 million in 2022 and is expected to reach US$ 346.60 million by 2030, growing with a CAGR of 4.8% during the forecast period 2023-2030.
Cordial drinks are prepared from different sources such as fruits, vegetables and herbs. The versatility of cordial drinks for their use in various culinary applications improves the product demand. It can be mixed with water and serves as a quick drink or can also be used in cocktails and mocktails. The increasing demand for clean-label products among the global population is improving the market demand for organic and preservative-free cordial drinks.
Globally, there is an increased environmental responsibility among consumers. With the rising environmental concerns related to the use of plastic, manufacturers are choosing environmentally friendly packaging material, attracting consumers. For instance, in June 2023, Robinsons, a UK-based brand, announced the launch of Ecopack, a new packaging concept for their highly concentrated cordial. The new Ecopack is made from 89% of plant-based material.
The role of distribution channels is widely increasing in reaching out the consumers in an easy and convenient way. Consumers widely use various online platforms such as Amazon for daily purchases. The availability of these products in such online platforms increases the market size. For instance, Morton Lime Juice Cordial, which is a refreshing and healthy drink with no preservatives and artificial colors is made available on the Amazon website from January 2023.
Excessive consumption of alcoholic beverages is harmful to the body due to their adverse effects on various parts of the body such as the liver, heart, brain, kidney and others. According to the World Health Organization 2022, 3 million people in the world are reported to die from the harmful use of alcohol. It is being measured by disability-adjusted life years, overall, 5.1% of the disease and injury burdens are related to alcohol consumption.
With the increased awareness regarding the adverse effects of alcohol, consumers are adopting alternative products that can be used as alcohol substitutes on various occasions. Increasing demand for non-alcoholic beverages is raising the popularity of cordial drinks in the global market.
Manufacturers are introducing special cordial drinks in the market for their use among the adult population to meet their desired requirements. For instance, in July 2023, Bottlegreen, manufacturer and distributor of a range of natural, healthy adult soft drinks, announced the launch of a new range of dilutable adult cordials such as orange and lemon cordials in the market.
Busy lifestyles and hectic schedules of the people are driving the demand for the on-to-go and ready-to-drink products that are tasty and healthy at the same time. Cordial drinks are prepared from healthy sources of multiple fruits, vegetables, herbs and spices that provide refreshment and health benefits through drinks. Rising demand for non-carbonated fruit and vegetable-based beverages positively drives the market growth.
With the high demand for the product, manufacturers are developing new and innovative products with respect to multiple flavors and also introducing elegant packaging styles such as stylish glass bottles with endless creativity to attract more customers. In addition, the high adoption of Western culture, an increasing number of cafes and restaurants and the high assessability of various types of cordial drinks in them are positively driving the market growth.
Cordial drinks are highly incorporated with sugar in their production to induce a sweet and delicious taste. For instance, Hula cordial 750 ml is loaded with total sugars of 17.22 g per serving per serving size of 20 ml. The high sugar in the product may result in various health concerns in consumers such as obesity and diabetes.
According to the World Health Organization 2022 statistics, more than 1 billion people globally are suffering from obesity, where 650 million people are adults and 340 million are adolescents. The severity of obesity is increasing in children too, accounting for up to 39 million according to 2022, WHO statistics.
IDF Diabetes Atlas 2021, reports that globally, about 537 million adults suffer from diabetes. It is ebing reported that the prevalence of daibetes is subjected to expaonenytial growth and is estimated to reach 643 million by 2030. With the increasing prevalence of obesity and diabetes, there is a high motivation in people to adopt less sugar or sugar-free products, restraining the market growth for cordial drinks with sugar.
The global cordial drinks market is segmented based on type, nature, category, packaging, distribution channel and region.
The global cordial drinks market is segmented based on type fruit cordial, vegetable cordial and herbas and spice cordials. The fruit cordial segment accounted for the largest segment with the highest market demand due to its nutritional benefits. Fruit cordials are made from various fruit types such as mango, orange, strawberry and others. The flavor and nutritional benefits associated with the consumption of these drinks is driving the segment growth at the global level.
The refreshing taste and feel presented by various fresh fruit cordial drinks satisfy thirst and provide the convenience of consuming fruit juice without working from scratch. The new product launches from the manufacturers in the fruit cordial range from multiple fruits drive the market growth. For instance, in October 2021, Robinsons, a UK-based brand introduced brand new fruit cordials in sloe, cranberry and blackberry flavor.
Asia-Pacific dominated the global cordial drinks market with the increasing demand for non-alcoholic and non-carbonated beverages. The region has severe alcoholism conditions, driving the need for non-alcoholic products. According to NIH 2023, the alcohol abuse prevalence rate is high in China with 11.56%. Similarly, according to NIH 2021, 1.2% of women and about 29.2% of men in India consume alcohol.
Increasing consumer knowledge regarding the health benefits associated with the consumption of fruit, vegetable and herbal-based cordial drinks is improving the market demand. In addition, due to less time for consuming fresh juices, consumers prefer convenient and ready-to-drink beverages, driving the market demand.
Developing countries such as India and China are widely accepting the cordial drink culture that is convenient and nutritious at the same time. In addition, high economic growth and the increasing purchasing power of the consumers of this region are driving the regional market growth. The presence of major market players such as Rasna and their wide availability of multiple cordial drinks products positively impact the market growth.
The major global players in the market include: Alchemy Cordial Company, Britvic Plc, Bickford's Australia, Asahi Beverages, The Coca-Cola Company, Rasna Private Limited, Nichols Plc, Mapro Garden LLP, Tovali Limited and Belvoir Farm.
The outbreak of the COVID-19 pandemic had a mixed impact on the global cordial drinks market. The sudden declaration of lockdown conditions by the government created challenges for the manufacturers in sourcing the raw materials required for production due to interrupted supply chain activities. Limited resources and manpower delayed the manufacturing and distribution activities.
The shutdown of the cafes, restaurants and other food service sectors reduced the demand for the product in the market. In addition, even for the household use of the product, the product availability through offline sales channels such as supermarkets, hypermarkets and convenience stores is reduced due to their temporary closings. During the pandemic, most people became health conscious and decreased the consumption of unhealthy alcoholic drinks that can affect their health in any way.
There was an increase in the adoption of healthy beverages adoption among consumers which led to the high demand for the product. The reduced availability of fresh beverages increased the demand for cordial drinks as they provide a refreshing taste of the product. Furthermore, the increased e-commerce platforms demand and high dependency of consumers on online sales platforms drive market growth.
The Russia-Ukraine has had a negative impact on various industrial sectors, including food and beverages. The war disrupted various trade and distribution transitions, causing various challenges for the market players in sourcing raw materials from different regions and distributing the final products to the end users. The war disrupted trade and supply chain activities, resulting in economic disturbances.
The global cordial drinks market report would provide approximately 85 tables, 93 figures and 234 Pages.
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