市場調查報告書
商品編碼
1459376
全球擠出模內標示市場 - 2024-2031Global Extrusion In-Mold Labels Market - 2024-2031 |
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概述
全球擠出模內標籤市場將於 2023 年達到 9 億美元,預計到 2031 年將達到 13 億美元,2024-2031 年預測期間複合CAGR為 4.7%。
品牌所有者知道包裝設計和標籤作為其行銷和品牌不可或缺的組成部分的重要性。擠出模內標籤為品牌差異化、產品客製化和創新標籤設計提供了選擇,以吸引目標受眾。製造商利用擠出模內標籤的視覺衝擊力和品牌塑造可能性來提高產品知名度、傳達品牌價值並促進銷售。
貼標設備、技術和印刷技術的不斷改進,提高了擠出模內貼標方法的效率、速度和精度。由於高速列印、數位列印功能和自動化功能等創新,製造商可以以更便宜的成本和更快的周轉時間生產高品質的標籤。
到 2023 年,北美預計將成為第二主導地區,約佔全球擠出模內標籤市場的 25%。該地區擁有龐大的客戶群,對冷凍食品的需求不斷成長。根據食品工業協會和美國冷凍食品研究所進行的一項調查,該類別在去年迅速成長,預計 2020 年收入將成長 21%。擠出模內標籤提供了有吸引力且耐用的標籤解決方案,幫助品牌區分其產品,鼓勵該地區的採用。
動力學
對永續包裝的需求不斷成長
隨著人們對環境問題和永續發展問題的認知不斷增強,對永續包裝解決方案的需求不斷增加,這些解決方案可以減少浪費、降低碳足跡並促進回收和循環經濟原則。擠出模內標籤適用於可回收和可生物分解的材料,為旨在提高永續發展資質同時滿足客戶期望的公司提供環保標籤替代方案。
凱捷最近一項關於永續發展和消費者行為轉變的調查發現,由於社會責任和環境影響,79% 的消費者正在改變他們的購物習慣。此外,53% 的顧客和 57% 18 至 24 歲的顧客已轉而購買較不知名但更環保的產品。超過 52% 的客戶表示與他們認為永續的公司有情感連結。
包裝食品的需求不斷成長
全球擠出模內標籤市場受到各行各業對包裝商品需求不斷成長的推動。消費者行為的變化導致包裝產品的使用增加,從食品和飲料到個人護理和家居用品。不斷成長的需求需要高效、創新的標籤解決方案,例如擠出模內標籤,它可以提供更好的產品展示和品牌標識。
根據美國農業部對外農業服務局2021年3月發布的報告,日本冷凍食品尤其是冷凍零食的消費量在過去十年中逐漸增加。 2021年3月,歐盟委員會也通過了關於有機生產行動計畫的新法律,這將有助於擴大歐洲的有機食品和飲料產業。因此,預計在預測期內對擠出模內標籤的需求將會增加。
有限的兼容性和處理能力
擠出模內標籤可用於各種形狀和尺寸的容器,但它們可能不與所有包裝格式相容。設計複雜、形狀獨特或曲線緊湊的容器可能會出現標籤應用和黏合問題,這限制了擠出模內標籤技術在特定市場或產業的使用。
選擇適當的標籤材料和加工設定對於擠出模內貼標的成功非常重要。某些標籤材料在耐熱性、阻隔品質或與特定包裝基材的兼容性方面可能受到限制。製造商在採購符合性能標準並與擠出模內標籤製程相容的合適材料時可能會遇到困難。
Overview
Global Extrusion In-Mold Labels Market reached US$ 0.9 billion in 2023 and is expected to reach US$ 1.3 billion by 2031, growing with a CAGR of 4.7% during the forecast period 2024-2031.
Brand owners know the significance of packaging design and labeling as integral components of their marketing and branding. Extrusion in-mold labels provide options for brand differentiation, product customization and innovative label designs that appeal to target audiences. Manufacturers use the visual impact and branding possibilities of extrusion in-mold labels to improve product visibility, communicate brand values and boost sales.
Continuous improvements in labeling equipment, technology and printing technologies have increased the efficiency, speed and precision of extrusion in-mold labeling methods. Manufacturers can generate high-quality labels at cheaper costs and faster turnaround times because to innovations including high-speed printing, digital printing capabilities and automation features.
In 2023, North America is expected to be the second-dominant region with about 25% of the global extrusion in-mold labels market. The region has large customer base, with rising demand for frozen goods. As per a survey conducted by the Food Industry Association and the American Frozen Food Institute, the category has risen rapidly over the last year, with revenues expected to increase by 21% in 2020. Extrusion in-mold labels provide appealing and durable labeling solutions which assist brands differentiate their products, encouraging adoption in the region.
Dynamics
Growing Demand for Sustainable Packaging
With increased awareness of environmental problems and sustainability concerns, there is an increase in demand for sustainable packaging solutions that decrease waste, lower carbon footprints and promote recycling and circular economy principles. Extrusion in-mold labels are suitable with recyclable and biodegradable materials, providing eco-friendly labeling alternatives for firms aiming to improve their sustainability credentials while meeting customer expectations.
A recent Capgemini survey on sustainability and transforming consumer behavior discovered that 79% of consumers are changing their shopping habits due to social responsibility and environmental effect. Furthermore, 53% of customers and 57% of those aged 18 to 24 have switched to lesser-known products that are more environmentally friendly. Over 52% of customers stated to have an emotional link with companies that they consider sustainable.
Rising Demand for Packaged Food
The global extrusion in-mold labels market is being driven by rising demand for packaged goods across a wide range of industries. Changes in consumer behavior have resulted in a growth in the use of packaged products ranging from food & beverages to personal care & household goods. The rising demand requires efficient and innovative labeling solutions, such as extrusion in-mold labels, which provide better product presentation and brand identity.
In accordance to a report released in March 2021 by the Foreign Agriculture Service of U.S. Department of Agriculture, frozen food consumption in Japan, particularly frozen snacks, has gradually increased over the last decade. In March 2021, the European Commission also passed new laws on the action plan for organic production, which will help to expand Europe's organic food and beverage sector. Thus, owing to this, the demand for extrusion in-mold labels is expected to increase during the forecast period.
Limited Compatibility and Processing
Extrusion in-mold labels can be used for a variety of container shapes and sizes, however they may not be compatible with all package formats. Containers with complicated designs, unique shapes or tight curves may present label application and adhesion issues, limiting the use of extrusion in-mold labels technology in specific markets or industries.
The choice of appropriate label materials and processing settings is important to the success of extrusion in-mold labeling. Certain label materials may be limited in terms of heat resistance, barrier qualities or compatibility with specified packaging substrates. Manufacturers may experience difficulties in sourcing suitable materials that match performance standards and are compatible with the extrusion in-mold labels process.
The global extrusion in-mold labels market is segmented based on material, printing technology, application and region.
Rising Adoption of Flexopgraphic Printing due to Cost Effectiveness
Flexographic printing is expected to be the dominant segment with over 25% of the market during the forecast period 2024-2031. Flexographic printing is an affordable method for producing huge quantities of labels. It provides more efficient ink consumption, faster printing rates and shorter setup times than other printing methods, resulting in lower manufacturing costs per label. Flexographic printing is a cost-effective choice for extrusion in-mold label producers, particularly for high-volume applications.
The e-commerce industry is quickly expanding, which will drive market demand during the forecast period, as flexographic printing is essential in the production of labels that are widely used across the industry. For example, Invest India estimates that the Indian e-commerce business will be valued more than US$ 55 billion in gross merchandise value by 2021. It is projected to reach US$ 350 billion by 2031.
Expansion of E-Commerce in Asia-Pacific
Asia-Pacific is expected to be the dominant region in the global extrusion in-mold labels market covering over 13/rd of the market. The growth of retail infrastructure, combined with the rise of e-commerce in the region, has raised demand for packaged goods and labeling solutions. Extruded in-mold labels play an important role in branding and customer engagement in both traditional retail and online channels, driving market expansion.
E-commerce has transformed the way individuals conduct business in India. The Indian e-commerce sector is predicted to reach US$ 200 billion by 2026, up from US$ 38.5 billion in 2017. According to IBEF, the Indian online grocery market would increase at a CAGR of 57% from US$ 1.9 billion in 2019 to US$ 18.2 billion by 2024. Expansion in the industries will boost demand for the extrusion in-mold labels in the region.
The major global players in the market include CCL Industries, Inc., Namo Packaging Solutions Pvt. Ltd., Coveris Holdings S.A., Huhtamaki Group, COSMO FILMS, Hammer Packaging, Fuji Seal International Inc., Avery Dennison Corporation, Innovia Films Ltd. and Inland.
The epidemic impacted globally supply chains, resulting in raw material shortages, transit delays and manufacturing shutdowns. It has an impact on the availability of inputs such as polymers and resins used in the manufacture of extruded in-mold labels, causing production and distribution issues. Changing consumer habits during the pandemic, including as increasing demand for packaged goods, e-commerce expansion and a preference for sanitary packaging solutions, all had an impact on the demand for extruded in-mold labels.
Manufacturers had to respond to changing demand and alter production levels accordingly. Many extruded in-mold label makers suffered operational issues as a result of lockdowns, social distancing measures and labor shortages. Production facilities worked at reduced capacity, causing delays in order fulfillment and project timeframes.
Russia-Ukraine War Impact
Both Russia and Ukraine play important roles in the global supply chain for raw materials used in plastic packaging, such as polymers and resins. Any disruptions in the supply of the materials caused by the war, such as transportation delays, trade restrictions or production shutdowns, have an impact on the availability and cost of inputs for extruded in-mold label makers globally. It resulted in higher manufacturing costs and supply chain uncertainty for companies that rely on these materials.
The geopolitical tensions caused swings in global commodity prices, particularly those for petroleum, petrochemicals and raw materials needed in plastic production. pricing volatility of inputs like polyethylene and polypropylene impacted the cost structure of extruded in-mold label producers, potentially resulting to product pricing changes to counter increased material costs.
The global extrusion in-mold labels market report would provide approximately 61 tables, 55 figures and 197 pages.
Target Audience 2024
LIST NOT EXHAUSTIVE