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市場調查報告書

商品編碼

1629859

全球軟性 OLED 市場 - 2024-2031

Global Flexible OLED Market - 2024-2031

出版日期: 2024年12月30日 | 出版商:

DataM Intelligence | 英文 207 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

2023年全球軟性OLED市場規模達78.3億美元，預估至2031年將達1,177億美元，2024-2031年預測期間複合年成長率為40.32%。

OLED 是一種創新的顯示技術，可實現美觀且節能的顯示器和照明面板。 OLED 被用於眾多行動裝置和電視中，即將推出的新一代面板將變得靈活且柔韌。 OLED 代表了顯示器領域的最新技術進步，與傳統 LED 和 LCD 顯示器相比，具有更高的性能和增強的光學特性。

由於用戶接受度、保護和成本效益等外部因素，軟性顯示技術在智慧型手機和平板電腦中的應用仍然不明確，這給智慧型手機製造商帶來了重大挑戰。然而，它可能會在其他行業中廣泛應用，例如汽車和交通。

三星顯示器打算建立一條新的第六代軟性OLED生產線。新生產線將取代 SDC 牙山工廠用於電視生產的現有 LCD 生產線。新的製造設施將耗資約27億美元，每月產能為30,000個基板。這將使 Samsung Display 的 AMOLED 產能增加至每月 195,000 個基板。

動力學

技術進步

軟性 OLED 市場因其靈活性、透明度和能源效率等獨特屬性而能夠改變顯示器和照明產品，從而推動了軟性 OLED 市場的發展。透過卷對卷技術製造軟性 OLED 的能力可實現經濟的大規模生產，使其在穿戴式技術、曲面顯示器和先進照明解決方案等應用中具有變革性。

軟性 OLED 在智慧手錶和曲面顯示器中的首次市場亮相凸顯了它們的日益普及，並為其他行業的進一步應用鋪平了道路。材料和製造技術的創新是軟性 OLED 市場的重要推動者。改進軟性塑膠基板的阻隔層和薄膜封裝方法對於確保使用壽命和防止水分和氧氣等環境因素至關重要。

技術進步預計將導致適應性極強的 OLED 面板投入商業使用，能夠平滑地整合到平面和曲面中。著名的顯示器和照明公司舉辦的展覽突出了這項技術的革命性能力，推動了大量投資並加速其普遍接受的進程。

汽車和穿戴式應用

軟性 OLED 因其能夠輕鬆貼合彎曲或非典型表面而在汽車行業中得到越來越多的採用。這些顯示器為汽車應用提供了獨特的美學吸引力和實用性，包括資訊娛樂系統、儀表板顯示器和平視顯示器。 OLED 的適應性有助於獨特的設計，改善駕駛體驗，同時確保良好的可視性和清晰度，特別是在困難的照明環境下。

此外，OLED 的能源效率和厚度的減少使製造商能夠創造出更精簡和現代的汽車內飾，反映了汽車行業的新興趨勢。穿戴式技術，尤其是智慧手錶和健身追蹤器，受益於軟性 OLED 螢幕。此顯示器提供纖薄、輕巧的選擇，可適應手腕的輪廓，提高使用者舒適度，同時保持顯示品質。

軟性 OLED 提供生動的色彩準確度、更高的對比度和最低的功耗，使其成為需要延長電池壽命的穿戴式設備的最佳選擇。隨著對時尚實用的穿戴式技術的需求不斷成長，OLED 的適應性和效率使其成為在這個快速擴張的行業中提高視覺吸引力和功能性的首選。

分解問題

軟性OLED市場的一個主要限制是與半導體、絕緣層和導電層沉積過程中使用的溶劑相關的困難。在製造軟性顏色可調電致發光裝置的全溶液可加工方法中加入溶劑可能會導致與底層的不良相互作用。溶劑與這些層的結合可能會引起它們的膨脹。膨脹會對多層結構的完整性產生不利影響，進而降低裝置的整體性能。

對於軟性 OLED 技術來說，層退化的可能性尤其令人擔憂，其中保留準確、高品質的多層結構對於實現最佳性能至關重要。底層的擴散可能會導致設備的效率、穩定性和耐用性降低。業界對可擴展、高性能軟性 OLED 系統的追求在調節溶劑相互作用和保持結構完整性方面面臨巨大障礙，阻礙了這些技術的主流採用。

OLED is an innovative display technology that facilitates aesthetically pleasing and energy-efficient displays and lighting panels. OLEDs are being utilized in numerous mobile gadgets and televisions and the forthcoming generation of these panels will be flexible and pliable. OLEDs represent the newest technological advancement in the display sector, offering higher performance and enhanced optical properties relative to traditional LED and LCD displays.

The application of flexible display technology in smartphones and tablets remains ambiguous due to external factors, including user acceptance, protection and cost-effectiveness, which pose significant challenges for smartphone manufacturers. However, it may find extensive application in other industries, such as automotive and transportation.

Samsung Display intends to establish a new sixth-generation flexible OLED production line. The new line will supplant the existing LCD line utilized for TV production at SDC's Asan facility. The new fabrication facility will incur a cost of approximately US$ 2.7 billion and will possess a monthly capacity of 30,000 substrates. This would augment Samsung Display's AMOLED production capacity to 195,000 substrates per month.

Dynamics

Technology Advancements

The flexible OLED market is propelled by its capacity to transform display and lighting goods through its distinctive attributes of flexibility, transparency and energy efficiency. The capacity to manufacture flexible OLEDs through roll-to-roll techniques enables economical large-scale production, establishing them as transformative in applications including wearable technology, curved displays and advanced lighting solutions.

The initial market debuts of flexible OLEDs in smartwatches and curved displays underscore their increasing adoption and pave the way for further application across other industries. Innovations in materials and manufacturing techniques are essential facilitators for the flexible OLED market. Improved barrier layers for flexible plastic substrates and thin-film encapsulation methods are essential for assuring longevity and safeguarding against environmental elements such as moisture and oxygen.

The technological advancements are expected to result in the commercial availability of extremely adaptable OLED panels, capable of integrating smoothly into both flat and curved surfaces. Exhibitions by prominent display and lighting firms highlight the revolutionary capabilities of this technology, driving substantial investment and expediting its journey towards general acceptance.

Automotive and Wearable Applications

Flexible OLEDs are increasingly being adopted in the automotive industry for their capacity to fit effortlessly into curved or atypical surfaces. These displays provide distinctive aesthetic allure and usefulness for automotive applications, encompassing infotainment systems, dashboard displays and head-up displays. The adaptability of OLEDs facilitates unique designs that improve the driving experience while ensuring good visibility and clarity, especially in difficult lighting circumstances.

Furthermore, the energy efficiency and reduced thickness of OLEDs allow manufacturers to create more streamlined and modern vehicle interiors, reflecting a burgeoning trend in the automotive industry. Wearable technology, especially in smartwatches and fitness trackers, benefits from flexible OLED screens. The displays offer a slim, lightweight option that adapts to the wrist's contours, improving user comfort while maintaining display quality.

Flexible OLEDs provide vivid color accuracy, elevated contrast and minimal power usage, rendering them optimal for wearable devices necessitating extended battery longevity. With the rising demand for fashionable and practical wearable technology, the adaptability and efficiency of OLEDs render them a favored option for improving both visual appeal and functionality in this swiftly expanding sector.

Degradation Issues

A major limitation in the flexible OLED market is the difficulties related to the solvent employed in the deposition process of semiconductor, insulating and conductive layers. The incorporation of solvents in the all-solution processable approach for the fabrication of flexible color-tunable electroluminescent devices may result in undesirable interactions with the underlying layers. The binding of the solvent to these layers may induce their expansion. The expansion adversely affects the integrity of the multilayer structures, thereby diminishing the overall performance of the device.

The potential for layer degradation is especially alarming for flexible OLED technologies, where the preservation of accurate, high-quality multilayer structures is crucial for optimal performance. The proliferation of underlying layers may lead to diminished efficiency, stability and durability of the device. The industry's pursuit of scalable, high-performance flexible OLED systems faces a substantial obstacle in regulating solvent interactions and maintaining structural integrity, hindering the mainstream adoption of these technologies.

Segment Analysis

The global flexible OLED market is segmented based on product, store type, end-user and region.

Advancements driving Mobiles and Television

The global proliferation of smartphones is rapidly escalating the need for high-definition ultra-high screens. Numerous organizations, like Apple and Samsung, are utilizing AMOLED screens in their flagship models, prompting other firms to adopt the practice. Nonetheless, a flexible OLED offers numerous advantages, particularly in mobile devices, including lighter, smaller and more resilient displays compared to glass-based alternatives. There were a significant advantage for mobile phone producers, as they offered enhanced performance, durability and weight reduction.

In May 2022, LG Display Co. Ltd announced the introduction of its next-generation OLED solutions at the 2022 Society for Information Display (SID) held in San Jose, California. The items encompassed OLED.EX as well as bendable and foldable OLED panels. This innovation is anticipated to reinforce the company's leadership in the OLED market examined.

Geographical Penetration

Growth in Disposable Incomes in Asia-Pacific

Asia-Pacific dominated the market, the economies of significant nations such as India and China are expanding, resulting in a rise in consumers' disposable incomes. Consequently, progressing towards the adoption of high-end electronic devices, such curved televisions and luxury cellphones. Consequently, propelling the flexible OLED market within the area.

In recent year, Samsung announced the creation of a flexible OLED display that could prove essential for future wearable electronics that adhere to the skin and conform to its contours. Samsung developed individual OLED pixels that are ridged and positioned on a flexible elastomer substrate to produce a flexible display. Connections between the OLEDs are established using a flexible material, as are the traces from the display to the driver system.

Furthermore, Chinese enterprises are rapidly establishing extensive production facilities for the manufacture of OLEDs. BOE is establishing a manufacturing facility for smaller OLEDs in the southwestern Chinese city of Chongqing. The OLED production line is the largest in a single factory in China, manufacturing 115 million panels each year.

Competitive Landscape

The major global players in the market include LG Display Co. Ltd, Samsung Electronics Co., Ltd., AUO Corporation, BOE Technology UK Limited, Ritdisplay Corporation, Universal Display Corporation, Visionox Company, WiseChip Semiconductor Inc., Royole Corporation and Sony Group Corporation.

Sustainability Analysis

The flexible OLED market is advancing toward more sustainable and energy-efficient technologies, driven by the growing demand for soft electronics and stretchable OLEDs (is-OLEDs). OLEDs offer high energy efficiency and vibrant color reproduction, making them pivotal in modern display technology. The transition from rigid to flexible displays has led to innovations in materials, such as nanocomposites and intrinsically stretchable polymers, which maintain flexibility while improving device performance.

Although substantial progress has been made in enhancing the luminance and stretchability of is-OLEDs, challenges remain in refining manufacturing processes and improving device resolution. Sustainability in the is-OLED market is also influenced by the materials used in the production of stretchable cathodes, including silver nanowires (AgNWs), graphene and PEDOT:PSS. The materials offer flexibility but come with trade-offs, such as lower conductivity compared to conventional metals and the need for complex, manual lamination processes.

The fabrication techniques can lead to defects, misalignment and reduced manufacturing yields, impacting the sustainability of the production process. While electrode materials like stretchable aluminum and silver films show promise, their integration into OLEDs requires intricate processes that could hinder large-scale, cost-effective production. Further advancements in material science and manufacturing techniques are crucial for improving the efficiency and sustainability of flexible OLED technology.

Consumer Behaviour Analysis

The flexible OLED market is undergoing a substantial shift due to improvements in OLED technology, which differentiates itself from conventional rigid displays by virtue of its flexibility and lightweight characteristics. In contrast to traditional displays that depend on backlighting, OLEDs utilize organic materials that generate light when energized, resulting in slimmer and more vivid screens. The advent of flexible OLEDs has created new opportunities in display design, facilitating applications like folding smartphones, curved digital signs and wearable technology.

The displays provide exceptional durability and resilience while also enhancing energy efficiency, so fostering a more sustainable and adaptable digital ecosystem. The ongoing digital transformation is increasing the demand for flexible and transparent OLED displays, especially in marketing and advertising sectors. Transparent OLED displays provide outstanding visual clarity, featuring high-definition resolutions and color accuracy exceeding 99% of the DCI-P3 color gamut.

The displays provide seamless integration with tangible items, fostering new and compelling customer experiences. Transparent OLEDs, with their capacity to display vibrant, realistic colors and distinctive transparency attributes, are emerging as a crucial asset for marketers aiming to engage consumers and uphold brand integrity in a progressively competitive digital environment.

By Technology

AMOLED
PMOLED

By Substrate Material

Plastic
Metal Foils
Glass
Other

By Application

Mobiles and Television
Monitors and TVs
Wearables
Other

By Region

North America
- US
- Canada
- Mexico
Europe
- Germany
- UK
- France
- Italy
- Spain
- Rest of Europe
South America
- Brazil
- Argentina
- Rest of South America
Asia-Pacific
- China
- India
- Japan
- Australia
- Rest of Asia-Pacific
Middle East and Africa

Key Developments

In August 2024, Samsung Electronics introduced a variety of Neo QLED, Micro LED, OLED and Lifestyle display collections. The new Lifestyle range display has AI-driven functionalities protected by Samsung Knox.
In January 2024, Sharp NEC unveiled a next-generation MultiSync ME Series monitor featuring a high haze panel and native USB-C connectivity.
In June 2022, LG Display collaborated with the international architecture and design company Gensler to launch the Maars M923, a cutting-edge Transparent OLED partition. The Maars M923 utilizes OLED technology to provide a distinctive equilibrium between openness and privacy, transforming spatial dynamics and visual presentations with the choice of transparency or vibrant colors, eliminating the necessity for an additional TV or monitor.
In June 2022, Samsung Electronics Co. Ltd. bought Cynora GmbH. Cyonara is creating a novel category of organic emitting materials for OLED displays with TADF (Thermally Activated Delayed Fluorescence) technology. This technique will enable the company to develop the inaugural high-efficiency blue-emitting material, the most coveted substance among OLED display manufacturers.

Why Purchase the Report?

To visualize the global flexible OLED market segmentation based on technology, material substrate, application and region, as well as understand key commercial assets and players.
Identify commercial opportunities by analyzing trends and co-development.
Excel data sheet with numerous data points of the flexible OLED market with all segments.
PDF report consists of a comprehensive analysis after exhaustive qualitative interviews and an in-depth study.
Product mapping available as excel consisting of key products of all the major players.

The global flexible OLED market report would provide approximately 62 tables, 54 figures and 207 pages.

Target Audience 2024

Manufacturers/ Buyers
Industry Investors/Investment Bankers
Research Professionals
Emerging Companies

1. Methodology and Scope

1.1. Research Methodology
1.2. Research Objective and Scope of the Report

2. Definition and Overview

3. Executive Summary

3.1. Snippet by Technology
3.2. Snippet by Substrate Material
3.3. Snippet by Application
3.4. Snippet by Region

4. Dynamics

4.1. Impacting Factors
- 4.1.1. Drivers
  - 4.1.1.1. Technology Advancements
  - 4.1.1.2. Automotive and Wearable Applications
- 4.1.2. Restraints
  - 4.1.2.1. Degradation Issues
- 4.1.3. Opportunity
- 4.1.4. Impact Analysis

5. Industry Analysis

5.1. Porter's Five Force Analysis
5.2. Supply Chain Analysis
5.3. Pricing Analysis
5.4. Regulatory Analysis
5.5. DMI Opinion

6. By Technology

6.1. Introduction
- 6.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
- 6.1.2. Market Attractiveness Index, By Technology
6.2. AMOLED*
- 6.2.1. Introduction
- 6.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
6.3. PMOLED

7. By Substrate Material

7.1. Introduction
- 7.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Substrate Material
- 7.1.2. Market Attractiveness Index, By Substrate Material
7.2. Plastic*
- 7.2.1. Introduction
- 7.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
7.3. Metal Foils
7.4. Glass
7.5. Other

8. By Application

8.1. Introduction
- 8.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 8.1.2. Market Attractiveness Index, By Application
8.2. Mobiles and Television*
- 8.2.1. Introduction
- 8.2.2. Market Size Analysis and Y-o-Y Growth Analysis (%)
8.3. Monitors and TVs
8.4. Wearables
8.5. Other

9. By Region

9.1. Introduction
- 9.1.1. Market Size Analysis and Y-o-Y Growth Analysis (%), By Region
- 9.1.2. Market Attractiveness Index, By Region
9.2. North America
- 9.2.1. Introduction
- 9.2.2. Key Region-Specific Dynamics
- 9.2.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
- 9.2.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Substrate Material
- 9.2.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 9.2.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 9.2.6.1. US
  - 9.2.6.2. Canada
  - 9.2.6.3. Mexico
9.3. Europe
- 9.3.1. Introduction
- 9.3.2. Key Region-Specific Dynamics
- 9.3.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
- 9.3.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Substrate Material
- 9.3.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 9.3.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 9.3.6.1. Germany
  - 9.3.6.2. UK
  - 9.3.6.3. France
  - 9.3.6.4. Italy
  - 9.3.6.5. Spain
  - 9.3.6.6. Rest of Europe
9.4. South America
- 9.4.1. Introduction
- 9.4.2. Key Region-Specific Dynamics
- 9.4.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
- 9.4.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Substrate Material
- 9.4.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 9.4.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 9.4.6.1. Brazil
  - 9.4.6.2. Argentina
  - 9.4.6.3. Rest of South America
9.5. Asia-Pacific
- 9.5.1. Introduction
- 9.5.2. Key Region-Specific Dynamics
- 9.5.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
- 9.5.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Substrate Material
- 9.5.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application
- 9.5.6. Market Size Analysis and Y-o-Y Growth Analysis (%), By Country
  - 9.5.6.1. China
  - 9.5.6.2. India
  - 9.5.6.3. Japan
  - 9.5.6.4. Australia
  - 9.5.6.5. Rest of Asia-Pacific
9.6. Middle East and Africa
- 9.6.1. Introduction
- 9.6.2. Key Region-Specific Dynamics
- 9.6.3. Market Size Analysis and Y-o-Y Growth Analysis (%), By Technology
- 9.6.4. Market Size Analysis and Y-o-Y Growth Analysis (%), By Substrate Material
- 9.6.5. Market Size Analysis and Y-o-Y Growth Analysis (%), By Application

10. Competitive Landscape

10.1. Competitive Scenario
10.2. Market Positioning/Share Analysis
10.3. Mergers and Acquisitions Analysis

11. Company Profiles

11.1. LG Display Co. Ltd*
- 11.1.1. Company Overview
- 11.1.2. Product Portfolio and Description
- 11.1.3. Financial Overview
- 11.1.4. Key Developments
11.2. Samsung Electronics Co. Ltd
11.3. AUO Corporation
11.4. BOE Technology UK Limited
11.5. Ritdisplay Corporation
11.6. Universal Display Corporation
11.7. Visionox Company
11.8. WiseChip Semiconductor Inc.
11.9. Royole Corporation
11.10. Sony Group Corporation

LIST NOT EXHAUSTIVE