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市場調查報告書

商品編碼

1538954

印尼零嘴零食市場

Snacks in Indonesia

出版日期: 2024年08月16日 | 出版商:

Euromonitor International | 英文 69 Pages | 商品交期: 最快1-2個工作天內

價格

簡介目錄

2024年，印尼零嘴零食銷售將轉正，但幅度較小，且金額將受到高單價的支撐。這些高單價是由於通膨壓力以及原料和製造成本上升造成的，參與企業採取了「縮膨」策略，在穩定價格分佈的同時減少產品的數量和尺寸。另外值得注意的是，消費者在購買零嘴零食時往往對價格敏感。

本報告考察了印尼零嘴零食市場，並提供了市場概況、最新零售資料、消費者需求和銷售成長背後的主要趨勢和人口變化以及未來前景。

Snacks is seeing small positive volume sales in Indonesia in 2024, with value sales more strongly supported by high unit prices. These high prices are caused by inflationary pressures and hikes seen in the cost of raw ingredients and manufacturing, leading to some players using "shrinkflation" strategies whereby they reduce the volume/size of the product while keeping the price points stable. It is also worthy of note that consumers tend to be price-sensitive when purchasing snacks, as such prod...

Euromonitor International's Snacks in Indonesia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2019-2023, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are shaping the market in <|Year|> directly informs our forecasts to 2028, clearly indicating how the market is expected to change.

Product coverage: Confectionery, Ice Cream, Savoury Snacks, Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

Get a detailed picture of the Snacks market;
Pinpoint growth sectors and identify factors driving change;
Understand the competitive environment, the market's major players and leading brands;
Use five-year forecasts to assess how the market is predicted to develop.

List Of Contents And Tables

EXECUTIVE SUMMARY

Snacks in 2024: The big picture
Key trends in 2024
Competitive landscape
Channel developments
What next for snacks?

MARKET DATA

Table 1 Sales of Snacks by Category: Volume 2019-2024
Table 2 Sales of Snacks by Category: Value 2019-2024
Table 3 Sales of Snacks by Category: % Volume Growth 2019-2024
Table 4 Sales of Snacks by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Snacks: % Value 2020-2024
Table 6 LBN Brand Shares of Snacks: % Value 2021-2024
Table 7 Penetration of Private Label by Category: % Value 2019-2024
Table 8 Distribution of Snacks by Format: % Value 2019-2024
Table 9 Forecast Sales of Snacks by Category: Volume 2024-2029
Table 10 Forecast Sales of Snacks by Category: Value 2024-2029
Table 11 Forecast Sales of Snacks by Category: % Volume Growth 2024-2029
Table 12 Forecast Sales of Snacks by Category: % Value Growth 2024-2029

DISCLAIMER

SOURCES

Summary 1 Research Sources

CHOCOLATE CONFECTIONERY IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

High cocoa prices lead to "shrinkflation" and discount strategies, to maintain sales in chocolate confectionery
Ceres and Mayora hold their appeal across their specialist subcategories
Convenience stores maintain their strength for chocolate confectionery sales

PROSPECTS AND OPPORTUNITIES

Developments expected in flavours and formulations, alongside sustainable cocoa practices
Local players will maintain their competitive advantage over the forecast period
Convenience stores will remain an important channel, while consumers turn to e-commerce for specialist products

CATEGORY DATA

Summary 2 Other Chocolate Confectionery by Product Type: 2024
Table 13 Sales of Chocolate Confectionery by Category: Volume 2019-2024
Table 14 Sales of Chocolate Confectionery by Category: Value 2019-2024
Table 15 Sales of Chocolate Confectionery by Category: % Volume Growth 2019-2024
Table 16 Sales of Chocolate Confectionery by Category: % Value Growth 2019-2024
Table 17 Sales of Chocolate Tablets by Type: % Value 2019-2024
Table 18 NBO Company Shares of Chocolate Confectionery: % Value 2020-2024
Table 19 LBN Brand Shares of Chocolate Confectionery: % Value 2021-2024
Table 20 Distribution of Chocolate Confectionery by Format: % Value 2019-2024
Table 21 Forecast Sales of Chocolate Confectionery by Category: Volume 2024-2029
Table 22 Forecast Sales of Chocolate Confectionery by Category: Value 2024-2029
Table 23 Forecast Sales of Chocolate Confectionery by Category: % Volume Growth 2024-2029
Table 24 Forecast Sales of Chocolate Confectionery by Category: % Value Growth 2024-2029

GUM IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

Gum continues its structural decline in 2024
Competition remains consolidated due to low levels of interest or investment
Convenience stores maintain strength, with niche opportunities still to be found in e-commerce

PROSPECTS AND OPPORTUNITIES

Few notable prospects ahead for gum
No major innovations expected in gum packaging or modernisation
Stronger developments in distribution channels needed

CATEGORY DATA

Table 25 Sales of Gum by Category: Volume 2019-2024
Table 26 Sales of Gum by Category: Value 2019-2024
Table 27 Sales of Gum by Category: % Volume Growth 2019-2024
Table 28 Sales of Gum by Category: % Value Growth 2019-2024
Table 29 Sales of Gum by Flavour: Rankings 2019-2024
Table 30 NBO Company Shares of Gum: % Value 2020-2024
Table 31 LBN Brand Shares of Gum: % Value 2021-2024
Table 32 Distribution of Gum by Format: % Value 2019-2024
Table 33 Forecast Sales of Gum by Category: Volume 2024-2029
Table 34 Forecast Sales of Gum by Category: Value 2024-2029
Table 35 Forecast Sales of Gum by Category: % Volume Growth 2024-2029
Table 36 Forecast Sales of Gum by Category: % Value Growth 2024-2029

SUGAR CONFECTIONERY IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

Sugar confectionery continues to face structural challenges due to health and wellbeing trends
A competitive category with a mix of local and international names
Sugar confectionery remains dependent on impulse sales

PROSPECTS AND OPPORTUNITIES

Health and wellness trends will continue to pose a challenge to sugar confectionery over the forecast period
Ongoing product developments expected, with a likely focus on "healthier" sweets for children
Cross-category collaborations offer opportunities

CATEGORY DATA

Summary 3 Other Sugar Confectionery by Product Type: 2024
Table 37 Sales of Sugar Confectionery by Category: Volume 2019-2024
Table 38 Sales of Sugar Confectionery by Category: Value 2019-2024
Table 39 Sales of Sugar Confectionery by Category: % Volume Growth 2019-2024
Table 40 Sales of Sugar Confectionery by Category: % Value Growth 2019-2024
Table 41 Sales of Pastilles, Gummies, Jellies and Chews by Type: % Value 2019-2024
Table 42 NBO Company Shares of Sugar Confectionery: % Value 2020-2024
Table 43 LBN Brand Shares of Sugar Confectionery: % Value 2021-2024
Table 44 Distribution of Sugar Confectionery by Format: % Value 2019-2024
Table 45 Forecast Sales of Sugar Confectionery by Category: Volume 2024-2029
Table 46 Forecast Sales of Sugar Confectionery by Category: Value 2024-2029
Table 47 Forecast Sales of Sugar Confectionery by Category: % Volume Growth 2024-2029
Table 48 Forecast Sales of Sugar Confectionery by Category: % Value Growth 2024-2029

SWEET BISCUITS, SNACK BARS AND FRUIT SNACKS IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

Sweet biscuits maintain popularity, while fruit snacks benefits from local fruit production
Mayora maintains its lead thanks to well-established portfolio within sweet biscuits
Sales channels vary, depending on product maturity in the country

PROSPECTS AND OPPORTUNITIES

Healthy positioning of snacks set to be a growth driver
Uneven maturity of subcategories offers growth opportunities
E-commerce can play important role for emerging premium products

CATEGORY DATA

Table 49 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2019-2024
Table 50 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2019-2024
Table 51 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2019-2024
Table 52 Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2019-2024
Table 53 NBO Company Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2020-2024
Table 54 LBN Brand Shares of Sweet Biscuits, Snack Bars and Fruit Snacks: % Value 2021-2024
Table 55 NBO Company Shares of Sweet Biscuits: % Value 2020-2024
Table 56 LBN Brand Shares of Sweet Biscuits: % Value 2021-2024
Table 57 NBO Company Shares of Snack Bars: % Value 2020-2024
Table 58 LBN Brand Shares of Snack Bars: % Value 2021-2024
Table 59 NBO Company Shares of Fruit Snacks: % Value 2020-2024
Table 60 LBN Brand Shares of Fruit Snacks: % Value 2021-2024
Table 61 Distribution of Sweet Biscuits, Snack Bars and Fruit Snacks by Format: % Value 2019-2024
Table 62 Distribution of Sweet Biscuits by Format: % Value 2019-2024
Table 63 Distribution of Snack Bars by Format: % Value 2019-2024
Table 64 Distribution of Fruit Snacks by Format: % Value 2019-2024
Table 65 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Volume 2024-2029
Table 66 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: Value 2024-2029
Table 67 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Volume Growth 2024-2029
Table 68 Forecast Sales of Sweet Biscuits, Snack Bars and Fruit Snacks by Category: % Value Growth 2024-2029

ICE CREAM IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

Competition from bubble tea shops remains, although consumers switch from impulse to take-home ice cream
Price competition remains important, while players also target niche premium offerings
Impulse sales remain important through channels catering for on-the-go consumers

PROSPECTS AND OPPORTUNITIES

Ice cream sees ongoing growth opportunities in Indonesia
Innovation in flavours remains important to drive impulse ice cream
Multipack purchases may become more common in e-commerce

CATEGORY DATA

Table 69 Sales of Ice Cream by Category: Volume 2019-2024
Table 70 Sales of Ice Cream by Category: Value 2019-2024
Table 71 Sales of Ice Cream by Category: % Volume Growth 2019-2024
Table 72 Sales of Ice Cream by Category: % Value Growth 2019-2024
Table 73 Sales of Ice Cream by Leading Flavours: Rankings 2019-2024
Table 74 Sales of Impulse Ice Cream by Format: % Value 2019-2024
Table 75 NBO Company Shares of Ice Cream: % Value 2020-2024
Table 76 LBN Brand Shares of Ice Cream: % Value 2021-2024
Table 77 NBO Company Shares of Impulse Ice Cream: % Value 2020-2024
Table 78 LBN Brand Shares of Impulse Ice Cream: % Value 2021-2024
Table 79 NBO Company Shares of Take-home Ice Cream: % Value 2020-2024
Table 80 LBN Brand Shares of Take-home Ice Cream: % Value 2021-2024
Table 81 Distribution of Ice Cream by Format: % Value 2019-2024
Table 82 Forecast Sales of Ice Cream by Category: Volume 2024-2029
Table 83 Forecast Sales of Ice Cream by Category: Value 2024-2029
Table 84 Forecast Sales of Ice Cream by Category: % Volume Growth 2024-2029
Table 85 Forecast Sales of Ice Cream by Category: % Value Growth 2024-2029

SAVOURY SNACKS IN INDONESIA

KEY DATA FINDINGS

2024 DEVELOPMENTS

Savoury snacks suffers from already being a mature category
Highly fragmented category with a focus on local players
Traditional channels remain important for savoury snacks

PROSPECTS AND OPPORTUNITIES

Savoury snacks could benefit from stronger sales through convenience stores
Spicy flavour trends remain popular, with and interest in healthier products expected
Price promotions will remain key for brands to gain sales

CATEGORY DATA

Summary 4 Other Savoury Snacks by Product Type: 2024
Table 86 Sales of Savoury Snacks by Category: Volume 2019-2024
Table 87 Sales of Savoury Snacks by Category: Value 2019-2024
Table 88 Sales of Savoury Snacks by Category: % Volume Growth 2019-2024
Table 89 Sales of Savoury Snacks by Category: % Value Growth 2019-2024
Table 90 NBO Company Shares of Savoury Snacks: % Value 2020-2024
Table 91 LBN Brand Shares of Savoury Snacks: % Value 2021-2024
Table 92 Distribution of Savoury Snacks by Format: % Value 2019-2024
Table 93 Forecast Sales of Savoury Snacks by Category: Volume 2024-2029
Table 94 Forecast Sales of Savoury Snacks by Category: Value 2024-2029
Table 95 Forecast Sales of Savoury Snacks by Category: % Volume Growth 2024-2029
Table 96 Forecast Sales of Savoury Snacks by Category: % Value Growth 2024-2029