市場調查報告書
商品編碼
1479959
2024年主要數位趨勢Top Digital Trends for 2024 |
科技融合推動變革性成長,2024年
Frost & Sullivan 預測,2024年將是新穎性和必要性融合的一年,人工智慧(AI)的主流採用模式轉移。社交商務和元宇宙的發展將徹底改變零售體驗,而電子商務將引領潮流。此外,Web 3.0 的引進預計將實現個人化和去中心化的數位生態系統。
規範性分析和行為數位智慧為企業提供高階資料分析,而人工智慧驅動的網路彈性可加速決策,同時保護數位資產並克服前所未有的挑戰將被證明是實現這一目標的重要手段。在永續性方面,碳計量將作為透明度運動的資料來源而廣泛採用,以指導基於價值的採購。我們提倡具體的課責,這最終成為有意識的投資者的意識來源。
在電池技術方面,Frost & Sullivan 預計將開發比鋰離子電池更便宜、更緻密、更輕且熱穩定的新化學物質。
採用數位趨勢的主要挑戰之一是資料隱私和安全風險,導致缺乏用戶信任。公司可以透過建立道德資料採購方法並為營運商提供相關培訓計劃來加強和促進監管。
Technological Convergence will Drive Transformational Growth in 2024
Frost & Sullivan anticipates 2024 to be a year of convergence of novelty and necessity, with a paradigm shift to the mainstream adoption of artificial intelligence (AI). The retail experience will be completely transformed by social commerce and metaverse developments, which will drive eCommerce. In addition, a more individualized and decentralized digital ecosystem is becoming possible with the implementation of Web 3.0.
Prescriptive analytics and behavioral digital intelligence will enable advanced data analytics for businesses, while AI-powered cyber resilience will prove to be a critical instrument to safeguard digital assets and expedite decision-making while traversing unprecedented challenges. In terms of sustainability, carbon accounting will see strong adoption as a data source for the transparency movement that guides value-based purchasing. It will drive tangible accountability that will ultimately be seen as a source of awareness for conscious investors.
In battery technology, Frost & Sullivan anticipates the development of new chemistries that will be cheaper, denser, lighter, and offer better thermal stability than lithium-ion batteries.
One of the major challenges in adopting digital trends is data privacy and security risks leading to a lack of user trust. Businesses can establish ethical data-sourcing approaches and enforce and promote regulations by offering relevant training programs for operators.
Key Issues Addressed