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市場調查報告書
商品編碼
1610989

車輛資料收益的生態系活動(2024-2030)

Ecosystem Activity for Automotive Data Monetization, 2024-2030

出版日期: | 出版商: Frost & Sullivan | 英文 80 Pages | 商品交期: 最快1-2個工作天內

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簡介目錄

OEM和解決方案供應商正在開發新的概念和方法,以徹底改變車輛資料收益市場

在競爭激烈且分散的車輛資料市場中,第三方夥伴關係可以決定目標商標產品製造商 (OEM) 策略的成敗。

在汽車產業,標誌著資料收益全盛時期的與車輛資料價值相關的過高期望早已不復存在。如今,OEM正忙於建立自己擁有和營運的資料平台和網路基地台,同時考慮與車輛資料市場、API 提供商和行業協會建立夥伴關係。

同時,OEM必須在創新與遵守全球資料隱私規則和法規之間取得平衡。

Frost & Sullivan 的分析調查了公開披露其車輛資料活動詳細資訊的歐洲和北美OEM,以及旨在幫助他們利用資料實現內部和外部投資收益的解決方案供應商。

目錄

戰略問題

  • 為什麼成長如此困難?
  • The Strategic Imperative 8(TM)
  • 汽車資料收益產業三大戰略挑戰的影響

介紹

  • 汽車和旅遊產業資料收益的背景和背景
  • 本次調查的結構和內容概述

本研究的要點

  • 美國、歐洲和中國的資料隱私立法概述
  • OEM活動概述
  • 汽車資料專家活動概述

生態系概述

  • 不斷發展的OEM車輛資料收益策略
  • 車輛資料新興企業和分銷商生態系統概述
  • 車輛資料新興企業的作用
  • 協會和財團
  • 隱私解決方案供應商

法律考慮

  • 監管狀況對車輛資料收益的影響
  • 圍繞資料保護基本原則的成熟歐洲資料策略
  • 歐洲 - 隱私和資料保護指令和法規的現狀
  • 美國- 現行隱私和資料保護聯邦指令和法規
  • 美國- 當前和即將訂定的州級隱私和資料保護指令和法規(截至 2024 年 7 月 22 日)
  • 中國 - 現行隱私和資料保護指令和法規
  • 車輛資料的利用需要重視消費者隱私

OEM活動

  • BMW Group
  • Ford
  • General Motors
  • Mercedes-Benz
  • Stellantis
  • Volkswagen Group

車輛資料專家

  • CANGO Mobility
  • CARUSO Dataplace
  • Dawex
  • ECHOES
  • Gaist
  • HERE Marketplace
  • High Mobility
  • Mobito
  • Motorq
  • ObjectBox
  • Smartcar

成長機會領域

  • 成長機會 1:擴大OEM和車輛資料專家之間的互動
  • 成長機會2:官民合作關係
  • 成長機會 3:參與創新中心

附錄與後續步驟

  • 成長機會的好處和影響
  • 下一步
  • 附件清單
  • 免責聲明
簡介目錄
Product Code: MH8A-46

OEMs and Solution Providers are Developing New Concepts and Approaches to Re-invent the Vehicle Data Monetization Market

In a competitive, yet fragmented market for vehicle data, partnerships with third parties can be the difference between a successful or failed strategy for original equipment manufacturers (OEMs).

Inflated expectations linked to the value of vehicle data that marked the peak hype years for data monetization are well behind the automotive industry. Now, OEMs are busy creating data platforms and access points that they own and operate, while weighing up partnerships with vehicle data marketplace, API providers, and industry associations.

At the same time, OEMs need to balance innovation with an acute focus on compliance with data privacy rules and regulations across the world.

This Frost & Sullivan analysis examines the European and North American OEMs that have publicly disclosed details of their vehicle data activity, as well as the solution providers that aim to help them achieve their aims of internal benefits and external returns on investment from data utilization.

Table of Contents

Strategic Imperatives

  • Why is it Increasingly Difficult to Grow?
  • The Strategic Imperative 8™
  • The Impact of the Top 3 Strategic Imperatives on the Automotive Data Monetization Industry

Introduction

  • Background and Context to Data Monetization in the Automotive and Mobility Industry
  • Overview of the Structure and Content of the Study

Study Takeaways

  • Data Privacy Legislation Overview in the United States, Europe, and China
  • Overview of OEM Activity
  • Overview of Vehicle Data Specialists Activity

Ecosystem Overview

  • Evolution of OEM Strategies for Vehicle Data Monetization
  • Overview of Vehicle Data Start-up and Distributor Ecosystem
  • Roles of Vehicle Data Start-ups
  • Association and Consortia
  • Privacy Solution Providers

Legal Considerations

  • Implications of the Regulatory Landscape on Vehicle Data Monetization
  • The European Strategy for Data Is Maturing around the Core Principle of Data Protection
  • Europe-Live Privacy and Data Protection Directives and Regulations
  • United States-Live Federal Privacy and Data Protection Directives and Regulations
  • United States-Current Picture of Live and Incoming State-level Privacy and Data Protection Directives and Regulations (as of 22 July 2024)
  • China-Live Privacy and Data Protection Directives and Regulations
  • Using Vehicle Data Requires an Acute Focus on Consumer Privacy

OEM Activity

  • BMW Group
  • Ford
  • General Motors
  • Mercedes-Benz
  • Stellantis
  • Volkswagen Group

Vehicle Data Specialists

  • CANGO Mobility
  • CARUSO Dataplace
  • Dawex
  • ECHOES
  • Gaist
  • HERE Marketplace
  • High Mobility
  • Mobito
  • Motorq
  • ObjectBox
  • Smartcar

Growth Opportunity Universe

  • Growth Opportunity 1: Increased Interaction between OEMs and Vehicle Data Specialists
  • Growth Opportunity 2: Public-private Partnerships
  • Growth Opportunity 3: Participation in Innovation Hubs

Appendix & Next Steps

  • Benefits and Impacts of Growth Opportunities
  • Next Steps
  • List of Exhibits
  • Legal Disclaimer