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體育用品和健身

市場調查報告書

商品編碼

1638871

滑雪裝備和設備市場機會、成長動力、產業趨勢分析與預測 2024 - 2032

Ski Gear and Equipment Market Opportunity, Growth Drivers, Industry Trend Analysis, and Forecast 2024 - 2032

出版日期: 2024年11月12日 | 出版商:

Global Market Insights Inc. | 英文 220 Pages | 商品交期: 2-3個工作天內

價格

簡介目錄

2023年，全球滑雪裝備和設備市場價值為17.9億美元，預計2024年至2032年複合年成長率為3.6%。滑雪裝備的需求不斷增加。全球旅遊業的成長，尤其是歐洲和北美頂級滑雪地區的旅遊業的成長，再加上可支配收入的增加，鼓勵了更多的人從事滑雪運動，從而推動了滑雪裝備和設備行業的成長。

根據產品類型，市場分為護具、滑雪裝備和滑雪服裝，其中滑雪裝備佔據主導地位。該領域的價值到2023 年將達到9.71 億美元，預計到2032 年將以3.8% 的複合年成長率成長。管理和更具吸引力適合初學者和經驗豐富的滑雪者。可客製化設備的趨勢，包括可調式固定器和客製化滑雪靴，提高了舒適度和性能，提高了消費者滿意度，並促進了品牌忠誠度和重複購買。這種對個人化的需求反映了更廣泛的行業向個人化體驗的轉變，並促進了整個滑雪裝備市場的銷售。

就最終用戶而言，市場分為男性、女性和兒童，其中男性細分市場到 2023 年將佔據 52% 的佔有率，預計 2024-2032 年複合年成長率為 3.8%。男性滑雪者尤其熱衷於在滑雪裝備中採用新技術，例如智慧頭盔、追蹤設備和高性能可自訂裝備。該細分市場對創新的濃厚興趣使得對技術先進的滑雪設備的需求保持旺盛，從而激勵製造商繼續開發尖端產品。

市場範圍
開始年份	2023年
預測年份	2024-2032
起始值	17.9 億美元
預測值	24.5 億美元
複合年成長率	3.6%

美國在北美滑雪裝備市場中處於領先地位，到2023年將佔85%的佔有率。文化。隨著冬季旅遊業的蓬勃發展，人們對滑雪、單板滑雪和其他雪上運動的興趣日益濃厚，這反過來又增加了對滿足遊客和當地人需求的滑雪裝備和設備的需求。冬季旅遊的上升趨勢不僅促進了滑雪裝備的銷售，而且還促進了租賃市場，因為遊客在逗留期間尋求方便的選擇。

產業生態系統分析
- 影響價值鏈的因素
- 利潤率分析
- 干擾
- 未來展望
- 製造商
- 經銷商
供應商格局
利潤率分析
重要新聞和舉措
監管環境
衝擊力
- 成長動力
  - 冬季運動越來越受歡迎
  - 擴大滑雪基礎設施
- 產業陷阱與挑戰
  - 滑雪的季節性
成長潛力分析
波特的分析
PESTEL分析

第 4 章：競爭格局

介紹
公司市佔率分析
競爭定位矩陣
戰略展望矩陣

第 5 章：市場估計與預測：依產品類型，2021-2032

主要趨勢
滑雪裝備
- 滑雪固定器
- 滑雪靴
- 滑雪杖
- 滑雪頭盔
- 滑雪鏡
- 滑雪手套和連指手套
- 其他（滑雪包和背袋等）
防護裝備
- 頭盔
- 面罩
- 護膝
- 其他（護背等）
滑雪服裝
- 夾克
- 褲子
- 底層
- 滑雪襪
- 其他（絕緣手套、連指手套等）

第 6 章：市場估計與預測：依運動類型，2021-2032

主要趨勢
高山滑雪
越野滑雪
自由式滑雪
滑雪旅遊
其他（泰勒馬克滑雪等）

第 7 章：市場估計與預測：依最終用途，2021-2032 年

主要趨勢
男士
女性
孩子們

第 8 章：市場估計與預測：按配銷通路，2021-2032 年

主要趨勢
線上
- 電商平台
- 公司網站
離線
- 百貨公司
- 專業運動用品店
- 運動用品零售商

第 9 章：市場估計與預測：按地區，2021-2032 年

主要趨勢
北美洲
- 美國
- 加拿大
歐洲
- 英國
- 德國
- 法國
- 義大利
- 西班牙
- 俄羅斯
亞太地區
- 中國
- 印度
- 日本
- 韓國
- 澳洲
拉丁美洲
- 巴西
- 墨西哥
MEA
- 阿拉伯聯合大公國
- 沙烏地阿拉伯
- 南非

第 10 章：公司簡介

Atomic Austria GmbH
Black Crows Skis
Blizzard SpA
Burton Snowboards
Dynastar
Elan doo
Fischer Sports GmbH
Head Sport GmbH
K2 Sports, LLC
Marker Volkl (part of Tecnica Group)
Nordica SpA
Rossignol Group
Salomon Group
Scott Sports SA
Tecnica Group SpA

簡介目錄

Product Code: 12248

The Global Ski Gear And Equipment Market, valued at USD 1.79 billion in 2023, is projected to grow at 3.6% CAGR from 2024 to 2032. With winter sports, particularly skiing, gaining popularity worldwide, the demand for quality ski gear is rising. Increased global tourism, especially in top ski regions across Europe and North America, combined with higher disposable incomes, has encouraged more people to engage in skiing, driving growth in the ski gear and equipment sector.

Based on product type, the market is classified into protective gear, ski equipment, and ski apparel, with ski equipment leading the segment. This segment, valued at USD 971 million in 2023, is expected to grow at 3.8% CAGR through 2032. Technological advances have led to the development of lightweight and durable materials, such as carbon fiber and advanced composites, making ski gear more manageable and appealing to beginners and seasoned skiers. The trend towards customizable equipment, including adjustable bindings and bespoke ski boots, enhances comfort and performance, increases consumer satisfaction, and fosters brand loyalty and repeat purchases. This demand for personalization reflects a broader industry shift toward individualized experiences and boosts sales across the ski equipment market.

In terms of end-users, the market is divided into men, women, and kids, with the men segment holding a 52% share in 2023 and projected to grow at 3.8% CAGR during 2024-2032. Male skiers are particularly enthusiastic about adopting new technology in skiing equipment, such as smart helmets, tracking devices, and high-performance customizable gear. This segment's strong interest in innovation keeps demand high for technologically advanced ski equipment, motivating manufacturers to continue developing cutting-edge products.

Market Scope
Start Year	2023
Forecast Year	2024-2032
Start Value	$1.79 Billion
Forecast Value	$2.45 Billion
CAGR	3.6%

The United States leads the North American ski gear and equipment market, holding an 85% share in 2023. The country's famed ski destinations, especially those in popular states, attract millions of tourists each year, both domestic and international, creating a robust skiing culture. As winter tourism flourishes, interest in skiing, snowboarding, and other snow sports intensifies, which, in turn, increases the demand for ski gear and equipment catering to both tourists and locals. This upward trend in winter tourism has not only boosted sales of ski gear but also the rental market, as visitors look for convenient options during their stay.

Chapter 1 Methodology & Scope

1.1 Market scope & definitions
1.2 Base estimates & calculations
1.3 Forecast calculations
1.4 Data sources
- 1.4.1 Primary
- 1.4.2 Secondary
  - 1.4.2.1 Paid sources
  - 1.4.2.2 Public sources

Chapter 2 Executive Summary

2.1 Industry synopsis, 2021-2032

Chapter 3 Industry Insights

3.1 Industry ecosystem analysis
- 3.1.1 Factor affecting the value chain
- 3.1.2 Profit margin analysis
- 3.1.3 Disruptions
- 3.1.4 Future outlook
- 3.1.5 Manufacturers
- 3.1.6 Distributors
3.2 Supplier landscape
3.3 Profit margin analysis
3.4 Key news & initiatives
3.5 Regulatory landscape
3.6 Impact forces
- 3.6.1 Growth drivers
  - 3.6.1.1 Rising popularity of winter sports
  - 3.6.1.2 Expansion of ski infrastructure
- 3.6.2 Industry pitfalls & challenges
  - 3.6.2.1 Seasonality of skiing
3.7 Growth potential analysis
3.8 Porter's analysis
3.9 PESTEL analysis

Chapter 4 Competitive Landscape, 2023

4.1 Introduction
4.2 Company market share analysis
4.3 Competitive positioning matrix
4.4 Strategic outlook matrix

Chapter 5 Market Estimates & Forecast, By Product Type, 2021-2032 (USD Million) (Million Units)

5.1 Key trends
5.2 Ski equipment
- 5.2.1 Ski bindings
- 5.2.2 Ski boots
- 5.2.3 Ski poles
- 5.2.4 Ski helmets
- 5.2.5 Ski goggles
- 5.2.6 Ski gloves & mittens
- 5.2.7 Others (Ski Bags & Carriers, Etc)
5.3 Protective gear
- 5.3.1 Helmets
- 5.3.2 Face guards
- 5.3.3 Knee pads
- 5.3.4 Others (Back Protectors, Etc)
5.4 Ski Apparel
- 5.4.1 Jackets
- 5.4.2 Pants
- 5.4.3 Base layers
- 5.4.4 Ski socks
- 5.4.5 Others (Insulated Gloves and Mittens, Etc)

Chapter 6 Market Estimates & Forecast, By Sport Type, 2021-2032 (USD Million) (Million Units)

6.1 Key trends
6.2 Alpine skiing
6.3 Cross-country skiing
6.4 Freestyle skiing
6.5 Ski touring
6.6 Others (Telemark skiing, Etc.)

Chapter 7 Market Estimates & Forecast, By End Use, 2021-2032 (USD Million) (Million Units)

7.1 Key trends
7.2 Men
7.3 Women
7.4 Kids

Chapter 8 Market Estimates & Forecast, By Distribution Channel, 2021-2032 (USD Million) (Million Units)

8.1 Key trends
8.2 Online
- 8.2.1 E-commerce platform
- 8.2.2 Company websites
8.3 Offline
- 8.3.1 Department stores
- 8.3.2 Specialty sports stores
- 8.3.3 Sporting goods retailers

Chapter 9 Market Estimates & Forecast, By Region, 2021-2032 (USD Million) (Million Units)

9.1 Key trends
9.2 North America
- 9.2.1 U.S.
- 9.2.2 Canada
9.3 Europe
- 9.3.1 UK
- 9.3.2 Germany
- 9.3.3 France
- 9.3.4 Italy
- 9.3.5 Spain
- 9.3.6 Russia
9.4 Asia Pacific
- 9.4.1 China
- 9.4.2 India
- 9.4.3 Japan
- 9.4.4 South Korea
- 9.4.5 Australia
9.5 Latin America
- 9.5.1 Brazil
- 9.5.2 Mexico
9.6 MEA
- 9.6.1 UAE
- 9.6.2 Saudi Arabia
- 9.6.3 South Africa