Product Code: GVR-4-68039-025-9
Alternative Data Market Growth & Trends:
The global alternative data market size is anticipated to reach USD 135.72 billion in 2030 and is projected to grow at a CAGR of 63.4% from 2025 to 2030. The increasing emphasis on gaining alpha from hedge funds is expected to boost the demand for alternative data. The asset managers from hedge funds, mutual funds, private equity funds, pension funds, unit trusts, life insurance companies, and other BFSI entities are highly inclined to use alternative data to derive predictive insights. Moreover, the use of alternative data for risk management processes is also expected to drive market growth.
Nowadays, data sources are not limited to transactions, and email receipts as companies are finding ways to extract data from various emerging sources. These include social media, web traffic, mobile devices, sensors, IoT-based devices, satellites, and e-commerce portals. The data analysts utilize this data in correlation with each other to derive various hidden patterns and insights. However, the data collected from some of these sources conflict with privacy regulations such as the California Consumer Privacy Act (CCPA) and the General Data Protection Regulation (GDPR). Thus, the data aggregators and end-users need regulatory compliance, which ensures their datasets are free from Personal Identifiable Information (PII).
North America dominated the market and accounted for a revenue share of more than 58% in 2022. The region is estimated to continue its dominance over the forecast period from 2023 to 2030. The emerging presence of numerous alternative data providers in the U.S is the major driving factor. Companies such as Advan, Eagle Alpha, M Science, and YipitData are providing various types of alternative data, including credit and debit card transactions, email receipts, geo-location (foot traffic) records, mobile usage, satellite, weather data, social and sentiment data, and web scraped data. The acquisitions and partnership initiatives from companies such as Nasdaq and S&P Global Platts is further expected to fuel regional market growth.
On the other hand, Asia Pacific is expected to emerge as one of the fastest-growing regional markets over the forecast period. This is due to rising use-cases of alternative data in BFSI, retail, automotive, and telecommunication industries. The use of alternative data for investments and risk assessment, particularly from companies in emerging economies, such as India and China, is expected to boost the regional market growth.
Alternative Data Market Report Highlights:
- Amidst the coronavirus pandemic, the companies are using alternative data collected from social media, mobile phones, applications, wearables, and other IoT-based devices to assess changes in consumer behavior patterns related to purchases and interests
- Based on end users, the industry is divided into hedge fund operators, investment institutions, retail companies, and other end users. The hedge fund operators segment dominated the market in terms of revenue with a revenue share of 68.0% in 2024.
- In the BFSI sector, fraudulent activities such as identity theft, money laundering, and unauthorized transactions pose significant threats
- North America held a significant share of around 56.8% in 2024 and is anticipated to maintain its dominance over the forecast period.
- The Asia Pacific region is expected to emerge as one of the fastest-growing regional markets because of the increasing use of data-driven research by investors. The regional market is anticipated to open significant growth opportunities for companies from emerging economies, such as India, Singapore, Thailand, and China.
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation and Scope
- 1.2. Research Methodology
- 1.2.1. Information Procurement
- 1.3. Information or Data Analysis
- 1.4. Methodology
- 1.5. Research Scope and Assumptions
- 1.6. Market Formulation & Validation
- 1.7. Country Based Segment Share Calculation
- 1.8. List of Data Sources
Chapter 2. Executive Summary
- 2.1. Market Outlook
- 2.2. Segment Outlook
- 2.3. Competitive Insights
Chapter 3. Alternative Data Market Variables, Trends, & Scope
- 3.1. Market Lineage Outlook
- 3.2. Market Dynamics
- 3.2.1. Market Driver Analysis
- 3.2.2. Market Restraint Analysis
- 3.2.3. Industry Challenge
- 3.3. Alternative Data Market Analysis Tools
- 3.3.1. Industry Analysis - Porter's
- 3.3.1.1. Bargaining power of the suppliers
- 3.3.1.2. Bargaining power of the buyers
- 3.3.1.3. Threats of substitution
- 3.3.1.4. Threats from new entrants
- 3.3.1.5. Competitive rivalry
- 3.3.2. PESTEL Analysis
- 3.3.2.1. Political landscape
- 3.3.2.2. Economic and social landscape
- 3.3.2.3. Technological landscape
Chapter 4. Alternative Data Market Data Type Outlook
- 4.1. Alternative Data Market, By Data Type Analysis & Market Share, 2024 & 2030
- 4.2. Credit & Debit Card Transactions
- 4.2.1. Credit & debit card transactions market estimates and forecasts, 2017 - 2030 (USD Billion)
- 4.3. Email Receipts
- 4.3.1. Email receipts market estimates and forecasts, 2017 - 2030 (USD Billion)
- 4.4. Geo-location (Foot Traffic) Records
- 4.4.1. Geo-location (foot traffic) records market estimates and forecasts, 2017 - 2030 (USD Billion)
- 4.5. Mobile Application Usage
- 4.5.1. Mobile application usage market estimates and forecasts, 2017 - 2030 (USD Billion)
- 4.6. Harvesting Management
- 4.6.1. Harvesting management market estimates and forecasts, 2017 - 2030 (USD Billion)
- 4.7. Social & Sentiment Data
- 4.7.1. Social & sentiment data market estimates and forecasts, 2017 - 2030 (USD Billion)
- 4.8. Web Scraped Data
- 4.8.1. Web scraped data market estimates and forecasts, 2017 - 2030 (USD Billion)
- 4.9. Web Traffic
- 4.9.1. Web traffic market estimates and forecasts, 2017 - 2030 (USD Billion)
- 4.10. Other Data Types
- 4.10.1. Other data types market estimates and forecasts, 2017 - 2030 (USD Billion)
Chapter 5. Alternative Data Market Industry Outlook
- 5.1. Alternative Data Market, By Industry Analysis & Market Share, 2024 & 2030
- 5.2. Automotive
- 5.2.1. Automotive market estimates and forecasts, 2017 - 2030 (USD Billion)
- 5.3. BFSI
- 5.3.1. BFSI market estimates and forecasts, 2017 - 2030 (USD Billion)
- 5.4. Energy
- 5.4.1. Energy market estimates and forecasts, 2017 - 2030 (USD Billion)
- 5.5. Industrial
- 5.5.1. Industrial market estimates and forecasts, 2017 - 2030 (USD Billion)
- 5.6. IT & Telecommunications
- 5.6.1. IT & telecommunications market estimates and forecasts, 2017 - 2030 (USD Billion)
- 5.7. Media & Entertainment
- 5.7.1. Media & entertainment market estimates and forecasts, 2017 - 2030 (USD Billion)
- 5.8. Real Estate & Construction
- 5.8.1. Real estate & construction market estimates and forecasts, 2017 - 2030 (USD Billion)
- 5.9. Retail
- 5.9.1. Retail market estimates and forecasts, 2017 - 2030 (USD Billion)
- 5.10. Transportation & Logistics
- 5.10.1. Transportation & logistics market estimates and forecasts, 2017 - 2030 (USD Billion)
- 5.11. Other Industries
- 5.11.1. Other industries market estimates and forecasts, 2017 - 2030 (USD Billion)
Chapter 6. Alternative Data Market End Use Outlook
- 6.1. Alternative Data Market, By End Use Analysis & Market Share, 2024 & 2030
- 6.2. Hedge Fund Operators
- 6.2.1. Hedge fund operators market estimates and forecasts, 2017 - 2030 (USD Billion)
- 6.3. Investment Institutions
- 6.3.1. Investment institutions market estimates and forecasts, 2017 - 2030 (USD Billion)
- 6.4. Retail Companies
- 6.4.1. Retail companies market estimates and forecasts, 2017 - 2030 (USD Billion)
- 6.5. Other End Use
- 6.5.1. Other end users market estimates and forecasts, 2017 - 2030 (USD Billion)
Chapter 7. Alternative Data Market: Regional Estimates & Trend Analysis
- 7.1. Alternative Data Market Share, By Region, 2024 & 2030 (USD Billion)
- 7.2. North America
- 7.2.1. North America Alternative Data Market Estimates and Forecasts, 2017 - 2030 (USD Billion)
- 7.2.2. U.S.
- 7.2.2.1. U.S. Alternative Data Market Estimates and Forecasts, 2017 - 2030 (USD Billion)
- 7.2.3. Canada
- 7.2.3.1. Canada Alternative Data Market Estimates and Forecasts, 2017 - 2030 (USD Billion)
- 7.2.4. Mexico
- 7.2.4.1. Mexico Alternative Data Market Estimates and Forecasts, 2017 - 2030 (USD Billion)
- 7.3. Europe
- 7.3.1. Europe Alternative Data Market Estimates and Forecasts, 2017 - 2030 (USD Billion)
- 7.3.2. UK
- 7.3.2.1. UK Alternative Data Market Estimates and Forecasts, 2017 - 2030 (USD Billion)
- 7.3.3. Germany
- 7.3.3.1. Germany Alternative Data Market Estimates and Forecasts, 2017 - 2030 (USD Billion)
- 7.3.4. France
- 7.3.4.1. France Alternative Data Market Estimates and Forecasts, 2017 - 2030 (USD Billion)
- 7.4. Asia Pacific
- 7.4.1. Asia Pacific Alternative Data Market Estimates and Forecasts, 2017 - 2030 (USD Billion)
- 7.4.2. China
- 7.4.2.1. China Alternative Data Market Estimates and Forecasts, 2017 - 2030 (USD Billion)
- 7.4.3. Japan
- 7.4.3.1. Japan Alternative Data Market Estimates and Forecasts, 2017 - 2030 (USD Billion)
- 7.4.4. Australia
- 7.4.4.1. Australia Alternative Data Market Estimates and Forecasts, 2017 - 2030 (USD Billion)
- 7.4.5. South Korea
- 7.4.5.1. South Korea Alternative Data Market Estimates and Forecasts, 2017 - 2030 (USD Billion)
- 7.5. South America
- 7.5.1. South America Alternative Data Market Estimates and Forecasts, 2017 - 2030 (USD Billion)
- 7.5.2. Brazil
- 7.5.2.1. Brazil Alternative Data Market Estimates and Forecasts, 2017 - 2030 (USD Billion)
- 7.6. Middle East and Africa
- 7.6.1. Middle East and Africa Alternative Data Market Estimates and Forecasts, 2017 - 2030 (USD Billion)
- 7.6.2. UAE
- 7.6.2.1. UAE Alternative Data Market Estimates and Forecasts, 2017 - 2030 (USD Billion)
- 7.6.3. Saudi Arabia
- 7.6.3.1. Saudi Arabia Alternative Data Market Estimates and Forecasts, 2017 - 2030 (USD Billion)
- 7.6.4. South Africa
- 7.6.4.1. South Africa Alternative Data Market Estimates and Forecasts, 2017 - 2030 (USD Billion)
Chapter 8. Competitive Landscape
- 8.1. Company Categorization
- 8.2. Company Market Positioning
- 8.3. Company Heat Map Analysis
- 8.4. Company Profiles/Listing
- 8.4.1. 1010Data
- 8.4.1.1. Participant's Overview
- 8.4.1.2. Financial Performance
- 8.4.1.3. Product Benchmarking
- 8.4.1.4. Strategic Initiatives
- 8.4.2. Advan
- 8.4.2.1. Participant's Overview
- 8.4.2.2. Financial Performance
- 8.4.2.3. Product Benchmarking
- 8.4.2.4. Strategic Initiatives
- 8.4.3. Dataminr
- 8.4.3.1. Participant's Overview
- 8.4.3.2. Financial Performance
- 8.4.3.3. Product Benchmarking
- 8.4.3.4. Strategic Initiatives
- 8.4.4. Earnest Analytics
- 8.4.4.1. Participant's Overview
- 8.4.4.2. Financial Performance
- 8.4.4.3. Product Benchmarking
- 8.4.4.4. Strategic Initiatives
- 8.4.5. M Science
- 8.4.5.1. Participant's Overview
- 8.4.5.2. Financial Performance
- 8.4.5.3. Product Benchmarking
- 8.4.5.4. Strategic Initiatives
- 8.4.6. Preqin
- 8.4.6.1. Participant's Overview
- 8.4.6.2. Financial Performance
- 8.4.6.3. Product Benchmarking
- 8.4.6.4. Strategic Initiatives
- 8.4.7. RavenPack
- 8.4.7.1. Participant's Overview
- 8.4.7.2. Financial Performance
- 8.4.7.3. Product Benchmarking
- 8.4.7.4. Strategic Initiatives
- 8.4.8. Thinknum Alternative Data
- 8.4.8.1. Participant's Overview
- 8.4.8.2. Financial Performance
- 8.4.8.3. Product Benchmarking
- 8.4.8.4. Strategic Initiatives
- 8.4.9. UBS Evidence Lab
- 8.4.9.1. Participant's Overview
- 8.4.9.2. Financial Performance
- 8.4.9.3. Product Benchmarking
- 8.4.9.4. Strategic Initiatives
- 8.4.10. YipitData
- 8.4.10.1. Participant's Overview
- 8.4.10.2. Financial Performance
- 8.4.10.3. Product Benchmarking
- 8.4.10.4. Strategic Initiatives