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市場調查報告書
商品編碼
1702091
智慧聲音和閘道器市場報告(按虛擬助理、解決方案(智慧揚聲器、可聽設備)和地區分類,2025 年至 2033 年)Smart Sound and Gateway Market Report by Virtual Assistant, Solution (Smart Speaker, Hearables ), and Region 2025-2033 |
2024年全球智慧音響和閘道器市場規模達516億美元。展望未來, IMARC Group預計到2033年市場規模將達到2,511億美元,2025-2033年期間的成長率(CAGR)為19.22%。對節能解決方案的需求不斷成長以及 5G 網路基礎設施的擴展是推動市場發展的一些關鍵因素。
智慧揚聲器是指一種無線、網際網路設備,它使用多種類型的連接提供智慧音訊播放功能,以實現附加功能。它配備了獨特的專利技術,稱為智慧聲音,可以識別、回應語音命令並快速處理音樂內容。它通常用於播放即時新聞、閱讀電子書、播放音樂以及設定提醒和鬧鐘。另一方面,閘道器是一個實體平台或設備,作為感測器和智慧型設備與雲端和控制器之間的連接點。智慧聲音和閘道器提供專用的音訊和語音處理,以支援語音喚醒功能並降低裝置功耗。除此之外,它還支援清晰的語音辨識、不折不扣的聲音、超長的電池壽命和增強的音訊播放。
全球消費者對採用和使用連網設備的傾向日益增強,為市場創造了積極的前景。此外,高速網路的普及率不斷提高以及智慧型手機的普及率不斷成長也是另一個促進成長的因素。此外,對具有虛擬輔助功能的智慧揚聲器的需求不斷成長,以播放音樂、提供資訊、提供新聞和體育比分、天氣以及控制智慧家居,正在對市場產生積極影響。與此相符的是,帶有顯示器的智慧揚聲器預計將在未來幾年獲得發展動力,因為它們可以提供一個集中的平台來控制多功能設備,這反過來又促使各種知名供應商透過整合先進技術來擴大其在該領域的影響力。除此之外,谷歌開發的虛擬助理軟體應用程式 Google Assistant 的廣泛採用,為搜尋和地圖提供準確的資訊並翻譯其他語言,為市場成長提供了動力。此外,廣泛的研究和開發 (R&D) 活動有利於推出具有先進特性、功能和與其他設備相容性的創新智慧聲音和閘道器系統,從而促進市場成長。其他因素,包括消費者支出能力的提高、生活方式的改善以及物聯網 (IoT) 和人工智慧 (AI) 技術的融合,都在支援市場成長。
The global smart sound and gateway market size reached USD 51.6 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 251.1 Billion by 2033, exhibiting a growth rate (CAGR) of 19.22% during 2025-2033. The rising demand for energy-efficient solutions and the expansion of 5G network infrastructure represent some of the key factors propelling the market.
A smart speaker refers to a wireless, internet-enabled device that offers a smart audio playback using several types of connectivity for additional functions. It is equipped with a unique, patented technology known as smart sound that recognizes, responds to voice commands, and quickly manipulates music content. It is commonly used to stream live news, read e-books, play music, and set reminders and alarms. On the other hand, a gateway is a physical platform or device that serves as the connection point between sensors and intelligent devices and the cloud and controllers. Smart sound and gateway provide dedicated audio and voice processing to support voice wake functions and reduce device power consumption. Besides this, it assists in clear voice recognition, uncompromised sound, great battery life, and enhanced audio playback.
The increasing consumer propensity towards the adoption and usage of connected devices across the globe is creating a positive outlook for the market. Additionally, the rising penetration of high-speed internet and the growing access to smartphones is acting as another growth-inducing factor. Moreover, the increasing demand for smart speakers with virtual assistance to play music, provide information, deliver news and sports scores, weather, and control smart homes is positively influencing the market. In line with this, smart speakers with a display are projected to gain traction in the upcoming years as they can offer a centralized platform to control multifunctional devices, which, in turn, has prompted various prominent vendors to spread their presence in the segment through the integration of advanced technologies. Apart from this, the widespread adoption of Google Assistant, a virtual assistant software application developed by Google, to provide accurate information on search and maps and translate other languages is providing an impetus to the market growth. Furthermore, extensive research and development (R&D) activities to launch innovative smart sound and gateway systems with advanced features, functions, and compatibility with other devices are favoring the market growth. Other factors, including the increasing expenditure capacities of consumers, improving lifestyles, and integration of Internet of Things (IoT) and artificial intelligence (AI) technology, are supporting the market growth.
The competitive landscape of the industry has also been examined along with the profiles of the key players being Amazon.com Inc., Apple Inc., Baidu Inc., Bose Corporation, Google LLC (Alphabet Inc.), Plantronics Inc. (HP Development Company L.P), Sonos Inc. and Xiaomi Corporation.