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市場調查報告書
商品編碼
1596556

社群電視市場:軟體、服務與應用程式 - 2025-2030 年全球預測

Social TV Market by Software (Audience Engagement, Broadcast Integration, Content Moderation), Services (Integration & Consulting, Maintenance & Repairing, Operation & Installation), Application - Global Forecast 2025-2030

出版日期: | 出版商: 360iResearch | 英文 184 Pages | 商品交期: 最快1-2個工作天內

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2023年社交電視市場價值為4.9849億美元,預計到2024年將達到5.616億美元,複合年成長率為12.75%,到2030年將達到11.551億美元。

社交電視是指社交媒體平台和電視觀看的整合,允許觀眾即時參與、互動和參與內容。這個概念超越了傳統電視,鼓勵觀眾透過 Twitter、Facebook 和專用應用程式等平台上的討論參與。對社群電視的需求源自於消費者對互動和協作媒體體驗不斷變化的偏好。社群電視有廣泛的應用,包括提高觀眾參與度、改善觀眾指標和提高廣告效果,從而重新定義廣播公司和廣告商的內容策略。最終用戶包括廣播公司、廣告商和尋求增強媒體消費體驗的消費者。影響市場成長的關鍵因素包括支援跨多種裝置無縫存取的技術進步、高速網路的普及以及提供互動功能的串流平台的日益普及。利用人工智慧和資料分析來創造個人化的觀看體驗,探索與社交平臺的合作夥伴關係以獲取獨家內容和活動,以及投資支援跨平台參與的技術。然而,市場成長受到資料共用方面的隱私問題、由於使用不同平台而導致的潛在受眾細分以及來自多個內容提供者的競爭壓力的挑戰。此外,由於它依賴於即時參與,因此存在一個主要限制,即參與狀態根據觀眾人口統計和地區的不同而有很大差異。社交電視的創新可以專注於透過先進的人工智慧主導的建議來改善用戶體驗、開發新的互動式內容格式以及整合擴增實境功能以創建身臨其境型的觀看體驗。總體而言,社交電視市場仍然充滿活力且由技術主導,成長機會植根於創新和策略夥伴關係。為了保持競爭力,公司應專注於建立強大且適應性強的平台,並進行徹底的市場研究,使其產品符合消費者的偏好和新興的數位趨勢。

主要市場統計
基準年[2023] 4.9849億美元
預測年份 [2024] 5.616 億美元
預測年份 [2030] 11.551 億美元
複合年成長率(%) 12.75%

市場動態:揭示快速發展的社交電視市場的關鍵市場洞察

供需的動態交互作用正在改變社交電視市場。透過了解這些不斷變化的市場動態,公司可以準備好做出明智的投資決策、完善策略決策並抓住新的商機。全面了解這些趨勢可以幫助企業降低政治、地理、技術、社會和經濟領域的風險,同時也能幫助企業了解消費行為及其對製造業的影響。

  • 市場促進因素
    • 廣播公司對提高觀眾對電視節目和內容的參與度越來越感興趣
    • 提高消費者參與度並利用社群媒體網路進行行銷宣傳活動和促銷。
    • 電腦和智慧型電視寬頻傳輸的技術突破
  • 市場限制因素
    • 社交電視的技術限制
  • 市場機會
    • 增加開發優質內容和推文內即時視訊剪輯的合約和投資
    • 廣播專用分析工具的全球整合
  • 市場問題
    • 內容身份驗證和檢驗問題

波特的五力:駕馭社群電視市場的策略工具

波特的五力框架是了解社群電視市場競爭格局的重要工具。波特的五力框架描述了評估公司競爭和探索策略機會的清晰方法。該框架可幫助公司評估市場動態並確定新業務的盈利。這些見解使公司能夠利用自己的優勢,解決弱點並避免潛在的挑戰,從而確保更強大的市場地位。

PESTLE分析:了解社群電視市場的外部影響

外部宏觀環境因素在塑造社交電視市場的表現動態發揮著至關重要的作用。對政治、經濟、社會、技術、法律和環境因素的分析提供了應對這些影響所需的資訊。透過調查 PESTLE 因素,公司可以更了解潛在的風險和機會。這種分析可以幫助公司預測法規、消費者偏好和經濟趨勢的變化,並為他們做出積極主動的決策做好準備。

市場佔有率分析:了解社群電視市場的競爭格局

對社交電視市場的詳細市場佔有率分析可以對供應商績效進行全面評估。公司可以透過比較收益、客戶群和成長率等關鍵指標來揭示其競爭地位。該分析揭示了市場集中、細分和整合的趨勢,為供應商提供了製定策略決策所需的洞察力,使他們能夠在日益激烈的競爭中佔有一席之地。

FPNV定位矩陣:社群電視市場廠商績效評估

FPNV 定位矩陣是評估社群電視市場供應商的重要工具。此矩陣允許業務組織根據供應商的商務策略和產品滿意度評估供應商,從而做出符合其目標的明智決策。這四個象限使您能夠清晰、準確地分類供應商,並確定最能滿足您的策略目標的合作夥伴和解決方案。

策略分析與建議:繪製社交電視市場的成功之路

社交電視市場的策略分析對於旨在加強其在全球市場的影響力的公司至關重要。透過審查關鍵資源、能力和績效指標,公司可以識別成長機會並努力改進。這種方法使您能夠克服競爭環境中的挑戰,利用新的商機並取得長期成功。

該報告對涵蓋關鍵焦點細分市場的市場進行了全面分析。

1.市場滲透率:對當前市場環境的詳細審查,主要企業的廣泛資料,評估他們在市場中的影響力和整體影響力。

2. 市場開拓:辨識新興市場的成長機會,評估現有細分市場的擴張潛力,並提供未來成長的策略藍圖。

3. 市場多元化:分析近期產品發布、開拓地區、關鍵產業進展、塑造市場的策略投資。

4. 競爭評估與情報:全面分析競爭格局,檢驗市場佔有率、業務策略、產品系列、認證、監管核准、專利趨勢、主要企業的技術進步等。

5. 產品開發與創新:重點在於有望推動未來市場成長的最尖端科技、研發活動和產品創新。

它也回答重要問題,幫助相關人員做出明智的決策。

1.目前的市場規模和未來的成長預測是多少?

2. 哪些產品和地區提供最佳投資機會?

3.塑造市場的關鍵技術趨勢和監管影響是什麼?

4.主要廠商的市場佔有率和競爭地位如何?

5. 推動供應商市場進入和退出策略的收益來源和策略機會是什麼?

目錄

第1章 前言

第2章調查方法

第3章執行摘要

第4章市場概況

第5章市場洞察

  • 市場動態
    • 促進因素
      • 廣播公司致力於提高觀眾對電視節目和內容的參與度
      • 使用社群媒體網路增強消費者參與、行銷宣傳活動和促銷
      • 電腦和智慧電視寬頻傳輸的創新
    • 抑制因素
      • 社交電視技術限制
    • 機會
      • 增加合約和投資,以在推文中開發加值內容和即時影片剪輯
      • 整合世界各地的廣播專用分析工具
    • 任務
      • 內容身份驗證和檢驗問題
  • 市場區隔分析
  • 波特五力分析
  • PESTEL分析
    • 政治
    • 經濟
    • 社會
    • 科技
    • 法律
    • 環境

第6章社群電視市場:依軟體分類

  • 介紹
  • 觀眾參與度
  • 廣播整合
  • 內容審核
  • 社群網路平台
  • 社交電視分析

第7章社交電視市場:依服務分類

  • 介紹
  • 整合與諮詢
  • 保養和維修
  • 操作與安裝

第8章社交電視市場:依應用程式分類

  • 介紹
  • 教育
  • 訊息
  • 運動的
  • 電視節目

第9章美洲社交電視市場

  • 介紹
  • 阿根廷
  • 巴西
  • 加拿大
  • 墨西哥
  • 美國

第10章亞太社交電視市場

  • 介紹
  • 澳洲
  • 中國
  • 印度
  • 印尼
  • 日本
  • 馬來西亞
  • 菲律賓
  • 新加坡
  • 韓國
  • 台灣
  • 泰國
  • 越南

第11章 歐洲、中東和非洲社交電視市場

  • 介紹
  • 丹麥
  • 埃及
  • 芬蘭
  • 法國
  • 德國
  • 以色列
  • 義大利
  • 荷蘭
  • 奈及利亞
  • 挪威
  • 波蘭
  • 卡達
  • 俄羅斯
  • 沙烏地阿拉伯
  • 南非
  • 西班牙
  • 瑞典
  • 瑞士
  • 土耳其
  • 阿拉伯聯合大公國
  • 英國

第12章競爭格局

  • 2023 年市場佔有率分析
  • FPNV 定位矩陣,2023
  • 競爭情境分析
  • 戰略分析和建議

公司名單

  • Flowics by Vizrt Group
  • Haier Group
  • Hitachi, Ltd.
  • Koninklijke Philips NV
  • LG Electronics
  • Megaphone Inc.
  • Panasonic Holdings Corporation
  • Samsung Electronics Co., Ltd.
  • Sentab
  • Sharp Corporation
  • Sony Group Corporation
  • Sprinklr, Inc.
  • Sprout Social, Inc.
  • Telescope Inc.
  • Toshiba Corporation
Product Code: MRR-435571463131

The Social TV Market was valued at USD 498.49 million in 2023, expected to reach USD 561.60 million in 2024, and is projected to grow at a CAGR of 12.75%, to USD 1,155.10 million by 2030.

Social TV refers to the integration of social media platforms with television viewing, allowing audiences to engage, interact, and participate with the content and each other in real-time. This concept extends beyond traditional TV by encouraging viewer engagement through discussions on platforms like Twitter, Facebook, and dedicated apps. The necessity of Social TV emerges from the evolving consumer preference for interactive and communal media experiences. Its applications span across enhanced viewer engagement, boosted audience metrics, and enriched advertising effectiveness, consequently redefining content strategies for broadcasters and advertisers. End-users include broadcasters, advertisers, and consumers who seek to enhance their media consumption experience. Key factors influencing market growth include advancements in technology enabling seamless access across multiple devices, the increasing penetration of high-speed internet, and the rising popularity of streaming platforms that offer interactive features. Opportunities lie in leveraging artificial intelligence and data analytics to create personalized viewer experiences, exploring partnerships with social platforms for exclusive content or events, and investing in technologies that enable cross-platform engagement. However, market growth faces challenges like privacy concerns over data sharing, potential audience fragmentation due to diverse platform use, and competitive pressures from multiple content providers. A significant limitation is the reliance on real-time participation, which can vary widely among different demographics and regions. Innovation in Social TV can focus on enhancing user experience with advanced AI-driven recommendations, developing new interactive content formats, and integrating augmented reality features to create immersive viewing experiences. Overall, the Social TV market remains dynamic and technology-driven, with opportunities for growth rooted in innovation and strategic partnerships. Companies should emphasize building robust, adaptable platforms and conduct thorough market research to align offerings with consumer preferences and emerging digital trends to remain competitive.

KEY MARKET STATISTICS
Base Year [2023] USD 498.49 million
Estimated Year [2024] USD 561.60 million
Forecast Year [2030] USD 1,155.10 million
CAGR (%) 12.75%

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Social TV Market

The Social TV Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

  • Market Drivers
    • Increasing the focus of broadcasters to enhance audience engagement in TV programs or content
    • Use of social media networks to enhance consumer engagement, and for marketing campaigns and promotions
    • Technology breakthroughs in broadband delivery on computers and smart TVs
  • Market Restraints
    • Technical limitations of social TV
  • Market Opportunities
    • Increasing agreements and investments to develop premium content and in-tweet real-time video clips
    • Integration of broadcast-focused analysis tools across the globe
  • Market Challenges
    • Issues related to content authentication and validation

Porter's Five Forces: A Strategic Tool for Navigating the Social TV Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Social TV Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Social TV Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Social TV Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Social TV Market

A detailed market share analysis in the Social TV Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Social TV Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Social TV Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Social TV Market

A strategic analysis of the Social TV Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Social TV Market, highlighting leading vendors and their innovative profiles. These include Flowics by Vizrt Group, Haier Group, Hitachi, Ltd., Koninklijke Philips N.V., LG Electronics, Megaphone Inc., Panasonic Holdings Corporation, Samsung Electronics Co., Ltd., Sentab, Sharp Corporation, Sony Group Corporation, Sprinklr, Inc., Sprout Social, Inc., Telescope Inc., and Toshiba Corporation.

Market Segmentation & Coverage

This research report categorizes the Social TV Market to forecast the revenues and analyze trends in each of the following sub-markets:

  • Based on Software, market is studied across Audience Engagement, Broadcast Integration, Content Moderation, Social Networking Platform, and Social TV Analytics.
  • Based on Services, market is studied across Integration & Consulting, Maintenance & Repairing, and Operation & Installation.
  • Based on Application, market is studied across Educational, News, Sports, and TV Shows.
  • Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

  • 1.1. Objectives of the Study
  • 1.2. Market Segmentation & Coverage
  • 1.3. Years Considered for the Study
  • 1.4. Currency & Pricing
  • 1.5. Language
  • 1.6. Stakeholders

2. Research Methodology

  • 2.1. Define: Research Objective
  • 2.2. Determine: Research Design
  • 2.3. Prepare: Research Instrument
  • 2.4. Collect: Data Source
  • 2.5. Analyze: Data Interpretation
  • 2.6. Formulate: Data Verification
  • 2.7. Publish: Research Report
  • 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

  • 5.1. Market Dynamics
    • 5.1.1. Drivers
      • 5.1.1.1. Increasing the focus of broadcasters to enhance audience engagement in TV programs or content
      • 5.1.1.2. Use of social media networks to enhance consumer engagement, and for marketing campaigns and promotions
      • 5.1.1.3. Technology breakthroughs in broadband delivery on computers and smart TVs
    • 5.1.2. Restraints
      • 5.1.2.1. Technical limitations of social TV
    • 5.1.3. Opportunities
      • 5.1.3.1. Increasing agreements and investments to develop premium content and in-tweet real-time video clips
      • 5.1.3.2. Integration of broadcast-focused analysis tools across the globe
    • 5.1.4. Challenges
      • 5.1.4.1. Issues related to content authentication and validation
  • 5.2. Market Segmentation Analysis
  • 5.3. Porter's Five Forces Analysis
    • 5.3.1. Threat of New Entrants
    • 5.3.2. Threat of Substitutes
    • 5.3.3. Bargaining Power of Customers
    • 5.3.4. Bargaining Power of Suppliers
    • 5.3.5. Industry Rivalry
  • 5.4. PESTLE Analysis
    • 5.4.1. Political
    • 5.4.2. Economic
    • 5.4.3. Social
    • 5.4.4. Technological
    • 5.4.5. Legal
    • 5.4.6. Environmental

6. Social TV Market, by Software

  • 6.1. Introduction
  • 6.2. Audience Engagement
  • 6.3. Broadcast Integration
  • 6.4. Content Moderation
  • 6.5. Social Networking Platform
  • 6.6. Social TV Analytics

7. Social TV Market, by Services

  • 7.1. Introduction
  • 7.2. Integration & Consulting
  • 7.3. Maintenance & Repairing
  • 7.4. Operation & Installation

8. Social TV Market, by Application

  • 8.1. Introduction
  • 8.2. Educational
  • 8.3. News
  • 8.4. Sports
  • 8.5. TV Shows

9. Americas Social TV Market

  • 9.1. Introduction
  • 9.2. Argentina
  • 9.3. Brazil
  • 9.4. Canada
  • 9.5. Mexico
  • 9.6. United States

10. Asia-Pacific Social TV Market

  • 10.1. Introduction
  • 10.2. Australia
  • 10.3. China
  • 10.4. India
  • 10.5. Indonesia
  • 10.6. Japan
  • 10.7. Malaysia
  • 10.8. Philippines
  • 10.9. Singapore
  • 10.10. South Korea
  • 10.11. Taiwan
  • 10.12. Thailand
  • 10.13. Vietnam

11. Europe, Middle East & Africa Social TV Market

  • 11.1. Introduction
  • 11.2. Denmark
  • 11.3. Egypt
  • 11.4. Finland
  • 11.5. France
  • 11.6. Germany
  • 11.7. Israel
  • 11.8. Italy
  • 11.9. Netherlands
  • 11.10. Nigeria
  • 11.11. Norway
  • 11.12. Poland
  • 11.13. Qatar
  • 11.14. Russia
  • 11.15. Saudi Arabia
  • 11.16. South Africa
  • 11.17. Spain
  • 11.18. Sweden
  • 11.19. Switzerland
  • 11.20. Turkey
  • 11.21. United Arab Emirates
  • 11.22. United Kingdom

12. Competitive Landscape

  • 12.1. Market Share Analysis, 2023
  • 12.2. FPNV Positioning Matrix, 2023
  • 12.3. Competitive Scenario Analysis
  • 12.4. Strategy Analysis & Recommendation

Companies Mentioned

  • 1. Flowics by Vizrt Group
  • 2. Haier Group
  • 3. Hitachi, Ltd.
  • 4. Koninklijke Philips N.V.
  • 5. LG Electronics
  • 6. Megaphone Inc.
  • 7. Panasonic Holdings Corporation
  • 8. Samsung Electronics Co., Ltd.
  • 9. Sentab
  • 10. Sharp Corporation
  • 11. Sony Group Corporation
  • 12. Sprinklr, Inc.
  • 13. Sprout Social, Inc.
  • 14. Telescope Inc.
  • 15. Toshiba Corporation

LIST OF FIGURES

  • FIGURE 1. SOCIAL TV MARKET RESEARCH PROCESS
  • FIGURE 2. SOCIAL TV MARKET SIZE, 2023 VS 2030
  • FIGURE 3. GLOBAL SOCIAL TV MARKET SIZE, 2018-2030 (USD MILLION)
  • FIGURE 4. GLOBAL SOCIAL TV MARKET SIZE, BY REGION, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 5. GLOBAL SOCIAL TV MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 6. GLOBAL SOCIAL TV MARKET SIZE, BY SOFTWARE, 2023 VS 2030 (%)
  • FIGURE 7. GLOBAL SOCIAL TV MARKET SIZE, BY SOFTWARE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 8. GLOBAL SOCIAL TV MARKET SIZE, BY SERVICES, 2023 VS 2030 (%)
  • FIGURE 9. GLOBAL SOCIAL TV MARKET SIZE, BY SERVICES, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 10. GLOBAL SOCIAL TV MARKET SIZE, BY APPLICATION, 2023 VS 2030 (%)
  • FIGURE 11. GLOBAL SOCIAL TV MARKET SIZE, BY APPLICATION, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 12. AMERICAS SOCIAL TV MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 13. AMERICAS SOCIAL TV MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 14. UNITED STATES SOCIAL TV MARKET SIZE, BY STATE, 2023 VS 2030 (%)
  • FIGURE 15. UNITED STATES SOCIAL TV MARKET SIZE, BY STATE, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 16. ASIA-PACIFIC SOCIAL TV MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 17. ASIA-PACIFIC SOCIAL TV MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 18. EUROPE, MIDDLE EAST & AFRICA SOCIAL TV MARKET SIZE, BY COUNTRY, 2023 VS 2030 (%)
  • FIGURE 19. EUROPE, MIDDLE EAST & AFRICA SOCIAL TV MARKET SIZE, BY COUNTRY, 2023 VS 2024 VS 2030 (USD MILLION)
  • FIGURE 20. SOCIAL TV MARKET SHARE, BY KEY PLAYER, 2023
  • FIGURE 21. SOCIAL TV MARKET, FPNV POSITIONING MATRIX, 2023

LIST OF TABLES

  • TABLE 1. SOCIAL TV MARKET SEGMENTATION & COVERAGE
  • TABLE 2. UNITED STATES DOLLAR EXCHANGE RATE, 2018-2023
  • TABLE 3. GLOBAL SOCIAL TV MARKET SIZE, 2018-2030 (USD MILLION)
  • TABLE 4. GLOBAL SOCIAL TV MARKET SIZE, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 5. GLOBAL SOCIAL TV MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 6. SOCIAL TV MARKET DYNAMICS
  • TABLE 7. GLOBAL SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 8. GLOBAL SOCIAL TV MARKET SIZE, BY AUDIENCE ENGAGEMENT, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 9. GLOBAL SOCIAL TV MARKET SIZE, BY BROADCAST INTEGRATION, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 10. GLOBAL SOCIAL TV MARKET SIZE, BY CONTENT MODERATION, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 11. GLOBAL SOCIAL TV MARKET SIZE, BY SOCIAL NETWORKING PLATFORM, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 12. GLOBAL SOCIAL TV MARKET SIZE, BY SOCIAL TV ANALYTICS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 13. GLOBAL SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 14. GLOBAL SOCIAL TV MARKET SIZE, BY INTEGRATION & CONSULTING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 15. GLOBAL SOCIAL TV MARKET SIZE, BY MAINTENANCE & REPAIRING, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 16. GLOBAL SOCIAL TV MARKET SIZE, BY OPERATION & INSTALLATION, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 17. GLOBAL SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 18. GLOBAL SOCIAL TV MARKET SIZE, BY EDUCATIONAL, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 19. GLOBAL SOCIAL TV MARKET SIZE, BY NEWS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 20. GLOBAL SOCIAL TV MARKET SIZE, BY SPORTS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 21. GLOBAL SOCIAL TV MARKET SIZE, BY TV SHOWS, BY REGION, 2018-2030 (USD MILLION)
  • TABLE 22. AMERICAS SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 23. AMERICAS SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 24. AMERICAS SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 25. AMERICAS SOCIAL TV MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 26. ARGENTINA SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 27. ARGENTINA SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 28. ARGENTINA SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 29. BRAZIL SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 30. BRAZIL SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 31. BRAZIL SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 32. CANADA SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 33. CANADA SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 34. CANADA SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 35. MEXICO SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 36. MEXICO SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 37. MEXICO SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 38. UNITED STATES SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 39. UNITED STATES SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 40. UNITED STATES SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 41. UNITED STATES SOCIAL TV MARKET SIZE, BY STATE, 2018-2030 (USD MILLION)
  • TABLE 42. ASIA-PACIFIC SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 43. ASIA-PACIFIC SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 44. ASIA-PACIFIC SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 45. ASIA-PACIFIC SOCIAL TV MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 46. AUSTRALIA SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 47. AUSTRALIA SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 48. AUSTRALIA SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 49. CHINA SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 50. CHINA SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 51. CHINA SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 52. INDIA SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 53. INDIA SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 54. INDIA SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 55. INDONESIA SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 56. INDONESIA SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 57. INDONESIA SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 58. JAPAN SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 59. JAPAN SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 60. JAPAN SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 61. MALAYSIA SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 62. MALAYSIA SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 63. MALAYSIA SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 64. PHILIPPINES SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 65. PHILIPPINES SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 66. PHILIPPINES SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 67. SINGAPORE SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 68. SINGAPORE SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 69. SINGAPORE SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 70. SOUTH KOREA SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 71. SOUTH KOREA SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 72. SOUTH KOREA SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 73. TAIWAN SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 74. TAIWAN SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 75. TAIWAN SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 76. THAILAND SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 77. THAILAND SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 78. THAILAND SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 79. VIETNAM SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 80. VIETNAM SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 81. VIETNAM SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 82. EUROPE, MIDDLE EAST & AFRICA SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 83. EUROPE, MIDDLE EAST & AFRICA SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 84. EUROPE, MIDDLE EAST & AFRICA SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 85. EUROPE, MIDDLE EAST & AFRICA SOCIAL TV MARKET SIZE, BY COUNTRY, 2018-2030 (USD MILLION)
  • TABLE 86. DENMARK SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 87. DENMARK SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 88. DENMARK SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 89. EGYPT SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 90. EGYPT SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 91. EGYPT SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 92. FINLAND SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 93. FINLAND SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 94. FINLAND SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 95. FRANCE SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 96. FRANCE SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 97. FRANCE SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 98. GERMANY SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 99. GERMANY SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 100. GERMANY SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 101. ISRAEL SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 102. ISRAEL SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 103. ISRAEL SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 104. ITALY SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 105. ITALY SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 106. ITALY SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 107. NETHERLANDS SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 108. NETHERLANDS SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 109. NETHERLANDS SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 110. NIGERIA SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 111. NIGERIA SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 112. NIGERIA SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 113. NORWAY SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 114. NORWAY SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 115. NORWAY SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 116. POLAND SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 117. POLAND SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 118. POLAND SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 119. QATAR SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 120. QATAR SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 121. QATAR SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 122. RUSSIA SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 123. RUSSIA SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 124. RUSSIA SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 125. SAUDI ARABIA SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 126. SAUDI ARABIA SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 127. SAUDI ARABIA SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 128. SOUTH AFRICA SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 129. SOUTH AFRICA SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 130. SOUTH AFRICA SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 131. SPAIN SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 132. SPAIN SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 133. SPAIN SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 134. SWEDEN SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 135. SWEDEN SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 136. SWEDEN SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 137. SWITZERLAND SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 138. SWITZERLAND SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 139. SWITZERLAND SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 140. TURKEY SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 141. TURKEY SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 142. TURKEY SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 143. UNITED ARAB EMIRATES SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 144. UNITED ARAB EMIRATES SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 145. UNITED ARAB EMIRATES SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 146. UNITED KINGDOM SOCIAL TV MARKET SIZE, BY SOFTWARE, 2018-2030 (USD MILLION)
  • TABLE 147. UNITED KINGDOM SOCIAL TV MARKET SIZE, BY SERVICES, 2018-2030 (USD MILLION)
  • TABLE 148. UNITED KINGDOM SOCIAL TV MARKET SIZE, BY APPLICATION, 2018-2030 (USD MILLION)
  • TABLE 149. SOCIAL TV MARKET SHARE, BY KEY PLAYER, 2023
  • TABLE 150. SOCIAL TV MARKET, FPNV POSITIONING MATRIX, 2023